General Electric was founded in 1878 and has since expanded globally through innovation and serving diverse populations. GE owns many companies across industries like aviation, healthcare, energy, and appliances. It prides itself on diversity and employs people from various ethnic, racial, gender, and veteran backgrounds. Diversity drives innovation at GE by bringing together diverse ideas and cultures. While GE leads in diversity, it can continue improving by keeping opportunities open to all and prioritizing cultural understanding, communication, and innovation.

1. YOUR PLACE IN A
DIVERSE WORKFORCE
General Electric
Leading Diverse Teams- ORG 555
CSU Global
By Tunisia I.E. Al-Salahuddin
Adjunct Instructor : Dr. Amy Hakim

2. INTRODUCTION
General Electric was founded in 1878 under the name Edison Electric Light Company. This
company was the start of something extraordinary called the transmission of electronic currents to the
masses. This form of delivering electricity to all races, genders, and classes of people was ground
breaking. To this day the GE company has expanded their brand and product to diverse populations,
countries, and industries using an array of products and services to help clients from the health care
industry, construction companies, and families within society. Within GE diversity and innovation plays
a vital role within their organization makeup.

3. COMPANIES OWNED BY GENERAL ELECTRIC
• GE Capital
• GE Capital Aviation Services
• GE Energy Financial Services
• GE Real Estate
• GE Americas
• GE Asia
• GE Europe, Middle East & Africa
• GE Energy Management
• Industrial Solutions
• GE Power Electronics
• GE Power Components
• GE Critical Power
• GE Intelligent Platforms
• Power Conversion
• Digital Energy
• GE Oil & Gas
• GE Power & Water
• GE Home & Business Solutions
• GE Appliances
• Consumer Electronics
• GE Lighting
• GE Intelligent Platforms
• Electric Insurance Company
• GE Aviation
• GE Transportation
• Healthcare
• GE Healthcare
• Amersham plc
• Datex Ohmeda
• Whatman

4. DIVERSITY AREAS THAT ARE
STRONG
African –American People of
Ethnicity
General Electric prides themselves of
employing a diverse population of people.
Many of the cultures that they work with are
Asian, African, and Hispanic. GE has a
network within these population which make
marking more efficient. By networking
within diverse populations of ethicizes it
allows for GE to sale to a wider range of
cultures and people.
http://www.ge.com/careers/culture/diversity/a
Women Network
People make the world go around well so does
women. General Electric women’s network has
helped women from all walks of life to live better and
to do well within the work place. Ge stated, “The
Women's Network was created to accelerate the
advancement of women working at GE. By sharing
information, best practices, education, and experience,
we help one another develop the leadership skills and
career advancing opportunities needed to drive GE's
success” (GE, 2015). The women’s network creates
Veterans
General Electric works closely with the veterans
and the military alike to create opportunities.
Many veterans look for permanent employment
once they leave the military and General Electric
has made employment options possible.
http://www.ge.com/careers/culture/us-veterans

5. HOW DOES DIVERSITY INFLUENCE
INNOVATION WITHIN THE WORK
PLACE AT ‘GE’
When you have innovation you will always have diverse populations of people. This meeting of the minds means people from
all spectrums and walks of life to innovate, “The success of diversity at GE is a reflection of the integrity of our leadership and
builds a strong foundation for future leaders to continue our tradition of inclusiveness. By bringing individuals, cultures and ideas
together we create a stronger company and a better world” (GE, 2015). When you have diversity you have people with a wider
range of ideas, plans, and imaginations which is need for innovation to exists.

6. RATIFICATIONS
(CONTRAST AND
COMPARE)
When you compare GE to other companies their really is no
competition within their manufacturing class. Osram
Sylvania is the only other company that is as innovative as
GE currently. Sylvania is also a company that develops
products using light and electricity. Within the stock market
they have a number of other fortune 500 companies that
they compete against regarding wall street investors.
GE investor Competitors List-
http://csimarket.com/stocks/competitionNO3.php?code=G
E
The ratifications of diversity are a
excellent organization with potential for
the employees that work their. This also
allows for companies to be on the
leading edge of innovation and
employee compensation

7. DIVERSITY AREAS THAT MAY NEED
IMPROVEMENT
General Electric really does not need any improvement within their diversity area, but the advice I would
give to General Electric is for them to keep the diversity doors open for all to seek opportunity, “With more
than 300,000 employees and operations in over 140 countries, GE employees reflect both the local
communities we serve and the people with whom we do business. We see diversity and inclusiveness as an
essential part of our productivity, creativity, innovation and competitive advantage”(GE,2015). General
electric will stay at the top of their industry when it comes to revolutionary innovation within the health
market and the development of household items as long as they keep a diversity along with innovation on the
top of their agenda.

8. THREE STEPS TO ELEVATE DIVERSITY
Culture
Cultural diversity plays a vital role within any
organization. In todays market it can lead to
innovative ideas and advancement for an
organization within different countries. By GE
expanding into diverse communities and
countries it helps with innovation and sales by
creating a networking channel to diverse
nationalities and people. Read Kiss Bow and
Shake Hands for better understanding of cultural
differences when doing business.
Communication
Communication is key! When you have diversity
you have diverse languages and cultural
differences. Communication leads to innovation
and excellent collaboration which in return creates
new business ventures .
Innovation
GE has ground breaking innovation that is taking place.
For General Electric to stay on top within their
classification in the manufacturing industry they must
stay innovative and keep the revolutionary products
flowing. General Electric new innovative technology
within the aviation, health care, restaurant
establishments, energy development, and household
product development has made them a billion dollar
company and from what I see there is no real challenge
or threat to the company, but except for hiring well
educated and talented employees to fill the needed

9. CONCLUSION
From innovation, creation, diversity, and sustainability. General Electric is a company that has
created revolutionary products and services that are within the mainstream of society’s today. Being
a millennium company that has been able to keep up with the ever changing time and market has
made them a company that has been able to stay above even through the recessions eras. As long
as General Electric keeps an innovative collaborative team of people who are diverse within their
culture and race they will always be an innovative company that fabrications new, and cutting edge
products for the population at hand.

10. REFERENCE
Business Book Review: Kiss, Bow, or Shake Hands (The Bestselling Guide to Doing
Business in More ...Retrieved April 8, 2015, from
https://www.youtube.com/watch?v=k1kOQv6QOiQ
Diversity. (2015). Retrieved April 8, 2015, from
http://www.ge.com/careers/culture/diversity
GE (2015.). Ge imagination at work. Retrieved from http://www.genewsroom.com/
GE's comparison of Quarterly Growth Rates to its Competition. Retrieved April 8, 2015
from http://csimarket.com/stocks/competitionNO3.php?code=GE
Hewlett, S., Marshall, M., & Sherbin, L. (2013). How diversity can drive
innovation. Harvard Business Review,91(12), 30.
Professional Development for Women. (2015). Retrieved April 8, 2015, from
http://www.ge.com/careers/culture/diversity/womens-network