Young people, street soccer and ASB
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The document summarizes findings from a 2011 report that evaluated anti-social behavior diversionary activities provided by Blackburn Rovers Community Trust in Blackburn, UK. The activities included street soccer, leagues, and computer access programs for youth ages 11-17. Research methods included surveys of 239 local residents, interviews with residents and staff, and interviews with youth participants. Findings showed that residents generally supported the initiatives and perceived lower levels of anti-social behavior in areas where activities took place. Youth reported that the activities gave them a productive way to spend time and prevented involvement in undesirable behaviors. Staff saw benefits but wanted to expand the programs to more areas and provide longer-term support for youth.
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The document discusses socio-economic factors relevant to understanding media audiences, including the ABC Scale used to categorize social classes. It also discusses the importance of understanding target audiences through in-depth research before developing media products. Specifically, it focuses on understanding the socio-economic backgrounds and demographics of teenagers and parents in Banstead as the target audiences for a documentary on racial discrimination.
The Socio-Economics
Geodemographics, Psychographics, Ethnographic, Primary & Secondary Audience, Media and Product Preferences, Buying Patterns
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This document discusses public views on and involvement in public services in Britain based on survey data from Ipsos MORI. It finds that most British adults do not believe the current government's policies will improve public services long-term. While many feel they have skills to offer their community, relatively few volunteer regularly and volunteering rates have remained flat. Factors like being asked, social networks, and addressing local priorities may encourage greater social action. Those in more deprived areas are less likely to volunteer either formally or informally.
Questionnaire results
The questionnaire results show that the target audience for the documentary project is viewers aged 16-35 in the Redbridge area. Most respondents watched documentaries weekly or monthly on TV alone or with family. BBC Panorama was the most popular documentary program. Respondents preferred the storyline of documentaries that were an hour or longer. While most felt safe in Redbridge, over 1/3 had been a victim of crime and over 3/4 couldn't name any victim support networks. This information will help the students cater their social action documentary project to the interests and needs of the local community.
Questionnaire Results
We collated the answers we received from our questionnaire and placed them into an Excel document. We then published the findings in the form of a slideshow. Both documents are shown below.
Questionnaire results
The questionnaire results show that the target audience for the documentary project is viewers aged 16-35 in the Redbridge area. Most respondents watched documentaries weekly or monthly on TV alone or with family. BBC Panorama was the most popular documentary program. Respondents preferred the storyline of documentaries that were an hour or longer. While most felt safe in Redbridge, over 1/3 had been a victim of crime and over 3/4 couldn't name any victim support networks. This information will help the students cater their social action documentary project to the interests and needs of the local community audience.
Questionnaire results
The questionnaire results showed that the target audience for the documentary should be 16-35 year olds living in Redbridge. Most respondents said they consume documentaries weekly on TV and enjoy documentaries with a focus on storyline that are an hour or longer. Popular documentary shows included BBC Panorama and Channel 4 Dispatches. Based on this, the group proposes an 8-10 minute online documentary during half term focusing on the rise of crime, targeting 16-24 year olds but applicable to all. It will cost under £10 and take inspiration from popular shows to educate on crime and support for victims.
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This document summarizes the agenda and presentations for the National Volunteering Forum on May 11, 2017. The forum included discussions on increasing opportunities for young people to participate in full-time social action and what the government can do to support volunteering. Presenters discussed the benefits of full-time social action programs for young people and potential barriers to participation. Participants engaged in roundtable discussions on these topics. The afternoon focused on the upcoming UK election and what policies could help volunteers make a bigger impact.
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