The questionnaire results show that the target audience for the documentary project is viewers aged 16-35 in the Redbridge area. Most respondents watched documentaries weekly or monthly on TV alone or with family. BBC Panorama was the most popular documentary program. Respondents preferred the storyline of documentaries that were an hour or longer. While most felt safe in Redbridge, over 1/3 had been a victim of crime and over 3/4 couldn't name any victim support networks. This information will help the students cater their social action documentary project to the interests and needs of the local community audience.
- The document summarizes feedback from a focus group about a documentary on rising crime rates in Redbridge.
- The focus group consisted of 8 people of varying ages, genders, ethnicities, and occupations to represent the community.
- Overall the feedback was positive, though some improvements were suggested around editing, camerawork, and adding more authority interviews.
- Most participants felt the documentary effectively raised awareness of local crime issues and may influence them to take action in the community.
Before creating their documentary, radio trailer, and magazine article, the author conducted research including questionnaires to understand their target audience. They learned that while people were familiar with social networking, 33% did not know its impacts. The audience feedback influenced the direction of the projects.
After creating the products, the author evaluated them with their audience. The documentary followed conventions but its sound quality was sometimes poor. While the radio trailer was well-received, the magazine article was less engaging and did not motivate many to watch the documentary. Overall, the author learned effective audience research methods and gained feedback to improve their work.
Questionnaire results unit 2, 3, 22 task 4alexsammydwyer
The questionnaire results show that the target audience for a horror film is mainly male students and workers aged 16-20 living in Woodford and Barkingside in Redbridge. They prefer to watch horror films in cinemas or through online streaming and enjoy films with a focus on sound/music that include jump scares. Based on these findings, the group will create a supernatural or psychological short film for this target audience that incorporates their preferred elements like sound design and jump scares.
1) The document discusses audience feedback received for a documentary on social networking. Questionnaires were used to understand the target audience and their opinions on social networking.
2) The feedback showed that while most people were familiar with social networking, 33% did not know its impacts. Audiences wanted expert interviews, facts, and good music in the documentary.
3) Based on the feedback, the documentary mostly followed conventions but some felt the sound quality could be improved. The radio trailer was well-received but the magazine article was less engaging. Overall, the feedback provided valuable insights to better target the intended audience.
The document analyzes audience research conducted for a music video and album packaging. For the music video survey, most respondents were female aged 15-24 who preferred a narrative-based video viewed on mobile devices. For the album packaging survey, respondents also preferred bright colors, consistent themes, lyrics included, and online content like websites and social media links included in the digipak. The research provides guidance for creating a music video and album packaging that appeals to the target audience.
The document summarizes the results of surveys conducted as audience research for a music video and album. Some key findings include:
- The majority of survey respondents for the music video were female, between ages 15-24.
- Nearly 70% of respondents preferred a narrative-based music video combining both narrative and performance elements.
- Most respondents preferred to watch music videos on their smartphones and preferred video lengths of 3-4 minutes.
- For the album, respondents preferred an artistic cover design over a band photo, and wanted lyrics and online content included in the digital booklet.
The document discusses public radio sponsorship and the NPR audience. It provides details on who listens to public radio, including demographics. Research shows that NPR listeners notice and value underwriting messages. Listeners perceive public radio sponsors as higher quality and more credible than commercial radio advertisers. Sponsorship is seen as supporting the station and programming.
- The document summarizes feedback from a focus group about a documentary on rising crime rates in Redbridge.
- The focus group consisted of 8 people of varying ages, genders, ethnicities, and occupations to represent the community.
- Overall the feedback was positive, though some improvements were suggested around editing, camerawork, and adding more authority interviews.
- Most participants felt the documentary effectively raised awareness of local crime issues and may influence them to take action in the community.
Before creating their documentary, radio trailer, and magazine article, the author conducted research including questionnaires to understand their target audience. They learned that while people were familiar with social networking, 33% did not know its impacts. The audience feedback influenced the direction of the projects.
After creating the products, the author evaluated them with their audience. The documentary followed conventions but its sound quality was sometimes poor. While the radio trailer was well-received, the magazine article was less engaging and did not motivate many to watch the documentary. Overall, the author learned effective audience research methods and gained feedback to improve their work.
Questionnaire results unit 2, 3, 22 task 4alexsammydwyer
The questionnaire results show that the target audience for a horror film is mainly male students and workers aged 16-20 living in Woodford and Barkingside in Redbridge. They prefer to watch horror films in cinemas or through online streaming and enjoy films with a focus on sound/music that include jump scares. Based on these findings, the group will create a supernatural or psychological short film for this target audience that incorporates their preferred elements like sound design and jump scares.
1) The document discusses audience feedback received for a documentary on social networking. Questionnaires were used to understand the target audience and their opinions on social networking.
2) The feedback showed that while most people were familiar with social networking, 33% did not know its impacts. Audiences wanted expert interviews, facts, and good music in the documentary.
3) Based on the feedback, the documentary mostly followed conventions but some felt the sound quality could be improved. The radio trailer was well-received but the magazine article was less engaging. Overall, the feedback provided valuable insights to better target the intended audience.
The document analyzes audience research conducted for a music video and album packaging. For the music video survey, most respondents were female aged 15-24 who preferred a narrative-based video viewed on mobile devices. For the album packaging survey, respondents also preferred bright colors, consistent themes, lyrics included, and online content like websites and social media links included in the digipak. The research provides guidance for creating a music video and album packaging that appeals to the target audience.
The document summarizes the results of surveys conducted as audience research for a music video and album. Some key findings include:
- The majority of survey respondents for the music video were female, between ages 15-24.
- Nearly 70% of respondents preferred a narrative-based music video combining both narrative and performance elements.
- Most respondents preferred to watch music videos on their smartphones and preferred video lengths of 3-4 minutes.
- For the album, respondents preferred an artistic cover design over a band photo, and wanted lyrics and online content included in the digital booklet.
The document discusses public radio sponsorship and the NPR audience. It provides details on who listens to public radio, including demographics. Research shows that NPR listeners notice and value underwriting messages. Listeners perceive public radio sponsors as higher quality and more credible than commercial radio advertisers. Sponsorship is seen as supporting the station and programming.
The document discusses a BBC documentary being created about the impact of technology on culture. It will explore how digital technology has made communication easier with friends and family through history leading up to modern social media. Research with the target 16-24 demographic found they use technology for 6 hours daily and are interested in the topics. The documentary will use interviews to get different opinions on how social media has affected the world both positively and negatively.
The document describes Fahima Khanom's media product, which is a youth-oriented radio newscast called DUECE FM. It provides details about the format, target audience, and production process of the newscast. The target audience is teenagers and young adults aged 16-34 from East London. Fahima conducted surveys and interviews to gather stories and information relevant to the audience. She learned how to effectively use digital tools like dictaphones, SurveyMonkey, GarageBand, and blogs to produce and promote the newscast. Through creating this media product, Fahima gained valuable experience in journalism skills like interviewing, editing, and using technology to engage an audience.
This document summarizes the results of a survey conducted as audience research for a music promotional package. Some key findings include:
- 58% of the audience is female while only 38% is male.
- Nearly 70% of the audience is between 17-21 years old.
- 84% of respondents watch music videos on YouTube.
- Respondents indicated that an easy to follow storyline and seeing the artist are important features in a music video.
- Pop and indie genres were seen as producing the best music videos.
- On average, respondents viewed music videos as somewhat important but not the sole determining factor in an artist's success.
The document summarizes feedback from questionnaires given to the target audience of 16-18 year olds about a documentary, radio trailer, and double page spread created by the author. The feedback was overwhelmingly positive, with most respondents rating the enjoyment and professionalism of the documentary, radio trailer, and double page spread as 9 or 10 on a scale of 1 to 10. Respondents also agreed that the use of interviews, music, voiceover and variety of shots in the documentary kept them entertained and informed. This positive feedback validated that the author had successfully created media following conventions of the genres to appeal to and inform the target audience.
The document discusses the effectiveness of combining a television documentary about underage binge drinking with ancillary texts, including a magazine article and radio trail. It aimed to raise awareness of the serious issue and engage 12-13 year olds of both genders. The documentary, magazine, and radio trail used consistent themes and elements like music, quotes, and images to link the products together. While both ancillary texts supported the documentary, the radio trail promoted it more effectively to the target audience due to its use of audio extracts and upbeat music. Minor improvements could have been making the magazine appeal more to male readers as well. Overall, the combination of the three products using linking elements was deemed an effective way to advertise and sell the documentary
The document provides feedback from focus groups on a documentary, radio trailer, and magazine spread created to educate about the dangers of violent video games. The feedback was mostly positive: the documentary was informative and engaging, though some felt it could improve sound quality. The radio trailer effectively promoted the documentary but had more mixed reviews than the documentary. The magazine spread also successfully promoted the documentary but could have been more engaging through changes to the article language or images. Overall, the products fulfilled their purpose of promotion and education, but some elements like the radio trailer and magazine could be strengthened further.
The document summarizes feedback from focus groups and questionnaires on a documentary, radio trailer, and magazine double page spread produced about the dangers of violent video games.
The feedback was mostly positive, though some improvements were identified. The documentary was found to be informative but could have improved sound levels and included a case study. The radio trailer effectively promoted the documentary but could have benefited from more sound effects. The magazine double page spread also successfully promoted the documentary but the language could have been more engaging. Focus groups provided additional feedback, such as suggesting using more original footage for the documentary.
The document summarizes audience feedback from questionnaires distributed during the planning and evaluation of a documentary project. The questionnaires provided information that helped shape the documentary, such as focusing on the topic of cannabis legalization and airing it on Channel 4 based on audience preferences. Feedback on the completed documentary, radio advertisement, and magazine spread was overwhelmingly positive, showing that the products achieved their goals of being informative, professional, and entertaining for the target audience. While the data from questionnaires was mostly quantitative, focus groups could have provided more qualitative insight. Minor issues like inconsistent sound levels and a few spelling errors were noted, but overall the audience feedback was very helpful for creating audience-focused and successful final products.
The survey monkey analysis summarizes the results of a questionnaire distributed on social media. It found that most respondents were female, between 16-18 years old, and listen to music weekly. The most popular music genres were indie and pop. Respondents reported using Spotify and iTunes most for listening to music and being active on Facebook, Instagram, and Twitter. Regarding music videos, respondents felt narrative elements and live band footage were most important. For album packaging, respondents recommended original, eye-catching designs that prominently feature the band name.
The document provides feedback from test audiences on a documentary, radio trail, and double page spread created by Sean Juckes. Key points learned from the feedback include:
- The documentary's emotional interviews and realistic reconstruction were strengths, while sound quality and only interviewing one student were weaknesses.
- The radio trail was effective at making people want to watch the documentary but could improve sound quality and sudden music changes.
- The double page spread caught attention with its large central image but could better align columns and include more images.
This document summarizes the results of a survey given to a target audience for a TV news program. The survey aimed to understand preferences around news headlines, gender, age, interests, ethnicity, news sources, channels watched, and times viewed. Key findings include that the audience prefers national news stories about sensational topics like cannibals and are mostly female, between 16-24 years old, white British students who identify as reformers and access news from TV and social media like Twitter. Considering these results, the TV news program will aim stories at this younger, female demographic and include a more informal, diverse style while keeping aspects like weather reports.
What have you learned from your audience feedbackjacksierbien
The research provided insights into the target audience for an indie band. Quantitative survey results showed the audience was mostly ages 17-20, slightly more male, and middle class. Qualitative interviews revealed favorite similar bands and that the audience prefers casual clothing and making their own music. This informed the music video's style and inclusion of band performances. Feedback on the video was positive and noted similarities to other indie artists' videos.
The document discusses a study that analyzed politeness strategies used in a real-time English language learning chat room called My English Club. The study's objectives were to determine if politeness strategies were used, which were most common, and how to categorize them as positive or negative according to Brown and Levinson's politeness theory framework. After analyzing 15 pages of chat data, the findings showed that negative politeness strategies such as hedging devices and minimizing imposition were used more frequently than positive politeness strategies such as joking and solidarity. This indicates that participants in the My English Club chat room tended to employ more negative rather than positive face-saving politeness in their conversations.
The document summarizes feedback from a focus group about a documentary called "The Redbridge Rise in Crime". Key points:
- The focus group consisted of 8 people from different age groups, genders, ethnicities, and locations within Redbridge.
- Participants felt the documentary made them more aware of crime in the area and provided helpful information. They liked the interviews but felt some could be shortened.
- Feedback suggested improving camerawork, hosts' professionalism, and sound quality to achieve a more professional standard.
- Most participants believed the documentary could influence people to take action and bring about social change in Redbridge by raising crime awareness.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge, London. It will have a primary audience of 15-19 year olds and a secondary audience of older community members. Marketing will begin before summer 2018 through social media, posters, radio advertisements, and online videos/banners to build audience awareness and curiosity. The documentary will use a mixed genre including dramatizations, interviews, and participatory elements to educate and impact both audiences about crime in their area. It aims to show crimes like theft and violence to increase safety awareness and discourage criminal behavior.
The document summarizes audience feedback from a questionnaire given to 8 people who viewed the documentary. The audience ranged in age from 16-65 and included a variety of genders, ethnicities, and places of residence within the area covered by the documentary. Most feedback was positive - viewers felt they learned about local crimes and how to prevent them. However, some improvements were suggested, such as better camera work, hosts, and sound quality. Overall, most viewers felt the documentary met professional standards and could bring about social change by making people more aware of crimes and security issues in their area.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative styles. It will feature crime victims and local residents discussing personal safety issues. The goal is to raise awareness and lower crime rates in Redbridge.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative styles. It will feature crime victims and statistics, while conveying the message that crime has consequences. The goal is to raise awareness and lower crime rates in Redbridge.
This document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge, London. The target audience is 15-19 year olds, as research found they are interested in crime documentaries. Marketing will begin before summer using social media, posters, radio ads. The genre will mix dramatization, interviews and participatory elements to educate and impact viewers. Releasing in September maximizes the audience of local youth returning from holidays. The goal is to raise awareness, empower youth to prevent crime, and make the community safer.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative style. It will feature crime victims and residents sharing their experiences, as well as statistics analysts and ex-police. The goal is to educate about crime in the area and inspire change.
The document discusses a BBC documentary being created about the impact of technology on culture. It will explore how digital technology has made communication easier with friends and family through history leading up to modern social media. Research with the target 16-24 demographic found they use technology for 6 hours daily and are interested in the topics. The documentary will use interviews to get different opinions on how social media has affected the world both positively and negatively.
The document describes Fahima Khanom's media product, which is a youth-oriented radio newscast called DUECE FM. It provides details about the format, target audience, and production process of the newscast. The target audience is teenagers and young adults aged 16-34 from East London. Fahima conducted surveys and interviews to gather stories and information relevant to the audience. She learned how to effectively use digital tools like dictaphones, SurveyMonkey, GarageBand, and blogs to produce and promote the newscast. Through creating this media product, Fahima gained valuable experience in journalism skills like interviewing, editing, and using technology to engage an audience.
This document summarizes the results of a survey conducted as audience research for a music promotional package. Some key findings include:
- 58% of the audience is female while only 38% is male.
- Nearly 70% of the audience is between 17-21 years old.
- 84% of respondents watch music videos on YouTube.
- Respondents indicated that an easy to follow storyline and seeing the artist are important features in a music video.
- Pop and indie genres were seen as producing the best music videos.
- On average, respondents viewed music videos as somewhat important but not the sole determining factor in an artist's success.
The document summarizes feedback from questionnaires given to the target audience of 16-18 year olds about a documentary, radio trailer, and double page spread created by the author. The feedback was overwhelmingly positive, with most respondents rating the enjoyment and professionalism of the documentary, radio trailer, and double page spread as 9 or 10 on a scale of 1 to 10. Respondents also agreed that the use of interviews, music, voiceover and variety of shots in the documentary kept them entertained and informed. This positive feedback validated that the author had successfully created media following conventions of the genres to appeal to and inform the target audience.
The document discusses the effectiveness of combining a television documentary about underage binge drinking with ancillary texts, including a magazine article and radio trail. It aimed to raise awareness of the serious issue and engage 12-13 year olds of both genders. The documentary, magazine, and radio trail used consistent themes and elements like music, quotes, and images to link the products together. While both ancillary texts supported the documentary, the radio trail promoted it more effectively to the target audience due to its use of audio extracts and upbeat music. Minor improvements could have been making the magazine appeal more to male readers as well. Overall, the combination of the three products using linking elements was deemed an effective way to advertise and sell the documentary
The document provides feedback from focus groups on a documentary, radio trailer, and magazine spread created to educate about the dangers of violent video games. The feedback was mostly positive: the documentary was informative and engaging, though some felt it could improve sound quality. The radio trailer effectively promoted the documentary but had more mixed reviews than the documentary. The magazine spread also successfully promoted the documentary but could have been more engaging through changes to the article language or images. Overall, the products fulfilled their purpose of promotion and education, but some elements like the radio trailer and magazine could be strengthened further.
The document summarizes feedback from focus groups and questionnaires on a documentary, radio trailer, and magazine double page spread produced about the dangers of violent video games.
The feedback was mostly positive, though some improvements were identified. The documentary was found to be informative but could have improved sound levels and included a case study. The radio trailer effectively promoted the documentary but could have benefited from more sound effects. The magazine double page spread also successfully promoted the documentary but the language could have been more engaging. Focus groups provided additional feedback, such as suggesting using more original footage for the documentary.
The document summarizes audience feedback from questionnaires distributed during the planning and evaluation of a documentary project. The questionnaires provided information that helped shape the documentary, such as focusing on the topic of cannabis legalization and airing it on Channel 4 based on audience preferences. Feedback on the completed documentary, radio advertisement, and magazine spread was overwhelmingly positive, showing that the products achieved their goals of being informative, professional, and entertaining for the target audience. While the data from questionnaires was mostly quantitative, focus groups could have provided more qualitative insight. Minor issues like inconsistent sound levels and a few spelling errors were noted, but overall the audience feedback was very helpful for creating audience-focused and successful final products.
The survey monkey analysis summarizes the results of a questionnaire distributed on social media. It found that most respondents were female, between 16-18 years old, and listen to music weekly. The most popular music genres were indie and pop. Respondents reported using Spotify and iTunes most for listening to music and being active on Facebook, Instagram, and Twitter. Regarding music videos, respondents felt narrative elements and live band footage were most important. For album packaging, respondents recommended original, eye-catching designs that prominently feature the band name.
The document provides feedback from test audiences on a documentary, radio trail, and double page spread created by Sean Juckes. Key points learned from the feedback include:
- The documentary's emotional interviews and realistic reconstruction were strengths, while sound quality and only interviewing one student were weaknesses.
- The radio trail was effective at making people want to watch the documentary but could improve sound quality and sudden music changes.
- The double page spread caught attention with its large central image but could better align columns and include more images.
This document summarizes the results of a survey given to a target audience for a TV news program. The survey aimed to understand preferences around news headlines, gender, age, interests, ethnicity, news sources, channels watched, and times viewed. Key findings include that the audience prefers national news stories about sensational topics like cannibals and are mostly female, between 16-24 years old, white British students who identify as reformers and access news from TV and social media like Twitter. Considering these results, the TV news program will aim stories at this younger, female demographic and include a more informal, diverse style while keeping aspects like weather reports.
What have you learned from your audience feedbackjacksierbien
The research provided insights into the target audience for an indie band. Quantitative survey results showed the audience was mostly ages 17-20, slightly more male, and middle class. Qualitative interviews revealed favorite similar bands and that the audience prefers casual clothing and making their own music. This informed the music video's style and inclusion of band performances. Feedback on the video was positive and noted similarities to other indie artists' videos.
The document discusses a study that analyzed politeness strategies used in a real-time English language learning chat room called My English Club. The study's objectives were to determine if politeness strategies were used, which were most common, and how to categorize them as positive or negative according to Brown and Levinson's politeness theory framework. After analyzing 15 pages of chat data, the findings showed that negative politeness strategies such as hedging devices and minimizing imposition were used more frequently than positive politeness strategies such as joking and solidarity. This indicates that participants in the My English Club chat room tended to employ more negative rather than positive face-saving politeness in their conversations.
The document summarizes feedback from a focus group about a documentary called "The Redbridge Rise in Crime". Key points:
- The focus group consisted of 8 people from different age groups, genders, ethnicities, and locations within Redbridge.
- Participants felt the documentary made them more aware of crime in the area and provided helpful information. They liked the interviews but felt some could be shortened.
- Feedback suggested improving camerawork, hosts' professionalism, and sound quality to achieve a more professional standard.
- Most participants believed the documentary could influence people to take action and bring about social change in Redbridge by raising crime awareness.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge, London. It will have a primary audience of 15-19 year olds and a secondary audience of older community members. Marketing will begin before summer 2018 through social media, posters, radio advertisements, and online videos/banners to build audience awareness and curiosity. The documentary will use a mixed genre including dramatizations, interviews, and participatory elements to educate and impact both audiences about crime in their area. It aims to show crimes like theft and violence to increase safety awareness and discourage criminal behavior.
The document summarizes audience feedback from a questionnaire given to 8 people who viewed the documentary. The audience ranged in age from 16-65 and included a variety of genders, ethnicities, and places of residence within the area covered by the documentary. Most feedback was positive - viewers felt they learned about local crimes and how to prevent them. However, some improvements were suggested, such as better camera work, hosts, and sound quality. Overall, most viewers felt the documentary met professional standards and could bring about social change by making people more aware of crimes and security issues in their area.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative styles. It will feature crime victims and local residents discussing personal safety issues. The goal is to raise awareness and lower crime rates in Redbridge.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative styles. It will feature crime victims and statistics, while conveying the message that crime has consequences. The goal is to raise awareness and lower crime rates in Redbridge.
This document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge, London. The target audience is 15-19 year olds, as research found they are interested in crime documentaries. Marketing will begin before summer using social media, posters, radio ads. The genre will mix dramatization, interviews and participatory elements to educate and impact viewers. Releasing in September maximizes the audience of local youth returning from holidays. The goal is to raise awareness, empower youth to prevent crime, and make the community safer.
The document outlines plans for an 8-10 minute documentary about the rise in crime in Redbridge. It will have a primary target audience of 15-19 year olds. Over 4 months, they will market the documentary on social media and local radio/newspapers. The documentary will use a mix of interviews, dramatizations, and investigative style. It will feature crime victims and residents sharing their experiences, as well as statistics analysts and ex-police. The goal is to educate about crime in the area and inspire change.
How Behavioural Recruitment can inspire more authentic youth research Feeling Mutual ltd.
An overview of how to do more authentic market research with young people (16-24 year old, 'Generation Z'). Outlines how Feeling Mutual used Liveminds' behavioural recruitment' to do more authentic youth research and some of the psychology of young people that inspired us.
The document summarizes the results of a questionnaire about viewership of documentaries. It found that:
- The majority (60%) of participants were male, ranging in age from 16-25, from across Birmingham.
- Most participants reported watching documentaries once a week, especially reality/participatory genres like TOWIE and Big Brother.
- Documentaries tended to be watched at night after watershed hours.
- Health was the most commonly cited topic that participants expressed interest in for a new documentary.
Based on these findings, the group decided to aim their new documentary at a general male and female audience aged 16-25, using a participatory style about the topic of health.
The document summarizes the results of a questionnaire given to 60 participants (36 male, 24 female) about documentaries. Key findings include:
- The majority of participants were students aged 16-19, with the next largest group being 20-25 years old.
- Participants came from across Birmingham, representing different economic and ethnic backgrounds.
- Most participants watch documentaries once a week, especially reality/lifestyle shows that air weekly.
- The most popular genre is participatory documentaries with an on-screen presenter.
- Documentaries are mostly watched at night after watershed.
- Health was the most commonly mentioned topic participants would be interested in for a new documentary.
The document summarizes the results of a questionnaire given to 60 participants about documentaries. It found that 60% of participants were male, most were students aged 16-19. Participants came from across Birmingham. Most stated they watched documentaries, including reality shows, and watched about once a week. The majority preferred participatory documentaries and watched at night. When asked about topics of interest, health was the most common answer. This led the group to select health as the topic for their documentary.
The document summarizes the results of surveys conducted to help inform the production of an educational documentary about exams. The surveys found that the target audience of 17-18 year old college students watch documentaries on BBC Three and want to learn something new. Both male and female students responded similarly in the surveys. Most students watch documentaries occasionally and want documentaries that are informative and educate them on a topic. When asked what they want to see, many students said they want information about the documentary's topic and new insights. The surveys also found that most students do not think exams are a fair representation of intelligence, which helps the documentary get the target audience's perspective.
- The audience research survey had a bias towards teenagers aged 16-18 who made up 23 of the 31 respondents.
- 22 respondents were Black/African/Caribbean/Black British so cultural influences on music tastes may differ across generations.
- 67% of respondents were female, which could impact preferences for genres like comedy and romance over horror.
- The top 3 ways respondents learn about movies were TV, social media, and word of mouth, reflecting common teenage media exposure.
- The results validated the filmmakers' understanding of their target teenage/young adult audience and horror genre expectations.
This survey was conducted to learn more about the target audience for a documentary. The responses showed that most of the target audience is 18 years old, spends 5-9 hours on mobile phones daily, and believes technology has a large impact on daily life. While the audience has a generally positive view of social media and technology, many think reliance on it has grown too much. Most watch crime and educational documentaries and shows like Peaky Blinders on BBC platforms. The survey provided useful insights into the demographics, interests, and views of the target documentary audience.
The document analyzes research into existing television programs similar to the topic of the author's documentary on young people and politics. Secondary quantitative research found shows on different channels that relate to the topic, such as ones about unemployment and education. Primary qualitative research involved analyzing conventions of two documentaries and their target audiences. Vox pops with teenagers and adults provided feedback, finding they were interested in comedic, celebrity-involved shows about young people and politics aired on BBC3 and Channel 4. The research provided guidance on appealing to the target audience for the author's documentary.
The document summarizes the results of a survey conducted to inform the production of a documentary about gay rights. Most respondents were younger adults and there was a relatively equal gender split. Most people enjoyed watching documentaries and felt the topic was a good choice. However, one respondent was strongly against gay rights, showing the controversial nature of the topic. The majority supported equality for gay people. The results will help the filmmakers adapt their approach based on the most popular documentaries and interview styles.
This document summarizes and analyzes the documentary "Recycled Life". It discusses how the documentary uses an expository approach to interview residents who work at Guatemala City's dump. While the documentary does not have a traditional narrative, it focuses on the freedom and dangers the residents face. Camera techniques include static shots that establish locations around the dump. Editing cuts between interviews and footage to illustrate different aspects of living at the dump. The documentary fulfills viewers' needs for information and human interaction by showing both the lives and struggles of the residents.
The document discusses research conducted with the target audience of teenagers and young adults to inform the creation of a documentary. A questionnaire was administered to determine preferred documentary styles. Most preferred the reflexive style, so this was the main approach used. Interviews further probed interests in the topic of internet culture. A screening gathered feedback, confirming the appeal to the target demographic and identifying issues to address, such as inconsistent sound levels. Engaging the target audience throughout provided valuable guidance that strengthened the final documentary.
Discover the benefits of outsourcing SEO to Indiadavidjhones387
"Discover the benefits of outsourcing SEO to India! From cost-effective services and expert professionals to round-the-clock work advantages, learn how your business can achieve digital success with Indian SEO solutions.
Gen Z and the marketplaces - let's translate their needsLaura Szabó
The product workshop focused on exploring the requirements of Generation Z in relation to marketplace dynamics. We delved into their specific needs, examined the specifics in their shopping preferences, and analyzed their preferred methods for accessing information and making purchases within a marketplace. Through the study of real-life cases , we tried to gain valuable insights into enhancing the marketplace experience for Generation Z.
The workshop was held on the DMA Conference in Vienna June 2024.
HijackLoader Evolution: Interactive Process HollowingDonato Onofri
CrowdStrike researchers have identified a HijackLoader (aka IDAT Loader) sample that employs sophisticated evasion techniques to enhance the complexity of the threat. HijackLoader, an increasingly popular tool among adversaries for deploying additional payloads and tooling, continues to evolve as its developers experiment and enhance its capabilities.
In their analysis of a recent HijackLoader sample, CrowdStrike researchers discovered new techniques designed to increase the defense evasion capabilities of the loader. The malware developer used a standard process hollowing technique coupled with an additional trigger that was activated by the parent process writing to a pipe. This new approach, called "Interactive Process Hollowing", has the potential to make defense evasion stealthier.
Ready to Unlock the Power of Blockchain!Toptal Tech
Imagine a world where data flows freely, yet remains secure. A world where trust is built into the fabric of every transaction. This is the promise of blockchain, a revolutionary technology poised to reshape our digital landscape.
Toptal Tech is at the forefront of this innovation, connecting you with the brightest minds in blockchain development. Together, we can unlock the potential of this transformative technology, building a future of transparency, security, and endless possibilities.
1. Questionnaire Results - Primary Research
Units 4, 5, 24 & 31
Millie West, Nikon Ahamed, Lauren Rosenfeld, Benjamin Karrass &
Benjamin Goldstone
2. Purpose of Research
The questionnaire has been conducted to carry out primary research into audiences to find out
their opinions and preferences, so that our final product can satisfy their needs.We went out to the
local areas of Redbridge and asked people to complete our questionnaire with several questions
involved, such as what their favourite documentaries were. We then collected all the opinions and
collated them into pie charts and bar graphs so that we can cater our social action project to the
specific requirements of the audience.
This presentation shows all the collected datas through the questionnaire which has been chosen
as a method of primary research as it is one of the easiest way to collect primary quantitative data
that can be worked into graph which are visually easier to figure out and calculate.
This research shows what our target audience in Redbridge is, as well as what they might not like
and how much time they spend and money on watching documentaries.
3. Methods and Techniques
We have decided to create a questionnaire mainly as it involves the gathering of
quantitative data, which means that information and statistics that we will get will
be quick and easy to analyse and collect. A questionnaire also gave us the
possibility to target different potential audiences which may be interested on what
we will be producing as we found different type of people from different ages to
still show an interest in what our documentary will be about. The questionnaire
also, as said before will allow us to interact better with the audience directly and in
addition to that, doing this type of research means that we’ve gathered primary
data that is reliable, up to date and less time consuming compared to other type of
research therefore we have been efficient both time and money wise.
4. Audience Profiles (age - gender)
Our results show that our main target audience should
include viewers that range from an age of 16 to 35 who
are going to have a balanced mix of males and females
and this might be the case due to the fact that teenagers
and young adults get enjoyment from watching them.
They also might be more interested in this type of media
product as they tend to have disposable income that they
can spend which gives them a wider range of things they
may be able to watch.
5. Audience Profiles - Part 2
We also asked potential audiences what town in Redbridge they
lived in and their ethnicity. Out of 51 people, who partook in the
questionnaire, the majority of people were from either Barkingside
or Hainault, at 20.8% each. The second most popular towns were
Clayhall and Ilford, at 14.6% each. This shows us that we should
be focusing our social action project mainly at Barkingside and
Hainault, and slightly towards Clayhall and Ilford areas, as
audiences are all around Redbridge and we need to be inclusive
of them. Another question asked was what ethnicity people were.
The majority of people were White British at 52%, second most
common was Black British at 18%, and followed by Asian British
at 14%. This tells us that we need to be diverse in our video, with
different actors and people to interview, in order to appeal to
more people.
6. Audience Profiles - Part 3
Other information based on our audience profiles include their
employment status and how long our audience have lived in
Redbridge. Our Evidence shows us that most of our audience work
full time and the least popular audience are part time students, this
shows that most people who live in Redbridge are able to get jobs
and have an education. Out of 51 people everyone has an
employment status whether it be a part time job or a full time student.
Both unemployed and part time had the same results of 10. Overall
from this evidence it shows that the majority of our audience in
Redbridge are people who have full time jobs. Documentary
audiences vary so we need to be inclusive of all employment
statuses with the main one of full time workers in mind. When asking
how long the participants lived in Redbridge i found out that the
majority was around 15-18 years, from this evidence it shows us that
our audience have witnessed a change in their area.
7. Audience Profiles - Part 4
Another question asked to the public was if they feel safe within the borough of
Redbridge. The results were split almost evenly, with 47.1% saying “No”, and
52.9% saying “Yes”. Therefore, through our social action project, we can learn why
people don't feel safe in the borough, and tackle the reasons so that people feel
safer. For instance, we can set up crime watches, and persuade more people to
volunteer to help out the community. With these new ideas in place, we can make
the local area a safer place and make the locals feel safer.
8. Audience Profile - Part 5 (M. West)
We asked our participants if they had been a victim of crime. Fortunately, we
found that only 35.3% of those asked had been a victim. This equates to a little
more than one in three people. This evidence does show that the crime is both
prevalent and present in Redbridge, and we need to do all we can to try and
prevent it and decrease that number of people who have been a victim.
After asking if our participants knew of any victim support networks, a
staggering 78.4% of those asked couldn't name any. This reveals a huge
issue. If a member of the public were to be in a situation where they needed
victim support for either themselves or someone that they know, it is worrying
to think that they would not know any networks of whom could provide the
victim with the support or help that they may need or require. This means that
it is essential that in our project we make it explicitly clear what victim support
networks are out there for those who may be in need of them in present
circumstances or those to come.
More on the victim support networks
mentioned by participants who took part in
our questionnaire, can be found at the
bottom of Slide 15: Open Ended Question
Results:
9. Media Consumption Habits - Part 1
Based on our results, our target audience who likes documentaries tends to watch
them weekly or monthly, which suggests that our target audience does not have as
much time to spend on watching documentaries and that it may be a hobby used as
a time killer more than a passion. Also there are very few people who watch
documentaries daily and this may be due to the fact that getting to know a lot of
information from these type of programmes can get overwhelming meaning it may be
more suitable to watch them less often so that more information can be gathered and
remembered.
10. Media Consumption Habits - Part 2
Also based on our questionnaire, our audience likes watching
documentaries alone and this may be due to the fact that they can
consume the information better if they are not being distracted by
friends or other people around them when watching. The second most
chosen option is with a family and this may be because some of them
feel like documentaries are a good opportunity to reunite with the family
at some point in the day. Especially as documentaries are created to
entertain by giving key information on nature or else based on the topic
which can reach out and involve many different people from different
ages. This also allowed us to see who the secondary audience was who
watch documentaries. 31 people consume their documentaries alone
but 2nd was with family with 11 people. This shows us that when
watching documentaries there isn't a wide secondary audience.
11. Media Consumption Habits - Part 3
Documentaries are consumed in many ways, including
watching them on TV or on a DVD. The majority of the people
we questioned answered TV as their favourite way to
consume a documentary, with 22 people out of 50 watching
their documentaries on TV. The least popular way of
consumption was DVD, with only 1 person watching their
documentaries on them. This shows us for our project we
might broadcast it on TV as a wider audience would view our
project. Quite a lot of people consume documentaries by
online streaming as they can access it easy just as watching it
on TV.
12. Personal Preferences - Part 1
Audiences were also asked what their favourite documentary programmes were
from a list of five, these were BBC Panorama, Channel 4 Dispatches, ITV
Exposure, ITV Investigator and Channel 5 Undercover. The majority of people at
44.2% stated BBC Panorama as their favourite, Channel 4 Dispatches as their
second favourite at 21.2% and audiences third favourite was ITV investigator with
17.3%. Therefore, with this information, we will watch several programmes of
Panorama and Dispatches as these were audience's favourites, and take features
of them to put into our own project.
13. Personal Preferences - Part 2
In a documentary there are many ways people enjoy watching
it, this may include the storyline or the sound and music used.
From our questionnaire results it shows us that the majority of
people we asked enjoy the storyline of a documentary with 31
people. The least enjoyable part of a documentary according
to our stats is sound and music with only 3. We also asked
people what would their ideal length of a documentary be, our
results show that most people do enjoy watching
documentaries that are an hour or longer, 24 people prefer
this but both 30 minutes and 15 minutes or less got a similar
result of 15 and 12. These results show that when we create
our project we should aim to make it lengthy, however we will
also stick to our brief and make it around 10 minutes long.
14. Open Ended Question Results: (M West)
Why, Who, Affected and Talent
We asked why people enjoy documentaries, and some of the results we gathered included that they were:
“Real life, Interesting, Exciting, Informative, (“Learn new things”) Educational, Important, Fun and
Entertaining.”
We also asked our participants that if they or someone they knew had been a victim of crime and what type
of crime were they subject to. Responses included: “Mugging, Physical and Verbal Assault, Bullying,
Robbery, Burglary and Theft.” (including vehicle theft)
A similar question involving Anti-Social Behaviour was asked. Responses regarding whether the participant
or someone they knew had been affected by such a crime included: “Rowdy behaviour, Littering,
Bullying and Physical abuse after muggings.”
Moreover, one way in which we tried to discover talent was through asking participants if they knew anyone
who would be willing to be interviewed or take part in our project concerning Anti- Social Behaviour.
Nominees included “Jessica Persell, Adam Smith, Dani Sivan, Harry Shinnet and Molly Leckerman”
15. Open Ended Question Results: (M West)
Tackling Crime, Crime Responses, Victim Support Networks
We asked the public what ideas they had to tackling crime. The answers they gave included: “Increasing the amount of education, regarding crime,
from a young age, including; specialised school programmes (including the consequences of crime); CCTV in crime hotspots; Increase the
number of police on the streets; Teach people to become more proactive and not be bystanders; Encourage people to report crime.” Moreover,
other responses included “Increasing security; Encouraging people to use non-violent language; Treat people the way that they should be
treated and equally as well as use harsher punishments on crimes committed.” It was also suggested that there could be an increase in the
amount of funding for youth centres. This can keep youth off of the streets as well as offering them further education outside of the classroom. 20
years ago there were a significantly larger number of youth centres stationed across Redbridge than today. These after school and evening youth
centres helped to ensure that youths were off of the street and instead inside in a safe environment, socialising, and doing what kids do! At these times,
crime rates were quite low. Over recent years the number of youth centres have gradually decreased. This means that more youths have been on the
streets, from the early hours of the afternoon until the late hours of the evening. (These are the times in recent years young society members would have
been in youth centres.) As a result of the lack of centres and the increase of people on the street, we have seen a dramatic rise in crime statistics.
We asked our participants what they would do if they saw a crime being committed. The responses gathered included: “Call the police; Run away;
Take a picture; Take a video; Walk away; Shout or scream; Report it; Contact help; Try and stop it or get involved.” This shows a range of
different responses, which could relate to whether people, who live in Redbridge, feel safe or not and how this would transpire into how they would react
to witnessing a crime (i.e. whether to walk away and stay silent, report it in silence or get involved). Those who feel more safe may feel more inclined to
be proactive, whereas those who do not, may as a result, become a bystander.
Finally, we asked if people were aware of any victim support networks. Although there were few confirmations, some of the responses we gathered
included: “Police Victim Support, (General) Therapy Groups, Criminal Injury Compensation, victimsupport.com, NIdirect.com and
victimsupportservices.org.”
16. Conclusion
Based on our data gathered, we will be mainly aiming our social action project
towards a young audience composed of teenagers and young adults who live in
Ilford, Barkingside, Hainault and other areas of Redbridge. Although our primary
audience will be teenagers, our secondary audience will be an older audience of
30-40 year olds who are in full time employment. We will also not aim our video
towards one specific gender or ethnicity, as several different people are potential
victims of crime. Majority of audiences have also lived within Redbridge for more
than 15 years, which means we have to do our research on Redbridge in the past
to ensure to the audience that we have created a professional production.
17. Conclusion
Overall, our questionnaire gave us a good insight and advice on what we should
do on our project to fit our customer needs and preferences. Therefore, with this
information we will tailor our video to suit our target audience, which may increase
our chances of success. Creating a product that includes audience needs will
allow it to appeal more to our audience. This can include the length of the
documentary or the area our documentary is based in. Depending on how long
our documentary is, it will allow us to see if it’s short enough to be produced as a
short film before a movie in the cinema or as an advent on TV to expand on our
audience. As a few people's answers included knowing someone who has been a
victim of crime, this tells us that if we create a video about preventing crimes, it
can be targeted to a wide audience.
18. The Proposal - Part 1 (M West)
We propose to create an 8 to 10 minute production, regarding the dramatic increase and rise
of crime. Our production does not technically have an age limit because we are trying to target
all residents of Redbridge, but we are trying to educate specific groups that may be affected.
From our results, as a group, we have concluded that our primary target audience for our
production will be 16 to 24-year-olds, specifically males, as they are more likely to be involved
in Anti Social Behaviour. Our secondary audience will be 40+ year-olds who will be the
parents, guardians, family members or friends of the primary audience. Our production has no
age limit as the increase in crime can affect anyone and everyone. We have decided that our
chosen topic can be related to by all members of the community, and will be aimed at both
genders. This will give us the chance to get the best publicity possible. The larger the
audience span, the more chance we have for a large number of people who will hopefully be
speaking about it, recommending to and sharing it with other people.
19. The Proposal - Part 2
The favourite consumption method shown in our results that we gathered was
television. Although we had to choose online streaming. Therefore this will be our
chosen method of distribution. As previously mentioned, our target audience are
full time students who have low disposable income and so therefore, we will then
release our production for under £10, in order to ensure a large potential
audience. Results are shown that audiences watch documentaries weekly. As our
target audience is students we thought it was a good idea to release the whole
production during the half term as this will help us see audiences to watch
documentaries with friends as this was one of our method of consumption.
Another method of consumption was to watch documentaries with our family
which did not get as many votes but you can watch documentaries anytime with
family it doesn't have to be in the half term.
20. The Proposal - Part 3
The prefered length of documentaries was 30 mins. We found that people prefer
watching documentaries that were BBC panorama and channel 4 dispatches.
Which means we should include ideas from documentaries on these channels. In
our questionnaire one of our questions previously were have you been a victim of
crime and we were surprised of how many yes we got which means we will focus
mainly on the subject of victim of crime and making sure people get a clear
understanding of the importance of crime and how easy it is. We need to make
sure that our audience receive a clear understanding of crime as its starting to
happen a lot more that it did.