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1 
Minutes 
-­‐ 
Pre-­‐Summit 
Workshop 
Sankalp 
Unconvention 
Summit 
2014 
Investing 
In 
and 
Building 
High-­‐Impact 
Enterprises 
for 
Empowering 
Women 
and 
Girls: 
An 
action 
plan 
for 
gender 
lens 
investing 
and 
incubation 
Hotel 
Renaissance, 
Powai, 
Mumbai, 
India, 
9:30am 
– 
1pm, 
9 
April 
2014 
Introduction 
The 
field 
of 
gender 
lens 
investing 
believes 
in 
the 
power 
of 
finance 
to 
generate 
large-­‐scale 
social 
and 
financial 
return. 
Increasing 
women’s 
economic 
opportunities 
and 
entrepreneurship 
is 
widely 
recognized 
to 
contribute 
to 
per 
capital 
income 
growth, 
poverty 
reduction 
and 
sustainable 
development. 
Yet 
with 
only 
a 
year 
to 
go 
considerable 
headway 
is 
still 
required 
to 
accelerate 
progress 
towards 
Millennium 
Development 
Goal 
(MDG) 
3 
-­‐ 
the 
promotion 
of 
gender 
equality 
and 
women's 
empowerment. 
There 
is 
significant 
scope 
for 
innovative 
high 
impact 
enterprises 
to 
promote 
women’s 
economic 
empowerment 
through 
providing 
the 
opportunity 
for 
women 
to 
own 
and 
lead 
their 
own 
social 
enterprise, 
generating 
positive 
livelihood 
returns 
for 
women 
employees, 
deliberately 
considering 
organizational 
policies 
and 
practices 
that 
advance 
women’s 
economic 
empowerment 
by 
suppliers 
(including 
producers) 
and 
distributors, 
as 
well 
as 
providing 
products 
and 
services 
specifically 
for 
or 
tailored 
to 
the 
needs 
and 
impact 
on 
women 
and 
girls 
as 
a 
consumer 
segment. 
Deutsche 
Gesellschaft 
für 
Internationale 
Zusammenarbeit 
(GIZ), 
the 
United 
States 
Agency 
for 
International 
Development 
(USAID) 
joined 
forces 
with 
support 
from 
Criterion 
Institute, 
Deloitte, 
Energize 
Her 
and 
Intellecap, 
for 
a 
pre-­‐summit 
workshop 
at 
the 
Sankalp 
Unconvention 
Summit 
2014 
on 
9 
April 
2014 
in 
Mumbai 
to 
explore 
how 
the 
ecosystem 
can 
unite 
to 
develop 
an 
action 
plan 
on 
gender 
lens 
investing 
and 
incubation 
to 
support 
building 
high 
impact 
enterprises 
that 
promote 
women 
and 
girl’s 
empowerment? 
This 
workshop 
report 
summarizes 
the 
discussion 
from 
the 
workshop. 
SESSION 
1: 
GIZ 
Presentation: 
Context 
setting 
for 
the 
workshop 
Stefanie 
Bauer 
and 
Katherine 
Miles, 
on 
behalf 
of 
GIZ 
presented 
the 
results 
to 
date 
of 
a 
GIZ 
study 
exploring 
how 
the 
social 
entrepreneurship 
ecosystem 
can 
unite 
to 
develop 
an 
action 
plan 
on 
gender 
lens 
incubation 
and 
investing 
for 
enterprises 
focused 
on 
the 
low 
income 
market 
segment 
in 
India? 
Based 
on 
a 
consultation 
of 
gender 
and 
social 
entrepreneurship 
experts 
in 
over 
25 
organizations 
internationally, 
they 
set 
out 
an 
emerging 
a 
framework 
for 
defining 
and 
recognizing 
high 
impact 
enterprises 
that 
promote 
women 
and 
girl’s 
empowerment. 
This 
considers 
these 
enterprises 
as 
Micro, 
Small 
and 
Medium 
Sized 
Enterprises 
(MSMEs) 
with 
significant 
growth 
potential 
that 
deliver 
positive 
social 
impacts 
and 
returns 
related 
to 
gender 
equality 
and 
the 
empowerment 
of 
women 
and 
girls, 
while 
focusing 
on 
delivering 
products 
and 
services 
to 
consumers 
at 
the 
Base 
of 
the 
Pyramid 
(BOP). 
Moreover, 
they 
stressed 
such 
enterprises 
can 
have 
gender 
equality 
impacts 
and 
empower 
women 
(and 
girls) 
through 
the 
organizational 
leadership 
or 
management, 
at 
an 
operational 
level 
through 
all 
aspects 
of 
its 
business 
model 
and 
also 
through 
their 
product 
and 
service 
impacts 
which 
may 
focus 
on 
those 
that 
relate 
to 
the 
biologically 
defined 
needs
of 
a 
female, 
or 
the 
socially 
constructed 
gendered 
needs 
of 
a 
women 
or 
girls. 
They 
noted 
that 
there 
is 
a 
business 
case 
for 
gender 
diversity 
in 
the 
management 
and 
workforce 
of 
organizations 
in 
terms 
of 
financial 
performance, 
innovation, 
retention 
and 
reduced 
absenteeism, 
as 
well 
as 
the 
benefits 
from 
a 
perspective 
of 
reaching 
and 
marketing 
to 
a 
consumer 
segment 
of 
women 
and 
girls. 
It 
was 
concluded 
that 
evidence 
suggests 
that 
there 
is 
a 
commercial 
advantage 
for 
those 
businesses 
that 
integrate 
a 
gender 
lens, 
and 
that 
increasing 
investor 
interest 
in 
applying 
a 
gender 
criteria 
to 
their 
investment 
decision 
making 
means 
that 
enterprises 
that 
do 
manage 
these 
considerations 
may 
attract 
specific 
gender 
lens 
funding. 
Nevertheless, 
they 
noted 
there 
is 
a 
need 
for 
further 
aggregated 
level 
impact 
research 
to 
continue 
to 
build 
the 
case 
for 
gender 
lens 
incubation 
and 
investment, 
and 
a 
push 
for 
the 
integration 
of 
gender 
criteria 
in 
mainstream 
incubation 
programmes 
and 
investment 
activities, 
as 
well 
as 
the 
establishment 
of 
specialist 
funds 
that 
focus 
on 
enterprises 
that 
empower 
women 
and 
girls. 
It 
was 
noted 
how 
this 
workshop 
would 
contribute 
to 
the 
study 
in 
terms 
of 
challenges 
and 
solutions 
facing 
these 
types 
of 
organizations, 
as 
well 
as 
recommendations 
for 
the 
various 
interested 
organizations 
including 
donors, 
philanthropic 
investors, 
incubators, 
and 
impact 
investors 
among 
others 
in 
terms 
of 
supporting 
a 
field 
for 
gender 
lens 
incubation 
and 
investment. 
Enterprise 
Pitches 
A 
number 
of 
Indian 
based 
enterprises 
whose 
business 
models 
empower 
women 
and 
girls 
presented 
their 
business 
model 
in 
brief 
2 
minute 
pitches, 
in 
order 
to 
illustrate 
the 
conceptualization 
of 
the 
framework 
of 
how 
enterprises 
can 
empower 
women 
and 
girls. 
Presentations 
were 
given 
by: 
2 
• Menstropedia 
– 
Tuhin 
Paul 
and 
Aditi 
Gupta 
• Manndeshi 
Bank 
– 
Poonam 
Mane 
• Aakar 
Innovations 
– 
Sombodhi 
Ghosh 
One 
philanthropic 
fund, 
the 
Global 
Alliance 
for 
Clean 
Cookstoves 
(Stevie 
Valdez), 
also 
presented 
how 
they 
integrate 
gender 
considerations 
into 
their 
grant 
funding 
decisions, 
and 
provided 
details 
of 
their 
Women’s 
Empowerment 
Fund. 
Subgroup 
Work 
This 
part 
of 
the 
workshop 
focused 
on 
the 
question 
of 
what 
are 
the 
challenges 
facing 
enterprises 
that 
promote 
women 
and 
girl’s 
empowerment? 
The 
participants 
were 
split 
into 
6 
subgroups 
with 
two 
groups 
each 
discussing 
one 
of 
three 
case 
studies 
where 
they 
focused 
on 
the 
gender 
challenges 
and 
solutions 
for 
different 
types 
of 
high 
impact 
enterprise 
that 
empower 
women 
and 
girls. 
Groups 
1 
& 
2 
Subgroup 
Facilitators: 
Urvashi 
Devida 
(Thomson 
Reuters 
Foundation) 
& 
Sudasana 
Kundu 
(Partners4Change)
3 
Case 
Study 
One 
You 
are 
a 
woman 
entrepreneur 
who 
has 
recently 
set 
up 
an 
enterprise 
headquartered 
in 
Jaipur 
that 
contracts 
with 
women 
producers 
of 
traditional 
textile 
products 
in 
the 
state 
of 
Rajasthan. 
You 
are 
well 
educated 
and 
studied 
design 
in 
the 
Indian 
Institute 
of 
Fashion 
in 
New 
Delhi 
before 
setting 
up 
your 
business 
with 
your 
savings 
and 
some 
money 
from 
some 
relatives. 
You 
are 
married 
with 
a 
4 
year 
old 
child 
whose 
husband 
is 
a 
business 
man 
that 
often 
travels 
for 
work. 
While 
you 
are 
based 
in 
Jaipur, 
your 
nearest 
relatives 
live 
in 
Delhi. 
You 
have 
received 
a 
conditional 
grant 
from 
an 
international 
investment 
fund 
on 
the 
condition 
you 
identify 
and 
manage 
the 
gender 
related 
challenges 
that 
you 
personally 
face 
that 
may 
negatively 
impact 
on 
your 
business. 
Specifically 
they 
request 
you 
create 
an 
action 
plan 
to 
overcome 
these 
challenges. 
In 
your 
subgroup, 
identify 
and 
define 
the 
potential 
gender 
related 
challenges 
you 
individually 
face 
as 
a 
women 
entrepreneur 
running 
an 
enterprise 
in 
India, 
as 
well 
as 
the 
challenges 
working 
with 
women 
producers 
in 
your 
supply 
chain 
that 
may 
impede 
the 
development 
of 
your 
enterprise. 
Also 
identify 
the 
potential 
solutions 
to 
overcome 
these 
challenges. 
To 
what 
extent 
would 
some 
of 
these 
challenges 
be 
the 
same 
or 
different 
for 
the 
women 
working 
as 
producers 
in 
the 
supply 
chain? 
Challenges 
Solutions 
• Time 
constraints 
balancing 
home 
and 
entrepreneurial 
commitments 
• Productivity 
–time 
management. 
Does 
it 
affect 
productivity 
and 
how? 
• Support 
services 
missing: 
Childcare, 
and 
lack 
of 
family 
support 
& 
lack 
of 
public 
transportation 
• Lack 
of 
public 
sanitation 
suitable 
for 
women 
in 
rural 
areas 
• Woman’s 
role 
perceptions 
and 
expectations 
of 
a 
women’s 
role 
in 
society 
which 
results 
in 
questions 
on 
a 
women’s 
capacity 
+ 
competency 
to 
run 
a 
business. 
Plus 
a 
lack 
of 
seriousness 
of 
businesses 
run 
by 
women 
• Access 
to 
credit 
to 
scale 
up 
the 
business. 
• Peer 
group 
support 
missing. 
Are 
there 
other 
women 
entrepreneurs 
to 
talk 
and 
discuss 
with? 
• The 
power 
dynamic 
of 
a 
wealthier 
women 
entering 
a 
rural 
area. 
• In 
a 
rural 
setting, 
there 
are 
more 
festivals 
• A 
need 
for 
sensitisation 
workshops 
with 
women 
to 
provide 
a 
forum 
for 
them 
to 
discuss 
these 
challenges 
with 
each 
other 
and 
share 
ideas 
for 
• Building 
support 
systems 
for 
women 
entrepreneurs 
related 
to 
child 
care 
including 
at 
her 
workspace 
which 
also 
caters 
to 
the 
women 
working 
in 
the 
business. 
• Women 
friendly 
private 
toilets 
• The 
involvement 
of 
men 
who 
are 
associated 
to 
women 
entrepreneurs 
through 
sensitization 
workshops 
• Financial 
literacy 
workshops 
• Use 
women 
allies-­‐champions 
as 
role 
models 
• Mobile 
technology 
for 
connecting 
women 
producers 
to 
buyers 
• Develop 
a 
system 
for 
collective 
responsibility 
among 
women 
like 
self-­‐help 
groups 
to 
provide 
each 
other 
with 
support.
4 
and 
social 
expectations 
of 
workers 
to 
participate 
which 
have 
implications 
for 
the 
consistency 
and 
reliability 
of 
workers 
in 
the 
supply 
chain. 
• Exploitation 
and 
harassment 
as 
a 
woman 
• Male 
leadership 
among 
producers 
and 
distributers
5 
Groups 
3 
& 
4 
Subgroup 
Facilitators: 
Patty 
Alleman 
(US 
Aid) 
& 
Aditi 
Shrivastava 
(Intellecap) 
Case 
Study 
Two 
You 
lead 
a 
high 
impact 
enterprise 
headquartered 
in 
New 
Delhi 
that 
produces 
and 
distributes 
clean 
cook 
stoves. 
Women 
are 
a 
key 
resource 
to 
the 
business 
as 
producers 
of 
the 
ceramic 
clean 
cook 
stoves 
and 
you 
directly 
employ 
them 
in 
your 
business, 
and 
then 
you 
sell 
the 
stoves 
using 
a 
team 
of 
women 
distributers. 
You 
have 
received 
a 
grant 
from 
an 
international 
investment 
fund 
on 
the 
condition 
you 
seek 
to 
identify 
and 
manage 
the 
gender 
related 
challenges 
among 
the 
workforce 
and 
your 
team 
of 
women 
distributers. 
They 
see 
these 
challenges 
as 
a 
risk 
that 
may 
negatively 
impact 
on 
your 
business 
and 
so 
specifically 
they 
request 
you 
create 
an 
action 
plan 
to 
overcome 
these 
challenges. 
In 
your 
subgroup, 
identify 
and 
define 
the 
potential 
gender 
related 
operational 
challenges 
faced 
by 
the 
enterprise 
in 
terms 
of 
the 
employment 
of 
women 
to 
produce 
and 
distribute 
the 
clean 
cook 
stoves? 
Also 
identify 
the 
potential 
solutions 
to 
overcome 
these 
challenges? 
To 
what 
extent 
would 
some 
of 
these 
challenges 
be 
the 
same 
or 
different 
for 
the 
women 
working 
as 
producers 
or 
as 
distributers? 
Challenges 
Solutions 
• Woman’s 
role 
– 
caregivers 
vs. 
economic 
engagement 
• Sexual 
harassment, 
especially 
when 
men 
are 
in 
more 
senior 
roles 
• Male 
ego 
issues 
when 
women 
earn 
more 
than 
their 
husbands 
• The 
family 
needs 
to 
be 
comfortable 
‘allowing’ 
women 
to 
be 
away 
at 
work 
from 
9 
to 
5 
which 
would 
be 
more 
pronounced 
with 
distributors 
who 
are 
expected 
to 
travel 
for 
door 
to 
door 
marketing 
• Access 
to 
working 
capital 
• Transport: 
stoves 
heavy 
which 
may 
present 
problems 
for 
distribution 
• Technology 
as 
an 
enabler 
• Female 
to 
female 
sales 
talks 
work 
better 
due 
to 
greater 
understanding 
& 
trust 
• Flexi-­‐hours, 
home 
office 
• Engaging 
with 
the 
family 
of 
women 
employees 
to 
build 
awareness 
of 
the 
benefits 
of 
women 
being 
able 
to 
contribute 
to 
family 
income 
• Annual 
day 
with 
families, 
health 
& 
education 
awareness 
programs 
with 
family 
members 
• A 
management 
and 
organizational 
structure 
incorporating 
women 
at 
all 
levels 
of 
the 
organization 
• Identify 
other 
stakeholders 
within 
the 
communities 
with 
shared 
mandates 
to 
collaborate 
with 
on 
behaviour 
change 
communication 
and 
product 
awareness. 
For 
example, 
schools.
6 
Groups 
5&6 
Subgroup 
facilitators: 
Gayle 
Peterson 
(Partners4Change) 
& 
Stefanie 
Bauer 
(GIZ) 
Case 
Study 
You 
an 
ideas 
stage 
enterprise 
headquartered 
in 
Calcutta 
that 
seeks 
to 
distribute 
breast 
pumps 
and 
sanitary 
towels 
to 
low 
income 
women 
and 
girls 
in 
the 
region. 
You 
are 
entering 
a 
business 
model 
competition 
for 
seed 
funding 
to 
pilot 
the 
idea. 
In 
the 
application 
form, 
you 
have 
to 
identify 
the 
challenges 
your 
enterprise 
may 
face 
in 
its 
business 
model 
to 
target 
the 
low 
income 
market 
segment, 
and 
in 
turn 
to 
reach 
and 
market 
to 
women 
and 
girl 
customers 
and 
provide 
them 
with 
after 
sales 
customer 
service. 
Specifically 
they 
request 
you 
state 
how 
you 
will 
overcome 
these 
challenges, 
as 
well 
as 
define 
metrics 
to 
track 
the 
impact 
the 
products 
have 
on 
women 
and 
girls. 
In 
your 
subgroup, 
identify 
and 
define 
the 
potential 
gender 
related 
operational 
challenges 
faced 
by 
the 
enterprise 
in 
terms 
of 
the 
targeting, 
marketing 
to 
and 
servicing 
the 
women 
and 
girls 
customer 
segment. 
Also 
identify 
the 
potential 
solutions 
to 
overcome 
these 
challenges? 
Finally 
suggest 
metrics 
to 
track 
the 
positive 
gender 
impact 
the 
products 
have 
on 
women 
and 
girls. 
Challenges 
Solutions 
• Does 
the 
target 
customer 
need 
the 
product 
or 
not? 
For 
example, 
breast 
pumps? 
Not 
sure. 
• Building 
education 
and 
awareness 
for 
push 
products 
• Need 
to 
create 
a 
wider 
conversation 
about
7 
• Consider 
products 
from 
a 
rural 
perspective 
rather 
than 
the 
urban 
perspective. 
In 
a 
rural 
environment 
there 
is 
a 
need 
for 
a 
market 
analysis 
to 
understand 
if 
there 
is 
a 
market 
need. 
• Taboos 
and 
the 
fundamental 
question 
as 
to 
whether 
the 
target 
women 
actually 
need 
a 
sanitary 
napkin? 
Does 
she 
need 
it? 
Does 
she 
have 
the 
money 
to 
buy 
it? 
Even 
if 
she 
is 
aware 
of 
the 
product 
can 
she 
access 
it? 
• Do 
the 
poorest 
of 
the 
poor 
whose 
needs 
are 
the 
lowest 
in 
the 
value 
chain 
in 
the 
family, 
do 
they 
see 
a 
value 
in 
a 
sanitary 
napkin 
rather 
than 
a 
piece 
of 
cloth? 
• A 
mother 
may 
pay 
for 
a 
child’s 
napkin 
but 
not 
for 
herself. 
• Sanitary 
towels 
are 
push 
products. 
Behaviour 
change 
communication 
is 
required 
which 
requires 
market 
insight 
studies 
and 
long 
term 
strategies. 
• Disposal 
of 
the 
product 
is 
a 
challenge. 
• Distribution 
– 
traditional 
models 
such 
as 
the 
Asha 
model 
may 
not 
work 
for 
the 
products. 
These 
products 
often 
have 
a 
stigma 
which 
needs 
breaking 
and 
behavioural 
change 
needed 
• Costly 
to 
distribute 
to 
rural 
markets 
• Access: 
retailers 
are 
mostly 
men 
and 
women 
do 
not 
like 
to 
buy 
from 
men 
• High 
transaction 
costs: 
distribution, 
building 
up 
value 
chain, 
production, 
etc. 
• Raising 
capital 
as 
hybrid 
(non-­‐profit) 
• Access 
to 
finance 
• Engagement 
of 
men 
on 
the 
same 
agenda 
is 
missing 
• How 
do 
you 
create 
access 
to 
products? 
• Rural 
mind-­‐set 
is 
needed 
not 
a 
metropolitan 
mind-­‐set 
o These 
may 
be 
urban 
products 
which 
are 
not 
compatible 
with 
rural 
needs 
menstrual 
hygiene 
and 
management 
• Need 
to 
do 
homework 
on 
the 
market 
first 
before 
test 
the 
product. 
• Distribution 
centres: 
the 
last 
mile 
distribution. 
Using 
Asha 
workers, 
school 
teachers. 
These 
products 
are 
private 
and 
cannot 
be 
given 
out 
in 
a 
public 
place. 
• How 
is 
it 
that 
a 
sanitary 
towel 
will 
have 
a 
greater 
impact 
than 
a 
piece 
of 
cloth. 
Still 
need 
research 
to 
show 
that 
the 
health 
impact 
is 
there. 
• Infrastructure/marketing: 
introduce 
products 
in 
good 
conditions/environment 
• Create 
basket 
of 
products: 
cosmetics, 
sanitary 
products 
are 
a 
push 
product 
• Involve 
micro 
entrepreneurs 
in 
production 
• Direct 
selling 
to 
cut 
out 
middlemen 
• Club 
products 
with 
government 
schemes 
(e.g. 
mother/child 
nutrition) 
• Educate 
the 
boys, 
explain 
biology, 
involve 
local 
doctors, 
young 
girls 
and 
teachers 
to 
break 
the 
stigma.
PART 
2: 
Presentation 
USAID 
Patty 
Alleman 
on 
behalf 
of 
USAID 
gave 
a 
presentation 
on 
Gender 
Lens 
incubation 
and 
Investment. 
She 
provided 
a 
definition 
of 
gender 
lens 
investing 
as 
an 
investment 
approach 
that 
intentionally 
uses 
gender 
as 
a 
category 
of 
analysis 
and 
value 
to 
create 
both 
financial 
return 
and 
positive 
social 
impact 
that 
is 
actively 
measured. 
She 
stated 
that 
three 
primary 
investment 
objectives 
or 
“lenses” 
can 
be 
identified 
across 
this 
emerging 
segment: 
Women-­‐Run 
Businesses, 
i.e., 
Investments 
that 
increase 
access 
to 
capital 
for 
women 
entrepreneurs 
and 
businesses 
that 
have 
women 
in 
leadership 
positions; 
Gender 
Equity 
in 
the 
Workplace, 
i.e., 
Investments 
that 
promote 
gender 
equity 
by 
investing 
in 
private 
sector 
companies 
with 
leading 
gender 
policies 
and 
strategies; 
and 
Products 
& 
Services 
Benefiting 
Women 
& 
Girls 
i.e., 
Investments 
that 
direct 
capital 
to 
socially 
responsible 
businesses 
that 
develop 
and 
offer 
products 
and 
services 
benefiting 
women 
and 
girls. 
While 
the 
focus 
is 
on 
applying 
a 
single 
gender 
lens 
at 
minimum, 
ideally 
companies 
will 
apply 
multiple 
gender 
lenses. 
Studies 
of 
why 
there 
is 
a 
business 
card 
to 
having 
a 
gender 
lens 
approach 
were 
set 
out. 
In 
turn, 
Patty 
noted 
that 
donors 
have 
decades 
of 
experience 
of 
gender 
lens 
in 
their 
investments 
and 
programmes, 
as 
well 
as 
how 
to 
measure 
impact 
and 
outcomes. 
She 
stressed 
that 
the 
focus 
of 
the 
discussion 
should 
go 
beyond 
the 
number 
of 
women 
owned 
businesses 
within 
a 
portfolio, 
beyond 
head 
counting, 
to 
develop 
more 
meaningful 
metrics. 
But 
that 
it 
is 
something 
that 
needs 
to 
be 
achieved 
collectively 
by 
bringing 
together 
both 
gender 
and 
financial 
experts 
and, 
bridging 
the 
differences 
in 
terminology 
used. 
Moreover 
there 
is 
a 
need 
to 
pull 
in 
expertise 
from 
think 
tanks 
to 
help. 
Ecosystem 
Pitches 
8 
• Neera 
Nundy, 
DASRA
9 
• Verity 
Corbett, 
Be 
Fund 
Subgroups 
During 
this 
part 
of 
the 
session, 
the 
participants 
broke 
up 
into 
6 
subgroups 
which 
then 
rotated 
around 
3 
different 
‘stations’ 
each 
with 
a 
different 
table 
host. 
Stations 
represented 
the 
different 
ecosystem 
players: 
donors 
& 
DFIs; 
incubators 
& 
philanthropic 
capital 
and 
impact 
investors. 
At 
each 
table 
they 
discussed 
the 
same 
question 
but 
considered 
in 
turn 
each 
stakeholder 
group: 
What 
is 
the 
role 
of 
[stakeholder] 
in 
providing 
support 
to 
support 
high 
impact 
enterprises 
that 
promote 
the 
empowerment 
of 
women 
and 
girls, 
what 
existing 
support 
is 
provided, 
where 
are 
there 
gaps 
and 
what 
are 
recommendations 
for 
the 
future? 
Donor: 
Subgroup 
facilitators: 
Stefanie 
Bauer 
(GIZ) 
& 
Patty 
Alleman 
(USAID) 
Role 
& 
Existing 
support 
-­‐ To 
provide 
capital 
support 
-­‐ To 
provide 
policy 
advocacy 
Gaps 
Recommendations 
-­‐ Sector 
understanding 
-­‐ Establishment 
of 
metrics/modules 
in 
order 
-­‐ Seed 
capital 
to 
push 
enterprises 
-­‐ Collaboration 
with 
corporates 
to 
channel 
their 
CSR 
funds 
towards 
high 
impact 
enterprises 
-­‐ Joint 
investments 
with 
impact 
investors 
to 
mitigate 
risks 
-­‐ Mechanisms 
how 
entrepreneurs 
can 
change 
behaviour 
to 
get 
access 
to 
finance 
-­‐ Policy 
advocacy 
to 
engage 
with 
governments
10 
Impact 
investors: 
Subgroup 
Facilitators: 
Gayle 
Peterson 
(Partners4Change) 
& 
Aditi 
Shrivastava 
(Intellecap) 
Role 
& 
Existing 
support 
-­‐ To 
provide 
finance. 
Gaps 
Recommendations 
Gaps: 
Perhaps 
too 
many 
lenses? 
o Impact 
already 
strong 
lens 
o Lenses 
often 
stigmatised 
with 
stereotypes 
(napkins, 
nursery) 
o Gender 
lens 
perhaps 
no 
separate 
lens 
o Some 
investors 
are 
not 
really 
interested 
in 
impact, 
but 
just 
in 
numbers 
-­‐ Learning 
sector: 
definitions 
needed, 
care 
about 
gender 
or 
proactive 
approach 
-­‐ No 
women 
on 
the 
top 
of 
funds 
which 
is 
a 
problem 
for 
gender 
lens 
investing 
-­‐ Understanding 
of 
power 
and 
family 
dimensions 
necessary 
and 
so 
a 
training 
for 
investors 
is 
required 
-­‐ Men 
and 
women 
should 
work 
together 
and 
it 
is 
necessary 
to 
include 
men 
in 
communication 
-­‐ Capacity 
building 
for 
female 
entrepreneurs 
(e.g. 
financial 
literacy)
11 
Incubators/Philanthropists: 
Subgroup 
Facilitators: 
Neera 
Nundy 
(DASRA) 
& 
Verity 
Corbett 
(Be 
Fund!) 
Role 
& 
Existing 
Support 
-­‐ To 
capacity 
building/training 
(e.g. 
Business 
planning, 
modelling) 
and 
provide 
access 
to 
finance. 
-­‐ To 
take 
risk, 
provide 
pre-­‐seed 
capital 
for 
prototyping 
and 
“de-­‐risk” 
ventures 
– 
be 
“early, 
gender-­‐focussed 
philanthropy”. 
Gaps 
Recommendations 
-­‐ Proactive 
sourcing 
of 
women 
entrepreneurs 
-­‐ Application 
of 
a 
gender 
lens 
in 
incubation 
structure 
-­‐ Motivation 
for 
men/boys 
-­‐ Publishing 
role 
models 
and 
best 
practices 
-­‐ Incubators 
and 
philanthropic 
funds 
need 
to 
act 
to 
connect 
investors 
and 
investees 
more, 
and 
while 
there 
are 
platforms 
connecting 
philanthropy 
with 
finance 
they 
are 
few 
and 
far 
between 
and 
hard 
to 
find 
-­‐ 
this 
needs 
to 
change. 
-­‐ Be 
transparent: 
who 
is 
your 
target 
group? 
-­‐ Household 
responsibilities 
-­‐ 
incubation 
model 
should 
support 
private 
flexibility 
for 
women 
-­‐ Research 
-­‐ Men 
programmes 
-­‐ Platform 
to 
connect 
philanthropy 
and 
finance
12 
APPENDIX 
Participants 
List 
First Name Last Name City Name of Organization Designation 
Anurag Agrawal Hyderabad Intellecap CEO 
Shama Karkal Bangalore Swasti Director 
Debaleena Ray Barpeta Tamul Plates Marketing Pvt. Ltd. Manager - Training & Documentation 
Salone Mithal Ghosh Mumbai TARI Consultant 
Erin Quinn New Delhi Dimagi Field Manager 
Michael MacHarg Portland Mercy Corps Sr. Advisor, Social Enterprise 
Karen Woodin Mumbai Mahindra Brand Manager 
Anupa Pant Kathmandu IFC- World Bank Group Agribusiness Specialist 
Wei Wei Hsing Mumbai Acumen Senior Impact Associate 
Saara Hafeez New York Neuberger Berman Miss 
Asma Kathiwalla Mumbai Thomson Reuters Foundation Program Officer 
Hannah Schiff New York The Global Impact Investing Network Senior Associate, Research 
Sijo George Cochin Startup Village CEO 
Neha Juneja Mumbai Greenway Grameen Co-founder & CEO 
Sanjay Banka Hyderabad Banka BioLoo non-executive director 
Karon Shaiva Mumbai Idobro Chief Impact Officer & MD 
Tuhin Paul Ahmedabad Menstrupedia Cofounder 
Devashish Dass Mumbai Idobro Impact Head, Patrnerships 
Prasad Bhide Mumbai Aaji Care-at-Home Services Founder 
Rashi Agarwal Singapore Impact Investment Shujog Manager 
Ms.Poonam Mane Pune Mann Deshi Foundation Program Director 
Rupali Avinash Mumbai Idobro Impact Manager- Partnership 
Verity Corbett Delhi Going to School Impact Director 
Eleanor Horowitz Bangalore Unitus Seed Fund Analyst 
Snigdha Rao Bangalore Aavishkaar Senior Investment Manager 
Diksha Madhok Delhi Startup Village Community manager 
Nishita Murarka Mumbai Dasra Portfolio Associate 
Neera Nundy Mumbai Dasra CoFounder & Partner 
Suzi Soza Austin (USA) Verb Inc CEO 
Arielle Salomon Mumbai EFL Account Manager 
James Dien Bui Ho Chi Minh City Lotus Impact Managing Director 
James Dien Bui Ho Chi Minh City Lotus Impact Managing Director 
Ajaita Shah Jaipur Frontier Markets CEO 
Mwnabili Brahma Guwahati Delaithi Ethnic World Chairperson 
Tapash Chatterjee Mitaan Sewa Samiti Secretary 
Aruna Raman Indian Institute for Human Settlements Senior Associate - IIHS Urban Incubator 
Pranshu Healthera Co-founder

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Womens Empowerment Workshop Report

  • 1. 1 Minutes -­‐ Pre-­‐Summit Workshop Sankalp Unconvention Summit 2014 Investing In and Building High-­‐Impact Enterprises for Empowering Women and Girls: An action plan for gender lens investing and incubation Hotel Renaissance, Powai, Mumbai, India, 9:30am – 1pm, 9 April 2014 Introduction The field of gender lens investing believes in the power of finance to generate large-­‐scale social and financial return. Increasing women’s economic opportunities and entrepreneurship is widely recognized to contribute to per capital income growth, poverty reduction and sustainable development. Yet with only a year to go considerable headway is still required to accelerate progress towards Millennium Development Goal (MDG) 3 -­‐ the promotion of gender equality and women's empowerment. There is significant scope for innovative high impact enterprises to promote women’s economic empowerment through providing the opportunity for women to own and lead their own social enterprise, generating positive livelihood returns for women employees, deliberately considering organizational policies and practices that advance women’s economic empowerment by suppliers (including producers) and distributors, as well as providing products and services specifically for or tailored to the needs and impact on women and girls as a consumer segment. Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), the United States Agency for International Development (USAID) joined forces with support from Criterion Institute, Deloitte, Energize Her and Intellecap, for a pre-­‐summit workshop at the Sankalp Unconvention Summit 2014 on 9 April 2014 in Mumbai to explore how the ecosystem can unite to develop an action plan on gender lens investing and incubation to support building high impact enterprises that promote women and girl’s empowerment? This workshop report summarizes the discussion from the workshop. SESSION 1: GIZ Presentation: Context setting for the workshop Stefanie Bauer and Katherine Miles, on behalf of GIZ presented the results to date of a GIZ study exploring how the social entrepreneurship ecosystem can unite to develop an action plan on gender lens incubation and investing for enterprises focused on the low income market segment in India? Based on a consultation of gender and social entrepreneurship experts in over 25 organizations internationally, they set out an emerging a framework for defining and recognizing high impact enterprises that promote women and girl’s empowerment. This considers these enterprises as Micro, Small and Medium Sized Enterprises (MSMEs) with significant growth potential that deliver positive social impacts and returns related to gender equality and the empowerment of women and girls, while focusing on delivering products and services to consumers at the Base of the Pyramid (BOP). Moreover, they stressed such enterprises can have gender equality impacts and empower women (and girls) through the organizational leadership or management, at an operational level through all aspects of its business model and also through their product and service impacts which may focus on those that relate to the biologically defined needs
  • 2. of a female, or the socially constructed gendered needs of a women or girls. They noted that there is a business case for gender diversity in the management and workforce of organizations in terms of financial performance, innovation, retention and reduced absenteeism, as well as the benefits from a perspective of reaching and marketing to a consumer segment of women and girls. It was concluded that evidence suggests that there is a commercial advantage for those businesses that integrate a gender lens, and that increasing investor interest in applying a gender criteria to their investment decision making means that enterprises that do manage these considerations may attract specific gender lens funding. Nevertheless, they noted there is a need for further aggregated level impact research to continue to build the case for gender lens incubation and investment, and a push for the integration of gender criteria in mainstream incubation programmes and investment activities, as well as the establishment of specialist funds that focus on enterprises that empower women and girls. It was noted how this workshop would contribute to the study in terms of challenges and solutions facing these types of organizations, as well as recommendations for the various interested organizations including donors, philanthropic investors, incubators, and impact investors among others in terms of supporting a field for gender lens incubation and investment. Enterprise Pitches A number of Indian based enterprises whose business models empower women and girls presented their business model in brief 2 minute pitches, in order to illustrate the conceptualization of the framework of how enterprises can empower women and girls. Presentations were given by: 2 • Menstropedia – Tuhin Paul and Aditi Gupta • Manndeshi Bank – Poonam Mane • Aakar Innovations – Sombodhi Ghosh One philanthropic fund, the Global Alliance for Clean Cookstoves (Stevie Valdez), also presented how they integrate gender considerations into their grant funding decisions, and provided details of their Women’s Empowerment Fund. Subgroup Work This part of the workshop focused on the question of what are the challenges facing enterprises that promote women and girl’s empowerment? The participants were split into 6 subgroups with two groups each discussing one of three case studies where they focused on the gender challenges and solutions for different types of high impact enterprise that empower women and girls. Groups 1 & 2 Subgroup Facilitators: Urvashi Devida (Thomson Reuters Foundation) & Sudasana Kundu (Partners4Change)
  • 3. 3 Case Study One You are a woman entrepreneur who has recently set up an enterprise headquartered in Jaipur that contracts with women producers of traditional textile products in the state of Rajasthan. You are well educated and studied design in the Indian Institute of Fashion in New Delhi before setting up your business with your savings and some money from some relatives. You are married with a 4 year old child whose husband is a business man that often travels for work. While you are based in Jaipur, your nearest relatives live in Delhi. You have received a conditional grant from an international investment fund on the condition you identify and manage the gender related challenges that you personally face that may negatively impact on your business. Specifically they request you create an action plan to overcome these challenges. In your subgroup, identify and define the potential gender related challenges you individually face as a women entrepreneur running an enterprise in India, as well as the challenges working with women producers in your supply chain that may impede the development of your enterprise. Also identify the potential solutions to overcome these challenges. To what extent would some of these challenges be the same or different for the women working as producers in the supply chain? Challenges Solutions • Time constraints balancing home and entrepreneurial commitments • Productivity –time management. Does it affect productivity and how? • Support services missing: Childcare, and lack of family support & lack of public transportation • Lack of public sanitation suitable for women in rural areas • Woman’s role perceptions and expectations of a women’s role in society which results in questions on a women’s capacity + competency to run a business. Plus a lack of seriousness of businesses run by women • Access to credit to scale up the business. • Peer group support missing. Are there other women entrepreneurs to talk and discuss with? • The power dynamic of a wealthier women entering a rural area. • In a rural setting, there are more festivals • A need for sensitisation workshops with women to provide a forum for them to discuss these challenges with each other and share ideas for • Building support systems for women entrepreneurs related to child care including at her workspace which also caters to the women working in the business. • Women friendly private toilets • The involvement of men who are associated to women entrepreneurs through sensitization workshops • Financial literacy workshops • Use women allies-­‐champions as role models • Mobile technology for connecting women producers to buyers • Develop a system for collective responsibility among women like self-­‐help groups to provide each other with support.
  • 4. 4 and social expectations of workers to participate which have implications for the consistency and reliability of workers in the supply chain. • Exploitation and harassment as a woman • Male leadership among producers and distributers
  • 5. 5 Groups 3 & 4 Subgroup Facilitators: Patty Alleman (US Aid) & Aditi Shrivastava (Intellecap) Case Study Two You lead a high impact enterprise headquartered in New Delhi that produces and distributes clean cook stoves. Women are a key resource to the business as producers of the ceramic clean cook stoves and you directly employ them in your business, and then you sell the stoves using a team of women distributers. You have received a grant from an international investment fund on the condition you seek to identify and manage the gender related challenges among the workforce and your team of women distributers. They see these challenges as a risk that may negatively impact on your business and so specifically they request you create an action plan to overcome these challenges. In your subgroup, identify and define the potential gender related operational challenges faced by the enterprise in terms of the employment of women to produce and distribute the clean cook stoves? Also identify the potential solutions to overcome these challenges? To what extent would some of these challenges be the same or different for the women working as producers or as distributers? Challenges Solutions • Woman’s role – caregivers vs. economic engagement • Sexual harassment, especially when men are in more senior roles • Male ego issues when women earn more than their husbands • The family needs to be comfortable ‘allowing’ women to be away at work from 9 to 5 which would be more pronounced with distributors who are expected to travel for door to door marketing • Access to working capital • Transport: stoves heavy which may present problems for distribution • Technology as an enabler • Female to female sales talks work better due to greater understanding & trust • Flexi-­‐hours, home office • Engaging with the family of women employees to build awareness of the benefits of women being able to contribute to family income • Annual day with families, health & education awareness programs with family members • A management and organizational structure incorporating women at all levels of the organization • Identify other stakeholders within the communities with shared mandates to collaborate with on behaviour change communication and product awareness. For example, schools.
  • 6. 6 Groups 5&6 Subgroup facilitators: Gayle Peterson (Partners4Change) & Stefanie Bauer (GIZ) Case Study You an ideas stage enterprise headquartered in Calcutta that seeks to distribute breast pumps and sanitary towels to low income women and girls in the region. You are entering a business model competition for seed funding to pilot the idea. In the application form, you have to identify the challenges your enterprise may face in its business model to target the low income market segment, and in turn to reach and market to women and girl customers and provide them with after sales customer service. Specifically they request you state how you will overcome these challenges, as well as define metrics to track the impact the products have on women and girls. In your subgroup, identify and define the potential gender related operational challenges faced by the enterprise in terms of the targeting, marketing to and servicing the women and girls customer segment. Also identify the potential solutions to overcome these challenges? Finally suggest metrics to track the positive gender impact the products have on women and girls. Challenges Solutions • Does the target customer need the product or not? For example, breast pumps? Not sure. • Building education and awareness for push products • Need to create a wider conversation about
  • 7. 7 • Consider products from a rural perspective rather than the urban perspective. In a rural environment there is a need for a market analysis to understand if there is a market need. • Taboos and the fundamental question as to whether the target women actually need a sanitary napkin? Does she need it? Does she have the money to buy it? Even if she is aware of the product can she access it? • Do the poorest of the poor whose needs are the lowest in the value chain in the family, do they see a value in a sanitary napkin rather than a piece of cloth? • A mother may pay for a child’s napkin but not for herself. • Sanitary towels are push products. Behaviour change communication is required which requires market insight studies and long term strategies. • Disposal of the product is a challenge. • Distribution – traditional models such as the Asha model may not work for the products. These products often have a stigma which needs breaking and behavioural change needed • Costly to distribute to rural markets • Access: retailers are mostly men and women do not like to buy from men • High transaction costs: distribution, building up value chain, production, etc. • Raising capital as hybrid (non-­‐profit) • Access to finance • Engagement of men on the same agenda is missing • How do you create access to products? • Rural mind-­‐set is needed not a metropolitan mind-­‐set o These may be urban products which are not compatible with rural needs menstrual hygiene and management • Need to do homework on the market first before test the product. • Distribution centres: the last mile distribution. Using Asha workers, school teachers. These products are private and cannot be given out in a public place. • How is it that a sanitary towel will have a greater impact than a piece of cloth. Still need research to show that the health impact is there. • Infrastructure/marketing: introduce products in good conditions/environment • Create basket of products: cosmetics, sanitary products are a push product • Involve micro entrepreneurs in production • Direct selling to cut out middlemen • Club products with government schemes (e.g. mother/child nutrition) • Educate the boys, explain biology, involve local doctors, young girls and teachers to break the stigma.
  • 8. PART 2: Presentation USAID Patty Alleman on behalf of USAID gave a presentation on Gender Lens incubation and Investment. She provided a definition of gender lens investing as an investment approach that intentionally uses gender as a category of analysis and value to create both financial return and positive social impact that is actively measured. She stated that three primary investment objectives or “lenses” can be identified across this emerging segment: Women-­‐Run Businesses, i.e., Investments that increase access to capital for women entrepreneurs and businesses that have women in leadership positions; Gender Equity in the Workplace, i.e., Investments that promote gender equity by investing in private sector companies with leading gender policies and strategies; and Products & Services Benefiting Women & Girls i.e., Investments that direct capital to socially responsible businesses that develop and offer products and services benefiting women and girls. While the focus is on applying a single gender lens at minimum, ideally companies will apply multiple gender lenses. Studies of why there is a business card to having a gender lens approach were set out. In turn, Patty noted that donors have decades of experience of gender lens in their investments and programmes, as well as how to measure impact and outcomes. She stressed that the focus of the discussion should go beyond the number of women owned businesses within a portfolio, beyond head counting, to develop more meaningful metrics. But that it is something that needs to be achieved collectively by bringing together both gender and financial experts and, bridging the differences in terminology used. Moreover there is a need to pull in expertise from think tanks to help. Ecosystem Pitches 8 • Neera Nundy, DASRA
  • 9. 9 • Verity Corbett, Be Fund Subgroups During this part of the session, the participants broke up into 6 subgroups which then rotated around 3 different ‘stations’ each with a different table host. Stations represented the different ecosystem players: donors & DFIs; incubators & philanthropic capital and impact investors. At each table they discussed the same question but considered in turn each stakeholder group: What is the role of [stakeholder] in providing support to support high impact enterprises that promote the empowerment of women and girls, what existing support is provided, where are there gaps and what are recommendations for the future? Donor: Subgroup facilitators: Stefanie Bauer (GIZ) & Patty Alleman (USAID) Role & Existing support -­‐ To provide capital support -­‐ To provide policy advocacy Gaps Recommendations -­‐ Sector understanding -­‐ Establishment of metrics/modules in order -­‐ Seed capital to push enterprises -­‐ Collaboration with corporates to channel their CSR funds towards high impact enterprises -­‐ Joint investments with impact investors to mitigate risks -­‐ Mechanisms how entrepreneurs can change behaviour to get access to finance -­‐ Policy advocacy to engage with governments
  • 10. 10 Impact investors: Subgroup Facilitators: Gayle Peterson (Partners4Change) & Aditi Shrivastava (Intellecap) Role & Existing support -­‐ To provide finance. Gaps Recommendations Gaps: Perhaps too many lenses? o Impact already strong lens o Lenses often stigmatised with stereotypes (napkins, nursery) o Gender lens perhaps no separate lens o Some investors are not really interested in impact, but just in numbers -­‐ Learning sector: definitions needed, care about gender or proactive approach -­‐ No women on the top of funds which is a problem for gender lens investing -­‐ Understanding of power and family dimensions necessary and so a training for investors is required -­‐ Men and women should work together and it is necessary to include men in communication -­‐ Capacity building for female entrepreneurs (e.g. financial literacy)
  • 11. 11 Incubators/Philanthropists: Subgroup Facilitators: Neera Nundy (DASRA) & Verity Corbett (Be Fund!) Role & Existing Support -­‐ To capacity building/training (e.g. Business planning, modelling) and provide access to finance. -­‐ To take risk, provide pre-­‐seed capital for prototyping and “de-­‐risk” ventures – be “early, gender-­‐focussed philanthropy”. Gaps Recommendations -­‐ Proactive sourcing of women entrepreneurs -­‐ Application of a gender lens in incubation structure -­‐ Motivation for men/boys -­‐ Publishing role models and best practices -­‐ Incubators and philanthropic funds need to act to connect investors and investees more, and while there are platforms connecting philanthropy with finance they are few and far between and hard to find -­‐ this needs to change. -­‐ Be transparent: who is your target group? -­‐ Household responsibilities -­‐ incubation model should support private flexibility for women -­‐ Research -­‐ Men programmes -­‐ Platform to connect philanthropy and finance
  • 12. 12 APPENDIX Participants List First Name Last Name City Name of Organization Designation Anurag Agrawal Hyderabad Intellecap CEO Shama Karkal Bangalore Swasti Director Debaleena Ray Barpeta Tamul Plates Marketing Pvt. Ltd. Manager - Training & Documentation Salone Mithal Ghosh Mumbai TARI Consultant Erin Quinn New Delhi Dimagi Field Manager Michael MacHarg Portland Mercy Corps Sr. Advisor, Social Enterprise Karen Woodin Mumbai Mahindra Brand Manager Anupa Pant Kathmandu IFC- World Bank Group Agribusiness Specialist Wei Wei Hsing Mumbai Acumen Senior Impact Associate Saara Hafeez New York Neuberger Berman Miss Asma Kathiwalla Mumbai Thomson Reuters Foundation Program Officer Hannah Schiff New York The Global Impact Investing Network Senior Associate, Research Sijo George Cochin Startup Village CEO Neha Juneja Mumbai Greenway Grameen Co-founder & CEO Sanjay Banka Hyderabad Banka BioLoo non-executive director Karon Shaiva Mumbai Idobro Chief Impact Officer & MD Tuhin Paul Ahmedabad Menstrupedia Cofounder Devashish Dass Mumbai Idobro Impact Head, Patrnerships Prasad Bhide Mumbai Aaji Care-at-Home Services Founder Rashi Agarwal Singapore Impact Investment Shujog Manager Ms.Poonam Mane Pune Mann Deshi Foundation Program Director Rupali Avinash Mumbai Idobro Impact Manager- Partnership Verity Corbett Delhi Going to School Impact Director Eleanor Horowitz Bangalore Unitus Seed Fund Analyst Snigdha Rao Bangalore Aavishkaar Senior Investment Manager Diksha Madhok Delhi Startup Village Community manager Nishita Murarka Mumbai Dasra Portfolio Associate Neera Nundy Mumbai Dasra CoFounder & Partner Suzi Soza Austin (USA) Verb Inc CEO Arielle Salomon Mumbai EFL Account Manager James Dien Bui Ho Chi Minh City Lotus Impact Managing Director James Dien Bui Ho Chi Minh City Lotus Impact Managing Director Ajaita Shah Jaipur Frontier Markets CEO Mwnabili Brahma Guwahati Delaithi Ethnic World Chairperson Tapash Chatterjee Mitaan Sewa Samiti Secretary Aruna Raman Indian Institute for Human Settlements Senior Associate - IIHS Urban Incubator Pranshu Healthera Co-founder