Presentation on Women Entrepreneurs, Comparison between Indian and International Entrepreneurs.

2.  Who is an Women Entrepreneur?
 A women or a group of women taking the initiative to set up a business
enterprise.
 According to the Govt. of India, a women entrepreneur is defined as
“ an enterprise owned and controlled by a woman and having a min.
financial interest of 51 per cent of the employment generated in the
enterprise to women.”
INTRODUCTION

3. WHY WOMEN ARE
ENTREPRENEURS

4. HISTORY
 Kiran Mazumdar-Shaw (born 23 March
1953) is the first Indian entrepreneur.
 Chairman and managing director of Biocon
Limited, a biotechnology company based
in Bangalore.
 Net worth- US$655 million (as of October
2013)
 She was awarded the Othmer Gold Medal
for outstanding contributions to the
progress of science and chemistry
 As of 2014, she is listed as the 92nd most
powerful woman in the world

6.  Educated women do not find suitable job.
 Women have an instinct to prove their innovative skill like men.
 Women desire additional income to provide support to their families.
 They have a desire for new challenges and opportunities for self-fulfillment.
 Desire to enjoy social status equal to that of men.
 Economic compulsions have encouraged for emerging of women entrepreneurs
 Women desire to share family responsibilities like men.
 Overall growth of the country.
NEED FOR WOMEN
ENTREPRENEUR

8.  Consider women as specific target group for all developmental
programmers.
 Better educational facilities and schemes should be extended to women
folk from government part.
 Adequate training program on management skills to be provided to
women community.
 Encourage women's participation in decision-making.
 Vocational training to be extended to women community that enables
them to understand the production process and production management.
WAYS TO DEVELOP WOMEN
ENTREPRENEURS

10. CONTRIBUTION OF WOMEN
ENTREPRENEURS TOWARDS SOCIETY

13. PROMINENT WOMEN
ENTREPRENEUR

14. INDRA KRISHNAMURTHY
NOOYI
 Chairman and executive officer of PepsiCo.
 According to Forbes magazine's 2006 poll, the
fourth most powerful woman in the world.
 She was also named the #1 Most Powerful
Woman in Business in 2006 by Fortune
magazine.

15. SULAJJA FIRODIA
MOTWANI
 Joint Managing Director of Kinetic Engineering
Ltd.
 She is in-charge of the company's overall
business developmental activities.
 She is also the Director of Kinetic Motor
Company Limited and Kinetic Marketing Services
Limited.
 A fitness freak and avid sports enthusiast, she
even played badminton at the national level.
 The magazine 'India Today' has honoured her
with the title of business 'Face of the Millennium'.
 Ranked among the top 25 business
entrepreneurs of the country, and was also
presented with the Society Young Achiever's
Award for Business in 2002
 Chosen as the 'Global Leader of Tomorrow' by
the World Economic Forum.

16.  Wife of Naval Homey Jahangir Tata and
step mother to Ratan Tata.
 One of the most powerful woman Indian
business.
 She has been credited with the title
‘cosmetics czarina of India’ as she was
the Chairperson of Lakme group and she
also heads Trent- the Westside store by
the Tata group belongs to Trent.
 She has been appreciated all over the
globe for her fantastic managerial abilities
and extra ordinary leadership skills.
SIMONE TATA

17. BASAMLU KRISIKRO
 Basamlu Krisikro from Arunachal
Pradesh is known popularly as the
'Tea Lady' .
 She has been conferred with
Vasundhara - NE Woman
Entrepreneur of the year (2012-13).

18. MIZORAM
 The first Vasundhara NE Woman entrepreneur of
the year (2012-13) Award was conferred upon
Smti Lalmuankimi of Mizoram.
 Smti Jayanti Patnaik, the First Lady of Assam
gave away the award to Smti Lalmuankimi, an
innovator entrepreneur from Aizawl, Mizoram who
has made remarkable strides in the sphere of
business and entrepreneurship with her herbal
medicinal product branded as K..CFace Pack.

19. Indian
Vs
International

20. INDIAN VS INTERNATIONAL

21. INDIAN VS INTERNATIONAL

22. WORLD STATISTICS
COUNTRY PERCENTAGE
India (1990-91) 22.3
India (2010-12) 31.6
USA 45.0
UK 43.0
Canada 42.0
Indonesia 40.0
France 38.0
Sri Lanka 35.0
Brazil 35.0

23.  Male Dominated Society
 Distrust in the Entrepreneurial abilities of Women
 Less Confidence
 Family Obligations
 Competition from Male Entrepreneurs
 Lack of Knowledge of Availability of Raw Materials
 Lack of Education and Awareness
 Need Easier Access to Money
 Low Level of Risk Taking Attitude
 Social, legal and cultural restrictions on inheritance and land
ownership
 Microfinance, not sufficient to help women grow their
businesses and generate more employment.
 Inadequate motivation, discriminating treatment, lack of freedom
of expression
WHY LESS NUMBER IN
INDIA

24. GOVERNMENT INITIATIVES FOR
WOMEN ENTREPRENEURS IN INDIA
 Policy Initiatives
 Role of the Ministry of MSME
 Entrepreneurship Development Programme (EDP )
 Prime Minister’s Employment Generation Programme (PMEGP)
 Ministry of Women and Child Development of Government of India
 Other schemes operated by different departments and ministries

25. At present, the Government of India has over 27 schemes
for women operated by different departments and
ministries. Some of these are:
 Integrated Rural Development Programme (IRDP).
 Khadi And Village Industries Commission (KVIC).
 Training of Rural Youth for Self-Employment (TRYSEM).
 Prime Minister„s Rojgar Yojana (PMRY).
 Entrepreneurial Development programme (EDPs)

26.  Management Development progammes.
 Women’s Development Corporations (WDCs) .
 Marketing of Non-Farm Products of Rural Women (MAHIMA).
 Assistance to Rural Women in Non-Farm Development (ARWIND)
schemes.
 Trade Related Entrepreneurship Assistance and Development
(TREAD).
 Working Women’s Forum.
 Indira Mahila Yojana.
 Indira Mahila Kendra.
 Mahila Samiti Yojana.
 Mahila Vikas Nidhi.
 Micro Credit Scheme.

27.  Rashtriya Mahila Kosh.
 SIDBI’s Mahila Udyam Nidhi.
 Mahila Vikas Nidhi.
 SBI’s Stree Shakti Scheme.
 NGO’s Credit Schemes.
 Micro & Small Enterprises Cluster Development Programmes (MSE-CDP).
 National Banks for Agriculture and Rural Development’s Schemes
 Rajiv Gandhi Mahila Vikas Pariyojana (RGMVP).
 Priyadarshini Project- A programme for ‗Rural Women Empowerment and
Livelihood in Mid Gangetic Plains.
 NABARD- KfW-SEWA Bank project.
 Exhibitions for women, under promotional package for Micro & Small
enterprises approved by CCEA under marketing.

28. CONCLUSION
 Women sector occupies nearly 45% of the Indian
population. At this juncture, effective steps are
needed to provide entrepreneurial awareness,
orientation and skill development programs to
women.
 Women Entrepreneurs who were traditionally
kept behind the four walls of their houses, now in
modern society are capable of managing both
their family and business.
 Though there are several factors contributing to
the emergence of women as entrepreneurs, the
sustained and coordinated effort from all
dimensions would pave the way for the women
moving into entrepreneurial activity thus
contributing to the social and economic
development of the members of the family and
thereby gaining equality and equal importance
for themselves.