Wifi sponsorships 2018
•Download as PPTX, PDF•
0 likes•111 views
iCumulus provides WiFi sponsorships and data collection services across over 32 shopping centres in Australia. They collect consumer data through online surveys and WiFi usage to help clients target audiences. iCumulus has partnerships with major property owners like Charter Hall, Stocklands, and AMP to provide WiFi access and capture leads from office and airport locations. Through WiFi sponsorships, they can generate premium leads and conduct surveys of local residents and travelers to gather insights and influence consumer behavior.
Report
Share
Report
Share
Recommended
iCumulus & wifi sponsorships 2018 final. pptx (1)
This document discusses wifi branded opportunities through wifi sponsorships. It provides an overview of a digital marketing company that offers services like data collection, retargeting, and conversion. The company has a network of over 32 shopping centers and 15 office buildings in Australia where wifi sponsorships can reach thousands of monthly users. Wifi sponsorships allow a single brand to be shown when users sign up for free wifi. Users have the option to opt into the sponsoring brand and provide their phone number to be contacted. The document outlines the process and includes an example of how ads and opt-in questions can appear on the landing page users are redirected to after signing up for wifi. Case studies and contact details are also provided.
I c wifi sponsorships shopping malls 2019
This document discusses wifi sponsorship opportunities at shopping malls and commercial buildings in Australia. It notes that wifi sponsorship allows a brand to be the sole promoter seen by consumers when signing up for public wifi. Over 32 shopping centers and 15 non-metro centers across Australia provide wifi access to around 65,000 and 20,000 monthly users respectively. The target demographics are families and corporate workers. Wifi sponsorship is described as a premium lead generation opportunity, allowing brands to capture consumer information and enter them into prize draws when they opt-in.
Telecom Customer Self Care
Telecom companies can increase engagement & customer experience and open a new sales channel by digitalization of customer self care products. Mobile apps play a significant role in self care.
GrabHut mCommerce mWallet deck September 2014
This pitch deck summarizes GrabHut's mCommerce and mobile wallet platform which provides merchants an easier solution for online and offline sales and payments. The platform uses a QR code based mobile app and API with a proprietary mobile wallet for in-app payments. Funding is being sought to further develop the product and expand operations. The company projects a 10x return within 3 years.
Sponsored Call-Another Leg of Mobile Marketing
This document discusses revenue generating value-added services (VAS) solutions for mobile operators, focusing on mobile advertisement and sponsored calls. It notes that competition among operators is causing pricing challenges and existing VAS services are saturated. Sponsored calls are presented as another form of mobile advertisement that allows advertisers to sponsor subscribers' phone calls in exchange for listening to advertisements. The document outlines different methods for implementing sponsored calls and compares the methods. It also describes the key players and roles in the sponsored calls ecosystem, including advertisers, agencies, aggregators, and mobile operators.
IAB Mobile Commerce Seminar Anil Malhotra October 13th
In this presentation at the IAB Mobile Commerce seminar, Anil Malhotra, Co-Founder and SVP Marketing Alliances at Bango talks about the different mobile billing methods on a mobile site.
Angage mCommerce mPayment apps pitch deck June 2013
Angage Inc. provides a mobile payment solution that allows small merchants to accept credit, debit, and cash card payments using a card reader dongle that attaches to a smartphone. Their value proposition is a cloud-based app development platform with an integrated shopping cart and in-app payments system that gives merchants the ability to make mobile transactions using their phones and tablets. Their solution works across major mobile operating systems and provides a secure payment processing system.
Think vis sept 2010
Affiliate marketing is a growing industry in the UK, projected to generate £4.62 billion in sales and £275 million in commissions in 2010. Key trends include a shift from pay-per-click traffic to incentivized traffic like voucher codes and cashback. New technologies like mobile applications, widgets, and APIs are recognized as areas for growth. Regulation is increasing professionalism and transparency in the industry.
Recommended
iCumulus & wifi sponsorships 2018 final. pptx (1)
This document discusses wifi branded opportunities through wifi sponsorships. It provides an overview of a digital marketing company that offers services like data collection, retargeting, and conversion. The company has a network of over 32 shopping centers and 15 office buildings in Australia where wifi sponsorships can reach thousands of monthly users. Wifi sponsorships allow a single brand to be shown when users sign up for free wifi. Users have the option to opt into the sponsoring brand and provide their phone number to be contacted. The document outlines the process and includes an example of how ads and opt-in questions can appear on the landing page users are redirected to after signing up for wifi. Case studies and contact details are also provided.
I c wifi sponsorships shopping malls 2019
This document discusses wifi sponsorship opportunities at shopping malls and commercial buildings in Australia. It notes that wifi sponsorship allows a brand to be the sole promoter seen by consumers when signing up for public wifi. Over 32 shopping centers and 15 non-metro centers across Australia provide wifi access to around 65,000 and 20,000 monthly users respectively. The target demographics are families and corporate workers. Wifi sponsorship is described as a premium lead generation opportunity, allowing brands to capture consumer information and enter them into prize draws when they opt-in.
Telecom Customer Self Care
Telecom companies can increase engagement & customer experience and open a new sales channel by digitalization of customer self care products. Mobile apps play a significant role in self care.
GrabHut mCommerce mWallet deck September 2014
This pitch deck summarizes GrabHut's mCommerce and mobile wallet platform which provides merchants an easier solution for online and offline sales and payments. The platform uses a QR code based mobile app and API with a proprietary mobile wallet for in-app payments. Funding is being sought to further develop the product and expand operations. The company projects a 10x return within 3 years.
Sponsored Call-Another Leg of Mobile Marketing
This document discusses revenue generating value-added services (VAS) solutions for mobile operators, focusing on mobile advertisement and sponsored calls. It notes that competition among operators is causing pricing challenges and existing VAS services are saturated. Sponsored calls are presented as another form of mobile advertisement that allows advertisers to sponsor subscribers' phone calls in exchange for listening to advertisements. The document outlines different methods for implementing sponsored calls and compares the methods. It also describes the key players and roles in the sponsored calls ecosystem, including advertisers, agencies, aggregators, and mobile operators.
IAB Mobile Commerce Seminar Anil Malhotra October 13th
In this presentation at the IAB Mobile Commerce seminar, Anil Malhotra, Co-Founder and SVP Marketing Alliances at Bango talks about the different mobile billing methods on a mobile site.
Angage mCommerce mPayment apps pitch deck June 2013
Angage Inc. provides a mobile payment solution that allows small merchants to accept credit, debit, and cash card payments using a card reader dongle that attaches to a smartphone. Their value proposition is a cloud-based app development platform with an integrated shopping cart and in-app payments system that gives merchants the ability to make mobile transactions using their phones and tablets. Their solution works across major mobile operating systems and provides a secure payment processing system.
Think vis sept 2010
Affiliate marketing is a growing industry in the UK, projected to generate £4.62 billion in sales and £275 million in commissions in 2010. Key trends include a shift from pay-per-click traffic to incentivized traffic like voucher codes and cashback. New technologies like mobile applications, widgets, and APIs are recognized as areas for growth. Regulation is increasing professionalism and transparency in the industry.
Press Red Now, An Interactive Conversation With Your Tv Viewers
how new technologies on IDTV can help advertisers and content providers to change TV viewers’s behaviours and persuade them to interact with them.
How to transform a passive lean back viewer into an active lean forward viewer.
How to Craft a World-Class Commerce Program with Your Suppliers
Learn how to design a winning commerce program that maximizes value. In this session we cover the critical success factors, discuss how to engage your suppliers and your internal organization, and explain how you can leverage SAP Ariba solutions to facilitate a strong partnership and improved outcomes on both sides of the equation.
Consultancy Project rent365
Project Consultancy for the Omnichannel Marketing Strategy of a Long Term Renting Car company. Relevant topics proposed were:
- Progressive Web App
- Partnerships
- SEO and SEM strategy
Impact of digitalisation on auto finance
Presented by David Betteley, Director at Marknad Ltd. to the White Clarke Group - Auto Captives Summit January 2018
I Serve Mena
AMC is an ICT services firm based in Egypt that entered a joint agreement with Imediastreams to provide online media services in the Middle East using interest-based targeting technology. The region has seen significant growth in internet usage and online advertising spending. The solution uses social media analysis to compile user demographics and interests to serve targeted ads via the iServe ad network platform, which provides benefits like maximizing revenue and building customer relationships.
BLOOMEI Project Design
BLOOMEI is a digital platform that connects consumers looking for beauty and personal care services in new cities with local businesses providing those services. The platform aims to address the difficulties people face finding trustworthy and suitable services when living in an unfamiliar place. BLOOMEI will provide convenient search, comparison, and booking capabilities through its online platform. Research found that people living abroad primarily use the internet to find these services but find it difficult to easily obtain detailed information to compare options and directly book appointments. BLOOMEI intends to become a one-stop solution for these needs.
Presentation123
Opicle is an affiliate ad network that has been in business since 2012 and is affiliated with over 150 companies and 700 publishers worldwide. They aim to provide high quality traffic and valuable offers to their clients in order to drive quality sales. Opicle offers various advertising models including CPC, CPL, CPA, CPI and CPV in different verticals like education, finance, real estate, and more to help advertisers effectively reach their target audiences.
ActionPay
ActionPay is an international CPA affiliate network established in 2010 with over 19,000 partners worldwide. CPA stands for cost-per-action, where advertisers pay for specified user actions like purchases, registrations, or app downloads rather than just traffic. ActionPay provides analytics and pays partners a percentage of advertiser payments, typically keeping 10-30% as commission. They have over 200 active offers from advertisers and generate over 200,000 quality user actions per day through their network of websites, banners, social media, and other online traffic sources.
Don’t overlook your property’s greatest asset
Parking: The Amenity Most Managers Forget
https://parkingbadge.com/blog/dont-overlook-your-propertys-greatest-asset/
Cars-as-a-Service: Next generation mobility for millennials
Presented by Toby Kernon, Founder & CEO at Wagonex, to the White Clarke Group - Auto Captives Summit January 2018
Mils Interdisciplinary Project Study at TUM
In an interdisciplinary project study at TUM Ferdinand Ehrhardt and I were challenged to investigate the process of launching an app.
Prior to working on Mils Ferdinand and I carried out work on our idea Train Claim, a smartphone app that facilitates the process of claiming refunds in the case of train delays.
The idea was based on the EU Directive on Passengers Rights that obliges railway companies to refund certain amounts of the ticket price in the case of delays.
Although we liked the idea a lot we dumped it for the reasons outlined in the presentation.
While working on Train Claim we discovered the necessity for an easy to use, pay-as-you go snail mail app that allows you to add your handwritten signature to your letters.
That's exactly what Mils is. Have fun with the presentation. As always, feedback is appreciated ;)
Clip Mobile: Location-Based Content Platform
Clip Mobile has built a multi-platform location-based content management system and analytics dashboard. Currently configured to handle location-based mobile coupons, the platform is available for co-branded and white label opportunities. Contact: info@clipmobile.ca for more details.
Gupshup mobile marketing solution
The document describes Gupshup's mobile marketing and CRM solutions portfolio, including SMS, voice, and data-based solutions. It provides details on transactional and promotional SMS services, voice dialing platforms, email campaigns, instant messaging apps, and customized solutions like content cards, quizzes and polls. It also shares metrics on Gupshup's reach with 380 million mobile subscribers in India and traffic of 3 billion SMS, before concluding with features of the solutions and contact details for queries.
Commercializing Digital Apps
The document discusses commercializing an app and GatePass's experience doing so. It recommends clearly defining the business model around markets/customers, propositions/brands, and channels. GatePass's model targets residential communities and property managers. It offers a community management software. GatePass explores multiple monetization and marketing strategies, including content marketing and thought leadership. It has active communities in Nigeria and provides integrated digital platforms for community interaction and payments, maintenance requests, communication and security.
New gopherbids pitchdeck_2019
This document proposes an online marketplace called Gopherbids that would connect clients needing services with professional service providers who can bid on jobs. It sees a large total available market of over $2 trillion for on-demand services worldwide. Gopherbids would combine features of top online booking sites, consolidate services across industries, and support all e-commerce models. The business model involves charging service providers subscription fees to use the platform. An initial $1 million investment is requested to launch in New York City and attract 10,000 service provider subscribers over 12 months.
Operators’ Positioning as a Digital Lifestyle Solution Provider
Please email me "saghaeian [at] gmail.com" for any research, consulting and training request on Positioning as a Digital Lifestyle Solution Provider.
This presentation includes topics such as:
Service Provider Opportunities & Challenges in the New Digital World
Matching the Customers’ Demands
end-to-end ICT service provision
Digital convergence is driving overlaps
How can Operators become Digital Lifestyle Solution Providers (DLSP)?
Steps to becoming a Digital Lifestyle Solution Provider
How to Build a Successful Digital Services Business
Essentials of Being a Digital Lifestyle Player
Introduction to Mobile VAS and Multimedia
This document discusses mobile value added services (VAS) and multimedia. It begins by defining VAS as non-core telecom services beyond standard voice and fax that add value to the core offering. The document then covers key topics around VAS including the importance of VAS for operators given declining voice revenues, how VAS can be classified, key drivers and challenges, the VAS value chain, factors for successful new service launches, and examples of VAS from different operators.
2 article
The document discusses how online booking has become essential for taxi businesses to remain competitive. While traditional advertising methods like phone numbers and flyers still work, most customers now search for local services online. Having only a basic static website is no longer sufficient; taxi companies need a professional online presence that provides clear information about services and allows customers to easily book rides. An online booking system can significantly increase business by connecting with customers in a modern way and meeting their expectations of finding relevant details and making reservations.
Digipay.guru Empowering fintech innovators
DigiPay.guru is boosting the digital revolution by helping startups and enterprises to digitize their business with its top-notch digital payment solutions.
Digipay.guru Empowering fintech innovators.pdf
El Toro Case Study Auto Dealership
This document summarizes a case study for an auto dealership with 3 locations. The dealership wanted to target two groups of customers - those who purchase service but not vehicles, and those who previously purchased vehicles. A campaign was launched using targeted online ads to reach these customers. The results were stellar - over 500 clicks and new sessions, and a 138% increase in time on site. Over $500k in additional revenue was generated, including $182k from customers who had not visited in 9 months.
I c wifi sponsorships 2019
This document discusses wifi sponsorship opportunities at various locations including airports, shopping centres, and commercial buildings. It provides statistics on monthly wifi users at each location and describes how wifi sponsorships allow a brand to be the sole brand displayed when users sign up. Users have the option to opt into the sponsoring brand's information and surveys. The document outlines how wifi sponsorships work, including examples at Sydney Airport and a shopping mall. It details the audience demographics typically targeted through these sponsorships.
Wi fi sponsorships shopping centres mar 19
This document describes a WiFi sponsorship opportunity in shopping centres. It would allow sponsors to capture customer data and leads through an opt-in question when people access the free WiFi. Specifics include targeting over 3.5 million visitors across 15 Australian shopping centres, with demographics of locals, families, and high-net worth individuals. Sponsors would benefit from data capture, high volumes, and branding opportunities. A case study showed an objective to build an email list, resulting in 15,000 opt-ins from 90,000 WiFi users out of the total 3,500,000 foot traffic.
More Related Content
What's hot
Press Red Now, An Interactive Conversation With Your Tv Viewers
how new technologies on IDTV can help advertisers and content providers to change TV viewers’s behaviours and persuade them to interact with them.
How to transform a passive lean back viewer into an active lean forward viewer.
How to Craft a World-Class Commerce Program with Your Suppliers
Learn how to design a winning commerce program that maximizes value. In this session we cover the critical success factors, discuss how to engage your suppliers and your internal organization, and explain how you can leverage SAP Ariba solutions to facilitate a strong partnership and improved outcomes on both sides of the equation.
Consultancy Project rent365
Project Consultancy for the Omnichannel Marketing Strategy of a Long Term Renting Car company. Relevant topics proposed were:
- Progressive Web App
- Partnerships
- SEO and SEM strategy
Impact of digitalisation on auto finance
Presented by David Betteley, Director at Marknad Ltd. to the White Clarke Group - Auto Captives Summit January 2018
I Serve Mena
AMC is an ICT services firm based in Egypt that entered a joint agreement with Imediastreams to provide online media services in the Middle East using interest-based targeting technology. The region has seen significant growth in internet usage and online advertising spending. The solution uses social media analysis to compile user demographics and interests to serve targeted ads via the iServe ad network platform, which provides benefits like maximizing revenue and building customer relationships.
BLOOMEI Project Design
BLOOMEI is a digital platform that connects consumers looking for beauty and personal care services in new cities with local businesses providing those services. The platform aims to address the difficulties people face finding trustworthy and suitable services when living in an unfamiliar place. BLOOMEI will provide convenient search, comparison, and booking capabilities through its online platform. Research found that people living abroad primarily use the internet to find these services but find it difficult to easily obtain detailed information to compare options and directly book appointments. BLOOMEI intends to become a one-stop solution for these needs.
Presentation123
Opicle is an affiliate ad network that has been in business since 2012 and is affiliated with over 150 companies and 700 publishers worldwide. They aim to provide high quality traffic and valuable offers to their clients in order to drive quality sales. Opicle offers various advertising models including CPC, CPL, CPA, CPI and CPV in different verticals like education, finance, real estate, and more to help advertisers effectively reach their target audiences.
ActionPay
ActionPay is an international CPA affiliate network established in 2010 with over 19,000 partners worldwide. CPA stands for cost-per-action, where advertisers pay for specified user actions like purchases, registrations, or app downloads rather than just traffic. ActionPay provides analytics and pays partners a percentage of advertiser payments, typically keeping 10-30% as commission. They have over 200 active offers from advertisers and generate over 200,000 quality user actions per day through their network of websites, banners, social media, and other online traffic sources.
Don’t overlook your property’s greatest asset
Parking: The Amenity Most Managers Forget
https://parkingbadge.com/blog/dont-overlook-your-propertys-greatest-asset/
Cars-as-a-Service: Next generation mobility for millennials
Presented by Toby Kernon, Founder & CEO at Wagonex, to the White Clarke Group - Auto Captives Summit January 2018
Mils Interdisciplinary Project Study at TUM
In an interdisciplinary project study at TUM Ferdinand Ehrhardt and I were challenged to investigate the process of launching an app.
Prior to working on Mils Ferdinand and I carried out work on our idea Train Claim, a smartphone app that facilitates the process of claiming refunds in the case of train delays.
The idea was based on the EU Directive on Passengers Rights that obliges railway companies to refund certain amounts of the ticket price in the case of delays.
Although we liked the idea a lot we dumped it for the reasons outlined in the presentation.
While working on Train Claim we discovered the necessity for an easy to use, pay-as-you go snail mail app that allows you to add your handwritten signature to your letters.
That's exactly what Mils is. Have fun with the presentation. As always, feedback is appreciated ;)
Clip Mobile: Location-Based Content Platform
Clip Mobile has built a multi-platform location-based content management system and analytics dashboard. Currently configured to handle location-based mobile coupons, the platform is available for co-branded and white label opportunities. Contact: info@clipmobile.ca for more details.
Gupshup mobile marketing solution
The document describes Gupshup's mobile marketing and CRM solutions portfolio, including SMS, voice, and data-based solutions. It provides details on transactional and promotional SMS services, voice dialing platforms, email campaigns, instant messaging apps, and customized solutions like content cards, quizzes and polls. It also shares metrics on Gupshup's reach with 380 million mobile subscribers in India and traffic of 3 billion SMS, before concluding with features of the solutions and contact details for queries.
Commercializing Digital Apps
The document discusses commercializing an app and GatePass's experience doing so. It recommends clearly defining the business model around markets/customers, propositions/brands, and channels. GatePass's model targets residential communities and property managers. It offers a community management software. GatePass explores multiple monetization and marketing strategies, including content marketing and thought leadership. It has active communities in Nigeria and provides integrated digital platforms for community interaction and payments, maintenance requests, communication and security.
New gopherbids pitchdeck_2019
This document proposes an online marketplace called Gopherbids that would connect clients needing services with professional service providers who can bid on jobs. It sees a large total available market of over $2 trillion for on-demand services worldwide. Gopherbids would combine features of top online booking sites, consolidate services across industries, and support all e-commerce models. The business model involves charging service providers subscription fees to use the platform. An initial $1 million investment is requested to launch in New York City and attract 10,000 service provider subscribers over 12 months.
Operators’ Positioning as a Digital Lifestyle Solution Provider
Please email me "saghaeian [at] gmail.com" for any research, consulting and training request on Positioning as a Digital Lifestyle Solution Provider.
This presentation includes topics such as:
Service Provider Opportunities & Challenges in the New Digital World
Matching the Customers’ Demands
end-to-end ICT service provision
Digital convergence is driving overlaps
How can Operators become Digital Lifestyle Solution Providers (DLSP)?
Steps to becoming a Digital Lifestyle Solution Provider
How to Build a Successful Digital Services Business
Essentials of Being a Digital Lifestyle Player
Introduction to Mobile VAS and Multimedia
This document discusses mobile value added services (VAS) and multimedia. It begins by defining VAS as non-core telecom services beyond standard voice and fax that add value to the core offering. The document then covers key topics around VAS including the importance of VAS for operators given declining voice revenues, how VAS can be classified, key drivers and challenges, the VAS value chain, factors for successful new service launches, and examples of VAS from different operators.
2 article
The document discusses how online booking has become essential for taxi businesses to remain competitive. While traditional advertising methods like phone numbers and flyers still work, most customers now search for local services online. Having only a basic static website is no longer sufficient; taxi companies need a professional online presence that provides clear information about services and allows customers to easily book rides. An online booking system can significantly increase business by connecting with customers in a modern way and meeting their expectations of finding relevant details and making reservations.
Digipay.guru Empowering fintech innovators
DigiPay.guru is boosting the digital revolution by helping startups and enterprises to digitize their business with its top-notch digital payment solutions.
Digipay.guru Empowering fintech innovators.pdf
El Toro Case Study Auto Dealership
This document summarizes a case study for an auto dealership with 3 locations. The dealership wanted to target two groups of customers - those who purchase service but not vehicles, and those who previously purchased vehicles. A campaign was launched using targeted online ads to reach these customers. The results were stellar - over 500 clicks and new sessions, and a 138% increase in time on site. Over $500k in additional revenue was generated, including $182k from customers who had not visited in 9 months.
What's hot (20)
Press Red Now, An Interactive Conversation With Your Tv Viewers
Press Red Now, An Interactive Conversation With Your Tv Viewers
How to Craft a World-Class Commerce Program with Your Suppliers
How to Craft a World-Class Commerce Program with Your Suppliers
Cars-as-a-Service: Next generation mobility for millennials
Cars-as-a-Service: Next generation mobility for millennials
Operators’ Positioning as a Digital Lifestyle Solution Provider
Operators’ Positioning as a Digital Lifestyle Solution Provider
Similar to Wifi sponsorships 2018
I c wifi sponsorships 2019
This document discusses wifi sponsorship opportunities at various locations including airports, shopping centres, and commercial buildings. It provides statistics on monthly wifi users at each location and describes how wifi sponsorships allow a brand to be the sole brand displayed when users sign up. Users have the option to opt into the sponsoring brand's information and surveys. The document outlines how wifi sponsorships work, including examples at Sydney Airport and a shopping mall. It details the audience demographics typically targeted through these sponsorships.
Wi fi sponsorships shopping centres mar 19
This document describes a WiFi sponsorship opportunity in shopping centres. It would allow sponsors to capture customer data and leads through an opt-in question when people access the free WiFi. Specifics include targeting over 3.5 million visitors across 15 Australian shopping centres, with demographics of locals, families, and high-net worth individuals. Sponsors would benefit from data capture, high volumes, and branding opportunities. A case study showed an objective to build an email list, resulting in 15,000 opt-ins from 90,000 WiFi users out of the total 3,500,000 foot traffic.
iCumulus & wifi sponsorships December 2017
iCumulus is a digital marketing company with 15+ years of experience in data-driven direct response marketing. They have a network of over 60 publishers and experts in performance-based marketing. Their technology platform combines data collection, analysis and targeting capabilities to deliver results for clients. They provide services such as online surveys, email marketing, data collection from various sources and a data management platform to support lead generation, data validation, optimization and reporting. Specific offerings include Wi-Fi sponsorships in shopping malls and airports to capture consumer data and contact information through online surveys.
Shopping Malls WiFi sponsorships
This document discusses a wifi sponsorship opportunity at a premium shopping mall. It provides an overview of the company offering the sponsorship and their experience in digital marketing. The key services described are collecting data from online surveys and wifi usage. The sponsorship would involve capturing leads from mall visitors through a question displayed on the wifi landing page. An example case study is referenced but not described. Contact details are provided at the end.
Community free-wi-fi.s3.amazonaws.com cfwf-hub-location-presentation-1-12-2015
Cutting Edge Proximity Marketing Platform. Where WiFi Hub locations can bring in local advertisers. Deliver targeted advertisements and video infomercials.
Cfwf hub-location-presentation
CCA offers a proximity marketing strategy called "Community Free Wi-Fi" that allows businesses to become "hub" locations offering free Wi-Fi. As a hub, businesses can advertise to Wi-Fi users and earn cash from other area businesses advertising on their network. CCA's system delivers targeted ads through Wi-Fi and donations are made to local charities in the name of hub businesses. The strategy is presented as a win-win, helping businesses attract customers while earning money to fund charities through low-cost, effective advertising.
iCumulus Shopping centre wifi sales presenter
iCumulus is a data marketing company that specializes in direct response campaigns and owns its own technology stack for data marketing and prospects. It is proposing a Wi-Fi sponsorship at a major shopping centre to capture leads from local and tourist audiences ages 18+ who frequent the premier retail destination. The sponsorship would involve a registration page where users can opt-in to marketing communications from the sponsor and centre in exchange for Wi-Fi access, with additional advertising opportunities also available to sponsors.
Smartzones
Smartzones is an IT solutions company that provides advanced Wi-Fi network solutions and social powered hotspots to businesses. They help businesses offer free Wi-Fi to customers while collecting customer data through social media logins in a secure way. This allows businesses to better understand customers, promote offers, and increase foot traffic, time spent, and spending - providing a real return on investment for the free Wi-Fi. Smartzones' social login solution solves security and data collection problems of traditional free Wi-Fi while allowing businesses targeted marketing opportunities.
WiFi HotSpot Marketin
This document describes Wi-Fi proximity marketing and advertising technology. It notes that free Wi-Fi is important for accessing the internet on tablets and smartphones. The technology allows businesses to deliver targeted local ads and promotions to customers using their free Wi-Fi. Customers are incentivized with free internet access. Businesses can create and manage their own ads in real-time to engage customers. The system also tracks customer behavior and measures ad performance. It provides benefits to both businesses and customers.
WiFi Results -- Social HotSpots Allow You To Engage With Your Customers Like ...
WiFi Results -- Social HotSpots Allow You To Engage With Your Customers Like ...early bird digital marketing
Social HotSpots allow you to engage and market to your customers like NEVER before! If you own a restaurant, retail store, coffee shop, sporting event, concert venue -- almost any business -- YOU will benefit from Social HotSpots. Find out how and call us today to learn more 319-409-3287.Using Pay-Per-Call to Grow Affiliate Programs
Online consumers want more human interaction. Learn how new pay-per-call technology is enabling advertisers to scale their affiliate programs and improve ROI for both advertisers and publishers.
E business
This document discusses various topics related to e-business including:
- The differences between e-business, e-commerce, and traditional business. E-business encompasses more than just online selling.
- The rise and fall of the dot-com economy in the late 1990s, and the importance of fundamentals like profits.
- Successful hybrid "bricks and clicks" models that combine online and offline strengths.
- The phases of e-business development and need for ongoing investment to fully integrate online capabilities.
- Potential benefits of e-business like increased revenues, reduced costs, improved customer retention and brand.
- Growth of online insurance and financial advice, with advice expected to remain primarily human-assisted.
Driving Mobile VAS Adoption and Creating a Sustainable VAS Proposition in New...
Some of the topics covered in this slide deck:
Mobile VAS and Real time Contextual offers
Go-To-Market Solution for Next Generation Mobile Operators
Superior Monetisation Potential and Freemium Business Models
How to effectively drive Mobile VAS Adoption
Churn Reduction Potential via VAS Offering
Video Content & MNO Business Models
Spectrum of LBS applications for mobile operators with extended Wi-Fi
RingRevenue Affiliate Summit Presentation
The document discusses the opportunity for pay-per-call affiliate marketing. It notes that while consumers often research purchases online, many still buy offline. Pay-per-call allows affiliates to get credit for calls in addition to clicks, addressing this issue. The document provides examples of how pay-per-call has worked for various media including search, display, social media, email, blogs, mobile, TV, print, radio and direct mail. It suggests the approach could scale to new areas and provides a contact to learn more.
Affiliate Marketing
Puneet Sharma's presentation covers e-commerce, affiliate marketing, and social commerce. It discusses the history and trends of e-commerce, including major events from 1995-2002. It also examines the different types of affiliate programs, metrics, and some of the top affiliate networks such as Google Affiliate Network, Amazon Associates, ClickBank, Commission Junction, and LinkShare. Finally, it explores social commerce and the future growth of e-commerce through social media integration.
Restaurant Head Hunter Presentation
This is a sales presentation powerpoint for a prospect who was looking to increase their employer accounts through better local search visibility.
Stepping Up To Consumer Expectations: The Imperative For Customer-Centric Mar...
Join us for this 45-minute webinar, in which we will share insights on what is really working in 2013 — based on campaign performance data from hundreds of retailers and behavioral analysis spanning 250 million consumer profiles.
The Ultimate Way to Increase Your Medicare DM Response
This document discusses how Smart Zones can be used to increase direct mail response rates by targeting digital display advertising. Smart Zones is a platform that links customer data to specific neighborhoods to target online advertising without using cookies. It has proven results of over 128% lift in online conversions compared to traditional online display advertising. The process involves uploading customer data, matching to demographic attributes, creating targeted audiences, and mapping those audiences to specific websites and media outlets for advertising.
Digitalizzazione e E-commerce nel B2B
La presentazione del Dott. Mario Bini e della Dott.ssa Virginia Vassallo affronta il tema della digitalizzazione nel mercato Business-to-business, con un focus sull’e-commerce utilizzato per l’export.
WiBeam Investment Presentation
- WiBeam is a cutting-edge telecommunications provider offering wireless broadband internet and digital voice technology to areas cable and DSL don't reach, using proven Motorola wireless technology.
- It offers cost-efficient, extremely fast and reliable performance compared to traditional options.
- The investment opportunity allows participants to potentially share in the cash flows and equity growth of WiBeam serving specific areas like Palm Beach and Miami over 3-5 years.
Similar to Wifi sponsorships 2018 (20)
Community free-wi-fi.s3.amazonaws.com cfwf-hub-location-presentation-1-12-2015
Community free-wi-fi.s3.amazonaws.com cfwf-hub-location-presentation-1-12-2015
WiFi Results -- Social HotSpots Allow You To Engage With Your Customers Like ...
WiFi Results -- Social HotSpots Allow You To Engage With Your Customers Like ...
Driving Mobile VAS Adoption and Creating a Sustainable VAS Proposition in New...
Driving Mobile VAS Adoption and Creating a Sustainable VAS Proposition in New...
Stepping Up To Consumer Expectations: The Imperative For Customer-Centric Mar...
Stepping Up To Consumer Expectations: The Imperative For Customer-Centric Mar...
The Ultimate Way to Increase Your Medicare DM Response
The Ultimate Way to Increase Your Medicare DM Response
Recently uploaded
Growth Marketing in 2024 - Randy Rayess, Outgrow
Growth Marketing in 2024 - Randy Rayess, OutgrowDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing gameCrafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organizationLuxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Are you struggling to differentiate yourself in a saturated market? Do you find it challenging to attract and retain buyers? Learn how to effectively communicate your expertise using a Free Book Funnel designed to address these challenges and attract premium clients. This session will explore how a well-crafted book can be your most effective marketing tool, enhancing your credibility while significantly increasing your leads and sales while decreasing overall lead cost. Unpacking practical steps to create a magnetic book funnel that not only draws in your ideal customers, but also keeps them engaged. Break through the noise in the marketing world and leave with a blueprint that will transform your sales strategy.Boost Your Instagram Views Instantly Proven Free Strategies.
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
Story Telling Master Class - Jennifer Morilla
Story Telling Master Class - Jennifer MorillaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal DebastosDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Journey of amplification and buzz creation through podcast marketing, appealing to brands and marketers looking to expand their reach.How American Bath Group Leveraged Kontent
How American Bath Group Leveraged KontentDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We will explore the transformative journey of American Bath Group as they transitioned from a traditional monolithic CMS to a dynamic, composable martech framework using Kontent.ai. Discover the strategic decisions, challenges, and key benefits realized through adopting a headless CMS approach. Learn how composable business models empower marketers with flexibility, speed, and integration capabilities, ultimately enhancing digital experiences and operational efficiency. This session is essential for marketers looking to understand the practical impacts and advantages of composable technology in today's digital landscape. Join us to gain valuable insights and actionable takeaways from a real-world implementation that redefines the boundaries of marketing technology.WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis AndreasikDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.Google Ads Vs Social Media Ads-A comparative analysis
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Dynamic Web Designing involves creating interactive and adaptable web pages that respond to user input and change dynamically, enhancing user experience with real-time data, animations, and personalized content tailored to individual preferences.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Etsy Marketing Guide - Tips For Selling Digital Products
This guide is for those who are selling digital products on Etsy platform.
PickUp_conversational AI_Capex, Inc._20240611
PickUp, Improve conversions with scenario-based conversational AI.
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Data-Driven Personalization: Build a Competitive Advantage by Knowing Your Customers Better Than Your CompetitionDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.Assignment 2 Task 1: Digital Marketing Course
How Consumers Use Technology And Its Impact On Their Lives
Recently uploaded (20)
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Crafting Seamless B2B Customer Journeys - Strategies for Exceptional Experien...
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
How to Use a Free Book Funnel to Drive Highly Qualified Buyers Into Your Busi...
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Podcast, The New Marketing Currency - Ozeal Debastos
Podcast, The New Marketing Currency - Ozeal Debastos
WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
WTS-Berlin-2024-Veronika-Höller-Innovate-NextGEN-SEO-Merging-AI-Multimedia-an...
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis Andreasik
Google Ads Vs Social Media Ads-A comparative analysis
Google Ads Vs Social Media Ads-A comparative analysis
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
Mastering Dynamic Web Designing A Comprehensive Guide.pdf
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptx
Etsy Marketing Guide - Tips For Selling Digital Products
Etsy Marketing Guide - Tips For Selling Digital Products
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Data-Driven Personalization - Build a Competitive Advantage by Knowing Your C...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge...
Wifi sponsorships 2018
- 1. iCumulus Credentials 2018 WiFi Sponsorships
- 2. About Us - Data Driven Direct Response
- 3. Key Services Collect Re-target Convert Key Services
- 4. Online Surveys Email Marketing Tele Data Cookie Data WIFI Sponsorships iC Key Products
- 5. Over 32 Shopping Centres within Metro and non Metro areas throughout Australia Current consumers using the WIFI average 65,000 monthly Over 15 Shopping Centres in Non Metro areas throughout Australia Current consumers using the WIFI average 20,000 monthly Target Audience : Families, Looking for Value for Money Target Audience : Corporate, Office Workers in CBD, Business Travellers We now have the ability to target our Office – Corporate consumers through WIFI working alongside AMP, Charter Halls Commercial Buildings. Current consumers using the WIFI average 20,000 monthly Wi-Fi Sponsorship Locations
- 7. Audience Demographic: • 18+ years only • AU residents only • Locals and tourists access premier shopping destination Lead Capture- Question of choice placed here Charter Hall; Stocklands & AMP WIFI Sponsorship Yes, please sign me up to SPONSOR newsletter, then go in the draw to win prizes Additional Advertising for Sponsor or other advertisers Wi-Fi Sponsorship – Premium Lead Generation
- 8. Example #2 Wi-Fi Sponsorship – Charter Hall Lead Generation Capture
- 9. AUDIENCE DEMOGRAPHIC Lead capture – Question of choice placed here • 18+ years only • AU residents only • Travelling for leisure or business out of Sydney • Survey participants can be seen as: Online influencers that use social media to communicate, share, and influence their peers SYD Airport Wi-Fi sponsorship Wi-Fi Sponsorship – Premium Lead Generation
- 10. How it Works (SYD)
- 11. Case Study/ Wi-Fi Sponsorship
- 12. Thank you! iCumulus Pty Ltd Level 9, 131 York Street, Sydney NSW 2000 Ph: 02 9285 8033 | +61 431 546 249 linkedin: https://www.linkedin.com/in/polinaevmenova Email: polina@icumulus.com.au www.icumulus.com.au