SlideShare a Scribd company logo
WHY WRITE A BOOK? 
FOR ENTREPRENEURS
DID YOU KNOW? 
There are between 600,000and 1,000,000books published every year in the U.S. alone.
WOW…
WOW… 
That’s a lot of books. 
600,000 
1,000,000
THANKS TO TECHNOLOGY 
and the emergence of self-publishing, now the common everyday person has the ability toWRITE and PUBLISHtheir story, sharing theirexpertise, and uniquemessagefor the whole world to see.
ISN’T THAT GREAT?
ISN’T THAT GREAT? 
YES, IT IS PRETTY AMAZING.
‘ 
‘
BUT THE STRANGE PART IS… 
The majority of authors today are not even professional writers. 
They are not publishing books to amass richesor gain literary recognition.
GASP!
GASP! 
How can that be?
GASP! 
Why write a book if you aren’t going to be a New York Times Bestselling Authoror sell the rights to produce a movie about your story?
IF ALL THIS IS TRUE, 
Then why is it important for 
entrepreneursto have ‘author’ 
added to their professional title?
Because…
A published book is an excellent marketing, branding, lead generating and credibility building tool. 
Because…
THAT IS VERYVALUBLE.
Going Up?
Your presence becomes elevated to the position of thought leader, expert, the authority, and a guru. 
Going Up?
R.E.S.P.E.C.T. 
You gain immediate respect and a certain level of professionalism is assumed, so new opportunities and doors open to you.
W 
ithabookyouhaveaplatformfromwhichtoshareyourmessageinawaythatattractsthepeoplewhoare 
educatedandpre-qualified.Youattractyournaturalpotentialclients,investorsandevenjointventurepartners& affiliates.
IN ADDITION, 
abook introduces your product or service in a well-structured and pre-framed way that gives the audience a deeper understandingof WHATyou do, HOWyour do it and WHY you do it.
This attracts the right people to do business with you and you stop wasting precious time trying to sell people that are not your ideal client or customer.
Your Tribe 
This attracts the right people to do business with you and you stop wasting precious time trying to sell people that are not your ideal client or customer.
WRITING A BOOK IS NOT THE END
WRITING A BOOK IS NOT THE END 
It is a marketing strategy.
WRITING A BOOK IS NOT THE END 
It is the beginning of building a personal brandand a powerful platformfor maximummarketingin today’s social orientedmarketplace.
NOW, DO YOU SEE WHY ENTREPRENEURSSHOULD WRITE BOOKS?
GOOD.
GOOD. 
Now come and learn more about the power of a book for positioning and branding yourself in your marketplace and see what we have done for other entrepreneurs just like you.
GOOD. AT LEAST YOU LEARNED SOMETHING. 
www.DistinctPress.com

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