This document provides guidance on how to become an author and grow your business. It discusses why writing a book can benefit your credibility, brand, and business. Key steps include coming up with an idea, planning the writing process with outlines and deadlines, and considering self-publishing or traditional publishing options. Author Bhavna Dalal emphasizes gaining a support network, committing to daily writing, and leveraging various marketing channels to promote the published book.
Ready to write your nonfiction book? You are in the right place!Bobbi Linkemer
Are you ready to write your nonfiction book but don't know how to start? How to Write, Publish, & Promote a Nonfiction book is based on the popular How to Write a Nonfiction Book: From planning to promotion in 6 simple steps. This easy-to-take, practical course will teach you the key concepts you need to know and help you apply those concepts to your own book.
Content to Convert :: Part Deux / Putting Strategy into your Content Marketinge-Strategy
What is content.
Content is...
• the staff within your business. Think of Hooters... not literally. Be Unique.
• the design of your shop/office. Google for example - Free WiFi lets them share
• your products and services. Think of Coffee shops and ‘Latte Art’
• things like the menus on your tables. You could deliver your Menus on iPads?
• the Branding of your Business. Sofa King & “prices that are Sofa King low!”
• your company values. Associations with charities and causes are great.
• your customers. User generated content on experiences via social.
• EVERYTHING. Just understand your goal & what you are trying to achieve.
In this age of Kindles, iPads, and 99-cent e-books, the publishing industry is in a state of turmoil. So what does that mean for aspiring authors who hope to share their stories with the world? It means that there are more options than ever before for publishing your book.
The future of work is in technology and self-employment. Many people are stepping into freelancing and starting small businesses. What do you do when you have a slim budget to market your business? Inbound marketing can help you attract customers. This book is for the starting out business owner or freelancer. Creating content for your target customers and putting it out there is an affordable method to hook them. In this book, I shed light on different ways you can create content and package it an easy to share method.
Ready to write your nonfiction book? You are in the right place!Bobbi Linkemer
Are you ready to write your nonfiction book but don't know how to start? How to Write, Publish, & Promote a Nonfiction book is based on the popular How to Write a Nonfiction Book: From planning to promotion in 6 simple steps. This easy-to-take, practical course will teach you the key concepts you need to know and help you apply those concepts to your own book.
Content to Convert :: Part Deux / Putting Strategy into your Content Marketinge-Strategy
What is content.
Content is...
• the staff within your business. Think of Hooters... not literally. Be Unique.
• the design of your shop/office. Google for example - Free WiFi lets them share
• your products and services. Think of Coffee shops and ‘Latte Art’
• things like the menus on your tables. You could deliver your Menus on iPads?
• the Branding of your Business. Sofa King & “prices that are Sofa King low!”
• your company values. Associations with charities and causes are great.
• your customers. User generated content on experiences via social.
• EVERYTHING. Just understand your goal & what you are trying to achieve.
In this age of Kindles, iPads, and 99-cent e-books, the publishing industry is in a state of turmoil. So what does that mean for aspiring authors who hope to share their stories with the world? It means that there are more options than ever before for publishing your book.
The future of work is in technology and self-employment. Many people are stepping into freelancing and starting small businesses. What do you do when you have a slim budget to market your business? Inbound marketing can help you attract customers. This book is for the starting out business owner or freelancer. Creating content for your target customers and putting it out there is an affordable method to hook them. In this book, I shed light on different ways you can create content and package it an easy to share method.
The biggest growth hack of the year: Eliminating time wasted in meetingsSoapBox
Want to 10X your business? Before you think about sales, before you think about CX, before you think about product, before you think about anything else, do this one thing: fix your time-sucking, soul-draining meetings.
At SaaStock 2018, Jessica Weisz shared the biggest pitfalls company leadership makes (many of which are well-intentioned but with disastrous effect!) and ways to make the time you spend with your team supercharge growth.
The most accomplished writers, even famous authors, worry about what to write, how to write, or how to get started.
Writing is a lonely experience, but here at Writekraft, we aim to make the writing process a less lonely experience for you. We can convert your ideas into literal pieces of work for grabbing the attention of your target audience. We can relieve you from the anxiety of writing a book and how it will finally turn out.
You give the point by point story and we do the written work. We team up with prospective around the world. The way toward composing a book with a professional writer differs from customer to customer, yet we will be glad to counsel with you about your venture and how we can help. The customer creates rough notes for us. These notes comprise of the fundamental substance of the book being dealt with. They might be documents, sound files or videos. They might be point by point or in lengthy form, or some place in the middle. The key is that the theme is there. Writekraft frequently partakes effectively in the note-producing process with the client, working together with to create the final book and sky is the limit from there.
How to make sure the content you create is more effective for your organization and for your members. Talk at the 2017 Interchange Conference for state CPA societies
Effective web content requires writing that is fundamentally different from traditional writing. And the first step towards creating a better web content strategy is educating content contributors on how to create assets that both readers and search engines can consume. Here are the slides from a webinar Hannon Hill hosted on the topic.
A scholar has not completed the requirements leading to a PhD degree until the Thesis has been formatted as per the guidelines set by the university such as chapterizations page count, referencing style, line spacing etc. Sometime scholar realizes after completing the whole Thesis that the research work is not as per the format given by the university and risks convocation deadlines or be required to register for an additional term if the Thesis needs substantial revisions in order to meet the university guidelines. This is single most important aspect of any Thesis that the same style (as given by the university) must be followed throughout.
Writekraft creates a high-quality final draft of your research work by editing and correcting your Thesis, conduct spell checking, create footnotes and endnotes, page numbers, and tables of contents and indexes. We thoroughly check your Thesis to see it matches with the guidelines as mentioned in the university manual. We then edit the document accordingly.
Win In the Search Engines With Powerful Social and Content StrategiesStoney deGeyter
This presentation will take you through the Three Pillars of Digital Marketing. You'll learn how to harness the power of social media, how to optimize your site using the proper keywords, and how to write content like a pro.
How to Build the Foundation for Effective Segmentation, Nurturing, Sales Acceleration, and Delight
by Joshua Feinberg,
Co-Founder of SP Home Run
Co-Leader of Boca Raton HubSpot User Group
HubSpot Accredited Trainer
Join us to learn how to using the right ingredients can help you create an email in 30 minutes or less. We’ll cover the basics on what you’ll need before you start – images, logo and text. You’ll learn what size images you should blend into the email, how to match your logo, and the best tools to write your text in. Plus we’ll talk about different types of emails, such as welcome email, event, or promotion and what to mix into them for success. This is a webinar is geared toward beginner or intermediate attendees.
Content Marketing: 3 Tips to Making Content Stickbkacontent
Are you creating content that resonates with readers? Learn 3 simple tips to get more out of your content marketing efforts by creating great content.
-By Greg Secrist, CEO and Co-founder of BKA Content
Creating Value out of SharePoint…an approach to making your company happyand ultimately achieving inner peace.
As a SharePoint consultant, I've seen the good, the bad, and the ugly. This presentation is my attempt to distill my years worth of lessons learned into a fun, and useful framework.
Publish to profits: Supercharge your business with a bookJacqui Pretty
Writing a book is often marketed as the holy grail in business - the one thing that will solve all your business problems and create the success you crave. Unfortunately, it isn't as simple as that. You need to write the right book, publish it in the right way, and then leverage it to grow your business. This presentation shows you how.
This workshop takes an unbiased and unvarnished look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models. Taught by a publishing professional who appreciates both sides of the fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that's best for them.
The biggest growth hack of the year: Eliminating time wasted in meetingsSoapBox
Want to 10X your business? Before you think about sales, before you think about CX, before you think about product, before you think about anything else, do this one thing: fix your time-sucking, soul-draining meetings.
At SaaStock 2018, Jessica Weisz shared the biggest pitfalls company leadership makes (many of which are well-intentioned but with disastrous effect!) and ways to make the time you spend with your team supercharge growth.
The most accomplished writers, even famous authors, worry about what to write, how to write, or how to get started.
Writing is a lonely experience, but here at Writekraft, we aim to make the writing process a less lonely experience for you. We can convert your ideas into literal pieces of work for grabbing the attention of your target audience. We can relieve you from the anxiety of writing a book and how it will finally turn out.
You give the point by point story and we do the written work. We team up with prospective around the world. The way toward composing a book with a professional writer differs from customer to customer, yet we will be glad to counsel with you about your venture and how we can help. The customer creates rough notes for us. These notes comprise of the fundamental substance of the book being dealt with. They might be documents, sound files or videos. They might be point by point or in lengthy form, or some place in the middle. The key is that the theme is there. Writekraft frequently partakes effectively in the note-producing process with the client, working together with to create the final book and sky is the limit from there.
How to make sure the content you create is more effective for your organization and for your members. Talk at the 2017 Interchange Conference for state CPA societies
Effective web content requires writing that is fundamentally different from traditional writing. And the first step towards creating a better web content strategy is educating content contributors on how to create assets that both readers and search engines can consume. Here are the slides from a webinar Hannon Hill hosted on the topic.
A scholar has not completed the requirements leading to a PhD degree until the Thesis has been formatted as per the guidelines set by the university such as chapterizations page count, referencing style, line spacing etc. Sometime scholar realizes after completing the whole Thesis that the research work is not as per the format given by the university and risks convocation deadlines or be required to register for an additional term if the Thesis needs substantial revisions in order to meet the university guidelines. This is single most important aspect of any Thesis that the same style (as given by the university) must be followed throughout.
Writekraft creates a high-quality final draft of your research work by editing and correcting your Thesis, conduct spell checking, create footnotes and endnotes, page numbers, and tables of contents and indexes. We thoroughly check your Thesis to see it matches with the guidelines as mentioned in the university manual. We then edit the document accordingly.
Win In the Search Engines With Powerful Social and Content StrategiesStoney deGeyter
This presentation will take you through the Three Pillars of Digital Marketing. You'll learn how to harness the power of social media, how to optimize your site using the proper keywords, and how to write content like a pro.
How to Build the Foundation for Effective Segmentation, Nurturing, Sales Acceleration, and Delight
by Joshua Feinberg,
Co-Founder of SP Home Run
Co-Leader of Boca Raton HubSpot User Group
HubSpot Accredited Trainer
Join us to learn how to using the right ingredients can help you create an email in 30 minutes or less. We’ll cover the basics on what you’ll need before you start – images, logo and text. You’ll learn what size images you should blend into the email, how to match your logo, and the best tools to write your text in. Plus we’ll talk about different types of emails, such as welcome email, event, or promotion and what to mix into them for success. This is a webinar is geared toward beginner or intermediate attendees.
Content Marketing: 3 Tips to Making Content Stickbkacontent
Are you creating content that resonates with readers? Learn 3 simple tips to get more out of your content marketing efforts by creating great content.
-By Greg Secrist, CEO and Co-founder of BKA Content
Creating Value out of SharePoint…an approach to making your company happyand ultimately achieving inner peace.
As a SharePoint consultant, I've seen the good, the bad, and the ugly. This presentation is my attempt to distill my years worth of lessons learned into a fun, and useful framework.
Publish to profits: Supercharge your business with a bookJacqui Pretty
Writing a book is often marketed as the holy grail in business - the one thing that will solve all your business problems and create the success you crave. Unfortunately, it isn't as simple as that. You need to write the right book, publish it in the right way, and then leverage it to grow your business. This presentation shows you how.
This workshop takes an unbiased and unvarnished look at a modern writer’s publishing options, from “Big 5” traditional publishers to small presses to self publishing (with or without the support of service companies) to “hybrid” and other emerging models. Taught by a publishing professional who appreciates both sides of the fence, this class gets past the hype and examines pros and cons of each choice, realistic costs and income potential, as well as scams and pitfalls to avoid. Most importantly, it helps writers seeking publication understand their own goals, strengths, and how to make a decision that's best for them.
Blogging School - Getting Started as a Blogger for B2BKrista Kauppinen
Introduction to B2B blogging. A training session I've run a few times for B2B SaaS companies.
1. Why is blogging a great opportunity for B2B marketers
2. What makes a good blog post?
3. The blog post writing process
4. Blogging rules
5. Ways to get over writer’s block
6. Ideas and article types
7. The editing and publishing process
This presentation borrows heavily from ideas in: Everyone Writes by Ann Handley - an excellent book which I highly recommend.
Copywriting for Startups and EntrepreneursAndrea Goulet
So, you've decided to start your own business. Awesome! Now it's time to connect with potential customers, investors and employees through your website. It needs to impress your readers, be engaging, and make your idea shine. Having a website that clearly presents your idea can be the difference between success and failure. No pressure, right?
Andrea Goulet Ford of BrandVox™ shares her tips from writing hundreds of websites over the past decade.
Copywriting in a week - letruongan.comAn Le Truong
Lê Trường An – Dịch giả – Tác giả – Marketer – chuyên thực hiện các dự án SEO, Social Media, Dịch thuật và xuất bản nội dung. Ngoài ra, Lê Trường An liên tục cập nhật nội dung blog với các chủ đề SEO, Marketing và nhiều hơn nữa…
---
Content Creator Lê Trường An
Chuyên viên Marketing – Tác giả - Dịch giả tại letruongan.com
Chuyên viên Marketing tại BrainCoach
Chuyên viên Content Marketing tại FoogleSEO
Dịch vụ Marketing – SEO – Content Marketing
Yes, You Can Write and Publish A Business Book in 6 MonthsPeter Levitan & Co.
You can research, write and publish a business book in 6 months. I've done it twice.
This presentation was written for an advertising industry audience at HubSpot's 2014 Inbound Conference. But the learning and tips are relevant to every marketer. Here is one example of what I call content multipliers that will help you create a powerful book on virtually any subject... add expert interviews.
I did this for my book The Levitan Pitch. Buy This Book. Win More Pitches. It is up on Amazon.
An unbiased view of traditional publishing, self publishing, and emerging hybrid publishing options for fiction and nonfiction writers. Presented at BARN (Bainbridge Artisan Resource Network), June 17, 2017
THE AGENCY BOOK: FROM IDEA TO PUBLISHED IN 6 MONTHSHubSpot
Agencies win new business based on awareness, expertise, creativity and credibility. Few agency programs can deliver all of these better than an agency’s own book. Think this it’s hard to do? It isn’t and every savvy agency should have a book in the pipeline. Peter Levitan, is the author of two books including, The Levitan Pitch. Buy This Book. Win more Pitches. He will show you how to select a strategic business-building subject, write and design the book, publication options and how to use inbound marketing to sell your own eBook, paperback and audio book. From start to finish in 6 months.
Innovation Women Speak! How to Monetize Your Knowledge & Scale Beyond Six Fig...Innovation Women
With over 27 million entrepreneurs in the US alone, standing out and being seen as an expert is more important today than ever before. Ashley Mansour is confident that the way to get to your next level in the entrepreneur’s game, stand out as THE leading expert, and scale your business beyond 6 figures is to not only write your book, but position it to outsell the competition, best-sell in the market, and turn your readers into premium leads – and to do it all in just 90 days.
In this inspiring, myth-busting talk, Ashley uncovers why our fundamental beliefs about writing a book are wrong and teaches new game-changing strategies that will transform everyday entrepreneurs into successful authors. She empowers participants, leaving them with the practical tools, motivation and insider knowledge of how they can write a profitable book that will forever change the course of their businesses and their lives.
You’ll learn:
1. Why the fastest way to become THE leading expert to work with, skyrocket your authority, and set yourself apart from the competition is by investing in the #1 business asset that will add exponential value to your business overnight.
2. One simple strategy to help you leverage your book as an evergreen SALES MACHINE to drive a flood of consistent premium leads, new revenue opportunities and high paying clients your way!
3. How you can transform your knowledge, and expertise into a bestselling book WITHOUT being frustrated with research, feeling stuck knowing what to write, or taking valuable time away from your business and your family - and do it in as little as 90-days.
Clint Greenleaf, CEO of Greenleaf Book Group, provides insider tips on five book marketing strategies that prove effective in today\’s changing publishing landscape.
Personal Branding Create Your Plan, Promote Your BrandSeuss+
You’ll learn the importance of personal branding and the impact it has on your career. You’ll discover examples and exercises for how to identify, activate, and live your own unique brand and how it will positively impact your career path. You’ll learn about why it is important to have a personal brand, how to identify and build your personal brand, how to present, communicate, and live your personal brand, and how to incorporate your personal brand into your career goals.
Learn more about how Seuss+ can help you at our website www.seuss.plus
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
How to become a non fiction author and grow your business
1. How To Be An Author
And Grow Your Business
Bhavna Dalal
2. About Me
◻ICF Certified PCC, M.B.A. I.I.M. Calcutta,
◻B.E.(Electronics)
◻Leadership Development Specialist, Executive Coach, Facilitator, Engineer,
Author, Forbes Columnist, Speaker
◻Founder and CEO of Talent Power Partners.
◻Worked in technology start-ups and Fortune 500 companies within the
education, retail, banking, consulting, NGO and technology industries.
◻Lived in South Africa ( 1 year ), United States ( 15 years ) and India
◻Chair on the Board of Directors of Bodhi Education Society (NGO)
3. My Book
◻Examines the dynamics of decision-making in teams.
◻Endorsements by Marshall Goldsmith, Former CEO’s of
Target, Bank of Baroda, 3M. Dean of Fordham Univ.
etc.
◻Presents insights along with practical, structured,
research backed processes and models using examples
and case studies of companies like Amazon, Tesla, eBay
◻Includes a collection of insights from the Leadership
Development workshops facilitated on team alignment
and team decision-making.
https://www.amazon.in/dp/B01MXF5QEM
Rs.
199
4. This Webinar Is
For You If:
IV. You want to help
others with your ideas
VI. You want to get
speaking projects
VIII. You always
wanted to be an
author
II. You want to grow
your business
VII. You want to learn
new tools
III. You want to build
your brand
V. You want to
become an expert in
the field
I. You have something
you just have to say
6. Agenda
◻Why Write a Book?
◻Business Impact of Being an Author
◻What to Consider Before Becoming an
Author
◻Nonfiction Books
◻The Idea
◻Planning Your Writing
❖ The Writing Process
❖ Publishing - Self vs. Traditional
❖ Marketing
7. Why Write A Book ?
According to Jack Covert, CEO of 800-
CEO-READ and co-author of The 100
Best Business Books of All Time, there
are about 11,000 business books
published every year in the US.
Image credit: http://cliparts.co
8. What do you think you will gain from writing
a book?
POLL
9. Survey - The Business Impact of Writing A Book
In 2006, RAIN Group, a
marketing consultancy for
professional service providers,
released the results of a
survey of 200 business-book
authors.
They called it The Business
Impact of Writing a Book.
10. Benefits of Writing a Book
1. Lay out your key intellectual property
2. Give clear idea to clients and staff of
your core ideas, products and principles
1. Generate more leads
2. Close more deals
3. Increase legitimacy
4. Improve employee morale
Business
Credibility
1. Be considered an expert
2. Show commitment to your craft
3. Get speaking engagements
4. Charge higher fees
Brand Clarity
Personal
Credibility
11. Things To Consider Before You Start Writing
1. Already an expert
2. On the verge of becoming one
1. Must have single-minded focus
2. Need to be organized
3. Discipline to stick to plan
Focus and
Discipline
1. Need lots of free time, flair for writing
2. Must have urge to spread a message
3. Learn many disciplines simultaneously
Best Time to
Write
Time and
Effort
12. Characteristics of Nonfiction Books
Factual
Impart Knowledge
How to
Inspirational/Insights/Thought Leadership
Story Based on Facts
14. Typical Elements of Nonfiction Writing
Cite research
Use examples or case studies
Add your insights
Send a message
Share your experience
15. Writing Is...
Coming up with
ideas
Drafting those
ideas into
pieces
Editing those
pieces for
publication
16. What You Need
An Idea
Marketing
Channels
Publishing
Channels
A Word
Processor
17. Your Idea
What resonates with you?
If this book does not get written,
what will the world miss out on?
18. The Idea - Look, Listen, Learn
◻What problem are you trying to solve?
◻Who is your reader?
◻What’s selling? Authors? Topics? Blogs?
Ask around.
◻What are successful authors doing well?
◻What segment of the market is being
neglected? How can you fill this gap?
◻Why is your idea different?
20. Creativity
□ Allow ideas to flow through you
□ Capture thoughts that come to
you, make notes.
□ Write for yourself and for
others
□ Shift from thinking and doing to
feeling and being
21. Planning Your Writing
“How many words do you need to make a book?”
“As many as you need and not one more.”
-Anonymous
□ 300 words: blog post
□ 1,000 words: magazine article
□ 10,000 words: short eBook or print book
□ 40,000–50,000 words: good-sized nonfiction book
□ 60,000–70,000 words: longer nonfiction book
□ 80,000 words–100,000 words: typical novel length
22. Planning Your Writing
Build your
support group.
Choose a unique
place to write.
Have a set time
to work on your
book everyday.
Give yourself
weekly deadlines.
23. Build Your Support Group
◻ Mentors
◻ Coaches
◻ Book Coaches
◻ Ghost Writers
◻ Writing Groups
◻ Agents
24. The Writing Process
Collect
Insights
Have an
Outline
Start Small
Get Early
Feedback
Stir informal discussions and debates on your topic at parties,
gatherings etc.
Write up a table of contents to guide you. Then break up each chapter
into a few sections. Think of your book in terms of beginning, middle,
and end. Anything more complicated will get you lost.
300 words per day is plenty.
Nothing stings worse than writing a book and then having to rewrite it,
because you didn’t let anyone look at it. Have a few trusted advisers to
help you discern what’s worth writing.
25. The Writing Process
Editing
Ship
Be
Committed
Above All, Be Kind To Yourself
Leave the spell check, punctuation and grammar for later.
No matter what, finish the book. Send it to the publisher, release it on
Amazon, do whatever you need to do to get it in front of people.
However, stay open to all possibilities.
26. The Writing Process
Breaking the slow writing myth:
◻The first step to writing anything is to get the words out. Whether it’s a
book or a blog post, your job is to get it done, now.
◻The faster you get the words out, the sooner you can start editing. And as
we all know, all good writing is rewriting.
◻The faster you write, the more you write. And the more you write, the
better you write.
27. The Commandments of The Writing Process
I. Thou shalt write daily.
I. Thou shalt edit later.
I. Thou shalt commit to
deadlines.
29. Self-Publishing
1. Available to all
2. Eco-friendly option
3. Lower cost than regular print books
1. Formatting is more complicated than an ebook
2. Costlier option
3. Smaller, niche markets
4. Greater control over final product
1. Formatting is simple
2. Inexpensive publishing option
3. Fast publication process
4. Global access
eBooks
Print
books
Print on
demand
30. Self-Publishing Sites
Website Royalty
Amazon Kindle Direct Publishing Upto 70%
PayHip 95%
BookTango 100%
Blurb 100%
FastPencil 80%
Scribd Depends on distribution partner
NookPress 40-65%
31. Traditional Publishing
Consider both small publishers and big publishers
Advantages of Traditional Publishing Disadvantages of Traditional Publishing
Lesser autonomy
Profit sharing
Get away from project
management
No money investment from you
Broader distribution for your book
Help with formatting, cover, index
32. Traditional Publishing
◻Why is your book a marketable product?
◻Business plan for your book
◻For nonfiction books, write your proposal
before finishing the manuscript
◻Most proposals are around 10-25 pages
Having a complete manuscript does not let
you off the hook for writing a proposal.
34. Marketing Channels
◻ Websites
◻ Blogs
◻ Email lists and opt-in incentives
(e.g. newsletters or some small
product)
◻ Corporate contacts
◻ Speaking opportunities
◻ Digital marketing
Image credit: http://www.outsidesource.com/blog/making-sense-of-multi-channel-marketing
35. In Conclusion
Why write a book?
Gain personal credibility, business credibility, and brand clarity.
Plan your work and find your voice.
Set deadlines for yourself, and stick to them!
Don’t forget about publishing and marketing channels.
You’re not alone! Build a support network to help you through.