Mobilesquared reveals latest RCS business messaging market forecasts, at Mobile World Congress Barcelona, 2019. Includes forecasts to 2023 for consumer engagement frequency by month, business messaging revenues, top 10 mobile operators by business messaging revenues, impact of WhatsApp on mobile operators and more.
The Future of Business Messaging by Nick Lane, Chief Insight Analyst, Mobiles...mobilesquared Ltd
Presented at the GSMA Awareness of Business Messaging Lab #19, New Jersey, USA, November 15th 2018, Mobilesquared's Nick Lane outlines the scope of the global business messaging opportunity for brands, and delivers an overview of market size and key trends.
UK RCS Workshop - Mobilesquared "The future of business messaging"mobilesquared Ltd
Mobilesquared's Chief Data Analyst, Gavin Patterson, previews data from the "Global RCS Forecasts 2018-2023 Databook" report, published November 2018. Presented at the UK RCS Workshop, 18th October 2018.
Presented at International Telecoms Week, 24th June 2019, Atlanta. New forecasts from Mobilesquared show RCS growth will accelerate to add 1.15 billion users and achieve scale by end 2020, with hockey stick P2A revenue growth predicted for 2022
WhatsApp Business Messaging Forecasts, by country 2018-24mobilesquared Ltd
The WhatsApp Business Messaging Forecasts Databook are the world’s first projections on WhatsApp’s big push into business messaging. This is also the first report to split out WhatsApp’s 2 billion users in 180+ markets and then projected this forward to 2024.
The WhatsApp user base has formed the basis of our WhatsApp Business messaging forecasts, which we have split out by WhatsApp for Business App and WhatsApp Business API.
We have then split out these use cases by engagement type, where applicable (A2P broadcast messages / P2A chat messages / P2A chats / total messages), and spend.
The Premium Rate Services (PRS) market was worth £686.6 million in 2014. This presentation - based on the industry report - provides a breakdown of that spend by sector, category risk assessment, and PRS forecasts for 2015.
Mobilesquared's predictions and opportunities for the Premium Rate Services (PRS) industry in the UK. Full of market data, forecasts, and consumer behaviour stats.
The Future of Business Messaging by Nick Lane, Chief Insight Analyst, Mobiles...mobilesquared Ltd
Presented at the GSMA Awareness of Business Messaging Lab #19, New Jersey, USA, November 15th 2018, Mobilesquared's Nick Lane outlines the scope of the global business messaging opportunity for brands, and delivers an overview of market size and key trends.
UK RCS Workshop - Mobilesquared "The future of business messaging"mobilesquared Ltd
Mobilesquared's Chief Data Analyst, Gavin Patterson, previews data from the "Global RCS Forecasts 2018-2023 Databook" report, published November 2018. Presented at the UK RCS Workshop, 18th October 2018.
Presented at International Telecoms Week, 24th June 2019, Atlanta. New forecasts from Mobilesquared show RCS growth will accelerate to add 1.15 billion users and achieve scale by end 2020, with hockey stick P2A revenue growth predicted for 2022
WhatsApp Business Messaging Forecasts, by country 2018-24mobilesquared Ltd
The WhatsApp Business Messaging Forecasts Databook are the world’s first projections on WhatsApp’s big push into business messaging. This is also the first report to split out WhatsApp’s 2 billion users in 180+ markets and then projected this forward to 2024.
The WhatsApp user base has formed the basis of our WhatsApp Business messaging forecasts, which we have split out by WhatsApp for Business App and WhatsApp Business API.
We have then split out these use cases by engagement type, where applicable (A2P broadcast messages / P2A chat messages / P2A chats / total messages), and spend.
The Premium Rate Services (PRS) market was worth £686.6 million in 2014. This presentation - based on the industry report - provides a breakdown of that spend by sector, category risk assessment, and PRS forecasts for 2015.
Mobilesquared's predictions and opportunities for the Premium Rate Services (PRS) industry in the UK. Full of market data, forecasts, and consumer behaviour stats.
The presentation discusses the current state of mobile marketing and what mobile messaging options are available currently, and what the expected future of mobile messaging will be.
Everything you wanted to know about mobile commerce (and mobile retail), but ...mobilesquared Ltd
The latest presentation from mobile insight specialists mobilesquared looks at the mobile commerce and mobile retail opportunity in the UK. From mcommerce forecasts, mcommerce users broken out by gender, smartphone and tablet, consumer experience...
How A2P SMS will help drive the Internet of ThingsClickatell
With Application-to-Person (A2P) SMS traffic predicted to exceed 2 trillion messages in 2017 and our insatiable fascination with being connected, there’s good reason to sit up and take heed of the ongoing relevance of A2P SMS messaging – especially when it comes to the role it’ll play in helping to power the Internet of Things.
Mobile is Knowledge: How travel and tourism sectors can utilise mobilemobilesquared Ltd
Presentation on understanding how travel and tourist companies can make the most of mobile, delivered at the excellent Mobile Travel and Tourism Summit in London 2 Apr 214.
Whitepaper: Over-The-Top (OTT) Services: How Operators can overcome the Fragm...tyntec
The result of extensive interviews and research by analyst firm mobileSQUARED and sponsored by mobile interaction specialist tyntec, this whitepaper features new figures and forecasts drawing upon data from 68 countries. It forecasts that OTT communications will generate termination and interconnect fee-based revenues for mobile operators of US$ 3.7 billion in 2012 rising to US$ 8.4 billion in 2016. The implications of this figure are clear: there is a big opportunity for forward-thinking operators to generate revenue through OTT. This whitepaper outlines the variety of operator OTT strategies deployed so far and uses the data to illustrate what will work best in the future.
In our latest survey report “Monetization of Portability and Verification in an A2P SMS World” explore not only mobile operator attitudes, but also the potential of the monetization of Mobile Number Portability and Mobile Phone Verification traffic.
Video OTT Platforms Advertising Offer by TMAmediaant
Advertise on top 5 OTT platforms- MX Player, Voot, Zee5, SonyLive, and Jio TV in a single campaign and avail the following benefits:
1. Target the same person across platforms hence avoiding duplication of impressions and ensuring effective frequency capping and saving money.
2. More than 30 targeting options available across geography, age, gender, genre, interest and data usage.
3. 25% off on CPM
Want to know more? Write to us on Help@TheMediaAnt.com
Changing Telecom trends with VAS- Value Added ServicesMahindra Comviva
Service assurance is the systematic process of maintaining & improving the service quality provided to customers. It ensures that services offered over networks deliver an optimal subscriber experience.
Read more: http://www.mahindracomviva.com/services/managed_services/managed-vas-services.htm
From Acquisition to Monetization—Chat Apps Connect the Nexttyntec
With hundreds of apps to choose from, how do you ensure consumers find your app and then keep them engaged? Add SMS, Voice and Phone Number Intelligence to make your app stickier, easier to spread—and safer for monetization.
As a mobile operator, how do you unlock the revenue potential of A2P SMS? – In our latest whitepaper learn how deploying an SMS Firewall can combat grey routes, spoofing, spamming and other threats—the perfect first step in generating revenues from A2P messaging!
Customer Engagement shifts to Mobile Messagingtyntec
To examine the current customer engagement practices and consumer demands, tyntec sponsored Ovum for a consumer survey and market analysis. Ovum conducted an online survey of 1,000 consumers in the U.S. and Germany, in February 2016.
Mapping connected tv viewership: CTV India Report 2021 by mediasmartSocial Samosa
The latest India CTV report 2021 by mediasmart highlights consumer adoption insights layered with an expert view on the possible advertising potential of the CTV medium.
To gain a better understanding of the potential and challenges facing messaging apps, tyntec conducted online consumer surveys in the US and China to answer these questions:
1. Do over-the-top messaging apps have the potential to become the dominant form of mobile interaction?
2. What barriers stand in their way as they attempt to expand into new geographies and offerings?
Whitepaper: From Resistance to Partnership: Operators shift into monetising OTTtyntec
This tyntec-sponsored survey, based on interviews with over 60 mobile operators across global marketplace conducted by independent research company mobilesquared, shows clear evidence that there has been a significant shift in mobile operator mindset regarding OTT communications. The perception that OTT (Over-the-Top) communications is a threat has been replaced with a revenue-generating opportunity. Mobile operators are now open and receptive to partnering with OTT service providers. The research revealed that 98% of mobile operators will potentially enter into an OTT communications partnership. From the perspective of maturing OTT service providers, operators’ openness to partnership brings forth even greater opportunity as they are moving towards a revenue generation model—as opposed to just focusing on market capitalization—to prove their commercial viability.
This Databook uncovers the real A2P messaging market opportunity, for the entire A2P ecosystem, from mobile operators, aggregators, service providers, and vendors. All the forecasts for the 200 countries are split out by total, grey, and white messages, and cover revenues, traffic, potential and lost revenues. It includes mobile operator spend forecasts on SMS revenue assurance platforms. And it has forecasts on average messages and revenue per subscription (split out by total, grey and white). To supplement the data, the 60-page market report provides a detailed overview of the market + key findings.
The presentation discusses the current state of mobile marketing and what mobile messaging options are available currently, and what the expected future of mobile messaging will be.
Everything you wanted to know about mobile commerce (and mobile retail), but ...mobilesquared Ltd
The latest presentation from mobile insight specialists mobilesquared looks at the mobile commerce and mobile retail opportunity in the UK. From mcommerce forecasts, mcommerce users broken out by gender, smartphone and tablet, consumer experience...
How A2P SMS will help drive the Internet of ThingsClickatell
With Application-to-Person (A2P) SMS traffic predicted to exceed 2 trillion messages in 2017 and our insatiable fascination with being connected, there’s good reason to sit up and take heed of the ongoing relevance of A2P SMS messaging – especially when it comes to the role it’ll play in helping to power the Internet of Things.
Mobile is Knowledge: How travel and tourism sectors can utilise mobilemobilesquared Ltd
Presentation on understanding how travel and tourist companies can make the most of mobile, delivered at the excellent Mobile Travel and Tourism Summit in London 2 Apr 214.
Whitepaper: Over-The-Top (OTT) Services: How Operators can overcome the Fragm...tyntec
The result of extensive interviews and research by analyst firm mobileSQUARED and sponsored by mobile interaction specialist tyntec, this whitepaper features new figures and forecasts drawing upon data from 68 countries. It forecasts that OTT communications will generate termination and interconnect fee-based revenues for mobile operators of US$ 3.7 billion in 2012 rising to US$ 8.4 billion in 2016. The implications of this figure are clear: there is a big opportunity for forward-thinking operators to generate revenue through OTT. This whitepaper outlines the variety of operator OTT strategies deployed so far and uses the data to illustrate what will work best in the future.
In our latest survey report “Monetization of Portability and Verification in an A2P SMS World” explore not only mobile operator attitudes, but also the potential of the monetization of Mobile Number Portability and Mobile Phone Verification traffic.
Video OTT Platforms Advertising Offer by TMAmediaant
Advertise on top 5 OTT platforms- MX Player, Voot, Zee5, SonyLive, and Jio TV in a single campaign and avail the following benefits:
1. Target the same person across platforms hence avoiding duplication of impressions and ensuring effective frequency capping and saving money.
2. More than 30 targeting options available across geography, age, gender, genre, interest and data usage.
3. 25% off on CPM
Want to know more? Write to us on Help@TheMediaAnt.com
Changing Telecom trends with VAS- Value Added ServicesMahindra Comviva
Service assurance is the systematic process of maintaining & improving the service quality provided to customers. It ensures that services offered over networks deliver an optimal subscriber experience.
Read more: http://www.mahindracomviva.com/services/managed_services/managed-vas-services.htm
From Acquisition to Monetization—Chat Apps Connect the Nexttyntec
With hundreds of apps to choose from, how do you ensure consumers find your app and then keep them engaged? Add SMS, Voice and Phone Number Intelligence to make your app stickier, easier to spread—and safer for monetization.
As a mobile operator, how do you unlock the revenue potential of A2P SMS? – In our latest whitepaper learn how deploying an SMS Firewall can combat grey routes, spoofing, spamming and other threats—the perfect first step in generating revenues from A2P messaging!
Customer Engagement shifts to Mobile Messagingtyntec
To examine the current customer engagement practices and consumer demands, tyntec sponsored Ovum for a consumer survey and market analysis. Ovum conducted an online survey of 1,000 consumers in the U.S. and Germany, in February 2016.
Mapping connected tv viewership: CTV India Report 2021 by mediasmartSocial Samosa
The latest India CTV report 2021 by mediasmart highlights consumer adoption insights layered with an expert view on the possible advertising potential of the CTV medium.
To gain a better understanding of the potential and challenges facing messaging apps, tyntec conducted online consumer surveys in the US and China to answer these questions:
1. Do over-the-top messaging apps have the potential to become the dominant form of mobile interaction?
2. What barriers stand in their way as they attempt to expand into new geographies and offerings?
Whitepaper: From Resistance to Partnership: Operators shift into monetising OTTtyntec
This tyntec-sponsored survey, based on interviews with over 60 mobile operators across global marketplace conducted by independent research company mobilesquared, shows clear evidence that there has been a significant shift in mobile operator mindset regarding OTT communications. The perception that OTT (Over-the-Top) communications is a threat has been replaced with a revenue-generating opportunity. Mobile operators are now open and receptive to partnering with OTT service providers. The research revealed that 98% of mobile operators will potentially enter into an OTT communications partnership. From the perspective of maturing OTT service providers, operators’ openness to partnership brings forth even greater opportunity as they are moving towards a revenue generation model—as opposed to just focusing on market capitalization—to prove their commercial viability.
This Databook uncovers the real A2P messaging market opportunity, for the entire A2P ecosystem, from mobile operators, aggregators, service providers, and vendors. All the forecasts for the 200 countries are split out by total, grey, and white messages, and cover revenues, traffic, potential and lost revenues. It includes mobile operator spend forecasts on SMS revenue assurance platforms. And it has forecasts on average messages and revenue per subscription (split out by total, grey and white). To supplement the data, the 60-page market report provides a detailed overview of the market + key findings.
The evolution from SMS to Universal Mobile Messaging (RCS) and its role in enabling omni-channel customer engagements. Presentation from Enterprise Connect 2019.
Route Mobile Ltd, is a leading cloud communications provider and going public on 9th September, 2020. The issue opens 9th and closes 11th September.
Route Mobile Ltd caters to enterprises, Over-The-Top (OTT) players and mobile network operators (MNO) the range of enterprise communication services includes Messaging, Voice, Email, and SMS Filtering, Analytics & Monetization solutions.
Route Mobile IPO, price band Rs. 345-350 per share and the lot size is of 40 shares and in multiples thereafter. Investment per lot is Rs.14, 000. Route Mobile plans on raising Rs. 600 crores with a combination of fresh (Rs. 240 cr) and Offer for Sale (Rs. 360 cr) the company has offices in 18+ locations worldwide being able to provide services locally.
These are only some of the advantages of the company. For a detailed overview, you can refer Jiffy’s IPO page of Route Mobile Ltd here - https://jiffy.choicebroking.in/ipo/route-mobile.html
Mobile Applications 2013,Comprehensive Research and Business Intelligence Pa...michalgilly
Mobile Applications 2013,Comprehensive Research and Business Intelligence Package:Industry Analysis Report @ http://www.researchmoz.us/mobile-applications-2013-comprehensive-research-and-business-intelligence-package-report.html
MTBiz is for you if you are looking for contemporary information on business, economy and especially on banking industry of Bangladesh. You would also find periodical information on Global Economy and Commodity Markets.
See above for our H1 2014 Digital Media and Internet market update - an overview on M&A transactions, relevant public equities, and key investments in the space through the Horizon Partners lens.
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Mobile Value-added Service (VAS) applications represent a key aspect to the ongoing success of mobile network operators and everyone in the mobile communications value chain. With core services, such as bear voice and data communications becoming commodity offerings, wireless service providers are dependent on VAS applications to drive additional revenue and improved margins.
Analysis of recent transactions in System Software Industry detailing on Transaction Multiples (Revenue & EBITDA), Multiples Chart, Active Buyers & Transaction Data. A goldmine of resource for Entrepreneurs.
Creating a mobile strategy for me, myself and i, by mobilesquaredmobilesquared Ltd
Should brands use existing mobile consumer data to shape their mobile strategy or look at people's behaviour away from mobile as a means of expanding mobile time
Why the opportunity for RCS is now: RCS Business Messaging market forecasts to 2023 by Mobilesquared
1. Why
the
opportunity
for
RCS
is
now
24
February
2019
Gavin
Pa>erson
Chief
Data
Analyst,
Mobilesquared
gavin@mobilesquared.co.uk
@Mobilesquared
2. About
Mobilesquared
Leading
analysts
in
Business
Messaging
We
provide
definiOve
data
and
expert
insight
We
work
with
the
leading
mobile
and
tech
companies
across
the
mobile
ecosystem,
from
regulators,
mobile
operators,
service
providers,
brands,
agencies,
start-‐ups
…
to
understand
mobile
and
engagement.
We
do
this
through
extensive
research,
deep
analysis
based
on
years
of
experience,
and
forecas>ng
market
opportuni>es
based
on
ac>onable
numbers.
Accurate
data.
No
hype.
www.mobilesquared.co.uk
@Mobilesquared
3. @Mobilesquared
Messaging
user
landscape
P2P
MESSAGING
APPS
1
bil
2
bil
3
bil
4
bil
1.2
bil
1.5
bil
4
bil
1.1
bil
1
bil
0.8
bil
0.3
bil
0.2
bil
USERS
OTT
pressure
mounOng
but
mobile
operators
sOll
have
greatest
reach
0.2
bil
4. TOTAL
DEVICES
Mobile
operator
messaging
perspecOve
MESSAGING
POTENTIAL
JAN
2019
1
bil
2
bil
3
bil
4
bil
4
bil
M
O
B
I
L
E
O
P
E
R
A
T
O
R
M
E
S
S
A
G
I
N
G
R
C
S
MESSAGING
POTENTIAL
USERS
RCS
A
N
D
R
O
I
D
S
M
A
R
T
P
H
O
N
E
S
A
B
C
3.5
bil
2.8
bil
0.9
bil
0.7
bil
5. RCS
business
messaging
landscape
RCS
GROWTH
P2P
/
A2P
USERS,
2018
-‐
2023
1
bil
2
bil
3
bil
P2P
TIME
RCS
RCS
RCS
P2P
MAUs
RCS
$
RCS
$
RCS
$
22%
POTENTIAL
RCS
MAUs
1%
94%
85%
%
OF
TOTAL
POTENTIAL
P2P
A2P
USERS
6. RCS
A2P
breakdown
NATIVE
vs
DOWNLOADABLES
-‐
500,000,000
1,000,000,000
1,500,000,000
2,000,000,000
2,500,000,000
3,000,000,000
2018
2019
2020
2021
2022
2023
The
dominance
of
na>ve
A2P
na>ve
A2P
download
Total
RCS
A2P
8.3%
40.2%
56.1%
76.8%
87.5%
94.2%
MaaP
(A2P/UP2.0)
launches
as
%
of
P2P
RCS
rollouts
@Mobilesquared
7. Business
messaging
spend
(US$)
MESSAGING
APPS
END
2018,
ARPU
5
bil
10
bil
15
bil
20
bil
SMS
ARPU
US$3.61
Mobile
operators
dominate
business
messaging
revenues
OTT
ARPU
?
US$17.02
8. A
world
without
RCS
Total
A2P
SMS
SPEND
(US$)
@Mobilesquared
-‐
5
10
15
20
25
30
35
2018
2019
2020
2021
2022
2023
Billions
Total
A2P
SMS
spend
Total
US$28.7
9. Mobile
operator
business
messaging
evoluOon
The
impact
of
RCS
(US$)
-‐
5
10
15
20
25
30
2018
2019
2020
2021
2022
2023
Billions
@Mobilesquared
US$25.3
10. Total
business
messaging
(SMS
+
RCS)
INCOME
(US$)
-‐
5
10
15
20
25
30
35
40
45
2018
2019
2020
2021
2022
2023
Billions
Total
A2P
SMS
spend
RCS
@Mobilesquared
US$41.4
11. -‐
5
10
15
20
25
30
35
40
45
2018
2019
2020
2021
2022
2023
Billions
Total
A2P
SMS
spend
RCS
In-‐network
RCS
model
Mobile
operator
+
aggregator
income
@Mobilesquared
No
revenue
share,
mobile
operator
controlled
ecosystem
keeps
100%,
with
aggregator
partner/s
selling
to
brands/enterprise
12. Cloud
hosted
partner
RCS
model
Mobile
operator
+
aggregator
+
cloud
host
partner
income
-‐
5
10
15
20
25
30
35
40
45
2018
2019
2020
2021
2022
2023
Billions
Total
A2P
SMS
spend
RCS
MNO
share
Cloud
hosted
partner
@Mobilesquared
Revenue
share
based
on
cloud
host
partner
receiving
40%
of
revenues
from
session/campaign
based
spend,
with
aggregator
partner/s
selling
to
brands/enterprise
13. OTT
cloud
hosted
partner
RCS
model
Mobile
operator
+
cloud
host
partner
income
-‐
5
10
15
20
25
30
35
40
45
2018
2019
2020
2021
2022
2023
Billions
Total
A2P
SMS
spend
RCS
MNO
share
OTT
Cloud
hosted
partner
@Mobilesquared
Revenue
share
based
on
cloud
host
partner
receiving
60%
of
revenues
from
session/campaign
based
spend,
which
includes
selling
to
brands/enterprise
14. Top
10
RCS
business
messaging
rev
gen
mobile
operators
in
2023
@Mobilesquared
The
top
10
mobile
operators
/
groups
will
account
for
45%
of
RBM
income
by
2023
16. AlternaOve
business
models
ADVERTISING
&
SEARCH
SCENARIOS
@Mobilesquared
0.82
3.18
5.98
8.45
10.65
11.61
1.19
4.62
8.69
12.28
15.47
16.87
1.99
7.69
14.48
20.46
25.79
28.11
-‐
5
10
15
20
25
30
2018
2019
2020
2021
2022
2023
Billions
Adver>sing
Scenario
1
Scenario
2
Scenario
3
Forecasts
based
on:
AdverOsing
Scenario
1:
Based
on
Kakao
Talk’s
average
ad
spend
per
user
(US$4.13)
applied
to
total
P2P
RCS
users.
Scenario
2
&
3
based
on
average
ad
spend
of
US$6
&
US$10
respec>vely.
Search
Based
on
5%
of
the
total
average
spend
on
mobile
search
per
user
in
the
USA,
applied
to
total
RCS
A2P
user
base.
-‐
2
4
6
8
10
12
2018
2019
2020
2021
2022
2023
Billions
Search
0.04
10.7
9.1
6.7
3.9
1.3
Nb
Mobilesquared’s
actual
forecasts
on
adver5sing
&
search
will
be
published
in
2H
2019
17. RCS
engagement
levels
PER
MONTH
By
2023
consumers
will
be
engaging
with
brands
via
RCS
on
an
almost
daily
basis
2019
2.92
2023
29.56
@Mobilesquared
18. RCS
engagement
touchpoints
A2P
/
P2A
ACTIVITY
2023,
PER
MONTH
A2P
acOvity
PER
EVENT
9.4
@Mobilesquared
P2A
acOvity
PER
EVENT
6.1
CHAT
3.7
CHAT
10.4
19. Threat
of
WhatsApp
to
mobile
operators
THE
JUGGERNAUT
HAS
DEPARTED
-‐
2
4
6
8
10
12
2018
2019
2020
2021
2022
2023
Billions
WhatsApp
for
Business
revenues
(US$)
Data
to
emphasise
WhatsApp
threat
only!
Forecasts
based
on:
3
million
registered
businesses
(end
2018)
growing
at
20%
year-‐on-‐year
during
forecast
period
MaB
(Monthly
ac>ve
Business)
=
33%
per
year.
Average
sized
database
of
2,500
year-‐on-‐year.
Avg
message
cost
$0.03472,
based
on
avg
cost
in
launch
markets,
applied
throughout.
In
this
scenario
WhatsApp
for
Business
will:
enjoy
spend
18
Omes
higher
than
RCS
by
the
end
of
2019.
Will
generate
a
higher
ARPU
than
SMS
in
2021.
CumulaOve
spend
of
$30
billion
on
WhatsApp
during
forecast
period.
Nb
Mobilesquared’s
actual
forecasts
on
WhatsApp
for
Business
will
be
published
in
September
2019
7.2
5
3.5
2.4
1.7
0.4
20. The
real
RCS
opportunity
TIME
TO
DELIVER
Market
worth
£16.2
billion
in
2023
(Based
on
messaging
&
chat)
Market
potenOally
£38.5
billion
in
2023*
(Based
on
messaging,
chat,
adverOsing
(scenario
1)
&
search)
*Mobilesquared’s
actual
forecasts
on
adver5sing
&
search
will
be
published
in
2H
2019
21. Why
make
Mobilesquared
your
business
messaging
partner
RCS
forecasts
covering
P2P/A2P
launches,
P2P/A2P
users,
Traffic,
Income
Split
by
Mobile
operator,
Country,
Region
&
OS.
Databook
forecasts
updated
quarterly
Analyst
Insight
Reports
quarterly
RCS
MAU
tracker
(splipng
out
UP
1.0/UP2.0)
for
every
live
RCS
market
Upcoming
RCS
research
on
impact
of
digital
&
search
models
on
total
income
We
are
business
messaging
specialists
published
in
2009:
• A2P
SMS
3.0
(May)
• WhatsApp
for
Business
(September)
• Apple’s
ABC
(November)
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