1. The document provides tips for podcasting including making the switch to narrative-style editing, asking engaging questions to elicit stories from guests, and focusing on solving problems that listeners face rather than just discussing topics.
2. It discusses how brands can use podcasts for content marketing by addressing pertinent problems in a unique way without sounding like ads.
3. Effective interviewing involves preparing questions, researching guests, making them comfortable, and being excited about the topic rather than just asking questions.
Have you always wished maybe as a beginner to create posts that go viral, generate thousands of traffic, lots of comment and shares and drive many sales? To do these discover from my expert tips on how to write a perfect blog post as a beginner.
This document provides tips for creating an effective marketing newsletter. It discusses seeking a reputable email service provider, deciding on an opt-in or opt-out subscription model, making subscription options visible on the website, building an engaged subscriber list, using an editorial calendar to plan content, understanding the goals and intended audience of the newsletter, deciding on a regular template or flexible format, designing the email visually, using an eye-catching yet not overwhelming heading, employing the "F-layout" for readability, and enhancing content without overcrowding the email. The tips are meant to help current and prospective customers want to read the business newsletter.
20 Techniques To Create a Best in Breed BlogJoe Pulizzi
This document summarizes 20 techniques to enhance blog content. It discusses establishing clear blogging goals, creating niche and solutions-oriented content, maintaining a consistent publishing schedule, leveraging employees, engaging with online communities, producing high-quality off-line content, appointing a chief content officer, outsourcing content production, and measuring the results of content marketing efforts. Specific tips include writing catchy headlines, scoping problems, keeping content concise and action-oriented, seeing individual posts as parts of a larger story, guest blogging to spread ideas, promoting content through influencers, and doing Q&As with influencers.
The document provides an overview of how to successfully start and run a business blog. It discusses planning a blog theme and content, choosing blogging tools, designing the blog, launching and promoting the new blog, developing a posting schedule, interacting with readers, integrating the blog with other online and social media platforms, monetizing the blog through ads or affiliate links, tracking analytics, and how blogging can help build a business brand.
1) The document summarizes key points from chapters 11-13 of the book "Content Rules" about using blogs, webinars, and e-books for social media content.
2) When deciding whether to blog for a company, the purpose must be clearly defined. A blog is different from a website in that it focuses on a single topic like a diary.
3) Effective blogs have a reliable schedule, mix up content types, use visual elements like graphics, and create calls to action to build momentum.
4) Webinars should build interest before and after the event through related content, have compelling speakers and slides, and encourage interaction. They should be optimized for sharing.
5
Pinterest Strategy On How To Boost Your Brand’s Visibility Anna Zubarev
Getting started with Pinterest is easy as 1-2-3 process, however, making things happen the right way is a process that every future successful Pinner must know in order to Boost your Brand's Visibility on Pinterest.
I’d like to share with you these 13 Simple Steps on what you need to know, how to get your name and or your Brand Visible on Pinterest.
10 Ways to get more Repins on PinterestViraltag Inc.
Pinterest is not just about uploading a bunch of images. It involves a marketing strategy. Here we provide you with 10 ways to get more repins and attract a larger following.
1. The document provides tips for podcasting including making the switch to narrative-style editing, asking engaging questions to elicit stories from guests, and focusing on solving problems that listeners face rather than just discussing topics.
2. It discusses how brands can use podcasts for content marketing by addressing pertinent problems in a unique way without sounding like ads.
3. Effective interviewing involves preparing questions, researching guests, making them comfortable, and being excited about the topic rather than just asking questions.
Have you always wished maybe as a beginner to create posts that go viral, generate thousands of traffic, lots of comment and shares and drive many sales? To do these discover from my expert tips on how to write a perfect blog post as a beginner.
This document provides tips for creating an effective marketing newsletter. It discusses seeking a reputable email service provider, deciding on an opt-in or opt-out subscription model, making subscription options visible on the website, building an engaged subscriber list, using an editorial calendar to plan content, understanding the goals and intended audience of the newsletter, deciding on a regular template or flexible format, designing the email visually, using an eye-catching yet not overwhelming heading, employing the "F-layout" for readability, and enhancing content without overcrowding the email. The tips are meant to help current and prospective customers want to read the business newsletter.
20 Techniques To Create a Best in Breed BlogJoe Pulizzi
This document summarizes 20 techniques to enhance blog content. It discusses establishing clear blogging goals, creating niche and solutions-oriented content, maintaining a consistent publishing schedule, leveraging employees, engaging with online communities, producing high-quality off-line content, appointing a chief content officer, outsourcing content production, and measuring the results of content marketing efforts. Specific tips include writing catchy headlines, scoping problems, keeping content concise and action-oriented, seeing individual posts as parts of a larger story, guest blogging to spread ideas, promoting content through influencers, and doing Q&As with influencers.
The document provides an overview of how to successfully start and run a business blog. It discusses planning a blog theme and content, choosing blogging tools, designing the blog, launching and promoting the new blog, developing a posting schedule, interacting with readers, integrating the blog with other online and social media platforms, monetizing the blog through ads or affiliate links, tracking analytics, and how blogging can help build a business brand.
1) The document summarizes key points from chapters 11-13 of the book "Content Rules" about using blogs, webinars, and e-books for social media content.
2) When deciding whether to blog for a company, the purpose must be clearly defined. A blog is different from a website in that it focuses on a single topic like a diary.
3) Effective blogs have a reliable schedule, mix up content types, use visual elements like graphics, and create calls to action to build momentum.
4) Webinars should build interest before and after the event through related content, have compelling speakers and slides, and encourage interaction. They should be optimized for sharing.
5
Pinterest Strategy On How To Boost Your Brand’s Visibility Anna Zubarev
Getting started with Pinterest is easy as 1-2-3 process, however, making things happen the right way is a process that every future successful Pinner must know in order to Boost your Brand's Visibility on Pinterest.
I’d like to share with you these 13 Simple Steps on what you need to know, how to get your name and or your Brand Visible on Pinterest.
10 Ways to get more Repins on PinterestViraltag Inc.
Pinterest is not just about uploading a bunch of images. It involves a marketing strategy. Here we provide you with 10 ways to get more repins and attract a larger following.
The Top 4 Content Marketing MisconceptionsDocalytics
Are you operating on the assumption that content marketing isn't for you? Are you attempting to market with content but not getting the return you expected? You may be falling prey to some serious misconceptions that will affect your team's success with your content marketing strategy. This deck is a takeaway (including our speaking notes) based on a presentation we have given at several marketing workshops and conference.
This document provides tips for boosting organic likes and reach on Facebook. It recommends using paid advertising initially to gain likes, then engaging audiences with high quality photos, videos, contests and questions. Regular posting of fresh, relevant content in visual formats on topics of interest to the target audience is also advised to increase engagement and sharing organically over time.
A quick guide to designing a perfect Facebook post, including how to choose the best image, dimensions and what kind of content works best.
Presentation by https://shareguru.io
How to Write Articles that Grab and Keep Your Readers AttentionPremlal Dewli
The document provides tips for writing articles that engage readers from beginning to end. It recommends starting with a short survey to understand reader interests and problems. The tips include getting the reader's attention at the start, having a conversational tone, and ending on an upbeat note that leaves readers anticipating more. Following these steps of understanding readers, grabbing their attention, engaging them through conversation, and satisfying them at the end will result in articles that readers want to finish and seek out more of.
This document provides tips for generating consistent blog content using a one-to-many approach. It recommends turning questions from emails or seminars into blog posts to help more people. Sample questions are provided. Tools like Posterous and Blip.tv can help auto-post content. Finding inspiration from analytics, feeds, lists, interviews and recycling content are discussed. Outsourcing content is also an option. Consistent, relevant content focusing on the audience will help blogs succeed.
11 different types of blog posts - to avoid boring your readers! Top Left Design
You want to have variety in your blogging, so people don't get bored and think "oh they ALWAYS blog about that, never about anything else". Don't be boring! Here are 11 DIFFERENT things you can be blogging about.
Are you getting all you can out of this growing hub for visual content? Here are four secrets you need to know to create SlideShare masterpieces that will keep your audience coming back for more.
Top 5 content marketing tips for attracting high quality trafficMoodyo Social Social
This document provides tips for creating high-quality content marketing that attracts engaged audiences. It recommends: 1) Creating original, high-quality content tailored to your intended audience; 2) Knowing your audience and telling stories to connect with them on a personal level; 3) Including clear calls to action to encourage specific behaviors. It also suggests consistently publishing new content, interacting with readers, and promoting content across multiple online channels to build loyal audiences over time.
Blogging – you’ve been told it’s a good idea but why? And more importantly how?
In this webinar, you’ll learn why blogging should be central to your online marketing strategy. But we’ll keep the theory to a minimum and give you a practical guide to blogging success.
You’ll also get tips from top accounting bloggers and there’s free blog content for everyone who registers for the webinar. See you there!
What you’ll Learn
- Why blog?
- How to get ideas for blog posts
- Writing tips from our content team
- Recycling your blog content for a marketing boost
- Pro tips from top accounting bloggers
This slide show takes the user on a quest to create better presentations. It is inspired by the era of classic rpgs and 8-bit gaming. All art work was designed (yes, even the pixel art) and arranged in Keynote 09.
Today, many marketers say the same thing that content is the most important thing in creating a professional video. And used as a marketing communication channel for consumers Get to know our brand And follow our brand And being a brand loyalty But it is not easy to use We will create content that will appeal to consumers and create a professional video.
This document provides guidance on creating engaging content for Facebook. It recommends sharing a variety of content types like photos, videos, infographics and curated content. It also suggests using questions, contests and user-generated content to increase engagement. Additionally, it advises keeping content brief, relevant to your brand and focused on sharing the best pieces of content rather than frequent lower-quality posts. Proper use of hashtags, captions and calls to action can also help boost reach and engagement.
This PPT shares incredible ways to improve you content traffic within next 24 hours. All you have to do is to follow the tips to write content and promote them.
Web Marketing in Alabama: Be Easy on Yourself, Recycle Your Construction Mark...Genesis Net Development
Is your business not dong well in terms of web marketing in Alabama? Do you that you can recycle your construction marketing? Here's how. - www.genesisnetdevelopment.com
Did you know that webinars are the highest converting online medium available? Are you using them to your advantage to engage, interact and convert prospects? With conversion rates over 10%, webinars are a critical component to the success of any content marketing strategy. From demonstrations to training seminars, learn how this powerful tool can deliver scalable results when used effectively.
Starting a blog can be quite a daunting task. Especially if you don’t consider yourself to be much of a “writer” and when you're competing with all the other content that’s online. This presentation will help ease your worries and help you get over the initial hesitation because in 2019, content is still the best way to drive the most visitors and leads to your website so it should be a top priority for your financial planning firm.
That’s all you need - 60 minutes! We’ve tested and researched blogging trends and statistics to bring you the most up-to-date strategy for building a blog for your financial planning business in 2019 and beyond.
Here’s what you’ll learn:
● How to engage and grow a loyal audience through your blogging efforts.
● Ways to leverage blogging to organically boost your rankings in Google.
● Action items to help guide you in implementing the strategies we teach into your own blog.
● Establishing a cadence for posting through an editorial calendar to stay consistent,
efficient, and organized with your content.
● Helpful blogging tools to create more effective, streamlined posts.
● Promoting your blog to improve traffic.
● Much more!
In this slide show, the team at Green and Red Technologies walks you through the basics of Content Marketing. What is content Marketing? How can content marketing help your business? How do you make a content marketing strategy? Etc.
This guidebook provides tips for crafting impactful stories about projects. It recommends including a problem the project addressed, the actions taken to solve it, and the quantifiable results. Stories should be under 1000 words and use clear language, beneficiary voices, and images. Accurately portraying the reality of a project's outcomes in a compelling narrative can increase credibility and communicate change.
Spring Break package to Cabo San Lucas, Mexico for four nights at the Azura Seas Resort includes round-trip airfare, hotel transfers, meals, activities and water sports for $495 double occupancy. The package offers three days of two-tank boat dives with included weights and tanks as well as instructors for beginners to see underwater wildlife like sea turtles, squids, and rays at various dive sites tailored to skill levels.
The Top 4 Content Marketing MisconceptionsDocalytics
Are you operating on the assumption that content marketing isn't for you? Are you attempting to market with content but not getting the return you expected? You may be falling prey to some serious misconceptions that will affect your team's success with your content marketing strategy. This deck is a takeaway (including our speaking notes) based on a presentation we have given at several marketing workshops and conference.
This document provides tips for boosting organic likes and reach on Facebook. It recommends using paid advertising initially to gain likes, then engaging audiences with high quality photos, videos, contests and questions. Regular posting of fresh, relevant content in visual formats on topics of interest to the target audience is also advised to increase engagement and sharing organically over time.
A quick guide to designing a perfect Facebook post, including how to choose the best image, dimensions and what kind of content works best.
Presentation by https://shareguru.io
How to Write Articles that Grab and Keep Your Readers AttentionPremlal Dewli
The document provides tips for writing articles that engage readers from beginning to end. It recommends starting with a short survey to understand reader interests and problems. The tips include getting the reader's attention at the start, having a conversational tone, and ending on an upbeat note that leaves readers anticipating more. Following these steps of understanding readers, grabbing their attention, engaging them through conversation, and satisfying them at the end will result in articles that readers want to finish and seek out more of.
This document provides tips for generating consistent blog content using a one-to-many approach. It recommends turning questions from emails or seminars into blog posts to help more people. Sample questions are provided. Tools like Posterous and Blip.tv can help auto-post content. Finding inspiration from analytics, feeds, lists, interviews and recycling content are discussed. Outsourcing content is also an option. Consistent, relevant content focusing on the audience will help blogs succeed.
11 different types of blog posts - to avoid boring your readers! Top Left Design
You want to have variety in your blogging, so people don't get bored and think "oh they ALWAYS blog about that, never about anything else". Don't be boring! Here are 11 DIFFERENT things you can be blogging about.
Are you getting all you can out of this growing hub for visual content? Here are four secrets you need to know to create SlideShare masterpieces that will keep your audience coming back for more.
Top 5 content marketing tips for attracting high quality trafficMoodyo Social Social
This document provides tips for creating high-quality content marketing that attracts engaged audiences. It recommends: 1) Creating original, high-quality content tailored to your intended audience; 2) Knowing your audience and telling stories to connect with them on a personal level; 3) Including clear calls to action to encourage specific behaviors. It also suggests consistently publishing new content, interacting with readers, and promoting content across multiple online channels to build loyal audiences over time.
Blogging – you’ve been told it’s a good idea but why? And more importantly how?
In this webinar, you’ll learn why blogging should be central to your online marketing strategy. But we’ll keep the theory to a minimum and give you a practical guide to blogging success.
You’ll also get tips from top accounting bloggers and there’s free blog content for everyone who registers for the webinar. See you there!
What you’ll Learn
- Why blog?
- How to get ideas for blog posts
- Writing tips from our content team
- Recycling your blog content for a marketing boost
- Pro tips from top accounting bloggers
This slide show takes the user on a quest to create better presentations. It is inspired by the era of classic rpgs and 8-bit gaming. All art work was designed (yes, even the pixel art) and arranged in Keynote 09.
Today, many marketers say the same thing that content is the most important thing in creating a professional video. And used as a marketing communication channel for consumers Get to know our brand And follow our brand And being a brand loyalty But it is not easy to use We will create content that will appeal to consumers and create a professional video.
This document provides guidance on creating engaging content for Facebook. It recommends sharing a variety of content types like photos, videos, infographics and curated content. It also suggests using questions, contests and user-generated content to increase engagement. Additionally, it advises keeping content brief, relevant to your brand and focused on sharing the best pieces of content rather than frequent lower-quality posts. Proper use of hashtags, captions and calls to action can also help boost reach and engagement.
This PPT shares incredible ways to improve you content traffic within next 24 hours. All you have to do is to follow the tips to write content and promote them.
Web Marketing in Alabama: Be Easy on Yourself, Recycle Your Construction Mark...Genesis Net Development
Is your business not dong well in terms of web marketing in Alabama? Do you that you can recycle your construction marketing? Here's how. - www.genesisnetdevelopment.com
Did you know that webinars are the highest converting online medium available? Are you using them to your advantage to engage, interact and convert prospects? With conversion rates over 10%, webinars are a critical component to the success of any content marketing strategy. From demonstrations to training seminars, learn how this powerful tool can deliver scalable results when used effectively.
Starting a blog can be quite a daunting task. Especially if you don’t consider yourself to be much of a “writer” and when you're competing with all the other content that’s online. This presentation will help ease your worries and help you get over the initial hesitation because in 2019, content is still the best way to drive the most visitors and leads to your website so it should be a top priority for your financial planning firm.
That’s all you need - 60 minutes! We’ve tested and researched blogging trends and statistics to bring you the most up-to-date strategy for building a blog for your financial planning business in 2019 and beyond.
Here’s what you’ll learn:
● How to engage and grow a loyal audience through your blogging efforts.
● Ways to leverage blogging to organically boost your rankings in Google.
● Action items to help guide you in implementing the strategies we teach into your own blog.
● Establishing a cadence for posting through an editorial calendar to stay consistent,
efficient, and organized with your content.
● Helpful blogging tools to create more effective, streamlined posts.
● Promoting your blog to improve traffic.
● Much more!
In this slide show, the team at Green and Red Technologies walks you through the basics of Content Marketing. What is content Marketing? How can content marketing help your business? How do you make a content marketing strategy? Etc.
This guidebook provides tips for crafting impactful stories about projects. It recommends including a problem the project addressed, the actions taken to solve it, and the quantifiable results. Stories should be under 1000 words and use clear language, beneficiary voices, and images. Accurately portraying the reality of a project's outcomes in a compelling narrative can increase credibility and communicate change.
Spring Break package to Cabo San Lucas, Mexico for four nights at the Azura Seas Resort includes round-trip airfare, hotel transfers, meals, activities and water sports for $495 double occupancy. The package offers three days of two-tank boat dives with included weights and tanks as well as instructors for beginners to see underwater wildlife like sea turtles, squids, and rays at various dive sites tailored to skill levels.
Basic concepts about Mobile Testing
When testing using the common method on windows /web application, we basically know the need to test functionality. Same concepts apply for mobile application for smartphone as well.
Visit : http://bit.ly/2bavnX0
Poor diet and nutrition in the United States contribute to increased risk of chronic diseases and billions in medical costs each year. Most Americans consume diets high in fat, saturated fat, and sodium and low in fruits, vegetables, and whole grains. This is due to factors such as increased consumption of food away from home, large portion sizes at fast food restaurants, and marketing of unhealthy options. Improving diet and increasing physical activity is vital for promoting health and reducing risks of diseases like heart disease and cancer.
The document discusses how to build a follower ecosystem on LinkedIn to benefit recruitment firms. It describes the value of followers, including staying top of mind with candidates and generating preference for the business. It then discusses the psychology behind why people follow, such as fear of missing out. The document provides tips for getting followers, such as generating word-of-mouth, being interesting, and advertising. It also outlines what to do with followers, like creating both active and passive content. Finally, it lists five things recruitment firms can do today to start building their follower base.
This document provides an overview of the Otan property fund and investment opportunities. It discusses Otan's board members and their qualifications. It also outlines several of Otan's existing and planned property development projects in Western Australia, and notes their expected returns. The document promotes investing in Western Australia due to the state's strong economic outlook and forecasts for continued population and infrastructure growth. It identifies Pindan as Otan's preferred builder and outlines Pindan's qualifications.
The document is a letter from representatives of the Israeli Medical Association responding to accusations made against the IMA. It summarizes:
1) Doctors called for a boycott of the IMA and its expulsion from the WMA, alleging it fails to uphold medical ethics in Palestinian territories.
2) The IMA denies these accusations and supports humane medical treatment for all.
3) It provides extensive details of medical services provided to Palestinians by Israeli hospitals to refute the accusations.
1. The document provides an overview of how attorneys and law firms can use social media for reputation management, visibility, marketing and research. It discusses best practices for setting up social media policies and profiles.
2. Various social media platforms that are commonly used are described, including LinkedIn, blogs, and wikis. Benefits for attorneys include gathering industry news and researching potential clients or hiring outside counsel.
3. The importance of managing one's online reputation is emphasized. Attorneys should monitor how they are presented online and optimize profiles on platforms like LinkedIn and Google.
In this webinar, we'll cover the following strategies you can utilize on LinkedIn and within Recruiter Professional Services to help you warm up cold leads and find new business:
- Boost Your Brand - Learn the newest tips on enhancing your profile
- Leverage Commonalities - Master the Alumni functionality and take advantage of your 2nd degree connections
- Get Smart - See what positions companies are hiring for and how you can directly message key decision makers involved
- Build Market Intelligence - Gain knowledge about on companies that are hiring and the number of positions they've filled within the last year
You'll come away with several solutions on how to proactively find new leads on LinkedIn.com.
O documento discute a importância da pesquisa UX e apresenta várias técnicas e métodos para realizar pesquisas centradas no usuário, incluindo pesquisas secundárias, entrevistas, observação participativa, métodos colaborativos e análise de dados qualitativos e quantitativos.
Oodles Technologies has been working on Phonegap apps ever since its release. From concept, to development, to delivery, our team of experts work in synchronization with your business vision to deliver most scalable and modern phonegap applications.
Visit : http://bit.ly/29VvWAt
A case for the "strategy of no strategy" and a warning that the age of D.I.Y marketing (do it yourself) for small business is DEAD. Inspired by Tara "MissRogue" Hunt's "Your Social Media Strategy Won't Save You".
De ravissante Tine Embrechts heeft een bvba opgericht. Het wijst op nieuwe plannen voor de toekomt.
Eén van de doelstellingen van de nieuwe vennootschap is ‘het zoeken van acteurs voor film, televisie en theater’.
De firma van haar partner Guga Baul bevindt zich in Oostende.
Cloudforce Essentials Halifax Keynote - Oct 3nwyne
1. The document discusses how business is becoming increasingly social, with customers, employees, and partners all connected through social networks.
2. It provides examples of large companies like GE, Activision, and Commonwealth Bank that have transformed their businesses to be more social and connect with customers in new ways.
3. The presentation promotes Salesforce's social products like Chatter, Sales Cloud, Service Cloud, and Marketing Cloud that help businesses connect with customers, employees, and partners through social and mobile technologies.
Compelling business content – the holy grail.
In the last few years, it seems like every good internet marketer has been focusing on creating really great content. And rightly so.
With the latest Google updates and the average internet user becoming more and more savvy, it becomes harder for marketers and businesses alike to attract and retain attention. So how good it your business content?
Blogging for nonprofits - Top 10 checklist4Good.org
The document provides a 10-point checklist for non-profit blogging. It recommends having a primary target audience and developing a 3-month editorial calendar covering topics of interest. Posts should be 1 per week, 500-700 words with graphics, and encourage reader engagement. Content can be shared on social media and newsletters to maximize its usefulness. The goal is to build bonds with existing fans and create new ones through consistent, high-quality blogging.
Do you struggle to create engaging content that converts leads? Or perhaps you have no idea what content marketing is. Well, look no further.
As a certified content marketer, I’ve written a comprehensive guide to help you communicate with your audience.
Whether you’re a director, designer, account manager or simply somebody who’s suffering from writer’s block, understanding content marketing is important, as to businesses as it’s classed as the foundation of inbound marketing strategies.
The guide includes information on what content marketing is, how to refine your writing, generate ideas, build a content marketing framework and lots more to help grow your business and career.
Fast, Cheap, and Good: The Small Business Guide to Content CreationPure Chat
You want it all. Of course you do! When it comes to creating content as a small business owner, you don't have all the money or time in the world. We get it. In this guide, we cover everything you need to know to create fast, cheap and good content.
This document provides an overview of a LinkedIn content ebook. It discusses how LinkedIn helped the company lemlist reach $8 million in annual recurring revenue and the power of LinkedIn for branding, lead generation, and business growth. The ebook contains sections on crafting a LinkedIn strategy, creating engaging content, scaling content creation as a team, and examples of top-performing posts from LinkedIn experts. The document encourages the reader to leverage the tactics in the ebook to build their personal brand and grow their reach on LinkedIn.
10 Step guide for writing thought leadership content( Slideshare).pptxVictorOkoli1
There's no better time than now to be perceived as a thought leader in your field.
The opportunities and benefits of creating thought leadership content on LinkedIn are endless and career-changing.
But the path to creating thought leadership is not the easiest.
I mean, it is thought leadership so it has to be unique, non-generic, and authentic all at once.
You have to capture the audience, have data-backed opinions, and also be willing to engage in conversations.
With all of this in mind, how do you create thought leadership content and enjoy those benefits down the line?
You can find all the answers in this free guide that is actionable and straight to the point.
Having ghostwritten thought leadership content for CEOs and Executives in SaaS, BlockChain and AI, you are sure to be getting value-packed content.
Presentation from Joe Pulizzi from the Content Marketing Institute on 10 ways to fix your content and 10 tactical tips to implement within your content marketing strategy.
Presented by Danielle Hueston, Founder of Deelightful Studios- a boutique social media & marketing agency.
This presentation was given as the keynote address at the 2014 Greater Rochester Association of Realtors annual tradeshow Tech-KNOW-Palooza; attended by 250+ licensed brokers and real estate agents.
This document outlines different types of blog posts that are popular and often shared on social networks. It describes 18 different post types including large list posts, long niche posts, resource posts, step-by-step tutorials, product reviews, interviews, roundups, case studies, how-to posts, research posts, infographics, stories, Q&A posts, giveaways, income reports, and more. Examples are provided for many of the post types.
6 habits for successful facbook marketingsarveshsoni
These 6 daily habits can help with Facebook marketing:
1) Become addicted to solving problems by regularly offering expertise to engage fans.
2) Talk to individual fans daily by commenting on others' posts 3-5 times daily to build relationships.
3) Track Facebook activity weekly like fan growth and engagement to see what works.
4) Change strategies that aren't working and move on if goals aren't met within a set time.
5) Post fresh, engaging content regularly using different formats on a content calendar.
6) Spread the love by sharing others' great content to build relationships and acknowledge fans.
The Five Pillars of Business Blogging SuccessDenise Wakeman
Are you looking for practical tips for blogging success? Are you wondering what to avoid? While my position is generally that there are no “rules” in blogging, there are best practices that will help your business blog succeed. There are a lot of obvious elements you need to include to make a blog reader-friendly: quality, compelling content, good navigation, a contact page, an about page,
focus and clarity about the subject of the blog… and there’s a lot of not-so-obvious or overlooked things that can really help make a blog stand out if they’re implemented. More tips: http://masterbusinessblogging.com
Blogging can provide several benefits to companies including building team mentality, helping employees stay knowledgeable, becoming a trusted resource, increasing website traffic and business metrics, and being cost effective. However, some companies resist blogging due to concerns that it takes away from other duties, a desire for extensive review and approval of posts, legal review requirements, ensuring all topics are sufficiently covered, and consistency in brand voice and style. Setting an editorial calendar, style guide, internal linking strategy, and pre-approving topics can help address these concerns.
This document appears to be a portfolio or resume for an individual named Kirti Agarwal Rungta. It includes sections about her education, past work experiences, skills, interests, style and tone of writing, and blogs she follows. It then discusses her working format for content marketing and content creation projects, including gathering information about clients, defining the content, and optimizing the content. It provides an example of content created for a client called Deck Rooster about improving sales presentations for emails.
It’s time for some tough love: If your content marketing isn’t performing as well as you expected it to, it’s probably not the discipline’s fault — it’s yours. Content marketing works — we’ve seen the success stories from dozens of businesses, large and small. But it’s not a “set-it-and-forget-it” kind of
technique. It takes time, dedication, and a solid plan right from the start. It also takes flexibility and the willingness to continually tweak your formula so that you’re always getting peak performance. If your content marketing program is bringing in leads, engaging prospects and customers, and achieving strong ROI, then this e-book isn’t for you. But if you are running into problems that are keeping you from reaching the success you deserve, it might be time to take out your chemistry kit and make some adjustments to your formula.
Because every troubleshooting expedition can use a map, we’ve gathered some helpful guidance from Neil Patel — founder of KISSmetrics, and one of CMI’s most prolific and experienced contributors. Neil’s words of wisdom can help you overcome the barriers to success and get back on the right path.
13 errores que dañan tu estrategia de contenidosPlanimedia
This document discusses common mistakes that can undermine content marketing efforts. It identifies six key mistakes: 1) Giving up on content marketing too soon before seeing results; 2) Focusing on quantity over quality of content; 3) Making content all about getting links rather than creating valuable content; 4) Not promoting quality content once it's created; 5) Writing content in a dull, poorly constructed, or unfocused manner; 6) Allowing content topics and formats to become outdated. For each mistake, the document provides recommendations on how to improve content marketing strategies.
This document discusses 13 ways to repurpose content, including creating infographics, pins for Pinterest, social media ecosystems, publishing on platforms like Medium and LinkedIn, slideshow presentations, emails, case studies, ebooks, downloadable PDFs, videos, podcasts, quizzes, apps, and more. It emphasizes maximizing the value of content by stretching each piece into multiple formats and shares tips for each repurposing method. The overall message is that repurposing content is a key part of an effective content marketing strategy.
What Is a Content Audit?
A content audit is the process of creating an inventory of your website’s content assets and analyzing them against a set of criteria.
It’s a way of keeping track of the content you have created, seeing which assets need improving, and identifying which topics to tackle next.
A content audit can be as brief or as detailed as you want. You can audit your entire site, just your blog, or even just a category of your blog. They can all offer value and insight. I recommend doing a comprehensive audit, though. The time you spend on your audit now will pay off later.
A content audit can inform you of any low content performance that is bringing down the quality of the rest of your site. It can also provide insights to help improve your content marketing strategy in the long run.
This guide will show you how to audit a site, with an emphasis on content pruning, using different tools based on the level of access to the site’s analytics.
SEO Content Audit Steps
Depending on what kind of analytics access and tools you have, there are different methods you can use to conduct a content audit. We’ll cover three audit methods in this tutorial. The first uses Screaming Frog, the second uses Google Analytics, and the third uses neither.
Each method mentioned will use the SEO tool, Ahrefs. It is possible to use alternatives to Ahrefs, Screaming Frog, and Google Analytics for your content audit, but these are the most common and powerful tools available. We have no affiliation with any tool mentioned.
The document announces an upcoming webinar from the Content Marketing Blueprint on creating quality content for agencies. It provides an agenda for the webinar, including a 15 minute presentation and 45 minute Q&A session. It also lists the topic question as how small agencies can create quality blog content for clients and says the webinar recording and slides will be available afterwards on the Content Marketing Blueprint website.
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2. ONLINE BUSINESS CONTENT BOOT CAMP
Take your content from zero to hero in 30 days. Learn how, why, when, what and where to tackle the tough issues in
your content.
3. Content Work Up Day 1-10
Welcome to the first ten days of content rework. If you are experiencing issues with
content that is not converting, being shared, not being liked or loved by your
audience. This presentation is for you. What is good content? It is content that
resonates deeply with the audience, highly informative and easily digestible. It does
not matter what form it is in, there are many styles to it. In the first ten days, you will
need to work on the titles, subtitles, research and writing style. Each of these areas
impact the final piece. Over the next ten days, experiment with a blog or article format
and develop your title. A title has to be catchy with a hint of sexiness to it. Your
subtitle can help add an air of mystery. Your research material can help you develop
a solid punch of information that your readers want. You will have to cut your
research down into useful facts and information before composing the article or blog.
Your writing style can be fun or conversational, especially if the subject matter is a bit
dry. Practice this for the next ten days and you may have to do a lot of revisions.
4. QUICK TIP 1: EDITING AND
REVISIONS
During the ten day process, you will need to edit the content and
sometimes reformat it to make it smooth. You want a style that is
captivating without sacrificing you message. Towards the end of
the piece, you will need to pay attention towards your personalized
message.
5. PROGRESSION OVER 10 DAYS
• Ground Zero
• After 10 Days
• Low engaging content
• Increased Interest
• Low shares
• Better Attraction with Titles
• Low likes
• Stronger Writing
• Low or no comments
• Increased confidence
• Focusing on wrong issues
• Refocused on right issues
• No developing full content
capability
• Developing content to Full
capability
• Could increase shares, likes and
comments
6. COMMUNICATION IS KEY TO VICTORY
Get your whole team involved, even if you are just a small company of a husband and wife. Insight and opinions are
great tools to help create the right content.
7. DAY 11-20
• In the first ten days, you learned to research, work on titles, sub titles, research and writing styles. In days 11-20,
you should focus on the core of your message, develop it for your audience that is engaging and enriching. You can
do this by using your new writing styles to try out in a small experimental feed. Writing for a marketing purpose is
already difficult, you cannot leave the feeling, the passion to deliver your promise or your values on a personal out
level out of the mix. These next days you have to focus on editing and writing in your message, welcome to
transparency. What are you trying to teach or instruct your audience about? What kind of content are you
developing that will make you reach your goals? These next few days are one of the most difficult elements to focus
on and it can crush spirits. This is where creative force meets intelligence and explodes into a piece of content that
goes viral. Most times a real life story can be the right ticket in this situation, but you cannot leave out the humanity
or the love to reach the minds and hearts. Focus on your audience as well and you can breed solid content.
Remember to focus on transparency, your marketing message, your audience, writing and editing for this week.
8. QUICK TIP 2: PICKING CONTENT
TYPES
You may not decide to use an article or blog, you can use other
formats such as PowerPoints and Videos. You should have an idea
of what format you want to use before you hit the publishing stage.
In most cases, some content can change several times before
hitting the editor’s desk. During days 11-20 in the workshop, try to
pick the format as early as possible. You can always change it later.
9. PROGRESSION
Days 1-10
•
•
•
•
•
•
•
•
Stronger Grasp for ideas
Increased Interest
Better Attraction with Titles
Stronger Writing
Increased confidence
Refocused on right issues
Developing content to Full capability
Could increase shares, likes and
comments
Days 11-20
Polished ideas 2-3 per content
Focused on the Audience
Stronger Creative skills
Stronger Writing skills
Pushing content to next level
Strong CTA that pushes Shares, Likes,
Loves and comments to new level
• Strong Editing and Review skills
•
•
•
•
•
•
10. PRETTY AS A PICTURE
Content will go through several revisions on its way to the top to be published. It may not always be perfect, but as
long as it hits the primary objectives for your business, you can allow the flaws to slip into the night.
11. DAYS 21-30
• The last days to the content workshop are here. This is the time for review,
editing, minor adjustments, decisions to keep or toss away, testing in small
groups or publishing on the channels. The primary takeaway is editing and
minor adjustments to the content layout and structure. Minor skills required
include fine print scanning, cut and pasting lines and critical editing. This is
the last week to bring up your skills from 1-20 and keep working them and
your content will become great. Remember that your content will require
adjustments, such as line by line editing to deciding if its worth keeping. It is
ok to toss away an article or infographic that does not meet the projects
criteria.
12. QUICK TIP 3: WHEN TO TOSS
AWAY
There comes a time, when you have to toss away an article, blog, video or
script and start from scratch. Try to decide early on in the project if the
piece can be saved. You can tell by examining the item carefully by
reading or viewing it and matching it with the parameters. A warning, if you
change your parameters too often, your content will suffer. If you are like a
few days from publishing the item and want to toss it away. The reason
better be a darn good one, such as budget cuts or the producer has failed
to meet the requirements. This will put you in a bind, you may want to
postpone the project or delay it for a few more days.
13. GET HELP WHEN YOU NEED IT NOW
Do you not have enough time to train or have your team learn the right skills. Tier 1 Writing is the perfect fit
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