What the F**k is Social Recruiting?

•

1 like•410 views

Steffi Feldmann

Career Technology Business

WHAT THE F**K IS THIS
SOCIAL
RECRUITING
EVERYONE‘S TALKING ABOUT
AND WHERE CAN I GET ONE?

Social MediaHuman Resources
Recruiting
Headhunter
Image
Branding
Employer Branding
Facebook
Twitter
LinkedIn
Xing
Viadeo
SEO
SMR SEM
SMORSS-FeedWeb 2.0
Communications
YouTube
Events
Blogs
Friends
Fans
Follow
Tweet
Share
Like News
WTF??
Jobs Recommendation

HERE ARE 3 GREAT EXAMPLES
OF COMPANIES THAT ARE
ALREADY
RECRUITING SOCIALLY

They hire more and more through Social
Recruiting, from 12 in 2009 to 226 on
Facebook!!!
The cost of hire went from
600/700 USS to 60/70 USS per
hire
Last year UPS won its seat among
the TOP 50 recruiters on Twitter
and different awards in the
recruitment industry for its
innovative approach to recruiting

WHAT THE F**K
MAKES UPSjobs
SO F**KING
SUCCESSFUL??

There is 234%
more traffic to the
career site coming
from Social Media
than from the
other sources !

WHAT THE F**K
MAKES DELOITTE
SO F**KING
SUCCESSFUL??

2007: Platz 60
Relaunch
Ausbau
2009: Platz 4
2011: Platz 1
2008: Platz 75

WHAT THE F**K
MAKES
ThyssenKrupp
SO F**KING
SUCCESSFUL??

ThyssenKrupp HAS
STARTED USING
TWITTER TO RECRUIT
SOCIALLY – LET‘S SEE
WHAT THE F**K
THEY‘RE GONNA DO
ABOUT THAT.

#2.
Increase Interactivity
Getting back to the core purpose of social networking
Communication and Interaction

#3.
Digitalisation of application process
No more hard copy applications

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What the F**k is Social Recruiting?

1. WHAT THE F**K IS THIS SOCIAL RECRUITING EVERYONE‘S TALKING ABOUT AND WHERE CAN I GET ONE?

2. Social MediaHuman Resources Recruiting Headhunter Image Branding Employer Branding Facebook Twitter LinkedIn Xing Viadeo SEO SMR SEM SMORSS-FeedWeb 2.0 Communications YouTube Events Blogs Friends Fans Follow Tweet Share Like News WTF?? Jobs Recommendation

3. OH DEAR…

4. HERE ARE 3 GREAT EXAMPLES OF COMPANIES THAT ARE ALREADY RECRUITING SOCIALLY

5. #1. UPSjobs

7. They hire more and more through Social Recruiting, from 12 in 2009 to 226 on Facebook!!! The cost of hire went from 600/700 USS to 60/70 USS per hire Last year UPS won its seat among the TOP 50 recruiters on Twitter and different awards in the recruitment industry for its innovative approach to recruiting

8. WHAT THE F**K MAKES UPSjobs SO F**KING SUCCESSFUL??

10.

11.

12. #2. Deloitte

13.

14. There is 234% more traffic to the career site coming from Social Media than from the other sources !

15. WHAT THE F**K MAKES DELOITTE SO F**KING SUCCESSFUL??

16.

17.

18.

19. They categorised the career site in 3 categories: Students, Young professional and Professional Content and contact are king! Each recruiter has a profile , a short bio, and even more unusual, you can tell when they are online and offline if you want to have a live chat with them

20. #3. ThyssenKrupp

21. 2007: Platz 60 Relaunch Ausbau 2009: Platz 4 2011: Platz 1 2008: Platz 75

22. WHAT THE F**K MAKES ThyssenKrupp SO F**KING SUCCESSFUL??

23. Video Social Bookmarks Tag Cloud

24.

25. ThyssenKrupp HAS STARTED USING TWITTER TO RECRUIT SOCIALLY – LET‘S SEE WHAT THE F**K THEY‘RE GONNA DO ABOUT THAT.

26. But where the F**K is all that going?

27. #1. Mobile

28. #2. Increase Interactivity Getting back to the core purpose of social networking Communication and Interaction

29. #3. Digitalisation of application process No more hard copy applications