The album cover art is displayed prominently on the website to advertise the band and show visitors what page they are on. Links are provided to purchase the newest albums and for fans to sign up for updates. Icons allow fans to share the page on social media and view information about individual band members to feel more connected. The color scheme and images are designed to represent the band's style and genre. The website provides convenient access to videos, music, tour dates, and social media to engage and market to fans.