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Storymakers 1: Pre-Planning Your Digital
Story from Concept to Storyboard
With Liz Norton, Stone Soup Films
Nife Adeyemi, Eureka Loft, Scottsdale Public Library
April 7, 2016
. © TechSoup Global | All rights reserved2
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. © TechSoup Global | All rights reserved3
You Are Being Recorded…
This webinar will be available on the TechSoup website along with past
webinars: www.techsoup.org/community/events-webinars
You can also view recorded webinars and videos on our YouTube
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You will receive an email with this presentation, recording, and links
within a few days.
Tweet us @TechSoup or using hashtag: #tswebinars
. © TechSoup Global | All rights reserved4
Presenters
Assisting with chat: Susan Hope Bard, TechSoup, Ale Bezdikian, TechSoup
Becky Wiegand
Webinar Program Manager
TechSoup
Liz Norton
ED and Founder
Stone Soup Films
Nife Adeyemi
Digital Media Specialist
Scottsdale Public Library
. © TechSoup Global | All rights reserved5
Objectives
1. Learn about Storymakers 2016
2. Understand the strategic and creative process for honing your concept
3. See a sample script
4. Overview of the story workflow from start to finish
5. Outline steps for the planning phase
6. Who, What, Where, How, Why resources
7. Answer questions!
6
About TechSoup
. © TechSoup Global | All rights reserved7
Where Are
You?
We Are Here
7
. © TechSoup Global | All rights reserved8
The Need Is Global – And So Are We
TechSoup’s mission is to build a dynamic bridge that enables civil society
organizations and social change agents around the world to gain effective access to
the resources they need to design and implement solutions for a more equitable
planet.
Countries Served TechSoup Partner Location NetSquared Local Group
Where are you on the map?
. © TechSoup Global | All rights reserved9
www.TechSoup.Global
. © TechSoup Global | All rights reserved10
Our Impact
Together, we build a stronger, more resilient civil society.
$5.2B
in technology products
and grants employed
by NGOs for the
greater good
35
languages used to
provide education
and support
100+
corporate and
foundation partners
connected with the
causes and
communities they
care about
6.2M
annual visits to
our websites
600,000
newsletter
subscribers
empowered with
actionable
knowledge
79%
of NGOs have improved
organizational efficiency
with TechSoup Global's
resource offering*
*Source: survey conducted among TechSoup members in 2013
© TechSoup | All rights reserved.11
NGOs have never had
more power at their
fingertips.
Storytelling can equal
increased fundraising
and stronger advocacy.
TechSoup believes that nonprofits around the world must have the capacity to tell their own
story. Join #Storymakers2016 to begin the adventure and check out this year's campaign with:
• a brand new, three-part education curriculum guiding you through the pre-production,
production and post-production process
• four webinars with storytelling experts sharing their tricks of the trade
• an "Around-the-World" Twitter chat promising over 12 hours of conversation hosted on
Twitter by NGOs from India, Kenya, Warsaw, the United States and Canada
• a contest in which we're giving away US$7,000 in cash prizes and a new camera
© TechSoup | All rights reserved.12
© TechSoup | All rights reserved.13
#StoryMakers2016 Thanks
See you at #Storymakers2016, brought to you by the Community Engagement team.
Platinum Sponsors
Silver Sponsors
• Submissions open April 4, 2016
• Submissions close May 31, 2016
• Judging begins June 1, 2016
• Prize winners announced June 16, 2016
www.techsoup.org/storymakers
© TechSoup | All rights reserved.14
Play short Storymakers video
21
Questions?
. © TechSoup Global | All rights reserved22
PRE-PRODUCTION
FROM CONCEPT TO STORYBOARD
WEBINARS
. © TechSoup Global | All rights reserved23
THE PRODUCTION PROCESS
WHO TO FILM
WHERE TO FILM
HOW TO FILM
WHERE TO DISTRIBUTE
WHAT YOU NEED
BUDGET
EQUIPMENT
LOCATION(S)
DAYLIGHT HOURS
TIME
TEAM
PERMISSION
CLOTHING/PROPS
MEALS?
SHOTS
THE PLANNING PHASE
WHO TO FILM
PERMISSION PERMISSION!!
MODEL RELEASES
LOCATION RELEASES
MINOR RELEASES
https://www.slrlounge.com/model-release-form/
WHAT YOU NEED TO FILM
. © TechSoup Global | All rights reserved29
EQUIPMENT
. © TechSoup Global | All rights reserved30
SMART DEVICE
. © TechSoup Global | All rights reserved31
FORMAT
TRIPODS
STURDY CAMERA
FLUID MOVEMENTS
EQUIPMENT
THREE-POINT LIGHTING
NATURAL LIGHTING
EQUIPMENT
GREEN SCREEN
CHANGE THE BACKGROUND
OF YOUR VIDEO
EQUIPMENT
• MEMORY CARDS
• BATTERIES
• LENSES
• CAMERA BAGS
• EXTENSION CORDS
• MONITOR/LAP TOP
• MICS (lavaliers, booms,
voiceover)
EQUIPMENT
WHERE TO FILM
. © TechSoup Global | All rights reserved37
. © TechSoup Global | All rights reserved38
. © TechSoup Global | All rights reserved39
. © TechSoup Global | All rights reserved40
ONE CONTINUOUS piece of film that
threads through the camera. In digital
terms, it would be the data that is contained
between record and stop.
WHAT IS A SHOT?
SHOT LIST
What are you going to shoot &
How are you going to shoot it?
RULE OF THIRDS
SHOT
COMPOSITION
http://slideplayer.com/cameramovements
. © TechSoup Global | All rights reserved45
ESTABLISHING WIDE SHOT
. © TechSoup Global | All rights reserved46
. © TechSoup Global | All rights reserved47
ESTABLISHING STOREFRONT SHOT
. © TechSoup Global | All rights reserved48
WIDE SHOT
. © TechSoup Global | All rights reserved49
. © TechSoup Global | All rights reserved50
MEDIUM SHOT
. © TechSoup Global | All rights reserved51
SHO
SHOT
baked cupcakesCU
WHAT TO FILM
VOICE OVER (VO)
ON CAMERA (OC)
NATURAL SOUNDS (NAT)
SOUND ON TAPE (SOT)
MUSIC/INSTRUMENTALS
AUDIO TYPES
AUDIO
http://freemusicarchive.org/License_Guide
STOCK PHOTOS/FOOTAGE
ROYALITY FREE
CREATIVE COMMONS
LICENSING
PUBLIC DOMAIN
GRAPHICS & LOGOS
PERMISSION PERMISSION!!
WHERE TO DISTRIBUTE
. © TechSoup Global | All rights reserved57
NIFE ADEYEMI
NIFE.YEMI@gmail.com
WEBINARS
58
Questions?
. © TechSoup Global | All rights reserved59
Learn and Share!
Chat in one thing that you
learned in today’s webinar or will
try to implement.
Will you share this information
with your colleagues and within
your network?
Please complete the post-event
survey that will pop up once the
webinar ends!
. © TechSoup Global | All rights reserved60
Upcoming Webinars and Events
•4/19: Producing a Successful Video Story from
Sound to Screen
•4/27: Instagram for Public Libraries: Good Practices
for Social Media
•4/28: Polishing Your Digital Story to Make It Shine!
•5/5: Using Photos to Tell Your Organization's Story
Explore our webinar archives for more!
. © TechSoup Global | All rights reserved61
ReadyTalk offers dedicated product demos for
TechSoup organizations 4 times per week.
For more information: www.techsoup.org/readytalk
Please complete the post-event survey that will
pop up once you close this window.
Thank You to Our Webinar Sponsor!

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Webinar - Storymakers 1: Pre-Planning Your Digital Story from Concept to Storyboard - 2016-04-07

  • 1. Storymakers 1: Pre-Planning Your Digital Story from Concept to Storyboard With Liz Norton, Stone Soup Films Nife Adeyemi, Eureka Loft, Scottsdale Public Library April 7, 2016
  • 2. . © TechSoup Global | All rights reserved2 Using ReadyTalk • Chat to ask questions • All lines are muted • If you lose your Internet connection, reconnect using the link emailed to you. • If you lose your phone connection, re-dial the phone number and re-join. • ReadyTalk support: 800-843-9166 Your audio will play through your computer’s speakers. Hear an echo? You may be logged in twice and will need to close one instance of ReadyTalk.
  • 3. . © TechSoup Global | All rights reserved3 You Are Being Recorded… This webinar will be available on the TechSoup website along with past webinars: www.techsoup.org/community/events-webinars You can also view recorded webinars and videos on our YouTube channel: https://www.youtube.com/TechSoupVideo You will receive an email with this presentation, recording, and links within a few days. Tweet us @TechSoup or using hashtag: #tswebinars
  • 4. . © TechSoup Global | All rights reserved4 Presenters Assisting with chat: Susan Hope Bard, TechSoup, Ale Bezdikian, TechSoup Becky Wiegand Webinar Program Manager TechSoup Liz Norton ED and Founder Stone Soup Films Nife Adeyemi Digital Media Specialist Scottsdale Public Library
  • 5. . © TechSoup Global | All rights reserved5 Objectives 1. Learn about Storymakers 2016 2. Understand the strategic and creative process for honing your concept 3. See a sample script 4. Overview of the story workflow from start to finish 5. Outline steps for the planning phase 6. Who, What, Where, How, Why resources 7. Answer questions!
  • 7. . © TechSoup Global | All rights reserved7 Where Are You? We Are Here 7
  • 8. . © TechSoup Global | All rights reserved8 The Need Is Global – And So Are We TechSoup’s mission is to build a dynamic bridge that enables civil society organizations and social change agents around the world to gain effective access to the resources they need to design and implement solutions for a more equitable planet. Countries Served TechSoup Partner Location NetSquared Local Group Where are you on the map?
  • 9. . © TechSoup Global | All rights reserved9 www.TechSoup.Global
  • 10. . © TechSoup Global | All rights reserved10 Our Impact Together, we build a stronger, more resilient civil society. $5.2B in technology products and grants employed by NGOs for the greater good 35 languages used to provide education and support 100+ corporate and foundation partners connected with the causes and communities they care about 6.2M annual visits to our websites 600,000 newsletter subscribers empowered with actionable knowledge 79% of NGOs have improved organizational efficiency with TechSoup Global's resource offering* *Source: survey conducted among TechSoup members in 2013
  • 11. © TechSoup | All rights reserved.11 NGOs have never had more power at their fingertips. Storytelling can equal increased fundraising and stronger advocacy. TechSoup believes that nonprofits around the world must have the capacity to tell their own story. Join #Storymakers2016 to begin the adventure and check out this year's campaign with: • a brand new, three-part education curriculum guiding you through the pre-production, production and post-production process • four webinars with storytelling experts sharing their tricks of the trade • an "Around-the-World" Twitter chat promising over 12 hours of conversation hosted on Twitter by NGOs from India, Kenya, Warsaw, the United States and Canada • a contest in which we're giving away US$7,000 in cash prizes and a new camera
  • 12. © TechSoup | All rights reserved.12
  • 13. © TechSoup | All rights reserved.13 #StoryMakers2016 Thanks See you at #Storymakers2016, brought to you by the Community Engagement team. Platinum Sponsors Silver Sponsors • Submissions open April 4, 2016 • Submissions close May 31, 2016 • Judging begins June 1, 2016 • Prize winners announced June 16, 2016 www.techsoup.org/storymakers
  • 14. © TechSoup | All rights reserved.14 Play short Storymakers video
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 22. . © TechSoup Global | All rights reserved22 PRE-PRODUCTION FROM CONCEPT TO STORYBOARD WEBINARS
  • 23. . © TechSoup Global | All rights reserved23 THE PRODUCTION PROCESS
  • 24. WHO TO FILM WHERE TO FILM HOW TO FILM WHERE TO DISTRIBUTE WHAT YOU NEED
  • 27. PERMISSION PERMISSION!! MODEL RELEASES LOCATION RELEASES MINOR RELEASES https://www.slrlounge.com/model-release-form/
  • 28. WHAT YOU NEED TO FILM
  • 29. . © TechSoup Global | All rights reserved29 EQUIPMENT
  • 30. . © TechSoup Global | All rights reserved30 SMART DEVICE
  • 31. . © TechSoup Global | All rights reserved31 FORMAT
  • 34. GREEN SCREEN CHANGE THE BACKGROUND OF YOUR VIDEO EQUIPMENT
  • 35. • MEMORY CARDS • BATTERIES • LENSES • CAMERA BAGS • EXTENSION CORDS • MONITOR/LAP TOP • MICS (lavaliers, booms, voiceover) EQUIPMENT
  • 37. . © TechSoup Global | All rights reserved37
  • 38. . © TechSoup Global | All rights reserved38
  • 39. . © TechSoup Global | All rights reserved39
  • 40. . © TechSoup Global | All rights reserved40
  • 41. ONE CONTINUOUS piece of film that threads through the camera. In digital terms, it would be the data that is contained between record and stop. WHAT IS A SHOT?
  • 42. SHOT LIST What are you going to shoot & How are you going to shoot it?
  • 45. . © TechSoup Global | All rights reserved45 ESTABLISHING WIDE SHOT
  • 46. . © TechSoup Global | All rights reserved46
  • 47. . © TechSoup Global | All rights reserved47 ESTABLISHING STOREFRONT SHOT
  • 48. . © TechSoup Global | All rights reserved48 WIDE SHOT
  • 49. . © TechSoup Global | All rights reserved49
  • 50. . © TechSoup Global | All rights reserved50 MEDIUM SHOT
  • 51. . © TechSoup Global | All rights reserved51 SHO SHOT baked cupcakesCU
  • 53. VOICE OVER (VO) ON CAMERA (OC) NATURAL SOUNDS (NAT) SOUND ON TAPE (SOT) MUSIC/INSTRUMENTALS AUDIO TYPES
  • 57. . © TechSoup Global | All rights reserved57 NIFE ADEYEMI NIFE.YEMI@gmail.com WEBINARS
  • 59. . © TechSoup Global | All rights reserved59 Learn and Share! Chat in one thing that you learned in today’s webinar or will try to implement. Will you share this information with your colleagues and within your network? Please complete the post-event survey that will pop up once the webinar ends!
  • 60. . © TechSoup Global | All rights reserved60 Upcoming Webinars and Events •4/19: Producing a Successful Video Story from Sound to Screen •4/27: Instagram for Public Libraries: Good Practices for Social Media •4/28: Polishing Your Digital Story to Make It Shine! •5/5: Using Photos to Tell Your Organization's Story Explore our webinar archives for more!
  • 61. . © TechSoup Global | All rights reserved61 ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: www.techsoup.org/readytalk Please complete the post-event survey that will pop up once you close this window. Thank You to Our Webinar Sponsor!

Editor's Notes

  1. Welcome everyone to: Title Thanks so much for joining us today.
  2. Before we get started I want to make sure everyone is comfortable using Readytalk, the webinar platform we are using today. You can chat using the box in the lower left side of your screen. At any time let us know if you have any technical issues such as audio problems or being able to view the slides. You may ask questions for our presenters at any time and we will keep track of them. We will keep all lines muted so that you can get a clear recording to refer to later. You will get that full recording, slides, and any links we share today in a followup email from me by tomorrow. If you lose your connection, you can go back to your registration email to reconnect. If you were registered more than an hour ago, the reminder email has the PowerPoint slide deck attached as a link in the right hand column. Keep in mind a lot of today’s webinar will be a live shared demo so that won’t be in the slides, but will be in the recording to view later. If you are hearing an echo, you may be logged in twice, so you will need to close one of the Readytalk windows. If you have any other technical issues, dial into the 800 number.
  3. TechSoup Global doesn’t just help NGOs overcome barriers to effective use of technology. We also help NGOs overcome language, economic, geographic, cultural, knowledge, and access barriers. We create new ways to access technology, new paths to connect and network, and new means to learn and develop skills — all so that NGOs can operate at their full potential, more effectively deliver their programs and services, and better achieve their missions.
  4. TechSoup Global doesn’t just help NGOs overcome barriers to effective use of technology. We also help NGOs overcome language, economic, geographic, cultural, knowledge, and access barriers. We create new ways to access technology, new paths to connect and network, and new means to learn and develop skills — all so that NGOs can operate at their full potential, more effectively deliver their programs and services, and better achieve their missions.
  5. Our work and our impact are worldwide. Additional statistics showcasing TechSoup Global’s impact (data as of September 30, 2014): 14.1 million software and hardware donations to date 2,250 social innovation technologists and civil society activists convened monthly in 41 cities (22 countries) through TechSoup Global’s NetSquared Local groups 66,000 social media followers 79%of NGOs have improved organizational efficiency with TechSoup Global's resource offering* 57% of constituents have gained new skills using technology acquired from TechSoup* * Source = survey conducted among TechSoup members in 2013
  6. (behind the scenes including hair and makeup)
  7. To follow it, you have to imagine the frame with two vertical lines and two horizontal lines, thus creating three vertical sections of the same dimensions and three vertical sections also of the same size.
  8. VOICE OVER (VO) - Audio of someone speaking that is not shown on camera. Write out script word for word. ON CAMERA (OC) - Audio of person speaking on camera. Memorize script!!! NATURAL SOUNDS (NAT) - Great for on location shoots. SOUND ON TAPE (SOT) - Could be any of the above, but usually a pre-recorded interview. Music - Use instrumental under voice (optional).
  9. 61