Ever wonder why do you have low conversion rates on your Landing Pages? Are you using one landing page for different goals? Then you have the answer. Learn here how to match your landing pages with your goals.

1. How to Create the Perfect
Landing Page for Your Offer
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2. Outline
1. How to create your offer
2. Identifying your audience
3. Create the perfect Landing Page for
your goal
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3. What is an offer?
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4. Quick Tip
“Make your marketing message
as long as it needs to be but as
short as you can”
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5. Elements Of An Offer That
Converts: Copywriting
Load your offer’s text with benefits that
are important to them.
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6. Elements Of An Offer That
Converts: Psychology
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7. Elements Of An Offer That
Converts: Proof
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8. Why should I use a Landing
Page to present my offer?
Removes distractions
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9. Why am I using a Landing Page
to present my offer?
Landing Page creates a synergy that can
help you enjoy a higher conversion rate.
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10. #2 Identify your audience
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11. Identifying your audience
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12. Identifying your audience
1. Who Makes up Your Current
Following?
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13. 2. What Makes Your Product or
Service Unique?
Identifying your audience
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14. 3. You can refine your
audience/product to fit your
marketing needs
Identifying your audience
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15. 4. How Does Your Product Fit Into
Your Target's Lifestyle?
Direct Follow-up
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16. #3
Creating the offer’s
landing page
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17. Many offers = different
Landing Pages
How do I put together my offer and my
audience into one Landing Page?
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18. Ebook Landing Page
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19. Ebook Landing Page
“Remember that an image is
easier to quickly digest”
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20. Ebook Landing Page
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21. Ebook Landing Page
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22. Webinar Landing Page
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23. Webinar Landing Page
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24. Webinar Landing Page
This is pretty obvious, but don’t forget
to mention the date and time of your
webinar.
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25. Webinar Landing Page
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26. Coming Soon Landing Page
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27. Coming Soon Landing Page
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28. Coming Soon Landing Page
“The only thing your lead capture form
should collect at this point is their
email address.”
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29. Click Through Landing Page
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30. Click Through Landing Page
Its purpose is to warm up visitors to your
unique value proposition before sending
them deeper into the marketing funnel
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31. Click Through Landing Page
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32. Click Through Landing Page
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33. Portfolio Landing Page
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34. Portfolio Landing Page
“Talk about what you’ve actually
accomplished for companies.”
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35. Portfolio Landing Page
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36. E-Commerce Landing Page
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37. E-Commerce Landing Page
Your product images will be the
differentiating element so don’t do it in a
rush and take the necessary time.
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38. E-Commerce Landing Page
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39. Free Trial Landing Pages
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40. Free Trial Landing Pages
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41. Free Trial Landing Pages
Free Trial Landing Pages
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42. Free Trial Landing Pages
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43. Free Trial Landing Pages
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44. landerapp.com
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45. Questions?
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46. Krishna Shastry,
CEO & Co-Founder at Lander
Thanks!
Want to build high converting Landing
Pages? Visit landerapp.com
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