"How can I obtain new B2B and B2C clients/customers during these challenging times?" Contact me at c.harris@stirista.com and let's talk about it!

1. we are STIRISTA

2. We started off in a San Francisco apartment in 2009 with the goal of
being more than another data company. Today, we have become one of
the world’s leading data providers, headquartered in San Antonio with
employees around the world.
Three of the ten largest companies in the world have used our insights,
and we continue to push ourselves to create 360-degree profiles, taking
individuals out of B2B and B2C silos and creating complete, holistic views of
their lives.
We have gone beyond offline data and empowered clients with the ability
to execute display and email campaigns with our data, making us a world-
class digital agency. And because every business has unique needs, we
also offer Stirista Access, a suite of software as a service (SaaS) products.
Access makes prospecting easy for individual salespeople and marketers by
putting our data at their fingertips.
Our customer data segmentation services offer more than canned
responses. When you need something, you talk directly to the people behind
the scenes to make it happen. No more off-the-shelf data cards; everything
is customized and delivered per your needs and not our convenience.
This brochure is a brief overview of what we offer. And if there is ever
anything we can do, from helping you learn more about your customers to
reaching them, we will be there. Because we are Stirista, and I like to think
that’s what we are in business to do—help our clients.
-Ajay Gupta, CEO
A message from the CEO

3. Table of CONTENTS
SCOUT 18
CONNECT 19
COUNT 21
APPEND 20
Email Services 15
Display Advertising 16page 14
DIGITAL AGENCY
We are a
page 17
SAAS PROVIDER
We are a
page 4
DATA COMPANY
We are a
SocialORE 10
StiristaLINK 7
Political Data 11
Life-Event Trigger Data 8
Multicultural Data 13
Automotive Data 12
B2B Contact Data 5
B2C Contact Data 6

4. DATA COMPANY.and we are a
Today, simply having enormous stores of data isn’t enough. Modern audiences expect the
kind of personalization that is only possible with the hyper-accurate data we are known for.
With over 250 million triple-verified records and 400+ segmentation filters, our data has the
scale to power massive campaigns and the accuracy to craft scores of high-value segments.
And with our 360-degree profiles, you can get a complete view of your prospects.
STIRISTA,We are
[STIRISTA 4]
Stirista's unique data, which combines
traditional B2B data with social
information, helps us target HR decision
makers.
-Weight Watchers“
Our data has been featured in the
Wall Street Journal and Politico.[ ]

5. B2B CONTACT DATA
Our Rolodex has over 30 million business cards.
Our B2B contact information gives you access
to the most sought-after professionals, including
c-level executives and top decision-makers. But
when it comes to segmentation, organization is just
as important, so we also offer detailed personal
information to help you make crisp, accurate
segments. And if you have more specialized needs,
our B2B contact data is the foundation of many of our
more advanced datasets.
[STIRISTA 5]

6. B2C CONTACT DATA
Turn your prospects into customers.
Your B2C prospects spend more time
online across more devices than ever
before, and much of the data world
is still unprepared. Not Stirista. We
have kept our B2C data ahead of the
curve by using Geo-IP verification
for unprecedented accuracy and
social data for extreme versatility. That
makes our data the perfect engine for
multi-channel campaigns of all sizes.
[STIRISTA 6]

7. Until recently, data profiles were fragmented—
companies knew about the professional or the
consumer, but never both. But your customers’
personal and professional lives don’t exist in a
vacuum. That’s why we created StiristaLINK, a
groundbreaking linkage between our B2B and
B2C databases that gives you a 360-degree
view of your customers.
Now, you can target consumers during work
hours, access hard-to-reach segments, or
reach business people at home, while they
are on social media or using the Web.
STIRISTALINK
Reach your prospects anywhere..
[STIRISTA 7]

8. A handful of events will define your customers’ buying
habits. Getting married, having a child, buying a
home, and starting a business are some of life’s most
expensive decisions, and the people who make them
belong to some of the highest value segments in
advertising.
Our life-event trigger data will enable you to
advertise directly to people who are undergoing
major life changes. From selling office furniture
to new-business owners to advertising wedding
venues to newly-engaged couples, you will
be able to target huge lists of people who are
in the position to need your product. And
thanks to our over 400 filters, you can craft
unthinkably precise segments, such as new
restaurant owners who have over 10 years
of restaurant experience.
LIFE-EVENT TRIGGER DATA
Life events define your customers.
We know when they happen.
[STIRISTA 8]

9. Our life-event
trigger data
sets include:
1.6 million records annually
New moms (child age 0-2)
120,000 records monthly
First-time home buyers
New Movers
1.6 million records monthly
Pre-movers
400,000 records monthly
350,000 records annually
Newly engaged
400,000 records monthly
New businesses
Multi-sourced from utilities, deed registrations, change
of address files, pending sale contracts, and more
Sourced and verified from multiple real
estate and moving companies
Multi-sourced from government registrations, phone records,
professional licenses, utility records, tax records, and more
Multi-sourced from wedding purchases, wedding
registries, wedding invitation lists, and more
Multi-sourced from birth announcement orders, baby
registries, maternity wear buyers, and more
Multi-sourced from public record data, deeds, new
connect feeds, and a subset of our new mover files
[STIRISTA 9]
750,000 records annually
Newlyweds Multi-sourced from public records, surveys, and our
newly engaged file once the wedding date passes

10. Social media is a data company’s dream come true—a place where millions
of people voluntarily post information about themselves for all to see. Our
social media database, SocialORE, collects social data for 75 million
American and 150 million international social media profiles. It then
matches that data to our B2B and B2C databases, weeding out the
inactive users and completing the profiles to give you data about your
your prospects you can’t get anywhere else.
Our combination of offline and online data enables you SocialORE
to go beyond the basics, adding unique insights from social
media to our existing data. These include publications,
certifications, software usage, education, work
experience, volunteer experience, interest groups,
and more. SocialORE can even segment based on
360 data points, such as language proficiency
or alumni status. With our reverse social
append, SocialORE can also match lists of
social handles to email, postal, and even
demographic data about your followers.
SOCIALORE
[STIRISTA 10]
Detailed social insights for any audience.

11. [STIRISTA 11]
POLITICAL DATA
Reach every voter.
Motivate every donor.
Political campaigns are about values and beliefs,
but it takes marketing to get that message to voters.
Successful campaigns reach the right audience
with the right message. That’s nothing new. What
is new is the massive amount of offline and online
data on voters and donors available today. Even
newer is the technology to turn millions of records
into laser-sharp, multidimensional voter profiles, so
you can reach everyone with a message that will
move the needle.
Stirista’s vast vault of contact information contains
donation history for the past two decades, with
names and causes. It also contains 155 million
registered voters we have matched to email
addresses, online cookies, and social handles
to give you lots of ways to reach them. Our 400
segmentation filters combine demographic,
geographical, cultural, and interest-based data to
create the precise profiles you need.

12. Our automotive file offers 155 million auto records with postal
info, phone numbers, and email addresses. We’ve linked this file
to our robust B2C and B2B files so you’ll not only get specifics
like age of a vehicle, make or model, or interest in boating,
but you can add over 400 filters to make sure you’re
reaching the right audience. Reach people who own your
competitors’ cars, find owners that are ready to buy, or
master your insight marketing; no matter what your
goal, Stirista’s data is here to help.
AUTOMOTIVE DATA
Data that drives.
[STIRISTA 12]

13. Harness the ultimate in
personalization.
MULTICULTURAL DATA
With over 38% of our population identifying as multicultural, ignoring culture in marketing is no longer an option. Our multicultural
data will enable you to speak to your customers at a previously unprecedented level. But when multicultural data is based on
guesswork, its imprecision risks offending customers with mischaracterizations and assumptions. Our proprietary database software
strips out the guesswork with precise, AI-based mathematical modeling. We use 17,000 algorithms and 15,000 naming patterns to
build our multicultural database of over 7 million records.
Data meets identity.
[STIRISTA 13]

14. We began expanding past the confines of being a data company in 2011, when we began offering email
deployment as our first agency service. Hundreds of successful email campaigns later, we began to
offer display ad campaigns as well. However, our data and agency offerings are not independent—
they are mutually beneficial. Between our data and agency services, we can handle every step of
your campaign with the personalized touch that has given us a client retention rate of 95%.
[STIRISTA 14]
DIGITAL AGENCY.and we are aSTIRISTA,We are
Our clients include Great Clips, Harland
Clarke, and the New York Times.[ ]

15. EMAIL SERVICES
ROI-raising campaigns.
Email was our first agency service, and we still love it. Since
we launched our first email campaign, we’ve collected enough
performance data to understand how people behave when they
receive emails. We know which offers people open, and when
they open them. And thanks to our laser-focused segmentation, our
deliverability rate is far above the industry average. We’ve upped
clients’ open rates by 400 percent and response rates by 200
percent.
And it’s a good thing we are also a data company, because email
campaigns run on accurate data. Our append service has you
covered if you’re missing an email address or need a detailed
demographic profile. Whether you need to add an email address,
physical address or more, we can fill in those missing blanks and
even reverse append by starting with your emails and adding social
media profiles. And with our hygiene services, we will cleanse your
current data of inaccurate information, curate your lists, and leave
you with relevant, responsive emails.
In addition to our data, we offer complete creative and deployment
services. And once your campaign has been launched, we include
A|B testing, as well as prompt reporting on opens, clicks and
conversions to keep you in control of your campaign.
[STIRISTA 15]

16. [STIRISTA 16]
By 2019 the number of US online shoppers is projected to hit 224 million, or
about two-thirds of the population. That number becomes even more staggering
when you think of it as 224 million audiences of one. Digital shoppers expect
every touch to be customized for their unique preferences and anticipated desires.
That kind of personal attention takes loads of data. Luckily, we have the data.
We’ve matched over 100 million individuals to tracking cookies and will use the
information to build you a custom audience, penetrating niches no one else can
find. We’ll serve up high-impact, highly personalized display ads that stand out
against the competition. Our campaigns average a 60% ROI.
DISPLAY ADVERTISING
Stand out online.
STIRISTA
STAND OUT.
ADVERTISE ONLINE.
YOUR
AD
STIRISTA
Get started with

17. STIRISTA,We are SaaS PROVIDER.and we are a
We launched Stirista Access, our SaaS data suite, in 2016 as a way of making our
data accessible to everyone, from large corporations to small businesses, marketing
departments to individual salespeople. With self-serve options and user-friendly
interfaces, Access enables you to enter the data world with the fewest hurdles possible.
Access is powered by our 250
million-record database.[ ]
[STIRISTA 17]

18. STIRISTA SCOUT
LinkedIn is a great way to find leads, but finding their direct contact information is another story.
We applied our experience in database marketing to solve that problem by creating Scout—the
next generation in social prospecting technology. Scout connects your LinkedIn prospects to our
cutting-edge B2B contact database, transforming your social sales prospecting.
By linking our data to LinkedIn profiles, Scout will enable you to see the direct contact
information for the decision-makers that you could only dream of reaching before. And best of
all, when you start your free trial your first 25 contacts are on us.
Scout your prospects. Reach your leads.
[STIRISTA 18]

19. Stirista Connect is an online tool that enables
you to build custom lists and access hard-to-
find contact information. With Connect, you
can access over 20,000,000 decision makers
at over 5,000,000 companies directly through
our user-friendly interface.
And with similarly robust B2C data, Connect
is equally useful for sales teams and marketing
departments. Whether you are looking for the
CEO of a local business or you need a hyper-
targeted list of B2C prospects, Connect makes
finding buyers easier than ever.
[STIRISTA 19]
STIRISTA CONNECT
Hyper-accurate data. Accessable to anyone.

20. Does your existing list seem incomplete? Stirista Append can fill
it out. With Append, you can upload your own list and we will
append a variety of data to it from our database.
Our selection includes email addresses, names, postal
addresses, and even cultural information. And like all of our
Access suite, Append is easy to use and completely self-serve.
STIRISTA APPEND
Infuse our data into your list.
[STIRISTA 20]

21. You know your customers better than anyone. That’s why we
created Stirista Count, SaaS data on its largest scale. It will
enable you to build exclusive, large-scale B2B and B2C
segments using our 400+ filters. Simply create your segments
online and we will do the legwork, delivering your custom list
in as little as a day.
STIRISTA COUNT
Build your audience the easy way.
[STIRISTA 21]

22. REACH ANYONE.and we will help youSTIRISTA,We are
Contact us to get started.
Contact
Follow Us
1.866.321.8505 www.stirista.com