Customer Acquisition Media kit


Published on

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Customer Acquisition Media kit

  1. 1. Global Media Solutions
  2. 2. The Right List is a Global Media Solutions provider The Right List is a global media solutions provider, focused on connecting customers to a targeted audience across multiple sales, marketing and distribution platforms. Our suite of digital products and services consists of mobile and interactive media solutions, such as mobile content production and publishing, web-to-mobile platform integration, and direct mobile marketing. Interactive services include consumer data appending, targeted e-mail marketing, and online lead generation. Through strategic partnerships with leading online networks and international wireless service providers, The Right List has the ability to reach over one billion consumers in over 60 countries worldwide. The Right List specializes not only in providing innovative tools for your company to better reach consumers around the world, but also in designing customized solutions to meet your company's unique needs. By working closely with your company to analyze your market niche, The Right List delivers specialized and integrated technological solutions that provide your company with a true competitive edge. The Right List prides itself on its education and support systems, ensuring that your company is kept abreast of the latest digital products, and that your current products are running as efficiently as possible. The Right List truly delivers global media solutions and we invite you to explore how The Right List can help launch or expand your company today through mobile and interactive media. About The Right List
  3. 3. Strategize – Create – Execute – Deliver - We can do it all. With Multimedia Direct’s Interactive Media Services, you can Create your digital vision, Execute your direct marketing initiatives and Deliver targeted prospects and customers to your evolving business. Wondering how? Let us Strategize – and together, through our network of interactive partners and proprietary digital media solutions, we will determine the most cost-effective, results-oriented path to grow and expand your company’s reach, communication and immediate revenue goals. Interactive Services Reach over one billion consumers worldwide
  4. 4. Interactive Services Email Direct Plus Reach one of the industry’s largest and most responsive targeted e-mail lists through Multimedia Direct’s E-mail Direct Plus service. Our International database consists of over 100 million B2C and B2B opt-in consumers and can be segmented by the following demographic and lifestyle criteria: In addition to list rental, The Right List can handle every campaign detail from time-sensitive broadcasting to accurate open and click-through reporting, as well as HTML or Rich Media creative design. Our custom-tailored programs will ensure not only the most accurate audience targeting, but also the highest return on your marketing investment. • Geography • Religion • Age • Children • Gender • Housing • Ethnicity • Occupation • Education • Income Available Demographics • Pet Services & Supplies • Sports and Recreation • Toys & Games • General Product Consumption • Travel Services • Apparel • Office Supplies • Internet Usage • House & Home • Tobacco Products • Entertainment • Electronics • Dining • Cosmetics • Consumer Goods • College Market Available Interest and Lifestyle Selects                                
  5. 5. Interactive Services <ul><li>Lead Power Direct </li></ul>Co-registration (known as co-reg or pay-per-subscriber service) is designed to heighten product and company awareness in the online market and generate leads for direct sales. Co-registration involves placing a short advertisement (usually three lines of text) for your company on high traffic websites. The short advertisement allows readers to request additional information about your product or service. Those who are interested in your service ”opt-in” to receive more information through an e-mail newsletter or other type of direct marketing campaign. With the check of a box, you as a marketer, have permission-based access to potential customers who have requested information about your product or service. Co-registration allows clients to build targeted databases of consumers interested in their products, services, company, brand or special offers. The information captured by the co-registration service typically consists of a name, e-mail address, date/time stamp, IP address, registering URL, and telephone number, if desired.                                                                         I am not interested in receiving offers and discounts from CIngular No I am interested in receiving offers and discounts from CIngular Yes I am not interested in receiving offers from Anheuser-Busch No I am interested in receiving offers from Anheuser-Busch Yes
  6. 6. Interactive Services Data Append Plus Enrich your existing customer database by appending valuable demographics and lifestyle information such as postal and e-mail address, age, gender, marital status, job occupation, religion and more. With The Right List’s Data Append Plus service, you can enhance your customer database and augment your selectable target criteria, refining your ability to communicate and reach your company’s most valuable asset, its customers. The Right List’s international consumer database offers over two dozen data enhancement attributes, as well as 150 million NCOA’d postal records and over 100 million verifiable opt-in e-mail addresses, making it one of the largest, most dynamic consumer data sources in the world.
  7. 7. Whether it’s creating a captivating HTML ad for an e-mail campaign or designing a comprehensive mobile storefront, The Right List’s creative Direct Vision design team has the ability and in-depth knowledge to make your vision become a direct digital reality. Trained and well-versed in HTML, Flash, Rich Media and digital animation, the Direct Vision team has won notoriety and acclaim from top national advertising firms, as well as elite Fortune 500 companies and leading world-class brand names. It’s no wonder why their business motto is – “If you can think it, we can create it!” Interactive Services Direct Vision
  8. 8. The Right List’s Web Host Plus service offers clients a simple, cost-effective alternative to off-site Internet hosting. From single HTML images to full-blown corporate websites and comprehensive databases, Web Host Plus offers 100% secure and redundant 24-hour access web hosting solutions. With bandwidth from leading telecommunication providers spread across multiple co-location facilities around the US, The Right List’s Web Host Plus service can accommodate both shared server and client hardware managed solutions. Client-tailored programs, which include hardware maintenance, software programming, custom installations and 24 hour technical support are available for small and large-scale needs alike. Interactive Services Web Host Plus
  9. 9. Mobile Services Expand your digital communication – relate to your customers on whole new level – market directly to your target audience with tomorrow’s technology - today. This is Mobile Media. The Right List offers a full suite of comprehensive mobile media products, ranging from web-to-mobile platform integration, mobile content production, mobile media publishing and distribution, as well as direct mobile marketing. Whether you’re looking to add a mobile dimension to your current media offerings or diversify your direct marketing initiatives through the mobile channel, The Right List has the right mobile solution for your evolving company needs. Broaden your digital reach by adding a mobile dimension to your business
  10. 10. Broaden your digital marketing initiatives by integrating The Right List’s mobile marketing service – Mobile Direct Plus. Leverage your direct marketing campaign results by targeting the industry’s most responsive wireless consumer database. Consisting of over twelve million opt-in wireless subscribers, The Right List’s mobile database can be segmented by age, gender, education, occupation and geographic location. The Mobile Direct platform can dynamically deliver both standard text (SMS) and multi-media (MMS) messages, as well as provide real-time campaign reporting for immediate result measurements. Mobile Services Mobile Direct Plus
  11. 11. Add a mobile dimension to your online property with The Right List’s Mobile Media Advantage. Offer standard text messaging (SMS) and premium multi-media services (MMS) such as ringtones, wallpaper images, and games right on your website with our custom tailored content management, message delivery and billing platform. Capitalize on the mobile industry’s huge growth and revenue potential by offering customers your existing media in easily accessible mobile formats. Purchase and billing is quick and easy using your own registered U.S. Short Code. Pre-paid credit or debit card processing can also be integrated, offering customers a variety of simply and efficient billing choices. Mobile Services Mobile Media Advantage
  12. 12. Call today for more information John Foster SVP Marketing The Right List Tel (800)697-5977 x112 Fax (877)-571-4876 [email_address]     Global Media Solutions