I would take this opportunity to introduce myself. I am Shrikanth N, Assistant manager – Marketing ACT Fibernet fastest growing ISP in the Country.
As ACT’s Marketing team since 2012, I direct all phases of both the creative and technical elements of marketing initiatives including data mining, brand creation, print/Web collateral development, lead generation, networking, leading campaign, customer segmentation/profiling, as well as Customer Relationship Management.
Perhaps most importantly, I offer a history of proven results, as evidenced by the following marketing accomplishments for my current employer:
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
Imagine a system that enabled the Retailer/Service Provider to manage their own daily deals and offers. A system that the user could turn on and off when they wanted to, a system that enabled them to promote their offers in the location they wanted to make the offer and at a price that they were in control of.
S. Lironi - S. Pagnin - Best Practices a Ecomondo, novembre 2016Sergio Lironi
Presentazione ad Ecomondo di Rimini del progetto di Parco Agro-paesaggistico Metropolitano di Padova, inserito tra le Best Practices di Ecosistema Urbano 2016
I would take this opportunity to introduce myself. I am Shrikanth N, Assistant manager – Marketing ACT Fibernet fastest growing ISP in the Country.
As ACT’s Marketing team since 2012, I direct all phases of both the creative and technical elements of marketing initiatives including data mining, brand creation, print/Web collateral development, lead generation, networking, leading campaign, customer segmentation/profiling, as well as Customer Relationship Management.
Perhaps most importantly, I offer a history of proven results, as evidenced by the following marketing accomplishments for my current employer:
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Led marketing campaign (comprised of ATL, BTL, Brand activities, Digital campaigns, company-related exhibitions, promotional events, market launch events, and others show, media and PR initiatives)
• Oversaw creation of new brand name and rebranded ACT Broadband as ACT Fibernet in 2014 to cement a cohesive corporate identity.
• Have been instrumental in launching brand ACT Fibernet in new markets like Chennai, Coimbatore, Vizag, Guntur & Tirupati.
Imagine a system that enabled the Retailer/Service Provider to manage their own daily deals and offers. A system that the user could turn on and off when they wanted to, a system that enabled them to promote their offers in the location they wanted to make the offer and at a price that they were in control of.
S. Lironi - S. Pagnin - Best Practices a Ecomondo, novembre 2016Sergio Lironi
Presentazione ad Ecomondo di Rimini del progetto di Parco Agro-paesaggistico Metropolitano di Padova, inserito tra le Best Practices di Ecosistema Urbano 2016
Mortgage Originator Jimmy Vercellino, specializing in VA loans, helps veterans use their VA loan benefit to their greatest advantage. For more details call us at 480-351-5904 or visit our site http://www.valoansforvets.com/
The views expressed here are those of the individual author and do not necessarily represent those of First Choice Bank (NMLS #: 177877) and First Choice Loan Services Inc. (NMLS #: 210764), 7600 E. Doubletree Ranch Road, Scottsdale AZ 85258. Equal Housing Lender. www.fcloans.com/disclaimer/
www.fcbhomeloans.com/privacy
7600 E. Doubletree Ranch Road #200
Scottsdale, AZ 85258
Phone: (480) 351-5904
Email: jimmyv@fcbmtg.com
http://www.valoansforvets.com
http://google.com/+valoansforvets
http://facebook.com/valoansforvets
Assistant brand manager / marketing executive ResumeAn Le K.
I’m An Le with five years of progressive experience across marketing functions for research & consulting
agencies. I am hoping to make a career change – from B2B marketing to B2C marketing in FMCG industry,
starting with Assistant Brand Manager or Marketing Executive position.
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
This presentation, created by Syed Faiz ul Hassan, explores the profound influence of media on public perception and behavior. It delves into the evolution of media from oral traditions to modern digital and social media platforms. Key topics include the role of media in information propagation, socialization, crisis awareness, globalization, and education. The presentation also examines media influence through agenda setting, propaganda, and manipulative techniques used by advertisers and marketers. Furthermore, it highlights the impact of surveillance enabled by media technologies on personal behavior and preferences. Through this comprehensive overview, the presentation aims to shed light on how media shapes collective consciousness and public opinion.
2. my OBJECTIVES
Quickly impress you with my experience,
knowledge, and presentation skills;
thereby compelling you to reach out and
offer me the job of a lifetime (full time or
consultancy).
5. My SKILLS AND EXPERTISES
I had an extensive experiences in professional management, consulting, marketing, sales,
trade marketing, category management, space management, purchasing and merchandising.
Broad vision in many product categories are my uniqueness.
I also had knowledge of shopper research, consumer panel, retail audit, and customer behavior.
Independent, teamwork, out-of-the-box initiatives, and good communication are my strengths.
• Analytical skills
• Communication skills
• Presentation skills
• Sales & Marketing Skills
• People & Coaching skills
• Leadership skills
• Out-of-the box initiatives
• International Exposure
• Independent
6. my EDUCATION
1998 年大学毕业。2002 年研究生毕业。从2004 年到2005年在青岛大学学习中文。
In 1998 I had graduated in BBA from Assumption University, majoring in
International Marketing Management and minoring in Marketing and Computer.
Then I got MBA from Assumption University in 2002. Finally, I decided to study
abroad at Qingdao University in PRC during 2004-2005.
8. My EXTRA TRAINING
Category Management Path to Purchase
Customer
Management
Best Practices
Quality Leadership Program
Content Strategies & New Media Channels Key Account Management
I had got many extra training as follows :
• Category Management by 3M (Thailand)
• Customer Management Best Practice/ Category Management/ POP Driver by Nestle
• Key Account Management by Cyberdict Technology Ltd.
• Quality Leadership Programme by Crestcom
• Content Strategies for web, social media and new media channels by The Asia Business Forum
11. My EXPERIENCES
Position : Assistant Merchandise Manager
Period : May 1998 - Mar 2002
Category : Office Automation, Office & Home Furniture, Stationery
Reason to leave : Got new job
Balance bargaining powerAchieve Sales & Profit Target
Maintain relationship with store level to
ensure smooth operation & promotion
efficiency
Review assortment, price,
promotion, and merchandising
Negotiate with vendors
Develop direction & differentiation
strategy for Non-Food Division Improve vendor performance
12. My EXPERIENCES
• Achieved sales target at 1000 MB
(+15%)
• Achieved margin target at 15%
• Became non-food division’s
representative to develop direction
and differentiation strategy
• Got very good support from store
operation : mountain display
during promotion
• Got salary adjustment 2-3 times a
year
Siam Makro Public Company Limited,
Assistant Merchandise Manager,
May 1998 - Mar 2002
Category : Office Automation, Office &
Home Furniture, Stationery
• Merchandise Manager
• Purchasing Manager
• Category Manager
• Sales Manager
• Marketing strategist
• Project Manager
Position : Assistant Merchandise Manager
Period : May 1998 - Mar 2002
Category : Office Automation, Office & Home Furniture, Stationery
Reason to leave : Got new job
13. My EXPERIENCES
Position : Category Management Assistant Manager
Period : Mar 2002 - Jun 2003
Category : Coffee, Creamer, Tea
Brand : Nescafe, Coffee-mate, Krematop, Nestea, Nestle Tea Time
Channel : Modern trade
Reason to leave : Got new job
Space management
Develop regular & ad-hoc analysis for
sales & marketing team
Relationship with internal & External stakeholders
Initiate category strategy/tactics Develop category
merchandising guideline
Develop business partner with MT customers
to ensure customer satisfaction Develop Category & Channel Strategy
Assortment Review and
Category Management Path-to-purchase & in-store activation
14. My EXPERIENCES
Nestle (Thai) Ltd.,
Assistant category manager,
Mar 2002 - Jun 2003
Category : Coffee, Creamer, Tea
• Category management
• Space management
• Assortment review
• Category Analysis
• Category & channel strategy
• Merchandising guideline
• Path-to-purchase & in-store
activation
• Shopper & consumer insights
• Develop strategic partner with
modern trade customers
• Got promoted after working for 6
months
• Reduced out of stock by 5%
• Increased shelf space by 10-20%
• Increased space of tea category
from 1 shelf to 2 bays at Tesco
• Increased sales opportunity at
home shelf display for all categories
at hypermarket channel which had
threat from house brand
Position : Category Management Assistant Manager
Period : Mar 2002 - Jun 2003
Category : Coffee, Creamer, Tea
Brand : Nescafe, Coffee-mate, Krematop, Nestea, Nestle Tea Time
Channel : Modern trade
Reason to leave : Got new job
15. My EXPERIENCES
Position : Trade Marketing Assistant Manager
Period : Jul 2003 – Feb 2004
Category : Tissue “Cellox”
Channel : Modern Trade especially Tops, Traditional Trade
Reason to leave : Study abroad
Space management
Initiate category strategy/tactic
Shopper & customer insight Develop business partner with MT customers
to ensure customer satisfaction
Assortment Review and
Category Management
Home Shelf decoration
Price competitiveness
Category Management TrainingDevelop regular & ad-hoc analysis for
sales & marketing team
Premium sourcing
16. My EXPERIENCES
Berli Jucker (Cellox) Ltd.,
Assistant trade marketing manager,
Jul 2003 – Feb 2004
Category : Tissue paper “Cellox”
• Category management
• Space management
• Assortment review
• Category Analysis
• Category strategies & tactics
• Merchandising guideline
• Home shelf decoration
• Category management training
• Develop strategic partner with
modern trade customers
• 2 times quarterly category review
with Tops
• Reduced out of stock by 5%
• Increased shelf space by 5%
• Increased market share by 1%
• Increased sales opportunity at Tops
by increasing weight of purchase
and home shelf decoration by 5%
Position : Trade Marketing Assistant Manager
Period : Jul 2003 – Feb 2004
Category : Tissue “Cellox”
Channel : Modern Trade especially Tops, Traditional Trade
Reason to leave : Study abroad
17. My EXPERIENCES
Position : Marketing Manager
Period : Dec 2005 – Mar 2011
Category : Electronic Dictionary & GPS Navigator “Cyberdict Besta”
Reason to leave : Took care of mom after a severe accident
Increase Market Share
Increase brand awareness
Event Marketing
Marketing Communication Plan
Develop digital Content
Product Knowledge & Chinese Training
Develop market intelligence
Chinese Hotline
Retargeting
Marketing Budget Allocation
18. My EXPERIENCES
Target Marketing
PR News
Product Launch Plan
Product Positioning
Sponsorship
Period : Dec 2005 – Mar 2011
Public Relation
Content Marketing
Partnership
Increase Brand
Visibility
Marketing CampaignMedia Agency Relationship
POP Development
Position : Marketing Manager
Period : Dec 2005 – Mar 2011
Category : Electronic Dictionary & GPS Navigator “Cyberdict Besta”
Reason to leave : Took care of mom after a severe accident
19. My EXPERIENCES
Cyberdict Technology Ltd.,
Marketing manager,
Dec 2005 – Mar 2011
Category :
Electronic dictionary “Cyberdict Besta”/
GPS Navigator “Cyberdict Besta”
• Project manager
• Marketing Communication Manager
• PR Manager
• Marketing budget controller
• Marketing Event Manager
• Marketing plan manager
• Digital marketing manager
• Product marketing manager
• Chinese-related training manager
• Got promoted after working for 1.2
years
• Became honorary management
committee
• Increased market share from 40% to
60% within 2 years
• Developed Cyberdict Besta to
become market leader in
electronic dictionary within 2 years
• Invited to see manufacturing facility
and new technology products in
Taiwan
Position : Marketing Manager
Period : Dec 2005 – Mar 2011
Category : Electronic Dictionary & GPS Navigator “Cyberdict Besta”
Reason to leave : Took care of mom after accident (need close supervision)
20. My EXPERIENCES
Position : Sales & Marketing Division Manager
Period : Jun 2011 – Jun 2012
Category : Fire, security , and water-resistant Safes, Steel & Wood Furniture
Brand : Kingdom, Pilot, Sentry Safe, Lucky
Channel : Modern Trade
Reason to leave : Got new job
Achieve Sales & Profit Target
Develop relationship with both
internal and external stakeholders
Develop channel strategy and tactic
Improve customer satisfaction Regular PC/ Sales Team TrainingImprove after-sales services
Develop Win-Win relationship
with MT customers
Business Review
Process Improvement
Sales Team Lead
Resolve channel conflict
Increase productivity of
sales team
21. Position : Sales & Marketing Division Manager
Period : Jun 2011 – Jun 2012
Category : Fire, security , and water-resistant Safes, Steel & Wood Furniture
Brand : Kingdom, Pilot, Sentry Safe, Lucky
Channel : Modern Trade
Reason to leave : Got new job
My EXPERIENCES
Siam Steel International PLC.
Sales & Marketing Division Manager,
Jun 2011 – Jun 2012
Category :
Fire & security safe “Pilot”,”Kingdom”/
Water-resistant safe “Sentry Safe”/
Steel & Wood Furniture “Kingdom”
• Project manager
• Sales/ channel manager
• Key account manager
• Training manager
• After-sales services manager
• Modern trade strategist
• Product marketing manager
• Demand planner and sales forecast
• Got promoted after working for 4
months
• Became a management committee
• Gain trust from channel partners
• Increased sales revenue from 3MB
to 5MB (+40% LY) due to new sales
strategies and tactics
• Improved sales capability
• Improved after-sales services
22. My EXPERIENCES
Position : Category Marketing Manager (Marketing)
Period : Jun 2012 – Mar 2014
Category : Personal Care, Household, New Category
Product : Cotton, Tooth brush, Wet wipe, Knife, Sprayer, new product
Brand : V-Care, Gerlach, Foggy, Smile-V, Revival Care, new brand
Reason to leave : Took care of mom after operation
New product development
Set marketing objectivesTarget Marketing
Product Line Extension
Achieve Sales & Profit Target Develop channel strategy and tactic
Sales & demand
forecast
Increase Market Share Increase brand awareness
NPD LaunchProduct Positioning
Increase Brand
Visibility
Product Training
23. Media Agency Relationship
My EXPERIENCES
Marketing Communication Plan
Develop digital Content
Develop market intelligence
Retargeting
Marketing Budget Allocation
Brand Plan
Develop relationship with both
internal and external stakeholders
Position : Category Marketing Manager (Marketing)
Period : Jun 2012 – Mar 2014
Category : Personal Care, Household, New Category
Product : Cotton, Tooth brush, Wet wipe, Knife, Sprayer, new product
Brand : V-Care, Gerlach, Foggy, Revival Care, Smile-V, new brand
Reason to leave : Take care of mom after operation
24. My EXPERIENCES
Position : Category Marketing Manager (Marketing)
Period : Jun 2012 – Mar 2014
Category : Personal Care, Household, New Category
Product : Cotton, Tooth brush, Wet wipe, Knife, Sprayer, new product
Brand : V-Care, Gerlach, Foggy, Smile-V, Revival Care, new brand
Reason to leave : Took care of mom after operation
Moong Pattana International PLC.
Category Marketing Manager,
Jun 2012 – Mar 2014
Category :
Cotton “V-Care”, Tooth brush “V-Care”,
Wet wipe “V-Care”, Knife “Gerlach”,
Sprayer “Foggy/ Smile-V”, Foot care
“Revival Care”, New product category
• Marketing/channel strategist
• Marketing/brand plan manager
• Marketing communication manager
• Marketing budget controller
• Product marketing manager
• New category/product Innovator
• Sales Forecast
• Became honorary management
committee
• Gain trust from strategic channel
partner
• Increased sales revenue to 70 MB
(+34% LY) from new strategies and
tactics
• Ensure new product launch within
timeline with marketing/trade
marketing/sales support
• Increased brand/product visibility
via in-store activation
• Increased product penetration via
digital marketing
• Initiated new product development
25. My EXPERIENCES
Position : Category Manager
Period : Apr 2014 – Sep 2014
Clients : Myanmar retailers (City Mart, Ocean Supercenter ), etc.
Reason to leave : End of 6-month contract
Project Management Consulting & Training Store Intelligence Promotion Intelligence
Category Management Training Opportunity Identification
Honorary Consultant to owners Coaching client management team
Co-develop tailor-made
software with partner
Research designed to help brands
influence shoppers to stop, look, buy
Build trust and relationship with clients/ partners
26. My EXPERIENCES
Hypertrade Consulting Ltd.
Category Manager,
Apr – Sep 2014
Clients :
Myanmar & Thai retailers, vendors
• Project manager
• Category & space manager
• Assortment reviewer
• Category Analyst
• Category & channel strategist
• Shopper & consumer insights
• Develop strategic partners
• Opportunity Identification
• Became consultant to business
owners
• Became honorary coach for client
management team
• Gain trust from strategic business
partners e.g. Myanmar retailers, EYC,
Diethelm Health Care
• Develop category management
training for clients
• Initiate category management
template to match with client’s
objectives
Position : Category Manager
Period : Apr 2014 – Sep 2014
Clients : Myanmar retailers (City Mart, Ocean Supercenter ), etc.
Reason to leave : End of 6-month contract
27. Renew Contract
My EXPERIENCES
Position : Client Director
Period : Oct 2014 – Jan 2015 (3-month contract)
Reason to leave : End of 3-month contract
Achieve Revenue Target
Vendor Relationship
Management
Consultant to vendors to provide growth solutions
Consumer Insight
Training & Consulting
Data & Science Customer Loyalty
Coaching
client manager Build trust and relationship
with clients/ partners
Work with retailer
Joint business plan
Retail trends
Dh & TL core team
28. My EXPERIENCES
Dunnhumby (Thailand) Ltd.,
Client Director,
Oct 2014 – Jan 2015
Clients : Thailand vendors
• Project management
• Contract renewal
• Collaborate with Tesco and help
clients grow business with Tesco
• Help clients understand customer
insight from Tesco, and being able to
turn that insight into actionable plans
• Work with clients to train and support
on Tesco-specific approaches and
processes such as range and
promotions
• Became consultant to senior director
• Became coach for client manager
• Gain trust from Tesco and clients
• Be able to help clients turn insights
into actionable recommendations
• Achieved sales and profit target with
7% growth
• Succeeded in contract renewal
• Developed win-win relationship
between Tesco and clients
Position : Client Director
Period : Oct 2014 – Jan 2015
Reason to leave : End of 3-month contract
29. My EXPERIENCES
Business direction
Strategies and tactics
Action Plan
Business analysis
Reduce cost
Price restructure
Improve operation process
Increase revenue
Customer loyalty
Increase margin
Customer Satisfaction Consultant to owner
Position : General Manager
Period : Feb 2015 - Present
Category : Sugarcane, jewelry, harvester, harvester’s spare parts
Reason to leave : still working but want to find permanent job in Bangkok and vicinity
areas
30. My EXPERIENCES
Rai Sub Sakun Ltd.,
General manager,
Feb 2015 - Present
Category : Sugarcane, jewelry,
harvester, harvester’s spare parts
• Project management
• Consultant to business owner
• Business direction initiator
• Business analyst
• Business strategist
• Improve the operation process
• 10% cost reduction from divestiture of
harvester’s maintenance business
• 10% incremental revenue from land
expansion for sugarcane business
• 10% revenue growth from price
restructure of harvester spare part’s
business
• 10% margin growth from product
differentiation strategies of jewelry
business
Position : General Manager
Period : Feb 2015 - Present
Category : Sugarcane, jewelry, harvester, harvester’s spare parts
Reason to leave : still working but want to find permanent job in Bangkok and vicinity
areas