1. The document discusses Facebook's mission to make the world more open and connected, and introduces Facebook Platform and Facebook Connect. 2. Facebook Connect allows users to easily sign in to third-party websites using their Facebook identity and brings their social graph including friends and profile information. 3. More than 8,000 websites have adopted Facebook Connect, seeing increases in user registrations, engagement, and traffic back to their sites from content shared on Facebook.

1. Developer Garage Bangalore Vishu Gupta Aug 28, 2009

2. Agenda 1. Our Mission 2. Facebook Platform 3. Facebook Connect 4. Facebook in India 5. Questions

3. Facebook’s Mission:Give people the power to share and make the world more open and connected

4. Facebook Platform

5. Facebook Core Features

6. Facebook Core Features Identity

7. Facebook Core Features SocialGraph Identity

8. Facebook Core Features SocialGraph Identity Stream

9. Mobile Web SocialGraph Identity Stream Desktop Game Consoles Facebook Platform World Wide Web

10. Continued leadership in Platform 100+ Connect Connect for iPhone, xBox, Desktop… Verified Apps fbFund Launch 2008 2009 2009 2008 Growth May 2007 2007 Facebook Verified App

12. More than one million developers and entrepreneurs

13. Over 15,000 websites and applications use connect

14. More than 180 countries have utilized platform

16. Over 350,000 Facebook Applications

17. A more social web

18. Facebook Connect for desktop

19. Your teams Live scores Facebook Connect for iPhone

20. Facebook Connect for XBOX

21. Overview of Facebook Connect

23. Click “sign up”

24. Decide on the basics: Which email will I use? The usual password? User name?

25. Add extra info:BirthdayNameetc…

26. Enter a CAPTCHA

27. Confirm

28. Get sent to verify email page

29. Wait

30. Go back in your email, verify email

31. Go back to browser

32. And…… the end result is a website with no social data, no customization, and no friends 

35. Bring their friends to your site, increasing engagement

36. Generate more traffic by distributing your content to Facebook’s 250 million usersIdentity & Login Friends Distribution

38. Click “Connect”

39. Done… a website with your real-life identity, customized content and all your friends.

40. 23 Users share content back to Facebook 3. Content from your site is easily distributed on Facebook, sending traffic back to your site. Content from your site gets shared to Facebook. Traffic comes back to your site.

42. User-generated content 15-60%

43. Each story published to FB generates 0.5 to 2 clicks back to the publishing siteOver 8,000 web sites have adopted Facebook Connect “It is an ingenious stab at solving several nagging problems at once. Web surfers like to socialize while they browse the internet, but many prefer to do so only with their friends rather than with perfect strangers.” - Dec 4, 2008 “Supporters of this idea say such programs will help with the emergence of a new ‘social Web,’ because chatter among friends will infiltrate even sites that have been entirely unsociable thus far.” - Nov 30, 2008 “Because Facebook Connect is not just a registration system, but also a marketing channel with a built-in audience of 130 million monthly active users, this program will crush competing registration systems.” - Nov 30, 2008

44. Widgets (simple XFBML tags) <fb:fanprofile_id=”britneyspears”> </fb:fan> <fb:comments></fb:comments>

45. 26 <fb:live-stream width="400" height="500"></fb:live-stream>

46. Facebook in India

48. Languages Live

49. Bengali

50. Hindi

51. Punjabi

52. Tamil

53. Telugu

54. Malayalam

56. Cricket

57. Games2Win Connect Integration 7, 8, 12, 13, 14 On our site, we introduced an interactive strip above our games asking consumers to connect with their FB friends

58. What’s Next?1) IntegrateCheck out our video tutorials: wiki.developers.facebook.com2) Innovate3) Iterate and Grow

60. first prize is $4000

61. Facebook Connect Integrations

62. first prize is $4000