This document provides guidance on public speaking basics, preparation, practice, presentation, dialogue, and follow up. It emphasizes the importance of personality, authenticity, relevance, consistency, simplicity, preparation, training, breathing, knowing your audience and location. The document recommends starting with a story, focusing on outcomes and impact, using numbers, stories and a clear call to action. It suggests dos such as focusing on key messages, giving contact details, and don'ts like reading slides, interrupting, or providing opinions. The overall message is the importance of preparation, authenticity, engagement and a clear next step for audiences.

1. by Rama Chakaki @rchakakiPUBLIC SPEAKING

2. YOUR MESSAGE - CONTENT
BASICS
• personality!
• visual
• authenticity
• relevance
• consistency
• collaborative
• simplicity - in layout

3. SPEAKING BASICS
1. Preparation
2. Training
3. Presentation
4. Dialogue
5. Follow up
Narcy - Singer, Actor, Writer

4. PREPARATION
Central theme / thought
Start with a story, state your facts, end with a
summary and call to action
Know your audience
Stay brief and clear
Tone & emotions
Duration
Place & Presentation & Acoustics
Presentation Style
Followup
Muna Abu Sulayman - TV Host, Social Influencer
1

5. PRACTICE
100 TIMES
Subject Matter
Statistics, Sayings, Local Testimonials
From lecture to story
Emotions & presentation
Find a style that suits you
Practice with a forgiving audience
Tape your presentations & play them back
Suheir Hammad - Poet, Social Influencer
2

6. PRESENTATION
Breathing
Spirituality, Energy, Intention
Know the place
Arrive Early
Get comfortable with the audience
Start with a common and simple subject (break
the ice)
Sight - scan the room
Smile - like you are at a child
Tone - relevant to the subject & audience
Speed - right for the event & audience Nima AbuWardeh - TV Host, Social Influencer
3

7. DIALOGUE
Q&A
Survey
Engage audience members
Strategies to maintain
control of the room and
conversation
Fadi Ghandour - Investor, Entrepreneurship
Advocate
4

8. FOLLOW UP
After the presentation
Summary
Connections
Call to action
The central message
Omar Offendum - Poet, Social Influencer, Hiphop
Artist
5

9. DO’S
• If time permits, share BirHakaya
stories
• Focus on Outcomes & Impact
• Numbers Numbers Numbers..
Provide high-level statistics
• Tell stories - focus on personal
experiences
• Sell the vision - How BirHakaya
will succeed in its mission
Bono - Singer, Social Influencer

10. DO’S
• Use positive statements
• Use short sentences with clear
goals / targets / calls to action
• Emphasize collaboration
• Reference digital channels
• Use key BirHakaya Messages
(from Launch Campaign)
Hala Ghorani - News Anchor

11. DO’S
• Give the media contact the
digital channel references
• @BirHakaya, @boostVIP
• #PalYouthVoices
• www.birhakaya.com
Al Gore - US Vice President, Environmental
Advocate

12. DO’S
• Give the editor’s contact, and
sponsorship contact
editor@birhakaya.com
• Smile, focus, stay within time
limits
• Speak in a language you are
comfortable in.
Martin Luther King Jr. - Social Influencer

13. DON’T’S
• Read your slides
• Speak without media training
• Interrupt other speakers
• Answer more than the question
• Answer questions you don’t
have the knowledge of
• SAY “I DON’T KNOW AND
WILL FIND OUT THE
ANSWER”
George Bush - US President

14. DON’T’S
• Argue, yell, exaggerate, show
frustration,
• complain, show negativity,
frown, insult a person or a
group
• Show apathy,
• appear snobbish, elitist, self-
centered (as an organization or
individual)
• Provide personal opinions (on
politics, religion, organization,
individuals etc).
Bill Gates - Tech CEO & Philanthropist

15. DON’T’S
• Give false information.
• Conclude without giving a
digital reference for follow up
• Conclude without a call to
action
• Speak in vague generalities
with no commitments to facts /
figures
• Speak in a language you aren’t
proficient in
Donald Trump - President Elect

16. STARTUP PITCH
• Prepare your audience
• Start with why - a story
• Get to the point
• #’s are key
• Respect time limits - 10min
max
• Q&A
• Engage the audience
YOU!

17. THANK YOU! Rama Chakaki - @rchakaki
by @rchakaki