Video marketing is the use of video to promote brands, engage audiences, and educate clients across various channels. It involves creating diverse types of videos, such as demo, explainer, and testimonial videos, while maintaining a focus on goals, audience, and consistent posting. The benefits include increased conversions, SEO enhancement, and the ability to connect with audiences emotionally.

2. ➢ Video Marketing is the Activity that using/creating
video for many reasons now a days.
➢ To Promote or Market your Brand/Product/Service.
➢ To increase engagement of our audiences on Social
Channels.
➢ To educate our Clients.
➢ To reach to maximum audiences through different
channels.
What is Video Marketing?

3. ❏ Video is a versatile and engaging content format that
not only gives us a real-life picture of what is going on;
it’s also easy to share across multiple platforms.
❏ Its useful for sales people because they can easily
convert their prospects to buyers using video marketing.
❏ Using Video Marketing, We can analyze data by
analytics that to know how many people can buy our
product or service.
Why Video?

4. Just take a look at these stats that HubSpot published on the
state of video marketing this year. 500 million people on
Facebook watch videos every day, and 10 billion watch them
on Snapchat!

5. ★ Brand Videos- (Product/Service)To Attract target
audiences.
★ Demo Videos
★ Animated Videos
★ Event Videos
★ Explainer Videos
★ Testimonial Videos
Types of Videos?

6. ● Start with your video goals.
● Find your target audience.
● Figure out what story you want to tell.
● Keep creative requirements in line.
● Stick to your timeline.
● Maintain a realistic budget.
How to Build Video Marketing Strategy?

8. ❖ Use videos on your website- Don’t neglect your website when it
comes to publishing your video. Use it on any page that’s
relevant.
❖ Embed your video around quality content- Make sure you embed
your video on a page full of relevant and informative content.
❖ Be consistent – post video content often!- One video is great, but
the more often you post engaging video, the better.
❖ Don’t forget the details- When you post your video on your site,
don’t forget the technical details that’ll make it visible to
crawlers indexing your site: title, description, tags, and
annotations.
What can I do to improve my SEO?

9. ➔Video Boosts Conversions and Sales
➔Video is a Gold Mine for SEO
➔Video Shows Great ROI
➔Video Builds Trust
➔Video Appeals to Mobile Users
➔Video Marketing Can Explain Everything
➔ Video Engages Even the Laziest Buyers
➔Video Encourages Social Shares
Benefits

10. Video advertising is becoming more and more affordable and
widespread. Video is one of the most popular content forms in the
world. Video is not only fun, it’s really one of the best ways to get up
close to your audience and give them a real glimpse of what you
and your business or your clients are doing. Emotionally charged,
creative video advertising can be spread on the Internet in a matter
of days, getting millions of views. And this is the whole point of
video marketing: the only creative survive!
Conclusion

11. Choose First DigiAdd to bombard your business with Video
Marketing.
Thank You