This is the official program of Video Camp Atlanta (3.19.11). Program design by Element K Creative @ek_creative. Video Camp Atlanta was organized by Amani Channel and Selah Abrams.
The document summarizes a presentation given by Matthew Lees of the Patricia Seybold Group to the Boomer Business Summit in Las Vegas on March 19, 2009 about social media use among baby boomers. Some key points made in the presentation include: over 70% of baby boomers are online, with broadband access tripling since 2005; baby boomers make up about 35% of the internet population and over 90% use email; while only about 8-9% of baby boomers have Twitter accounts, that still amounts to around 500,000 users. The presentation also discusses how various social media platforms are used by boomers and provides examples of how boomers can contribute and share their stories through social media.
This document provides an overview of social media best practices for early childhood education organizations. It discusses the evolution of communication from a one-way model to an interactive social model. It then covers specific social media platforms like blogs, Twitter, LinkedIn, Facebook and Pinterest. For each platform, it provides examples of how early education organizations use it and tips for engagement. The overall message is that social media can help organizations connect with key audiences if used strategically and as part of an overall communication plan.
Strayer & Co., Inc. provides content strategy and consulting services. Over 10 years, Pam Strayer has helped launch and grow several health and genetics websites like HealthCentral.com and DNA.com. She has also consulted with companies on implementing 2.0 strategies, including user-generated content and social features. More recently, Strayer taught one of the first university classes on web video marketing and continues advising clients on content strategy and multimedia platforms.
Green America presents The Open Brand: Beyond Green WashingEarthsite
Sustainability Marketing in a World of Radical Transparency.
Social media technology is driving the shift towards a more open culture, a more open government, and most notably, a more open way of marketing. People are Twittering about your brand right now and the way you respond today will determine the future of brand management.
At the same time, corporate sustainability marketing initiatives are getting labeled as green washing because they lack transparency that is foundational to building authentic brand trust.
In this talk, you will learn how to leverage social media technology to be an Open Brand leader, transcending green washing and building trusted relationship with your customers. See current case studies of corporate green initiatives that have succeeded and failed. Learn how to show your green, authentically.
This document provides tips for non-technical staff or volunteers to support basic information technology needs for their organization on an occasional basis. It outlines common types of short-term IT projects that are well-suited for occasional support and provides recommendations for basic computer setup, maintenance, troubleshooting, and additional resources.
This document is an advertisement for Grand Prix Subaru dealership that offers several free programs and services with the purchase or lease of a new Subaru vehicle, including unlimited oil/filter changes, loaner cars, NY state inspections, roadside assistance, and a courtesy shuttle. It highlights available 2012 Subaru Forester, Impreza, and Outback models with pricing and lease terms. The dealership aims to fully satisfy customers and can be found at their Hicksville location.
This document provides a summary and update of the BlackSwanTradingTM portfolio as of June 30, 2014. It discusses the performance of equities in the portfolio that have risen above the designated risk price, which the document refers to as "likeables". It provides the current prices and performance updates of various equities in the portfolio since purchases beginning in late 2012. The portfolio had increased in value by 70.72% over 19 months. The document also discusses another portfolio called Solo50K and provides similar price and performance updates for equities in that portfolio.
It is the charmed season of the Strawberry Social where community charity drives fund raising for social good, social charity that is also model that empowers the modern corporation. The Corporate Social as charity not distinguished by shortcake but by its attitudes, which may be in short measure.
The document summarizes a presentation given by Matthew Lees of the Patricia Seybold Group to the Boomer Business Summit in Las Vegas on March 19, 2009 about social media use among baby boomers. Some key points made in the presentation include: over 70% of baby boomers are online, with broadband access tripling since 2005; baby boomers make up about 35% of the internet population and over 90% use email; while only about 8-9% of baby boomers have Twitter accounts, that still amounts to around 500,000 users. The presentation also discusses how various social media platforms are used by boomers and provides examples of how boomers can contribute and share their stories through social media.
This document provides an overview of social media best practices for early childhood education organizations. It discusses the evolution of communication from a one-way model to an interactive social model. It then covers specific social media platforms like blogs, Twitter, LinkedIn, Facebook and Pinterest. For each platform, it provides examples of how early education organizations use it and tips for engagement. The overall message is that social media can help organizations connect with key audiences if used strategically and as part of an overall communication plan.
Strayer & Co., Inc. provides content strategy and consulting services. Over 10 years, Pam Strayer has helped launch and grow several health and genetics websites like HealthCentral.com and DNA.com. She has also consulted with companies on implementing 2.0 strategies, including user-generated content and social features. More recently, Strayer taught one of the first university classes on web video marketing and continues advising clients on content strategy and multimedia platforms.
Green America presents The Open Brand: Beyond Green WashingEarthsite
Sustainability Marketing in a World of Radical Transparency.
Social media technology is driving the shift towards a more open culture, a more open government, and most notably, a more open way of marketing. People are Twittering about your brand right now and the way you respond today will determine the future of brand management.
At the same time, corporate sustainability marketing initiatives are getting labeled as green washing because they lack transparency that is foundational to building authentic brand trust.
In this talk, you will learn how to leverage social media technology to be an Open Brand leader, transcending green washing and building trusted relationship with your customers. See current case studies of corporate green initiatives that have succeeded and failed. Learn how to show your green, authentically.
This document provides tips for non-technical staff or volunteers to support basic information technology needs for their organization on an occasional basis. It outlines common types of short-term IT projects that are well-suited for occasional support and provides recommendations for basic computer setup, maintenance, troubleshooting, and additional resources.
This document is an advertisement for Grand Prix Subaru dealership that offers several free programs and services with the purchase or lease of a new Subaru vehicle, including unlimited oil/filter changes, loaner cars, NY state inspections, roadside assistance, and a courtesy shuttle. It highlights available 2012 Subaru Forester, Impreza, and Outback models with pricing and lease terms. The dealership aims to fully satisfy customers and can be found at their Hicksville location.
This document provides a summary and update of the BlackSwanTradingTM portfolio as of June 30, 2014. It discusses the performance of equities in the portfolio that have risen above the designated risk price, which the document refers to as "likeables". It provides the current prices and performance updates of various equities in the portfolio since purchases beginning in late 2012. The portfolio had increased in value by 70.72% over 19 months. The document also discusses another portfolio called Solo50K and provides similar price and performance updates for equities in that portfolio.
It is the charmed season of the Strawberry Social where community charity drives fund raising for social good, social charity that is also model that empowers the modern corporation. The Corporate Social as charity not distinguished by shortcake but by its attitudes, which may be in short measure.
The document discusses a study that evaluated the impact of the Constitutional Rights Foundation's CityWorks curriculum on developing social capital in high school students. The researchers employed a quasi-experimental design using pre- and post-surveys and control groups to assess how the curriculum supported norms of civic participation, social trust, and knowledge of social networks. Their evaluation found that the curriculum and features like simulations, role models, service learning, and personal relevance have the potential to further democratic education goals.
Highway T provides affordable managed IT services, professional consulting, educational services, and support to nonprofits through a tiered pricing model in order to empower nonprofits to use technology to better serve their communities. They have experience supporting large nonprofits and offer 24/7 helpdesk support, strategic planning, and work to utilize existing resources before recommending new purchases. Highway T's mission is to change the way nonprofits use technology and allow them to focus on their social missions.
StockTakers continues its proprietary data charity to small investors with very reasonable “likeables”, in NYSE have lead to 97.09% gains on 16 months, 48.32% on TSX
This document provides information about nonprofit technology support and roles. It discusses how nonprofits typically handle IT functions such as through in-house staff, contractors, volunteers, or a combination. It also summarizes data from surveys on typical IT staffing levels at nonprofits and how nonprofits spend their time on various IT functions like desktop support and infrastructure. The rest of the document covers topics like the roles of staff, contractors, and volunteers for technology support and various tips and best practices for areas like maintenance, upgrades, and technology resources.
Social Media Marketing Plan For Todd KenyonDavid A. Cohen
The document outlines a social media marketing plan for a law firm called Kenyon Law Firm. The plan has three phases - defining the firm's core values, developing a new corporate identity reflecting those values, and getting the firm's message out through blogging, social media updates, videos and other methods. The initial investment cost is estimated at $1,495 with a six month marketing campaign costing an additional $2,280.
StockTakers ABCs to Zs of TaxCharityTM-22may2014Hans Goetze
This document provides an analysis of "likeables" equities from StockTakers Limited, an Alberta corporation. It discusses various stock portfolios called "ABCs" composed of identified "likeables" on the TSX and NYSE from 2011-2014. The ABC portfolios significantly outperformed their respective markets over 2-2.4 year periods, with the TSX portfolio gaining 76.17% and the NYSE portfolio gaining 52.94%. It also discusses rebuilding some portfolios, called AB-Z, after volatility in early 2014, with the TSX portfolio gaining 5.61% over 4.75 months.
Conventional economics fails based in theory consisting of 'fantastic objects'. Equilibrium in efficient markets is a fantasy in fogginess. Clouds are a fact of open systems process.
This document compares Salesforce and Google Apps for non-profits considering moving services to the cloud. It discusses features of Google Mail, Calendar, Docs, sharing options, chat, support resources, and integrations with other Google services and apps. It also briefly mentions the Google Apps marketplace and links to social CRM. The document is authored by Andy Wolber and includes his contact information.
StockTakers season of giving Best Wishes to small investors continues.
Small investors can enjoy another slice of our Risk Price method to earn investment income for yourselves.
Accredited investors can Buy A Slice of StockTakers 12% Bond[i] to earn investment income for them and leave that work to us. Because We Can.
ABCs defense of capital TaxCharityTM-22oct2013Hans Goetze
The document summarizes the performance of two portfolios of "likeable" equities selected using the author's Risk Price analysis method. The TSX portfolio was up 122.64% for the year, significantly outperforming the TSX index gain of 6.02%. The NYSE portfolio was up 138.97% for the year, also significantly outperforming the NYSE index gain of 8.35%. In 2013 so far, the TSX portfolio is up 40.22% and the NYSE portfolio is up 44.75%. The author argues that their approach of selecting equities with stable Risk Prices provides superior long-term capital appreciation compared to the overall market or conventional investment approaches.
Strategic Productions is a next-generation production and consultancy firm that fuses creativity with message control and digital distribution and engagement.
Have you thought of creating videos to raise awareness for your cause? Have you felt overwhelmed by the technical aspects of video? Videos are a golden opportunity to connect with your audience and move them to take action. In this training you will learn how to create effective, value based videos that get results! Find out why the Wall Street Journal, BBC and Mashable are using Tout to capture and post 15 second DIY videos. Learn practical and actionable strategies on creating, publishing and distributing your videos. Finally, we will explore the power of visual storytelling and how you can leverage video to connect with your audience and activate them to share, engage and retell your message.
Gamification, technology, and user behavior in social media were discussed. Membership levels at various price points were outlined that provide benefits like event admission and discounts. Upcoming partner events in September and November were highlighted that AIMA members receive a 20% discount on. The panel then discussed topics like why social gaming is used, how to get started with gamification, and case studies of social gaming and gamification implementations at companies like Twitter, Children's Hospital Boston, and The 711 Club.
LoveGrams is looking for passionate people to join our Music family.
Sending a LoveGram heals and restores relationships all over the world, one song at a time. LoveGrams: It's about Relationships!
The document discusses a panel on using gamification to drive user engagement on social media. The panelists include representatives from CMT, Edelman, The SuperGroup creative agency, and Badgeville. They provide examples of how brands like Quilted Northern and CMT have successfully used gamification through social games and rewards to increase video views, item use, gifts sent, and other metrics. The panelists also discuss when and why brands should consider gamification, how to measure success, strategic models, target audiences, industries it works best for, examples of failures, and the future of using gamification in areas like education, social causes, and the workplace.
Lourdes Rodriguez is a bilingual social media and artist development specialist seeking to assist independent artists and entrepreneurs through strategic marketing campaigns and social media profiles. She has over 10 years of experience in public relations, marketing, promotion, artist development, and social media marketing. Her skills include search engine optimization, project management, promotion, public relations, business development, and artist development.
This document discusses best practices for using video in social media marketing. It recommends keeping social videos short to match platform conventions. Videos should have compelling visual elements and calls to action to drive viewers to other sites. Understanding each network's audience is also important to create effective videos. The document provides additional resources from Vidyard on video marketing strategies and measurement. It suggests telling stories, cultivating audiences, and considering all stages of the marketing funnel for video strategies.
Csaba Fikker is a marketing director and creative director with over 15 years of experience managing creative teams and working in various areas of media including video, photography, digital, print, web, and social media. He has held leadership roles at several companies in the entertainment, fashion, and technology industries, and has won several awards for his work in videography and streaming media.
Are you leveraging customer conversations in social media to inform strategies and guide the creation of marketing programs? Learn how in our webinar “How to Create a Cultural Model for Effective Social Media Management.” See how the largest brands in the world work across their organization to develop a communications and an engagement framework that incorporates their audience and their brand identity.
Join us to hear how marketing professionals can interact with brand advocates, create an environment that inspires dialogue, and build a brand narrative through shared stories and customer interactions. Social media marketing programs excel when marketers create experiences that capture and reinforce the positive relationship—and feelings—customers already have with their brands. In this compelling, 60-minute webinar, we’ll show you how to:
Create a social presence that resembles your customers’ real world experience with your brand
Develop customer connections based on shared interests and passions
Integrate your brand’s marketing objectives into social media programs
Discover the right balance of brand or product content vs. user generated content
And more
Have you fallen victim to Social Media ‘sensationalism’? Find out why this rising phenomenon is causing waves online, and how to navigate the hype to stay ahead of the game in State of Social’s 10th edition!
Lead by Chris Walts, Social Strategy Director at Ogilvy UK, we explore the effect of sensationalism and what it means to marketers. Plus, the latest format updates from all the major platforms and a look at some best-in-class creative from the last quarter.
This document provides an overview of social media strategies for beginners presented by Brenda Horton, a social media evangelist. The webinar covers the basics of various social media platforms like Facebook, Twitter, LinkedIn and blogs. It emphasizes that relationships are the foundation of social media and businesses must have a clear strategy and understand their target audience. The webinar also provides tips on getting started with Twitter and Facebook, including downloading action plans and best practices.
The document discusses a study that evaluated the impact of the Constitutional Rights Foundation's CityWorks curriculum on developing social capital in high school students. The researchers employed a quasi-experimental design using pre- and post-surveys and control groups to assess how the curriculum supported norms of civic participation, social trust, and knowledge of social networks. Their evaluation found that the curriculum and features like simulations, role models, service learning, and personal relevance have the potential to further democratic education goals.
Highway T provides affordable managed IT services, professional consulting, educational services, and support to nonprofits through a tiered pricing model in order to empower nonprofits to use technology to better serve their communities. They have experience supporting large nonprofits and offer 24/7 helpdesk support, strategic planning, and work to utilize existing resources before recommending new purchases. Highway T's mission is to change the way nonprofits use technology and allow them to focus on their social missions.
StockTakers continues its proprietary data charity to small investors with very reasonable “likeables”, in NYSE have lead to 97.09% gains on 16 months, 48.32% on TSX
This document provides information about nonprofit technology support and roles. It discusses how nonprofits typically handle IT functions such as through in-house staff, contractors, volunteers, or a combination. It also summarizes data from surveys on typical IT staffing levels at nonprofits and how nonprofits spend their time on various IT functions like desktop support and infrastructure. The rest of the document covers topics like the roles of staff, contractors, and volunteers for technology support and various tips and best practices for areas like maintenance, upgrades, and technology resources.
Social Media Marketing Plan For Todd KenyonDavid A. Cohen
The document outlines a social media marketing plan for a law firm called Kenyon Law Firm. The plan has three phases - defining the firm's core values, developing a new corporate identity reflecting those values, and getting the firm's message out through blogging, social media updates, videos and other methods. The initial investment cost is estimated at $1,495 with a six month marketing campaign costing an additional $2,280.
StockTakers ABCs to Zs of TaxCharityTM-22may2014Hans Goetze
This document provides an analysis of "likeables" equities from StockTakers Limited, an Alberta corporation. It discusses various stock portfolios called "ABCs" composed of identified "likeables" on the TSX and NYSE from 2011-2014. The ABC portfolios significantly outperformed their respective markets over 2-2.4 year periods, with the TSX portfolio gaining 76.17% and the NYSE portfolio gaining 52.94%. It also discusses rebuilding some portfolios, called AB-Z, after volatility in early 2014, with the TSX portfolio gaining 5.61% over 4.75 months.
Conventional economics fails based in theory consisting of 'fantastic objects'. Equilibrium in efficient markets is a fantasy in fogginess. Clouds are a fact of open systems process.
This document compares Salesforce and Google Apps for non-profits considering moving services to the cloud. It discusses features of Google Mail, Calendar, Docs, sharing options, chat, support resources, and integrations with other Google services and apps. It also briefly mentions the Google Apps marketplace and links to social CRM. The document is authored by Andy Wolber and includes his contact information.
StockTakers season of giving Best Wishes to small investors continues.
Small investors can enjoy another slice of our Risk Price method to earn investment income for yourselves.
Accredited investors can Buy A Slice of StockTakers 12% Bond[i] to earn investment income for them and leave that work to us. Because We Can.
ABCs defense of capital TaxCharityTM-22oct2013Hans Goetze
The document summarizes the performance of two portfolios of "likeable" equities selected using the author's Risk Price analysis method. The TSX portfolio was up 122.64% for the year, significantly outperforming the TSX index gain of 6.02%. The NYSE portfolio was up 138.97% for the year, also significantly outperforming the NYSE index gain of 8.35%. In 2013 so far, the TSX portfolio is up 40.22% and the NYSE portfolio is up 44.75%. The author argues that their approach of selecting equities with stable Risk Prices provides superior long-term capital appreciation compared to the overall market or conventional investment approaches.
Strategic Productions is a next-generation production and consultancy firm that fuses creativity with message control and digital distribution and engagement.
Have you thought of creating videos to raise awareness for your cause? Have you felt overwhelmed by the technical aspects of video? Videos are a golden opportunity to connect with your audience and move them to take action. In this training you will learn how to create effective, value based videos that get results! Find out why the Wall Street Journal, BBC and Mashable are using Tout to capture and post 15 second DIY videos. Learn practical and actionable strategies on creating, publishing and distributing your videos. Finally, we will explore the power of visual storytelling and how you can leverage video to connect with your audience and activate them to share, engage and retell your message.
Gamification, technology, and user behavior in social media were discussed. Membership levels at various price points were outlined that provide benefits like event admission and discounts. Upcoming partner events in September and November were highlighted that AIMA members receive a 20% discount on. The panel then discussed topics like why social gaming is used, how to get started with gamification, and case studies of social gaming and gamification implementations at companies like Twitter, Children's Hospital Boston, and The 711 Club.
LoveGrams is looking for passionate people to join our Music family.
Sending a LoveGram heals and restores relationships all over the world, one song at a time. LoveGrams: It's about Relationships!
The document discusses a panel on using gamification to drive user engagement on social media. The panelists include representatives from CMT, Edelman, The SuperGroup creative agency, and Badgeville. They provide examples of how brands like Quilted Northern and CMT have successfully used gamification through social games and rewards to increase video views, item use, gifts sent, and other metrics. The panelists also discuss when and why brands should consider gamification, how to measure success, strategic models, target audiences, industries it works best for, examples of failures, and the future of using gamification in areas like education, social causes, and the workplace.
Lourdes Rodriguez is a bilingual social media and artist development specialist seeking to assist independent artists and entrepreneurs through strategic marketing campaigns and social media profiles. She has over 10 years of experience in public relations, marketing, promotion, artist development, and social media marketing. Her skills include search engine optimization, project management, promotion, public relations, business development, and artist development.
This document discusses best practices for using video in social media marketing. It recommends keeping social videos short to match platform conventions. Videos should have compelling visual elements and calls to action to drive viewers to other sites. Understanding each network's audience is also important to create effective videos. The document provides additional resources from Vidyard on video marketing strategies and measurement. It suggests telling stories, cultivating audiences, and considering all stages of the marketing funnel for video strategies.
Csaba Fikker is a marketing director and creative director with over 15 years of experience managing creative teams and working in various areas of media including video, photography, digital, print, web, and social media. He has held leadership roles at several companies in the entertainment, fashion, and technology industries, and has won several awards for his work in videography and streaming media.
Are you leveraging customer conversations in social media to inform strategies and guide the creation of marketing programs? Learn how in our webinar “How to Create a Cultural Model for Effective Social Media Management.” See how the largest brands in the world work across their organization to develop a communications and an engagement framework that incorporates their audience and their brand identity.
Join us to hear how marketing professionals can interact with brand advocates, create an environment that inspires dialogue, and build a brand narrative through shared stories and customer interactions. Social media marketing programs excel when marketers create experiences that capture and reinforce the positive relationship—and feelings—customers already have with their brands. In this compelling, 60-minute webinar, we’ll show you how to:
Create a social presence that resembles your customers’ real world experience with your brand
Develop customer connections based on shared interests and passions
Integrate your brand’s marketing objectives into social media programs
Discover the right balance of brand or product content vs. user generated content
And more
Have you fallen victim to Social Media ‘sensationalism’? Find out why this rising phenomenon is causing waves online, and how to navigate the hype to stay ahead of the game in State of Social’s 10th edition!
Lead by Chris Walts, Social Strategy Director at Ogilvy UK, we explore the effect of sensationalism and what it means to marketers. Plus, the latest format updates from all the major platforms and a look at some best-in-class creative from the last quarter.
This document provides an overview of social media strategies for beginners presented by Brenda Horton, a social media evangelist. The webinar covers the basics of various social media platforms like Facebook, Twitter, LinkedIn and blogs. It emphasizes that relationships are the foundation of social media and businesses must have a clear strategy and understand their target audience. The webinar also provides tips on getting started with Twitter and Facebook, including downloading action plans and best practices.
This is a project I completed on behalf of the program I took at Full Sail University. It is a detailed slideshow explaining everything about my personal brand.
Facebook Live is a great tool to increase Facebook reach and engagement. Learn the nuts and bolts of broadcasting live, helpful equipment for amateur videographers and how health care not-for-profit Midland Care has used Facebook Live to make our messages accessible to a wider audience. Presentation prepared for Topeka Social Media Club, February 29, 2018.
Picture Motion specializes in building engagement campaigns for issue-based films to drive social change. They identify interested audiences and empower them to take meaningful action through strategic partnerships, community screenings, and digital engagement. Their process involves developing an engagement strategy, partnering with relevant organizations, hosting screenings, and managing an online presence to inspire audiences and measure impact. They are passionate about using storytelling to drive positive change on important issues.
This document is a resume for Jamaal Green, a digital media professional with 12 years of experience in film/video production, content creation, and corporate management. He currently works as a partner at MGCineCraft, a content creation company, where he leads concept creation, business planning, and creative processes for various projects. Prior to this, he held creative director and technical roles for other production companies and corporations.
This document provides an agenda and information for an @Home Social Media Boot Camp. It includes introductions for the organizers and speakers. The agenda covers why social media is important, characteristics of social media, creating social media strategies and campaigns, and tips for using different social media platforms like Instagram and Vine effectively. Participants engage in workshops to practice creating short videos and planning social media campaigns. The goal is to help participants better utilize social media to engage audiences and achieve their goals.
Agency credentials detailing past clients, process, services, and case studies from Silicon Valley's next generation of cinematic storytellers.
Hit us up: http://neeba.agency/
This document provides a summary of Angel L. Sepulveda's experience and qualifications. Over 20 years of experience leading content development and digital/social media strategies. Held leadership roles at major companies developing digital content and partnerships. Skilled in content creation, distribution, social media, video production, journalism, and developing revenue streams through advertising. Provided executive production and editorial direction for various TV specials, online series, and live events.
The document outlines the goals and next assignment for a video production class. It discusses the goals of creating interesting stories and learning professional techniques like composition, lighting, audio and editing. It provides details of the final assignment which is a group project to produce a how-to demonstration video between 3-6 minutes. The video must teach how to do something and include a written proposal, script, shoots, and edited video. It also provides additional learning resources on advanced camera techniques, video codecs, and tips for becoming a great video producer.
This document outlines the next assignment for a video production class, which is to create a "How To" demonstration video in groups of two. Students must write a proposal and script, shoot footage that clearly teaches the audience how to do something, and edit a 2 minute video. The final video and script are due on April 30th. The document provides tips for a successful How To video, such as planning steps, shooting multiple takes, and keeping the demonstration simple and visual.
This document outlines the agenda and instructions for Assignment 3 of a Spring 2014 video production course. Students are asked to work in groups to create a 3-minute promotional video for a local business, covering who the business is, what they do, and why customers should use them. The assignment requires planning interviews, filming b-roll footage, and editing together a narrative about the business. Proposals are due the following week and must include details about the client and story. Tips are provided about effective pre-production, production, and post-production techniques.
This document provides tips for spreading messages to the media. It outlines the daily tasks of a journalist, which include scanning headlines, making calls, attending meetings, being assigned stories, shooting footage, writing, editing, and delivering news. It also discusses what makes a good news story, such as new information, proximity, visuals, unusual events, celebrity, politics, crime, controversy, and goodwill stories. The document advises on getting expert interviews, eyewitnesses, and pitching stories to media outlets through researched pitches, press releases, and building relationships. It highlights the differences between journalists and PR, and provides tips for when media calls, dealing with controversy, and connecting with journalist organizations.
This document outlines the agenda and key points from Lecture #5 of a video production course. It discusses critiquing student videos, reviewing sound fundamentals like microphones, frequency, amplitude, and decibels. It also covers pickup patterns of microphones, types of microphones like handheld, lavalier, and shotgun. Tips are provided for ensuring good sound quality including using meters and avoiding overmodulation. The next assignment is introduced where students will work in groups to create a promotional video for a local business.
This document outlines the agenda and content for Lecture #4 of a video production class. It discusses lighting techniques such as three point lighting and color temperature. It also covers shooting interviews, including open-ended questions, keeping control of the interview, and setting up shots. Students are assigned to shoot 5-6 interviews on the topic of a university merger and edit them into a 2-minute video with lower thirds but no narration. The document introduces editing in Final Cut Pro X and includes links to example lighting and interview setup videos.
This document outlines the agenda and topics to be covered in Lecture #2 of a video production class. It includes a review of previous material, an exercise to complete, critiquing student work, and discussing planning shoots through scripts, shots, and audio. It provides instructions for an upcoming field shoot and edit on the topic of a university merger and gives due dates for submitting the video and script to the class blog.
The document outlines the agenda and topics to be covered in a lecture on video production, including production positions, planning shoots, camera usage, composition, and a photo essay assignment. It also provides an overview of key concepts like HD vs SD formats, nonlinear editing, workflow, and the importance of composition. Case studies of Alfred Hitchcock and techniques like camera angles, focal points, and depth of field are discussed.
This document outlines the syllabus for a video production class that meets on Wednesdays from 6-8:30pm. The goals of the class are to create interesting stories through video by learning professional techniques for composition, lighting, audio, and editing. The syllabus instructs students to attend class on time, be professional, and not procrastinate on assignments, which will be given weekly. The document then provides an overview of how video technology has changed from early live TV recording to current HD formats. It discusses video formats, frame rates, and capturing images through proper use of light, tripods, and composition techniques like the rule of thirds. The first assignment is a photo essay due on 1/22 documenting a
Digital Media Production: Planning - Narration - Intro to EditingAmani Channel
This document outlines roles and responsibilities for a digital media production project, including executive producer, producer, director, director of photography, soundperson, production assistant, talent, and editor. It also provides guidance on planning a shoot, including preproduction, script writing, and an in-class narration exercise. Finally, it introduces Final Cut Pro software and assigns students to produce a 1-3 minute how-to video or 1:15-1:30 news package due on October 17th.
This document provides guidance for digital media production. It discusses key concepts like the importance of light and color temperature. It outlines steps for finding news stories, setting up interviews, and basic videography techniques like shot types and sequencing shots. The document also reviews the post production process of reviewing footage, transcribing interviews, writing scripts and stories, and editing. It concludes with assigning a class exercise to produce a how-to video or news package.
This document provides an overview of the Digital Media Production class. It includes a pop quiz on camera lenses and video formats. It defines news and explains how to structure a news story with an inverted pyramid structure and the 5Ws and H. It discusses photo essays and how they tell a story through photos with accompanying text. The first assignment requires students to create a photo essay on a real-life event with 6-8 photos and a 3 paragraph write up including an interview. The document also discusses blogging as a form of new media and how to build an audience through linking to others, writing interesting headlines, and maintaining transparency. It provides the URL for the class blog and instructions for how to post assignments.
This document provides the syllabus for a Digital Media Production course taught in Fall 2013. The course meets on Thursdays from 8-10:45pm in room SO #2032. It focuses on digital media technology and its impact on production. Students will gain experience with video and audio equipment, learn team-based production, and integrate skills for writing, producing and directing media. The course involves field production and assignments include individual and group video projects. Students must reserve and check out equipment in advance. The grading breakdown and policies on attendance, late work, and academic honesty are also outlined.
Amani Channel's presentation for the Bark World Pet Expo. Atlanta Georgia, Aug. 24, 2013. Channel shares tips on building influence, monetization, brand building, and content creating.
Print News TV Radio Who’s Hiring? - Who’s Paying?Amani Channel
This research paper examines the job market and salaries for mass media graduates.
Research indicates that the number of traditional print journalism jobs and their salaries will continue to decline. Broadcast journalism jobs are rebounding, though the pay is stagnant. The number of advertising, marketing and PR jobs, as well as their salaries, are expected to increase in years to come. The greatest employment potential exists on the Internet, which is already a dominant employer.
Video for PR: Presentation from #SoCon12Amani Channel
This document discusses using video for public relations purposes. It defines PR as sharing a company or organization's story through media to promote products or services, respond to inquiries, or address crises. The power of video for PR is explained, as it can attract attention through unusual, high-quality, viral content. Various video PR tactics are outlined, including video news releases, b-roll footage, satellite media tours, and live Facebook broadcasts. The importance of creative, engaging storytelling through short, well-produced videos is emphasized.
A Visual Guide to 1 Samuel | A Tale of Two HeartsSteve Thomason
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1. DigitalBootcamps.com
presents
ATL
Web Video 101: Produce Engaging Content
March 19, 2011
Georgia Tech Research Institute
250 14th Street
Atlanta, GA 30318
program design by Element K Creative
2. In 2011, a small group of Atlanta’s broadcast, video,
and social media professionals decided
to create an event to help the community
understand how to leverage video on the Web.
We’re calling it Video Camp Atlanta (#vidcampATL), and it’s a first-of-its-kind event.
If you’re a novice looking to learn some basic production techniques, or if you’re a production
professional, we believe you’ll walk away with a greater understanding of how you can
leverage video in your personal and professional online activities.
We want you to feel free to engage in conversations,
share what you know, and ask questions.
There are hands-on demonstrations, discussion
groups, and presentations, but we have a single
purpose in creating this gathering:
It is our goal that every attendee
will walk away equipped with
the knowledge and know-how
to start producing Web videos.
Use the included video production guide to help you map out your plan, and use the next
several hours to develop your production strategy. Then it’s “lights, camera, action!”
Please take a moment to learn about the presenters and our sponsors.
Feel free to reach out to them for more information.
Thanks to the Georgia Tech Research Institute (GTRI) for allowing us to host this event
at your wonderful facilities, and thanks to our sponsors: Red Bull, Atlanta Daybook, the
Atlanta Association of Black Journalists (AABJ), Georgia Entertainment Association (GEA),
FutureMoguls, The Omen Agency, MyCulture.TV, VL-Hosting.com, Element K Creative, Sixth
Realm Digital, Sonny Hancock, Kimberly Murray and Rod Finch. We’d like to extend a
special thanks to our presenters and volunteers. This wouldn’t be possible without your
time and support.
Sincerely,
The Video Camp Atlanta Planning Committee
/ 2 /
3. Internet Login info
1. Select the GTRI-CONF wireless network from the available wireless networks.
2. Click on the GTRI-CONF network, when prompted for the security key, use
Security Key: STINGER!
3. To access the internet, open your browser, and use the following:
username: webvid
password: 89gy43fy
ssid: GTRI-Conf
network type: WPA/WPA2
Agenda
12:30 – 1:00 pm Registration / Networking
1:00 – 1:15 Welcoming Remarks » Amani Channel & Selah Abrams
1:15 – 1:45 Kickstarter: The Gatekeepers are Gone! » Lamar Tyler
1:45 – 2:00 Getting Started in Video » Amani Channel
2:00 – 4:00 Video Bootcamp Sessions/Demonstrations
Roundtable Discussions (three 30-minute presentations)
Breakout Room A: Pocket Cams to DSLRs » Jason Parker & Daniel Roberts
Breakout Room B: Look & Sound Good » Desiree Peeples & Selah Abrams
Breakout Room C: Get that Cash! » Jaheed Givens & Lamar Tyler
Demonstrations (in the GRTI Hallway)
Squeeze It (Mac Editing & Compression) » Chip Dizard
Vlogging and PC Production » Grayson Daughters
Shoot It Like a Pro » Rod Finch
4:10 – 4:40 Engage and Grow Your Audience » Selah Abrams
4:45 – 5:00 Wrap-Up
7:00 – ?:?? After Party » Common Creativ
(Atlanta’s Top 50 Most Creative People)
ABV Gallery & Agency
659 Auburn Ave. #504
Atlanta, GA 30312
Video Camp Atlanta: Produce Engaging Content / 3 /
4. Presenters / Discussion Leaders
Selah Abrams — @selah
Engineer at Turner Studios, Managing Director and Mastering Engineer at
The Omen Agency
Selah began in entertainment by mixing records with Cash Money and
No Limit Records in New Orleans, reggae and hard rock acts in New
York, and multiplatinum producer Mahogany, Bonecrusher, Sammy
Sam, Dave Hollister, and other acts in Atlanta.
Currently, Selah splits time between a day gig at Turner Studios, post-
production house for the Turner Networks, CNN and outside clients,
and managing an international entertainment promotions and
production company, with locations in Atlanta, Germany, and South
Africa.
Selah is deeply involved with the local Atlanta Digital Entertainment industry with Audio
Engineering Society (AES), Georgia Production Partnership (GPP), Georgia Entertainment
Association (GEA), Technology Association of GA (TAG), and as a founder of the State of Georgia’s
GEM entertainment workforce development program.
Amani Channel, MA — @urbanreporter
Sr. Producer KEF Media, WebVideoChefs.com
From his name, you can tell that working in the media is in Amani
Channel’s DNA.
He currently works in broadcast PR and has produced everything
from television segments, live webcasts, to news. His content has been
featured on Fox News Channel, CNN, NPR, BET, and across the Web.
In addtion, he’s taught digital media, video production, and spent a
decade reporting local and national television news stories throughout
the Southeast.
Amani is the co-founder of WebVideoChefs.com, a video production tutorial community, and
he currently works for KEF Media.
Daniel Roberts — @friendlyhuman
Friendly Human Productions
Daniel Roberts has been entrusted by leading companies, non-
profits, and even Grammy Award-winning musicians who demand
intentional, compelling, and results-oriented video. As a forerunner in
what Gizmodo titled the “DSLR Video Revolution,” Roberts lives in the
intersection of video artistry and marketing savvy.
After leaving the TV world, Roberts founded Friendly Human in 2008
around the powerful idea that well-directed, authentic passion is the
key to compelling video. Through specialized direction and editing,
Daniel and his team help people and organizations find and tell their stories online.
Video Camp Atlanta: Produce Engaging Content / 4 /
5. Chip Dizard — @chipperd
GM, Education Channel 77, WebVideoChefs.com
Chip Dizard is a web developer, a video producer, and he currently is
the General Manager of the Education Channel 77 for the Baltimore
City Public School District. In this role, he oversees the day to day
operation of the television station, manages staff, interns, students, and
produces shows for television and the web.
Chip is known among friends as “one of the hardest working men in
media.” He founded Absolute Presence, a new media firm, in 2002
and operated the business until 2010. The company focused on web
development, video production, and media consulting for government agencies, nonprofits,
and companies.
In 2011, he partnered with Amani Channel to create WebVideoChefs.com an online video
production training community. To learn more about Chip and his business ventures, visit
www.chipdizard.com
Grayson Daughters — @SpaceyG
Waysouth Media
Grayson Hurst Daughters is the founder of WaySouth Media, Inc.,
an Atlanta-based new media consulting and production/promotions
company.
Daughters has an extensive background in traditional journalism and
corporate communications. Her recent work in the Georgia political
arena includes social media consulting for polling companies; and
online, social media political special projects and events for CBS-
Atlanta.
Shawn “Jaheed” Givens — @Jaheed
Digital Marketing Specialist
Shawn “Jaheed” Givens currently serves as an Online Marketing
Consultant and Internet Strategist. In 2009 and 2010 Jaheed grew
online sales for Pro Therapy Supplies from 4.2M to 10.5M using
traditional and online marketing in multiple channels.
Prior to Pro Therapy Supplies, Jaheed served as Director of Interactive
and Account Executive for the strategic marketing firm Visual Lexicon,
LLC. His clients included: City of College Park, GA, DeKalb County,
YWCA of Greater Atlanta, Keller Williams Realty, South Florida Sun-
Sentinel, Miami Herald, The Box Television Network, and Jive Records,
to mention a few.
Video Camp Atlanta: Produce Engaging Content / 5 /
6. Desiree Peeples — @MommyReporter
MommyReporter.com
Desiree Peeples worked in traditional broadcast media for almost ten
years, but after a layoff and a baby she began blogging as a way to keep
up her journalism skills.
She is the creator of MommyReporter.com, a news and information
site for social media moms, and currently works as a social media
consultant and new media reporter. The main focus of her work
involves social media training and video blogging.
Jason Parker — @jasonaut
ArtRelish.com
Jason Parker is a social media strategist, photographic artist and blogger
based in Atlanta. Since 2007, Jason has published ArtRelish.com,
producing video interviews and lecture recordings about visual art
around Atlanta.
He works as the social media manager for SCAD, creating campaigns
and leading conversations about the university in the social space. He’s
worked in Internet and journalism since 1998, beginning in Portland,
Oregon, and then as the digital media editor for SavannahNOW.com,
the website of the Savannah Morning News.
Lamar Tyler — @LamarTyler
Tyler New Media, MyCulture.TV
Lamar Tyler has been called a New Media Strategist, Consultant,
Blogger and Filmmaker, but basically, he just creates good content.
Lamar’s strategic approach of using social media to promote his
independent film projects has resulted in a huge following, including a
fan base of over 70,000 on Facebook. Lamar has leveraged that fan base
to build relationships, and develop a grass roots distribution network
across the country.
Lamar’s company, Tyler New Media, Inc., is a full service media firm
specializing in online branding and consulting using social media and web 2.0 technologies.
Tyler New Media also provides end-to-end video solutions focusing on creating content
specifically for the web.
Video Camp Atlanta: Produce Engaging Content / 6 /
7. Special thanks to the sponsors
and volunteers who made
Video Camp Atlanta possible:
TM
Video Camp Atlanta: Produce Engaging Content / 7 /