A Public-Private E-book Platform : EBF/IBF Annual Conference, June 18 th  2010 Johan Delauré, program manager Bibnet Threats and opportunities in the digitalization of the  reading culture
Overzicht 1. Is e-reading relevant?  2. Why a governement initiative?   3. The USP of the library  4. Realization
1. Is e-reading relevant?
Education
Reading…
Multimedia reading
Playlane’s moving books
Digital magazines www.flashpageflip.com
Multimedia reading "It's not about the page versus the screen in a technological grudge match. It's about the screen doing a dozen things the page can't do.”  (Print Is Dead: Books in Our Digital Age; Gomez, Jeff; 2007) . “  The vook” (Bradley Inman):  a multimedia hybrid digital amalgam
And then what about our libraries?
And then what about our bookshops?
Based on studies…
Some references Studie Vlaams e-boekplatform voor opslag en exploitatie in opdracht van Bibnet - IBBT/SMIT – 2009 http://www.slideshare.net/VVBAD/braeckman-jan-ppt eBooks via de bibliotheek – TNO – 2010 http://www.stichtingbibliotheek.nl/Nieuws-TNOrapport%20e-books.htm Brave New World, Digitisation of Content: the opportunities for booksellers and The Booksellers Association – 2006 http://http://www.booksellers.org.uk/Industry-Info/Industry-Reports/Book-Industry-General/E-Books.aspx Rapport sur le livre numérique - Ministère de la culture et de la communication – République Française – 2008 http://www.culture.gouv.fr/culture/actualites/conferen/albanel/rapportpatino.pdf Report on business models, Arrow, eContentplus - 2009 No digital reference found Etude en vue de l’élaboration d’un modèle économique de participation des éditeurs à la bibliothèque numérique européenne (Europeana), D. Zwirn – 2007 EUROPEANA-NUMILOG2007.pdf
And more…
The value chain shifts digital -> Collection becomes digital -> Access becomes online -> Medium becomes multimedia ->  people  deal differently with information ->  Google, Facebook, Twitter, mobile internet, gaming => “Reading” => “ Digital Reading ” ->  media  are converging -> implosion off music market; crisis at newspapers => “Publishing”=> “ Digital Publishing ”
Challenges and threats…
2. Why a governement initiative?
Purpose of public libraries IFLA (The International Federation of Library Associations and Institutions – 1999 Den Hague – ( http://archive.ifla.org/faife/policy/iflastat/iflastat_nl.htm ) affirms: Libraries  provide  access to  information, ideas and works of imagination. They serve as  gateways to knowledge, thought and culture . Libraries  provide  essential support for lifelong learning , independent decision-making and cultural development for both individuals and groups. Libraries  contribute to the development and maintenance of intellectual freedom and help  to safeguard basic  democratic  values and universal civil rights .
Relevance of reading for policy Joint declaration by the European Booksellers Federation (EBF) and the Federation of European Publishers (FEP)) (Brussels, 5 October 2009: Reading  plays  a crucial part in the knowledge society  and, as a consequence,  in disseminating culture  and enhancing competitiveness and employment;  governments  should therefore pledge to support all stakeholders of the book sector  through adequate cultural, fiscal and industrial policies .
The value chain evolves
Short term Other players will make the rules Larger editors will take fragmented initiatives Small editors will miss the train Long term Bookshop retraits to the niche of the physical book International players will determine the information- and culture consumption Libraries will quench Government offside If we don’t do anything
The Flemish platform centralizes storage and facilitates the exploitation of the digital book production.  A Flemish platform
3. The USP of the library
The collection Divers, broad For ALL ages Independent “ Life from A to Z” Selected quality Longer term
Access Immediate in function of education, development  To taste Low threshold
Organized Arranged, ordered, classified Portal, mash up
Reinventing the library Assuring for the digital publications: Broad Flemish collection Availability for thematic mash-ups Non-commercial services on full text, etc.. Availibility for temporary loan => Infrastructure building
A new business model Which business model could be acceptable both to the financial bearing of the public libraries and the expectancies of publishers en authors?  Can we relate the business model to the democratic role of the public library and the added  value of the bookshop?
Collaboration Public Libraries Publishers, distributors Vlaams e-boek platform Facilitating Neutrality Content Diversity Digital access Digital sales Bibnet Boek.be What is the cost? What is the return ?
4. Realization
Develop a  digital platform  in a  public-private  collaboration, for the secure and long term storage of digital born editions in function of their  pluriform exploitation  by the different  actors  in the book ecosystem : Authors, publishers, distributors, commerce, library, aggregators… and readers E-boek platform
www.innovatiefaanbesteden.be
“ The governement buys innovation” Timing: 2009 concept 2010 partners 2010-2011 prototype 2011-2012: procurement and production Innovative Procurement
Vep is not:  E-boek platform is niet:… - Digitizing + Digital born content web shop + facilitating distribution - e-reader + facilitating content
And Vep is not:  E-boek platform Is niet … - An island + embedded serviceplatform - digital depot + facilitating heritage of tomorrow - piracy + controlled access
=> Een infrastructuur Vep is an infrastructure  E-boek platform is wel
Vep functional architecture schema Functioneel… Lange termijn opslag (extern) E-boek formats Normalisatie Beveiligde opslag Transcodatie API’s Full Text Indexering Publicatie door integratie in aggregator platformen Input uitgevers Rechten Metadata WP3 WP2 WP5 WP4 WP1
Business  modelling and rights Storage  protocol  for multimedia: PDF, mobi, ePUB, XML,… Open  technology  for integrating browsing full text search, in other environments Access and  security Keeping up with  evolution Innovation Chalenges E-boek platform uitdagingen….
Facilitating  business modelling; Facilitating  Flemisch e-book ; Streamlining   distribution; Streamlining in function of “heritage of tomorrow”; Economies of scale in providing an  infrastructuur Warranting non-commercial  services  as browsing, metadata, full text search   Aims of the innovation platform
B2B…
Timing
?

Vep ebf

  • 1.
    A Public-Private E-bookPlatform : EBF/IBF Annual Conference, June 18 th 2010 Johan Delauré, program manager Bibnet Threats and opportunities in the digitalization of the reading culture
  • 2.
    Overzicht 1. Ise-reading relevant?  2. Why a governement initiative?  3. The USP of the library  4. Realization
  • 3.
    1. Is e-readingrelevant?
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
    Multimedia reading "It'snot about the page versus the screen in a technological grudge match. It's about the screen doing a dozen things the page can't do.” (Print Is Dead: Books in Our Digital Age; Gomez, Jeff; 2007) . “ The vook” (Bradley Inman): a multimedia hybrid digital amalgam
  • 10.
    And then whatabout our libraries?
  • 11.
    And then whatabout our bookshops?
  • 12.
  • 13.
    Some references StudieVlaams e-boekplatform voor opslag en exploitatie in opdracht van Bibnet - IBBT/SMIT – 2009 http://www.slideshare.net/VVBAD/braeckman-jan-ppt eBooks via de bibliotheek – TNO – 2010 http://www.stichtingbibliotheek.nl/Nieuws-TNOrapport%20e-books.htm Brave New World, Digitisation of Content: the opportunities for booksellers and The Booksellers Association – 2006 http://http://www.booksellers.org.uk/Industry-Info/Industry-Reports/Book-Industry-General/E-Books.aspx Rapport sur le livre numérique - Ministère de la culture et de la communication – République Française – 2008 http://www.culture.gouv.fr/culture/actualites/conferen/albanel/rapportpatino.pdf Report on business models, Arrow, eContentplus - 2009 No digital reference found Etude en vue de l’élaboration d’un modèle économique de participation des éditeurs à la bibliothèque numérique européenne (Europeana), D. Zwirn – 2007 EUROPEANA-NUMILOG2007.pdf
  • 14.
  • 15.
    The value chainshifts digital -> Collection becomes digital -> Access becomes online -> Medium becomes multimedia -> people deal differently with information -> Google, Facebook, Twitter, mobile internet, gaming => “Reading” => “ Digital Reading ” -> media are converging -> implosion off music market; crisis at newspapers => “Publishing”=> “ Digital Publishing ”
  • 16.
  • 17.
    2. Why agovernement initiative?
  • 18.
    Purpose of publiclibraries IFLA (The International Federation of Library Associations and Institutions – 1999 Den Hague – ( http://archive.ifla.org/faife/policy/iflastat/iflastat_nl.htm ) affirms: Libraries provide access to information, ideas and works of imagination. They serve as gateways to knowledge, thought and culture . Libraries provide essential support for lifelong learning , independent decision-making and cultural development for both individuals and groups. Libraries contribute to the development and maintenance of intellectual freedom and help to safeguard basic democratic values and universal civil rights .
  • 19.
    Relevance of readingfor policy Joint declaration by the European Booksellers Federation (EBF) and the Federation of European Publishers (FEP)) (Brussels, 5 October 2009: Reading plays a crucial part in the knowledge society and, as a consequence, in disseminating culture and enhancing competitiveness and employment; governments should therefore pledge to support all stakeholders of the book sector through adequate cultural, fiscal and industrial policies .
  • 20.
  • 21.
    Short term Otherplayers will make the rules Larger editors will take fragmented initiatives Small editors will miss the train Long term Bookshop retraits to the niche of the physical book International players will determine the information- and culture consumption Libraries will quench Government offside If we don’t do anything
  • 22.
    The Flemish platformcentralizes storage and facilitates the exploitation of the digital book production. A Flemish platform
  • 23.
    3. The USPof the library
  • 24.
    The collection Divers,broad For ALL ages Independent “ Life from A to Z” Selected quality Longer term
  • 25.
    Access Immediate infunction of education, development To taste Low threshold
  • 26.
    Organized Arranged, ordered,classified Portal, mash up
  • 27.
    Reinventing the libraryAssuring for the digital publications: Broad Flemish collection Availability for thematic mash-ups Non-commercial services on full text, etc.. Availibility for temporary loan => Infrastructure building
  • 28.
    A new businessmodel Which business model could be acceptable both to the financial bearing of the public libraries and the expectancies of publishers en authors? Can we relate the business model to the democratic role of the public library and the added value of the bookshop?
  • 29.
    Collaboration Public LibrariesPublishers, distributors Vlaams e-boek platform Facilitating Neutrality Content Diversity Digital access Digital sales Bibnet Boek.be What is the cost? What is the return ?
  • 30.
  • 31.
    Develop a digital platform in a public-private collaboration, for the secure and long term storage of digital born editions in function of their pluriform exploitation by the different actors in the book ecosystem : Authors, publishers, distributors, commerce, library, aggregators… and readers E-boek platform
  • 32.
  • 33.
    “ The governementbuys innovation” Timing: 2009 concept 2010 partners 2010-2011 prototype 2011-2012: procurement and production Innovative Procurement
  • 34.
    Vep is not: E-boek platform is niet:… - Digitizing + Digital born content web shop + facilitating distribution - e-reader + facilitating content
  • 35.
    And Vep isnot: E-boek platform Is niet … - An island + embedded serviceplatform - digital depot + facilitating heritage of tomorrow - piracy + controlled access
  • 36.
    => Een infrastructuurVep is an infrastructure E-boek platform is wel
  • 37.
    Vep functional architectureschema Functioneel… Lange termijn opslag (extern) E-boek formats Normalisatie Beveiligde opslag Transcodatie API’s Full Text Indexering Publicatie door integratie in aggregator platformen Input uitgevers Rechten Metadata WP3 WP2 WP5 WP4 WP1
  • 38.
    Business modellingand rights Storage protocol for multimedia: PDF, mobi, ePUB, XML,… Open technology for integrating browsing full text search, in other environments Access and security Keeping up with evolution Innovation Chalenges E-boek platform uitdagingen….
  • 39.
    Facilitating businessmodelling; Facilitating Flemisch e-book ; Streamlining distribution; Streamlining in function of “heritage of tomorrow”; Economies of scale in providing an infrastructuur Warranting non-commercial services as browsing, metadata, full text search Aims of the innovation platform
  • 40.
  • 41.
  • 42.

Editor's Notes

  • #19 Het is ons niet te doen om het instituut Openbare bibliotheek kost wat kost te behouden en een betekenis te geven. Het is ons erom te doen dat de doelstelling van het instituut absoluut relevant blijft en(of maar) de invulling moet herdacht worden. De bibliotheek moet zichzelf opnieuw heruitvinden. Moest de openbare bibliotheek niet bestaan, zou ze moeten uitgevonden worden, ook nu nog. Andere elementen uit de IFLA statement: Libraries have a responsibility both to guarantee and to facilitate access to expressions of knowledge and intellectual activity. To this end, libraries shall acquire, preserve and make available the widest variety of materials, reflecting the plurality and diversity of society . Libraries shall ensure that the selection and availability of library materials and services is governed by professional considerations and not by political, moral and religious views. Libraries shall acquire, organize and disseminate information freely and oppose any form of censorship. Libraries shall make materials, facilities and services equally accessible to all users. There shall be no discrimination due to race, creed, gender, age or for any other reason. In tegenstelling tot boekhandel is de bibliotheek al decennialang multi-mediaal. Dit is een sterkte die verder moet geëxploiteerd worden. Wellicht wordt de boekhandel ook meer en en meer een ‘content’-handel.
  • #23 E-boek platform bevindt zich in de waardeketen op de plek van de aggregatoren E-boek platform kan zich zo opstellen en ook samenwerken met andere commerciële of publiek/private aggregatoren
  • #26 .       Kostenmodel:                                                              i.     Uitleen: prijs voor bib, prijs voor gebruiker? Geldt dit voor alle collectie onderdelen of is daar verfijning mogelijk per titel, per collectiedeel? Wellicht nood aan kleinschalige experimenten                                                            ii.     Uitleen termijn en kostprijs: diverse modellen mogelijk, bijvoorbeeld gradueel model: overtijd =  bij betalen, is ook deel van definitieve aankoopprijs                                                           iii.     wat is definitieve aankoopprijs? Voor bib? Voor gebruiker?
  • #27 .       Kostenmodel:                                                              i.     Uitleen: prijs voor bib, prijs voor gebruiker? Geldt dit voor alle collectie onderdelen of is daar verfijning mogelijk per titel, per collectiedeel? Wellicht nood aan kleinschalige experimenten                                                            ii.     Uitleen termijn en kostprijs: diverse modellen mogelijk, bijvoorbeeld gradueel model: overtijd =  bij betalen, is ook deel van definitieve aankoopprijs                                                           iii.     wat is definitieve aankoopprijs? Voor bib? Voor gebruiker?