The document outlines the key entry points and process for a user experience (UX) project, including: 1) Understanding the business, conducting opportunity evaluations, validating ideas, and developing a product vision. 2) A UX design process involving understanding requirements, auditing the existing experience, researching users, planning, functional design, visual design, and development. 3) Descriptions of each stage in the process from understanding to development and delivery.

2. Entry Points into a UX project

3. Our Understanding of your business Entry points into any product/ application design exercise Opportunity evaluation Idea Validation Product Visioning Business Analysis User Research Functional Specification Market Research Functional Design Work Flow design Usability Design Navigation design Structure Visual Design Graphic design Communication design Iconization User Testing Application testing Development Deployment Wire Framing User Requirement Doc Low Fi Proto Hi Fi Proto Entry Level 1 Entry Level 2 Entry Level 3 Entry Level 4 Entry Level 5 Entry Level 6

4. Our UX Design Process

5. Our Understanding of your business Design Process Each activity is explained in detail on ensuing slides Understand Audit Research Plan Design Functional Design Visual Develop

6. 1. Understand

8. 2. Audit

10. 3. Research

12. 4. Plan

14. 5. Functional Design

18. 6. Visual Design

20. 7. Develop

22. Delivery

24. Thank You