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UXW
R O A D M A P
June 2023
"Easy reading is damn hard writing."
-- Nathaniel Hawthorne
Goals of UX Writing
UXW: Point of View
•
•
•
Earn trust by portraying user empathy
Respect a personal space by using simple and plain language (no jargon)
Build strong relationships with users by guiding them to a solution
The focus is on developing a User Experience Ecosystem and ensuring tone of voice
consistency across the product while remaining highly sensitive to the users' needs.
•
•
•
Documentation: Tone of Voice, UXW Kit (Dos and
Don'ts, Writing Review Checklist), Product
Glossary, Microcopy Repository of UI Text
Documentation: Tone of Voice, UXW Kit (Dos and Don'ts, Writing Review Checklist), Product
Glossary, Microcopy Repository of UI Text
Research and User Insights: User Surveys, Fullstory and Competitive Benchmarking
Teams and Collaboration: Designers, Technical Writing Team, Product Managers, Developers,
Content Marketing Team
CONFIDENTIAL
COMPANY NAME
UXW Initiatives
1 — Consistency
2 — Relavancy
3 — User Empathy
4 — Personality Mapping
5 — Clear, Contextual and Actionable
Pillers of UX Writing
•
•
•
How: Drive Product Communication
What: Documentation and Process
When: Timeline and Implementation
CONFIDENTIAL
USER EXPERIENCE WRITING
Roadmap Agenda
By the end of Q3 2023, our product will:
•
•
•
•
Have a Product Usability Glossary
Have a Microcopy Repository for UX Designers
Have User Insights via user interviews
Have A/B testing capabilities in collaboration with
teams so we can learn about more ways to make our
product the best one for users.
This roadmap will help us achieve goals that are aligned
with our greytHR product and the company's vision.
When
Enforcing the UXW Guidelines Product Tech Writers
Updating Documentation Product Personality
Collecting Feedback User Survey
Automate Microcopy Design
Iteration and Optimiztion R&D
Knowledge Workshop Design
Current Priorities
Q4 2023
Q3 2023
Dos and Don'ts Integration with Figma
User Insights
Collaboration with Technical Writers for Product Personalility Mapping
Collaborate with PMs to build Product Glossary Collaborate with Developers for Microcopy Hand-off
UX Writing Kit
Product Glossary (200 Terms)
User Interviews (15)
A/B testing & Writing flags
Product Insights (Fullstory Recordings)
Grammarly Tone of Voice integration
Figma Plugin integration (Content Reel)
Performance
Collaboration
Data
Integrations
Competitor Benchmarking Documentation
Updating Tone of Voice
UXW Roadmap
Product Glossary
Sep 2023
Performance
Data
Integration
10 User Interviews
Sep 2022
Figma Content Tool Integration
Aug 2022
User Experience Writing Kit
Jul 2023
Milestones
Performance
Q 3 Indicators Release Date
UX Writing Kit PERFORMANCE Jul 25
Tone of Voice Updation PERFORMANCE Jul 10
User Insights DATA Aug 1
Competitor
Benchmarking
Documentation
DATA Aug 20
Figma integration INTEGRATIONS Aug 10
Q 4 Indicators Release Date
Product Glossary (150-
200) PERFORMANCE Oct 1
A/B Testing & Writing Flags DATA Oct 15
Product Insights DATA Nov 10
Quarterly Calendar
•
•
•
Improvement and Iteration
Building a strong UX Ecosystem by establising a
framework
Set Up Workshops
Next Steps
Q&A

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UX Writing ROADMAP

  • 1. UXW R O A D M A P June 2023
  • 2. "Easy reading is damn hard writing." -- Nathaniel Hawthorne
  • 3. Goals of UX Writing UXW: Point of View • • • Earn trust by portraying user empathy Respect a personal space by using simple and plain language (no jargon) Build strong relationships with users by guiding them to a solution The focus is on developing a User Experience Ecosystem and ensuring tone of voice consistency across the product while remaining highly sensitive to the users' needs.
  • 4. • • • Documentation: Tone of Voice, UXW Kit (Dos and Don'ts, Writing Review Checklist), Product Glossary, Microcopy Repository of UI Text Documentation: Tone of Voice, UXW Kit (Dos and Don'ts, Writing Review Checklist), Product Glossary, Microcopy Repository of UI Text Research and User Insights: User Surveys, Fullstory and Competitive Benchmarking Teams and Collaboration: Designers, Technical Writing Team, Product Managers, Developers, Content Marketing Team CONFIDENTIAL COMPANY NAME UXW Initiatives
  • 5. 1 — Consistency 2 — Relavancy 3 — User Empathy 4 — Personality Mapping 5 — Clear, Contextual and Actionable Pillers of UX Writing
  • 6. • • • How: Drive Product Communication What: Documentation and Process When: Timeline and Implementation CONFIDENTIAL USER EXPERIENCE WRITING Roadmap Agenda
  • 7. By the end of Q3 2023, our product will: • • • • Have a Product Usability Glossary Have a Microcopy Repository for UX Designers Have User Insights via user interviews Have A/B testing capabilities in collaboration with teams so we can learn about more ways to make our product the best one for users. This roadmap will help us achieve goals that are aligned with our greytHR product and the company's vision. When
  • 8. Enforcing the UXW Guidelines Product Tech Writers Updating Documentation Product Personality Collecting Feedback User Survey Automate Microcopy Design Iteration and Optimiztion R&D Knowledge Workshop Design Current Priorities
  • 9. Q4 2023 Q3 2023 Dos and Don'ts Integration with Figma User Insights Collaboration with Technical Writers for Product Personalility Mapping Collaborate with PMs to build Product Glossary Collaborate with Developers for Microcopy Hand-off UX Writing Kit Product Glossary (200 Terms) User Interviews (15) A/B testing & Writing flags Product Insights (Fullstory Recordings) Grammarly Tone of Voice integration Figma Plugin integration (Content Reel) Performance Collaboration Data Integrations Competitor Benchmarking Documentation Updating Tone of Voice UXW Roadmap
  • 10. Product Glossary Sep 2023 Performance Data Integration 10 User Interviews Sep 2022 Figma Content Tool Integration Aug 2022 User Experience Writing Kit Jul 2023 Milestones Performance
  • 11. Q 3 Indicators Release Date UX Writing Kit PERFORMANCE Jul 25 Tone of Voice Updation PERFORMANCE Jul 10 User Insights DATA Aug 1 Competitor Benchmarking Documentation DATA Aug 20 Figma integration INTEGRATIONS Aug 10 Q 4 Indicators Release Date Product Glossary (150- 200) PERFORMANCE Oct 1 A/B Testing & Writing Flags DATA Oct 15 Product Insights DATA Nov 10 Quarterly Calendar
  • 12. • • • Improvement and Iteration Building a strong UX Ecosystem by establising a framework Set Up Workshops Next Steps
  • 13. Q&A