User Experience Design in Internet business (UED) is common sense of understanding your customers well….virtual reality, seo, internet

1. In Internet business User Experience Design (UED) is common sense of understanding your customers well…. Part 2 Intermediate level All about internet and users… Preeti Arora

2. People don’t have patience– Internet is a sea in which many options are available so if people don’t get answers immediately they give up and go to another option….

3. You need to be there where the users are….so know thy users first

4. Who are the users….?

5. The Demographics are Total Internet users we have in the world 2010

6. The Demographics are Total Internet users we have in the world 2010 1966,514,816 28.7% of total population in the world

7. The Demographics are Total no. of users in top 5 countries 78.2% 99,143,700 Japan 4. 6.9% 81,000,000 India 5. 77.4% 239,232,863 United States 3. 67.6% 337,779,055 European Union 2. 31.8% 420,000,000 China 1.

8. Which language they speak….?

9. The Demographics are Top Ten Languages in the internet 28.7 % 1,966,514,816 WORLD TOTAL 14.6 % 350,557,483 Rest of the Languages 36.4 % 1,615,957,333 TOP 10 LANGUAGES 55.2 % 39,440,000 Korean 42.8 % 59,700,000 Russian 17.2 % 59,779,525 French 18.8 % 65,365,400 Arabic 78.6 % 75,158,584 German 33.0 % 82,548,200 Portuguese 78.2 % 99,143,700 Japanese 36.5 % 153,309,074 Spanish 32.6 % 444,948,013 Chinese 42.0 % 536,564,837 English

10. What do they do….?

11. The Demographics are Total Population in the world 2010 6,845,609,960

12. The Demographics are Total Population in the world 2010 6,845,609,960 68.26% of population has IQ level of 85 to 115 on Bell curve

13. The Demographics are Total Population in the world 2010 6,845,609,960 IQ score | Type of person with that score 70 | Mentally handicapped individual 80 | High school pupil/Minimum wage worker 90-110 | Degree student/Decorator/High street worker/Joiner 120+ | Masters student/Manager/Journalist/Accountant/Professional 130+ | PhD student/Chief Executive 140+ | University professor/Top government official/Gifted individual 160+ | Scholar/Army General 170+ | Genius

14. The Demographics are Total Population in the world 2010 6,845,609,960 68.26% of population has IQ level of 85 to 115 on Bell curve The difference between have and have not nation is intelligence

15. The Demographics are Total Population in the world 2010 6,845,609,960 68.26% of population has IQ level of 85 to 115 on Bell curve The difference between have and have not nation is intelligence When population increases IQ of people decreases

16. Learn more about your users….

17. The Demographics are Total Population in the world 2010 6,845,609,960 Visual (spatial) : They prefer using pictures, images, and spatial understanding. Verbal (linguistic) : They prefer using words, both in speech and writing.

19. Mobile Internet Will Overtake Desktop Internet Soon …. Are we making our websites mobile friendly

20. The Demographics are Total Mobile users in the world 4,600,000,000 67.6% of the total population in the world

21. The Demographics are 30.6% people use mobile internet The total number of mobile internet users are expected to reach 134 million (43.5%) by 2013

22. Do you know that people enjoys aesthetically pleasing items more then user friendly items….

23. Out of Box Experience is The first impression which describes user’s first interaction and experience with the product or service.

26. Technology is doubling its speed after every 10 to 11 years….

27. But Internet is doubling its speed after every 18 months….

28. So what can we do to add more users on internet….

29. How to increase site traffic Website traffic means the number of hits the site has, the number of page views, the number of sessions or the number of unique visitors. All these are indicators of website traffic. Optimize your site (SEO). Try to come on the top on the search engines when people search for keyword phrases related to your products or services. Get your site listed in directories. Submit your site to all the major web directories. This will generate traffic directly from the directories and will help to improve your link popularity. Get listed in search engines. Submit your site to all the major search engines. Get links to your site. Get people with complimentary sites to link to yours. Links lead to clicks onto your website and help to improve your search engine rankings. Buy links to your site. Buy text links on other websites. That will make more spiders stop by, more people will click through, and I will create better search engine rankings. Buy banner ads. Buy banner ads on other websites. It helps to build brand recognition.

30. How to increase site traffic Pay for clicks to your site. Pay for clicks on the search engines so that people will see your site in the sponsored links section of the search results when they search for keyword phrases related to your products or services. Use public relations (PR). Get news coverage of your business and your site. Approach online and traditional media. This will often lead to others placing links pointing to your website, which leads to more clicks and also to improved search engine rankings. Use E-mail marketing. It’s effective for the cost. Send out your special offers. Use off-line marketing. Promote your site. Put your url on all your license plates. Paint it on your car. Buy newspaper and yellow pages ads with your url. Put up flyers and stickers. Sponsor a little league team. Do anything and everything to spread the word about your website around your city. Get published. Write articles for publication on other websites. The author profile will link to your site. The article will show that you're an expert. Publish yourself. Write articles for your own site regularly. This will help you to be visible on the search engines and convince your visitors to come back over and over.

31. How to increase site traffic Create a newsletter. Ask visitors to sign up for your newsletter, and give them an option to send it along to people they know. Send them a newsletter regularly with new articles or with special offers of the month and the latest products. Give awards for excellent sites in your niche. This helps you add more links back to your site and establishes you as a credible reviewer, like an expert in your space. Create an RSS feed. Give people another way to interact with your content. Be accessible. Build your site in such way that it is accessible to all browsers and to Mobile phones, PocketPC and Palm Pilot users. People with disabilities buy things too. Make your site Section 508 complaint.

33. Virtual Reality is to create an artificial environment by creating stimulation through machines or devices, it gives user the feel of real environment i.e. animated e learning CDs…. can be used in tutorials and banners by making them animated. To read more http://en.wikipedia.org/wiki/Virtual_reality

34. Artificial Intelligence is the science and engineering of making intelligent machine…. can be used in action buttons right now. To read more http://en.wikipedia.org/wiki/Artificial_intelligence

35. Simulated Reality is the method to transmit data from computer to the user in which the user may or may not know that he is under some kind of simulation…. can be used in designing of the information architecture of the website by understanding the psychology of the maximum users. To read more http://en.wikipedia.org/wiki/Simulated_reality

37. So UED is…. To understand the point of view of the user and making him understand what your product can do to simplify his problems… Its all about taking care of each other, communicating properly and an effort to create a mutually beneficial relationship….

38. Thank you by Preeti Arora [email_address] Click here for Part 1 http://www.slideshare.net/priiti/presentation1-5087292