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Universities Anchoring
Regions
Thinking, Behaving and Doing Differently
Ed Morrison
Purdue University
What is your
Flat Earth
Moment?
My Flat Earth Moment:
Mazda, Hiroshima, Japan, 1984
We try to fix old systems…
Instead of linking and leveraging (to create
new systems)…
Thinking
Differently
Behaving
Differently
Doing
Differently
It comes down to this….
7
From this…. …to this
Thinking differently…
Behaving differently…
Rediscovering the power of civility
…to fast and agile
Doing differently
!
From slow and linear…
A discipline that is replicable, scalable and
sustainable…
Proof Points
Oklahoma City,
1993
Photo by: Luke Barrett
Oklahoma City,
Today
Charleston, SC
2001
Ernest Andrade, Founder
Charleston Digital Corridor
(An idea)
Today…
Top 10 fastest city for
software and Internet
development
Mapping the
investments
TotalTrained
0
4,500
9,000
13,500
18,000
Target Actual
Purdue exceeded training targets by 2.7 X
Rockford Aerospace
Build clusters with these approaches
Why are people getting interested in
Strategic Doing?Why are people calling us?
Why are people getting interested in
Strategic Doing?
We are cracking
the code on
collaboration
Thinking
Differently
Behaving
Differently
Doing
Differently
It comes down to this….
The Future
Had enough?
Source: Clipart by C Charley-Franzwa - http://clipartof.com/50191
Time to reset the debate…
Indiana Innovation Platform
Purdue’s
Innovation
Ecosystem
Purdue’s
Startup
Ecosystem
Purdue
Foundry
Purdue
Research
Foundation
Discovery
Park Purdue
TAP
Purdue
Extension
Purdue: Two Ecosystems
Current
Innovation System
Future
Innovation System
The Innovation Acceleration Network
Purdue
Core
Innovation
Lab
(Core Lab)
(iLab)
1
iLab
2
iLab
n
Innovation Acceleration Network
with Market-Facing
Innovation Disciplines
University
and College
Centers
Unviersity
Unviersity
Unviersity
University
College
1College
1
College
2College
2College
2
Colleges and
Departments
College
College
College
College 1 Departments
Existing
Engagement
Networks
Purdue
Extension
Purdue
TAP
Engagement…the most powerful lens to see the 21st
Century university
If your actions inspire others to
dream more, learn more, do more
and become more, you are a leader.
!
John Quincy Adams
Thank you
Ed Morrison
Purdue University
edmorrison@purdue.edu

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Universities Anchoring Regions