Unit VI Case Study Video Transcript Now food trucks in cities across the country, these rolling restaurants are popping up everywhere, providing hungry lunch breakers and late-night bar crawlers with a cornucopia of fast, easy fuel, and all on the cheap. And running one means no office politics, just cooking and cash. At least that's what two foodies were thinking when they whetted their appetite for a taste of entrepreneurship. Here's ABC's Reena Ninan. Go around them, and make an L. It's a Thursday evening just north of downtown Columbus. Is this what you had in mind? That's perfect. Despite the threatening sky, a trio of pioneers are setting up for dinner, among them, That Food Truck. Never a dull day in the life of a food truck, I'll tell you that much. These mobile restaurants are the fastest-growing segment of the dining industry. Three years ago, we had no idea we were getting into a whole food truck revolution. Seems like everyone's brother thinks it might be fun to cook and be your own boss. But it's also a risky business with razor-thin margins— The batter is a wheat and rice flour mix. --and a fickle clientele. You gave up a job in finance to run a food truck? I'd been doing it for eight years, and I had been looking to do something a little more adventurous. Despite the odds, Dan Kraus and Steve Concilla are determined to give it a go. Thank you much. Bacon-cheese, sir. Dan, trained as a butcher, and Steve, a former finance guy, started dreaming about getting a truck back in 2011.They found a used FedEx truck and spent the next few months retrofitting it. What do you want? Pork or chicken? Through a few test luncheons— I learned that it's crazy hot on the truck. Did you have [? a little? ?] Yes. I learned we have to prepare and prepare— Hot jambalaya. --and keep preparing. But making it depends on more than just cooking good food. Here in Columbus, these newbie businessmen get support from a nonprofit development organization called ECDI. We have a small kitchen that rents out for $18 an hour. So if I own a food truck, what would be a benefit of working out of this space here? What do I get for my money? We help them with the marketing aspect. We help them with social media. We help them with food safety. We also go out and network and find them locations to do their jobs. There's also a secure parking lot, electrical hookups, grease disposal, and industrial-sized sinks, and, for Dan and Steve, cash. And don't spend more than you have to. But also make sure you pay yourselves. Having already sunk most of their savings and generous family loans into the truck, the two find themselves short. A $20,000 loan from ECDI will cover the last-minute expenses. We definitely have some inventory to go buy, a couple more kitchen equipment pieces. In this hyper-trendy business, you've got to have an angle. For That Food Truck, the hook ...

1. Unit VI Case Study Video Transcript
Now food trucks in cities across the country, these rolling
restaurants are popping up everywhere,
providing hungry lunch breakers and late-night bar crawlers
with a cornucopia of fast, easy fuel, and all
on the cheap. And running one means no office politics, just
cooking and cash. At least that's what two
foodies were thinking when they whetted their appetite for a
taste of entrepreneurship. Here's ABC's
Reena Ninan.
Go around them, and make an L.
It's a Thursday evening just north of downtown Columbus. Is
this what you had in mind?
That's perfect.
Despite the threatening sky, a trio of pioneers are setting up for
dinner, among them, That Food Truck.
Never a dull day in the life of a food truck, I'll tell you that
much.
These mobile restaurants are the fastest-growing segment of the
dining industry.
Three years ago, we had no idea we were getting into a whole
food truck revolution.
Seems like everyone's brother thinks it might be fun to cook and

2. be your own boss. But it's also a risky
business with razor-thin margins—
The batter is a wheat and rice flour mix.
--and a fickle clientele. You gave up a job in finance to run a
food truck?
I'd been doing it for eight years, and I had been looking to do
something a little more adventurous.
Despite the odds, Dan Kraus and Steve Concilla are determined
to give it a go.
Thank you much.
Bacon-cheese, sir.
Dan, trained as a butcher, and Steve, a former finance guy,
started dreaming about getting a truck back
in 2011.They found a used FedEx truck and spent the next few
months retrofitting it.
What do you want? Pork or chicken?
Through a few test luncheons—
I learned that it's crazy hot on the truck. Did you have [? a
little? ?]
Yes.
I learned we have to prepare and prepare—
Hot jambalaya.

3. --and keep preparing.
But making it depends on more than just cooking good food.
Here in Columbus, these newbie
businessmen get support from a nonprofit development
organization called ECDI.
We have a small kitchen that rents out for $18 an hour.
So if I own a food truck, what would be a benefit of working
out of this space here? What do I get for my
money?
We help them with the marketing aspect. We help them with
social media. We help them with food safety.
We also go out and network and find them locations to do their
jobs.
There's also a secure parking lot, electrical hookups, grease
disposal, and industrial-sized sinks, and, for
Dan and Steve, cash.
And don't spend more than you have to. But also make sure you
pay yourselves.
Having already sunk most of their savings and generous family
loans into the truck, the two find
themselves short. A $20,000 loan from ECDI will cover the last-
minute expenses.
We definitely have some inventory to go buy, a couple more
kitchen equipment pieces.

4. In this hyper-trendy business, you've got to have an angle. For
That Food Truck, the hook is a seasonal
menu from locally-grown ingredients.
I'm starting the spicy carrot chips.
That doesn't just mean veggies. A farm an hour away provides
meat and eggs. After all, this is the
Midwest.
Top round.
Oh, wow, look at that.
50 pounds.
Pleasure.
Before hitting the streets, one last step, clearance from the
Board of Health. If you think food trucks are
not as heavily inspected as traditional restaurants are, you'd be
wrong. Everything inside—
Just remember not to put any chemicals or anything above a
prep area.
--and outside is closely checked.
It has to be three inches, though, Columbus, Ohio. We do need
43219.
The truck passes. Now it's time to get some customers.
My mandolin broke this morning, so it's kind of throwing a
little wrench in the works there.
Opening day, last July.

5. Tonight we have chicken confit with the arugula salad and the
cherry-dijon vinaigrette.
The first few hours are slow, but good for getting the kinks
worked out.
I'm going to give you some chips too.
At the end of the first night—
Total sales, $187.
For the first day? All right.
Okay first night sales might have been a little disappointing.
But of course, Steve and Dan aren't about to
give up.
Chicken confit and a squash fritter.
They're awesome.
When we next catch up with That Food Truck three months later
in October, they're still learning.
It's 100 times harder than I ever thought it would be to open up
my own business.
Business is picking up, and the duo is getting a good reputation
for innovative truck cuisine—
I'm hungry.

6. --but it's still nonstop. But you guys are doing the butchering.
You're doing the cooking. You're doing the
scrubbing of the pots.
Bakery runs and maintenance. The list goes on. It's a never-
ending list. You cross five off, you add five
more.
Yeah, even if you have a day off, you don't have a day off.
So is this profitable, if you're working practically 24 hours a
day?
In the beginning, no. But you know what? It's a lot more
satisfying since it's ours.
And good for the bottom line? Steve's parents have been
regulars since the first meal. So what did you
think when your son said, I'm going to leave my finance job and
start a food truck?
It was not my life plan for him. It really was not. So I have to
say, my first reaction was not positive.
Lured by the tasty offerings, he's starting to come around.
I hope they can make a living. Let's be frank.
Yeah.
Do you think they can? Do you think it will turn a profit?
I do. I do. I think it's going to take a while. Like any new
business, they've gotten a lot of the kinks out.
Getting a lot of critical acclaim. But it's retail, so it's location,

7. location, location.
So what have you learned, now that it's been up and running for
a couple of months?
Everything takes longer than expected. And it's always a slow
start. Not making any money, that's the
hardest.
Columbus has several huge food truck festivals.
It's the busiest we've been, and we're hoping to sell out.
I'm sold out of 20 pounds of bacon, about 50 orders of veggie
burgers.
Even though these events are packed with customers and great
for exposure, it's still just one part of the
income puzzle.
That will be $7, please.
So even in the chill of a wintry December day, six months after
selling their first dinner—
Thank you so much.
You are welcome. Enjoy.
--Dan and Steve are out as often as the weather promises a
profit, constantly reworking their business
plan.

8. Truck-dusted popcorn.
Maybe a new spice? A meat delivery option?
The truck makes money when it's going, but we really need to
establish a way to earn income when the
truck's not out.
All right, ladies. I got two pot roasts.
Still, there's no hesitation they made the right decision to give it
a go.
I don't want to take a day off anytime soon, personally. But you
know, I can say that because this is my
business.
Can we get a squash fritters?
Absolutely.
For Nightline, I'm Reena Ninan in Columbus, Ohio.
Week 3 Discussion 1 High-Stakes Standardized Testing
[WLO:1][CLOs:2,6]
One type of summative assessment that receives a lot of
publicity is high-stakes standardized testing. We have probably
all been in a position, whether in school, or even within our
professions, when we were required to take high-stakes
standardized tests, the results of which had either positive or
negative consequences. For example, a high-stakes standardized
test could mean receiving or not receiving a high school
diploma, being able to join the military, or being able to
practice in the teaching, medical, or legal field.
Some examples of high-stakes testing include:

9. · ACT or SAT or GMAT
· State specific tests
· Measures of Academic Progress (MAP)
· Praxis
· Armed Services Vocational Aptitude Battery (ASVAB)
Prepare
Prior to beginning work on this discussion,
· Read Chapter 10: Standardized Test and High-Stakes Testing
in your text.
· Find an image that reflects your personal views of high-stakes
standardized testing.
· Search for two peer-reviewed journal articles in the Ashford
University Library; one that supports and one that contradicts
your view of high-stakes standardized testing. Your articles
should be no more than five to eight years old.
Reflect
Consider your experiences that have influenced your views on
high-stakes standardized testing. Should high-stakes
standardized testing be required to earn a teaching or medical
license? Should it be required to be able to join the military?
Write
Complete the following:
· Post an image that reflects your views of high-stakes
standardized testing. Be sure to cite where you received your
image from. Use the Ashford Writing Center for support with
APA formatting. (Links to an external site.)
· Describe how this image reflects your views on high-stakes
standardized testing by sharing your experiences with taking
these kinds of tests whether in school or your professional life.
· Summarize the two articles you found in the Ashford
University Library and describe how these ideas support and
contradict your views on high-stakes standardized testing.
· Select one of the views of intelligence from Chapter 10.3.
Briefly describe the view and provide your own critique. Do
you agree or not agree? Why? How might the view of
intelligence support or contradict the use of high stakes

10. standardized tests?
· Discuss whether you think high-stakes standardized testing
has a place in education and the work place. Why or why not?
Provide evidence from the readings to discuss the pros or cons
of high-stakes standardized testing.
Guided Response (Due Monday, Day 7): Post replies to at least
two peers by the close date of this discussion. Examine their
views on high-stakes standardized testing and share any
similarities or differences in your views. Provide one additional
article or video that would either support or refute your peers’
views.
Though two replies are the basic expectation, for deeper
engagement and learning, you are encouraged to provide
responses to any comments or questions others have given to
you. Remember, continuing to engage with peers and the
instructor will further the conversation and provide you with
opportunities to demonstrate your content expertise, critical
thinking, and real-world experiences with this topic.
Required Resources
Text
Lefrançois, G. R. (2013). Of learning and assessment. Retrieved
from https://content.ashford.edu/
· Chapter 6: Summative Assessment
· Chapter 7: Performance-Based Assessment
· Chapter 8: Teacher-Made Assessments
· Chapter 10: Standardized Tests and High-Stakes Testing
Web Page
Yale Center for Teaching and Learning. (2018). Creating and
using rubrics (Links to an external site.). Retrieved from
https://ctl.yale.edu/Rubrics
· This web page provides information about creating rubrics and
will assist you in Creation of Summative Assessment
assignment.
Accessibility Statement (Links to an external site.)Privacy

11. Policy (Links to an external site.)
Recommended Resources
Text
Brookhart, S. M. (2013). How to create and use rubrics for
formative assessment and grading. Retrieved from
http://ebookcentral.proquest.com
· The full-text version of this text is available through the
Ebook Central database in the Ashford University Library. This
text provides information about performance-based assessments
and may assist you in your Creation of Summative Assessment
this week.
· Chapter 1: What are Rubrics and Why are they Important?
· Chapter 3: Writing or Selecting Effective Rubrics
Educators in Connecticut’s Pomperaug Regional School District
District 15. (1996). What is performance-based learning and
assessment, and why is it important? (Links to an external site.)
In K. M. Hibbard (Ed.), A teacher’s guide to performance-based
learning and assessment. Retrieved from
http://www.ascd.org/publications/books/196021/chapters/What_
is_Performance-
Based_Learning_and_Assessment,_and_Why_is_it_Important%
C2%A2.aspx
· Chapter 1 provides information about performance-based
assessments and may assist you in your Creation of Summative
Assessment this week.
Accessibility Statement does not exist.
Privacy Policy (Links to an external site.)
Article
Brualdi, A. (2000, February). Implementing performance
assessments in the classroom. Classroom Leadership (Links to
an external site.), 3(5). (Reprinted from Practical Assessment,
Research & Evaluation, 6[2], 1-3). Retrieved from
http://www.ascd.org/publications/classroom-
leadership/feb2000/Implementing-Performance-Assessment-in-
the-Classroom.aspx (Original work published 1998).

12. · This article provides information about performance-based
assessments and may assist you in your Creation of Summative
Assessment assignment this week.
Accessibility Statement does not exist.
Privacy Policy (Links to an external site.)