This document discusses crowdfunding a project called The Empowerment Project through Kickstarter. It ran a 60 day campaign from March 28 to May 27, 2013 with a goal of raising $25,000 and ended up raising $28,590 from 404 backers. It provides tips for determining if crowdfunding is right, how to plan an effective campaign through traditional marketing methods like social media as well as less typical approaches like events and press, and emphasizes the importance of thinking creatively about marketing and paying attention to what drives donations.