Typhography is the art and technique of arranging type. It involves selecting typefaces, point size, line length, leading, tracking, and kerning. Typefaces are sets of characters that share design features and come in various weights, styles, widths, and slants. Point size is the basic unit of measurement in typography. Line length refers to the width of a block of text. Leading is the distance between lines of type. Tracking affects the overall spacing of text, while kerning adjusts the spacing between two characters.