Txtbuddies is a mobile marketing platform that allows advertisers to create and manage SMS campaigns. The platform provides tools for targeting campaigns by demographics like gender and age, as well as by country, city, and mobile carrier. It also offers analytics on viewer demographics and campaign performance. Campaigns can be created by selecting media content to include in messages, setting flight parameters like dates and caps, and defining targeting criteria. The dashboard provides consolidated views of campaign status and metrics to help users optimize future campaigns. Mediawire is the company behind the Txtbuddies platform and provides various mobile marketing solutions to clients.

1. TXTBUDDIES
Campaign Manager

2. Understanding the campaign creation
processes
TXTBUDDIES
Target Audience Service Definition Product adoption Segmented offer
Data Mining
Qualified
Community Campaign Mobile Campaign
database Provisioning Management
Wireless Logistics

3. How to manage your campaigns…
• Login via an advertiser link on the website
www.txtbuddies.com

4. Use of the standard txtbuddies login process

5. Campaign Dashboard. Consolidated status view
across all campaigns. Dissect by individual
campaigns.

6. Drop down menu selection for individual
campaigns.

7. Summary view over past 7 days. Select day
range is included.

8. Community demographics. Determine subscriber
gender / age by Country / City

9. Viewer demographics. Determine subscriber
impression views by age/gender and Country / City
dissections

10. Campaign summary screen. Aggregate status at a
glance. Edit, Delete, Stop, Pause, Start campaigns.

11. Create a campaign. Select pre-approved media
from the drop down menus. This content is hosted
on the Mediawire FMS (Flash Media Server)

12. Mouse over to preview media content. Mix and match
media content, key in your text tag.

13. Add an arbitrary revenue value for tracking and
accounting purposes.

14. Define your campaign flight parameters. Start / end
date / time. SMS cap, gender, age range.

15. Target the countries for your campaign.

16. Target the cities for your campaign.

17. Target the mobile carriers for your campaign.

18. Target the individual day parts for your campaign.

19. Account details, running balance, alerts, password
reset.

20. About Mediawire
Mediawire is a new media digital services company with offices in Australia and
Malaysia. Our existing social community exceeds 0.5m members in SE Asia.
Backed by Venture Forth Capital, Mediawire has developed a niche as a leading
provider of mobile marketing solutions. Our portfolio includes:
txtbuddies – ad sponsored SMS platform Office Buddies – corporate SMS marketing platform
Mediawire Campaign Manager BuddiRewards – customer loyalty application
Mediawire Pty Ltd www.mediawire.tv +61411148400