InteractMedia provides an interactive customer journey service through SMS, video, email and mobile websites. Their managed service incorporates these mediums into marketing campaigns and measures effectiveness. Key benefits include a low-cost subscription model, real-time reporting of leads generated, and measurability of all campaigns to increase engagement, sales and lower customer acquisition costs. InteractMedia specializes in mobile marketing strategies and campaigns to build brand awareness and drive accelerated sales across platforms.
Big Data, Bigger Campaigns: Using IBM’s Unica and Netezza Platforms to Increa...graemeknows
Is your organization challenged by the explosion of data and increasing expectations for results? Unica Campaign Management and IBM Netezza appliances can provide capabilities to address and overcome them. This presentation offers customer case histories and performance studies that provide insights in today's world where digital and traditional channels are increasingly intertwined.
Why Programmatic Ad Fraud Exists
Open nature of the programmatic advertising marketplace
Ad fraud is technically not illegal
Lack of proper incentives across the entire supply chain
Not Your Typical Marketing Campaign: The Next Wave of Technology- Driven Mark...Florian Gröne
In a world overrun with marketing messages, the next wave of marketing technology will cut through the clutter, building automated marketing campaigns that address your customers’ wants and needs individually. The result: greater customer intimacy, improved loyalty, and higher revenues. Moving quickly will gain real competitive advantage for you, so start planning for the future now.
MaxAxion is a specialist, performance focused, digital media sales house connecting brands and agencies to their desired audiences using a combination of Low-tech (Wi-fi, SMS, Please Call Me), Programmatic & Premium digital advertising.
La Experiencia del Cliente: cumpliendo con la promesa de la marcaMundo Contact
Santiago Ontañón, Director de Ventas para Retail de Oracle México en el marco del Congreso CRM + Social Media + Centros de Contacto México 2012 en el WTC de la Ciudad de México
Big Data, Bigger Campaigns: Using IBM’s Unica and Netezza Platforms to Increa...graemeknows
Is your organization challenged by the explosion of data and increasing expectations for results? Unica Campaign Management and IBM Netezza appliances can provide capabilities to address and overcome them. This presentation offers customer case histories and performance studies that provide insights in today's world where digital and traditional channels are increasingly intertwined.
Why Programmatic Ad Fraud Exists
Open nature of the programmatic advertising marketplace
Ad fraud is technically not illegal
Lack of proper incentives across the entire supply chain
Not Your Typical Marketing Campaign: The Next Wave of Technology- Driven Mark...Florian Gröne
In a world overrun with marketing messages, the next wave of marketing technology will cut through the clutter, building automated marketing campaigns that address your customers’ wants and needs individually. The result: greater customer intimacy, improved loyalty, and higher revenues. Moving quickly will gain real competitive advantage for you, so start planning for the future now.
MaxAxion is a specialist, performance focused, digital media sales house connecting brands and agencies to their desired audiences using a combination of Low-tech (Wi-fi, SMS, Please Call Me), Programmatic & Premium digital advertising.
La Experiencia del Cliente: cumpliendo con la promesa de la marcaMundo Contact
Santiago Ontañón, Director de Ventas para Retail de Oracle México en el marco del Congreso CRM + Social Media + Centros de Contacto México 2012 en el WTC de la Ciudad de México
Mobile Marketing and Messaging Platform - Product showcase by TTAG Systemsttagnow
Capture the attention you need for a successful marketing campaign with Mobile Marketing and Messaging Platform from TTAG Systems. Immediately engage your customers through text messaging campaigns such us coupons, votes, surveys with no apps or browsing involved.
The Evolution of Business Development: Embracing Digital TransformationAccountSend.com
Attention Global Visionaries! E-commerce's Revolutionary Impact on Business Development. Explore online sales, secure transactions, and personalized shopping experiences for global reach!
Read the full article here: https://accountsend.com/the-evolution-of-business-development-embracing-digital-transformation/
Prospect, Connect, and Convert with Confidence
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Powering 4,000+ Sales & Business Development Teams
Visit https://AccountSend.com now and take advantage of our 1,500 FREE CREDITS with each plan and supercharge your client acquisition process!!
Leveraging the Power of Data:
Laser Target New Leads & Clients with All the Right Data Attributes
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Seamlessly Integrate with Your CRM through Direct Zapier Integration
Flexible Monthly Plans with No Contracts, Cancel Anytime
To learn more about how we can help you Prospect, Connect, and Convert by accessing our database of USA decision makers with accurate B2B contact info of email, phone, job title, location, company size, and more, visit our website, https://accountsend.com.
Visit our Socials to get more data tips and tricks to grow your business:
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Guide to Programmatic Media buying for recruitment. Top tips, explanation of strategic uses, examples of how ads are targeted and all the important terms decoded.
SmartSharing - Share & Win
Smart Endorsement of your brand on Facebook
Best Innovate way to do Social Marketing
Social Media Marketing & Mobile Marketing Tool
OneRing for marketing agency Consumer Engagement PracticesJisamath
OneRing is a dynamic Mobile Engagement Platform that is used for lead generation, call-back service, voting, and mobile verification by just a missed call. The mission of One Ring is to connect the maximum number of commercial audiences with the voice-free set up so that they can have seamless interaction with their clientele while saving costs at the same time.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
GridMate - End to end testing is a critical piece to ensure quality and avoid...ThomasParaiso2
End to end testing is a critical piece to ensure quality and avoid regressions. In this session, we share our journey building an E2E testing pipeline for GridMate components (LWC and Aura) using Cypress, JSForce, FakerJS…
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Epistemic Interaction - tuning interfaces to provide information for AI support
Interactmedia Uk Ltd. Overview
1. Interaction Made Simple
Jon Parker Scott Davies
07710 359420 07545 808481
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
2. Executive Summary - Service Overview
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
3. Executive Summary (2)
Features
• Interactive service to promote brand and spend
• Incorporates SMS, video, email and the mobile website
• Managed Service – used in print, in-store, online and TV/radio ads.
• InteractMedia uses specific campaign codes to measure effectiveness in
order to drive better results and increase interactions.
Benefits
• Low cost subscription/licence based model.
• Real-time leads generated reporting solution
• All campaigns are measurable.
• Drives engagement & sales whilst lowering the cost of acquisition.
Brilliant Technology for Brilliant Marketing
Delivering the Interactive Customer Journey
Create - Engage - Motivate - Reward - Communicate
4. Executive Summary –
Here’s what we do in a nutshell
Steps for Success
1. We work with you to plan your
campaigns and align them with
business & marketing objectives
2. All services are created along a
customer timeline and incorporate
calendar dates and events specific to
the customer within the campaign
framework
3. We build and test your campaign ideas
4. We launch and monitor results
5. We adjust & improve as we go.
6. We provide performance MI for your
consideration
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
5. InteractMedia - Who are we?
Specialists In Mobile Marketing Activities with over 15 years
experience of consumer mobile interaction & marketing.
Specialising in…
• Interactive Consultancy
• Mobile Strategies
• Mobile Based Interactive Campaigns
• Interactive Digital Signage
• Mobile to Online / Mobile to Store Footfall
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
6. Consumer Steps
SMS offers the first communication step to a wider delivery of content…
SMS Content Connecting to…
100% market penetration Short Message Content Social Media
100% readership Activities WAP
Cheapest communication route Registrations Mobile Sites
No data package required Voucher/Barcode Delivery Online Sites
No service issues (e.g. 3G/Low Service) 3rd Party Connectivity App Download
Responsive Data Collection
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
7. Our Platform
DIALOGUE MANAGE PUBLISH
Dynamic build Instant Reports Moderation
tools
CRM/User Data Push to….
Cross platform
communication 3rd Party Feeds Online/DOOH
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
8. Brand Awareness to Accelerated Sales
Cross Platform – Cross Media – Cross Channel
Billboards / Digital Signage
Print / Magazines
Television Advertising
On Pack Promotion
Create an
ongoing
In Store Promotion dialogue with
your customer
while they are
on the move
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
9. Interaction comes from many sources
Interaction isn’t just about collecting numbers. Implementing the correct service for the right
reasons will create a more detailed database, track users, drive deeper relationships with
consumers, drive footfall and ultimately increase revenue.
Product information - Txt / WAP / URL
Subscriptions, VIP offers, news, alerts Data collection
Competitions, games, registration drivers Profiling
Customers
will text for Polling opinions/feedback, voting Voucher redemption
Registration requests / sampling request Tracking
Voucher code distribution, online drivers
Barcode redemption, QR code launch
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
10. Our Tools
InteractMedia specialises in implementing unique mobile strategies from one-off promotional
solutions through to integrated mobile systems to support ongoing marketing campaigns.
Our innovative build solution makes us more agile than any other solution on the market. This
means we can provide the right solution for the right outcome, at speed and on budget.
We visually create your solution, instantly manage the content and data, launch quickly.
Dear Mr Davies,
thank you for your
comments. As a
reward use this
code for
10% off at
www.xxxxx.com
VISUAL BUILD REALTIME MANAGEMENT TOOLS LAUNCH
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
11. The Possibilities…
The possibilities are endless!
Mobile is the only 24/7 communication device that connects directly to the
consumer.
Attracting the consumer is only half the battle… the next steps are to…
Engage
With simple calls to action can generate interaction with rich media.
Motivate
By creating a value added service
Reward
Customers by allowing the to see their name in lights, or posting opinions and
receiving voucher rewards.
Communicate
With ongoing dialogues strengthening brand awareness and sales opportunities.
… why not!
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate
12. InteractMedia UK Ltd
43 The Greenhouse. MediaCity UK. Salford. Manchester. M50 2EQ.
Tel +(44) 7710 359420 E: jon@interactmedia.co.uk W: www.interactmedia.co.uk
Create - Engage -Interactive Customer Journey
Delivering the Motivate - Reward - Communicate