This document provides information about value added services (VAS) in the mobile industry. It defines VAS as non-core services beyond standard voice and fax. Examples include ringtones, games, music, and information services. The document discusses how VAS has become important for mobile operators as a source of additional revenue due to declining average revenue per user from traditional services. It outlines the evolution and architecture of VAS and provides lists of major VAS categories and companies in India.
This document discusses the implementation of mobile TV services in Bangladesh. It begins by providing background on mobile TV and its history. It then discusses some key requirements for providing mobile TV services, including specifications for mobile devices and networks. The document outlines the architecture and formats used by True Services to deliver mobile TV content in Bangladesh via 3G networks. It provides details on the user experience, including available channels and advantages of the mobile TV service. In conclusion, it discusses some findings on network and device requirements for launching a mobile TV project.
What are the common challenges facing nonprofits looking to develop and adopt mobile efforts? In this session, we'll cover "build or buy," "one app or many," and other issues that are key to integrating mobile into your overall efforts, plus look at how SMS, QR codes, and other key technologies can advance marketing and member education.
Hungama is the largest provider of Bollywood and South Asian entertainment content. This document proposes new mobile value-added service (VAS) ideas for Hungama to expand its offerings. Market research found that consumers are interested in personalized, location-based, and educational services. Five ideas are proposed: 1) "Virtual Mate" - a personalized virtual friend, 2) "Let's Network" - a cross-platform messaging app, 3) "Agri Trader" - an agricultural trading platform, 4) "Let's Do Something" - a location-based recommendation service, and 5) "Flash Memory" - an educational flashcard app for on-the-go learning.
The document describes various digital products and services offered by nSTAR Resources including wallpapers, kids stories videos, a learning management app, an app store, SMS alert platforms, and voice platforms. The app store solution allows telecom companies to compete with third party app stores by hosting apps and games that can be purchased through mobile billing. The SMS alert platform offers various types of daily alerts on topics like astrology, sports, religion, and more that are delivered through short text messages. Contact information is provided for Ashish Navinchandra Bavishi to discuss these offerings further.
Txtbuddies is a mobile marketing platform that allows advertisers to create and manage SMS campaigns. The platform provides tools for targeting campaigns by demographics like gender and age, as well as by country, city, and mobile carrier. It also offers analytics on viewer demographics and campaign performance. Campaigns can be created by selecting media content to include in messages, setting flight parameters like dates and caps, and defining targeting criteria. The dashboard provides consolidated views of campaign status and metrics to help users optimize future campaigns. Mediawire is the company behind the Txtbuddies platform and provides various mobile marketing solutions to clients.
This document discusses Datamine's services for telecommunications companies, including building a customer-centric IT infrastructure to enable behavioral modeling and advanced customer segmentation using metrics, attributes, demographics and behavior scores. It provides solutions to simplify understanding complex customer data by encapsulating data handling complexities and implementing procedures to provide reliable customer information. Datamine also offers consulting services in IT, analytics, CRM and BI including requirement gathering, system architecture, data modeling and user interface design using standards like UML and RUP.
This document discusses how website analytics can be used to track online visitor behavior and optimize website effectiveness. Website analytics collects data on internet activity to determine how visitors are using a site and how they are finding it. This data can provide insights into how well marketing efforts are working, what visitors do on the site, how long they stay and more. Key metrics include pageviews, visits, bounce rates, session duration and conversion rates. The goal is to engage visitors and better understand their needs and behaviors.
This document discusses the implementation of mobile TV services in Bangladesh. It begins by providing background on mobile TV and its history. It then discusses some key requirements for providing mobile TV services, including specifications for mobile devices and networks. The document outlines the architecture and formats used by True Services to deliver mobile TV content in Bangladesh via 3G networks. It provides details on the user experience, including available channels and advantages of the mobile TV service. In conclusion, it discusses some findings on network and device requirements for launching a mobile TV project.
What are the common challenges facing nonprofits looking to develop and adopt mobile efforts? In this session, we'll cover "build or buy," "one app or many," and other issues that are key to integrating mobile into your overall efforts, plus look at how SMS, QR codes, and other key technologies can advance marketing and member education.
Hungama is the largest provider of Bollywood and South Asian entertainment content. This document proposes new mobile value-added service (VAS) ideas for Hungama to expand its offerings. Market research found that consumers are interested in personalized, location-based, and educational services. Five ideas are proposed: 1) "Virtual Mate" - a personalized virtual friend, 2) "Let's Network" - a cross-platform messaging app, 3) "Agri Trader" - an agricultural trading platform, 4) "Let's Do Something" - a location-based recommendation service, and 5) "Flash Memory" - an educational flashcard app for on-the-go learning.
The document describes various digital products and services offered by nSTAR Resources including wallpapers, kids stories videos, a learning management app, an app store, SMS alert platforms, and voice platforms. The app store solution allows telecom companies to compete with third party app stores by hosting apps and games that can be purchased through mobile billing. The SMS alert platform offers various types of daily alerts on topics like astrology, sports, religion, and more that are delivered through short text messages. Contact information is provided for Ashish Navinchandra Bavishi to discuss these offerings further.
Txtbuddies is a mobile marketing platform that allows advertisers to create and manage SMS campaigns. The platform provides tools for targeting campaigns by demographics like gender and age, as well as by country, city, and mobile carrier. It also offers analytics on viewer demographics and campaign performance. Campaigns can be created by selecting media content to include in messages, setting flight parameters like dates and caps, and defining targeting criteria. The dashboard provides consolidated views of campaign status and metrics to help users optimize future campaigns. Mediawire is the company behind the Txtbuddies platform and provides various mobile marketing solutions to clients.
This document discusses Datamine's services for telecommunications companies, including building a customer-centric IT infrastructure to enable behavioral modeling and advanced customer segmentation using metrics, attributes, demographics and behavior scores. It provides solutions to simplify understanding complex customer data by encapsulating data handling complexities and implementing procedures to provide reliable customer information. Datamine also offers consulting services in IT, analytics, CRM and BI including requirement gathering, system architecture, data modeling and user interface design using standards like UML and RUP.
This document discusses how website analytics can be used to track online visitor behavior and optimize website effectiveness. Website analytics collects data on internet activity to determine how visitors are using a site and how they are finding it. This data can provide insights into how well marketing efforts are working, what visitors do on the site, how long they stay and more. Key metrics include pageviews, visits, bounce rates, session duration and conversion rates. The goal is to engage visitors and better understand their needs and behaviors.
eMarketer Webinar: Mobile Ad EffectivenesseMarketer
The amount spent on mobile display advertising is expected to increase dramatically in 2014 as companies like yours shift budgets from desktop to mobile. But as you spend more on mobile, are you confident the metrics you’re using to gauge the effectiveness of your ad spend are valid? Topics in this webinar include: How have performance metrics for mobile display ads changed during the past year? Where are prices headed, and how does mobile display compare with desktop? Which mobile display ad formats are most effective—banners, rich media, video, social, local, native? What needs to be improved to further increase the effectiveness of mobile display ads?
This document outlines a marketing campaign plan for a new mobile banking application launched by First Citizen's Bank. The campaign's objectives are to raise awareness of the new app to 40% of target customers and achieve trial usage rates of 50% within 1 year and regular usage rates of 30% within 1 year. The 6-month, $1.7M multi-channel campaign uses print, broadcast, outdoor, and internet advertising to promote the app's benefits like convenience and security to their target audience of Gen X professionals in the East Coast. Key messages are that mobile banking saves time while maintaining the bank's focus on personal relationships.
The album artwork shows the artist provocatively dressed on a beach towel, giving off a "california vibe" to match the album title. Her bold hair color and the artwork's summery feel suggest carefree music for relaxed listeners. The imagery aims to highlight the type of people who would enjoy the music.
The title "Teenage Dream" indicates youthful songs to appeal to a young audience. A collaboration with Snoop Dogg aims to introduce new elements and fans from different genres. The single "California Girls" ties in with the carefree, provocative imagery often associated with Californians. The record label selects popular artists, so being signed is a positive sign for the music.
A2 Cross Media Promotion Campaign Analysisruthers64
This document provides guidance on analyzing promotional materials for a music album, including a digipak and poster. It outlines key elements to examine for each material, such as the main image, typography, composition, color scheme, and mode of address. Specific aspects are identified for different sections of the digipak, including the front and back covers. The document also provides examples of past student work and prompts the reader to introduce the artist, analyze each section of the materials, and relate design elements to audience appeal and music genre.
The document discusses optimizing value added services (VAS) for greater revenue generation. It covers 5 technology trends that are optimizing VAS delivery, including the growth of LTE, small cells, offloading data to WiFi and the internet, and machine-to-machine communications with policy enforcement. It also discusses how an IMS architecture can generate VAS revenue through services like VoLTE, video calling, and conferencing using a media resource function (MRF). The presentation concludes by emphasizing how the MPX-12000 MRF platform supports VoLTE, video, and other VAS through high definition voice and video processing capabilities.
Google Analytics vs Omniture SiteCatalyst vs In-ouse Webanalytics at iMetricsRoman Zykov
This document compares Google Analytics, Adobe/Omniture SiteCatalyst, and an in-house web analytics system. It provides an overview of Wikimart's custom system, including its data collection, storage, and users. Key areas of comparison include commerce metrics, campaign management, data export/import, product analytics, and support. The document concludes that for a large e-commerce site like Wikimart, SiteCatalyst is best for deep product analysis and managing a large number of marketing campaigns, while an in-house system enables deep analytics and integration with offline data.
The document describes Datamine's campaign management platform. It includes modules for defining target groups and campaigns, executing campaigns through various channels, analyzing campaign performance, and reporting. The platform uses customer data and segmentation rules to identify target groups. It allows interactive profiling and testing of target groups. Campaign results can be monitored through specialized reports.
The document discusses target group analysis for communication projects. It provides an overview of the topic, including what target group analysis is useful for, important information to gather, and common methods used. These methods include quantitative analysis through statistical data and qualitative analysis using interviews, focus groups, and observations. The document also provides examples of target group descriptions and discusses how quantitative and qualitative methods can be combined in analysis.
11 Steps to Analyze Data for Campaign PerformanceStrongView
To succeed in today's rapidly evolving marketing landscape, you need to understand how to collect, analyze, and leverage the massive and varied amount of data available. A system of data analysis, usable by data novices and ninjas alike, can unlock your campaigns’ performance potential.
Hear from StrongView’s Senior Strategist, Catherine Magoffin, as she lays out a step-by-step, soup to nuts process for data analysis, focused on digital marketing performance.
Key Topics
* Why it is so important to begin utilizing your customer data, today
* 11 Steps for harnessing your customer data into action
* Real life examples of success from Cooking.com and Redfin
The document provides a post-campaign report for a Google AdWords campaign run by GOMC students for PureFit protein bars. It includes sections on industry context, evolution of campaign strategy, key results including high click-through rates for nutrition-focused ads, and recommendations. The group learned about effectively optimizing AdWords campaigns, communicating with advertisers and clients, and that customers searching gluten/soy-free terms engaged well with PureFit's products. Challenges included limited availability and diverse skills, which were addressed through delegation and frequent emails.
Data Mining in telecommunication industrypragya ratan
Telecommunication companies generate huge volumes of data from their operational systems. They use data mining methods and business intelligence technology to handle business problems by analyzing call detail, customer, and network data. The main applications of data mining in telecommunications include fraud detection, network fault isolation, and improving market effectiveness. Data mining helps telecom companies detect fraud, gain customer insights, retain customers, determine profitable products and services, and identify factors influencing customer call patterns.
This document provides an overview of data mining in the telecommunications industry. It discusses how telecom companies generate tremendous amounts of data and can use data mining tools to extract hidden knowledge and insights from large datasets. Specifically, data mining allows telecom companies to better understand customers through segmentation and profiling, detect fraud, analyze network performance, and identify factors that influence customer call patterns to improve profitability. The document also covers types of telecom data, data preparation techniques like clustering, and applications of data mining such as marketing, fraud detection, and network fault isolation.
This document provides an overview of mobile technology and its growing impact. It discusses how mobiles have evolved from basic call and SMS devices to multifunction tools for internet access, apps, games, and more. Key points include:
- Mobiles are now used for calls, SMS, internet, apps, social media, education, business, healthcare, commerce, transportation and more.
- Emerging trends include mobile advertising, education, governance, banking, and embedding mobile technology in vehicles, appliances and more.
- The mobile industry is growing rapidly and projected to reach 8 billion subscriptions. It is a multi-trillion dollar industry and jobs market.
- The company profiled develops mobile apps and solutions
Digital Transformation in Food and RetailScopernia
Digital is disrupting the retail business in general in food retail in particular. The Digital Transformation of fresh food will be the catalyst for even more change to come. This deck shows 7 metaphors to better understand the powers of digital change and provides a framework to deal with the transformation of your own organization.
Smart Global Techs provides GPS and logistics solutions to businesses through its Smart Logistics platform. The platform offers centralized tracking and management of shipments and routes across Windows and web applications. Key features include real-time tracking, shipment management, route planning, alerts and notifications. The goal is to provide comprehensive logistics solutions that empower businesses with visibility and control over their operations.
Catch the highlights from MWC16 in this quick recap. Learn about everything that happened at Mobile World Congress, including new virtual reality devices, the latest developments in IoT, and much, much more.
Using Internet of Things (IoT) bring your business system together – from increasing process efficiencies to delivering better customer experiences to generating new revenue streams. With IoT, change your life in new insightful ways towards convenience and comfort. for more info visit https://tinyurl.com/yc82zs87
Geopaparazzi is an application for fast field surveys. Its simplicity and the possibility to use it on as good as any android smartphone makes it a trusty field companion for engineers and geologists, but also for tourists who wish to keep a geodiary and any user that needs to be aware of his position even in offline mode.
In Geopaparazzi it is possible to create text, picture and sketch notes and place them on the map. Notes can also be complex and form based in order to standardize surveys in which many people need to be coordinated.
In the last years the support for the visualization of spatialite vector layers and recently also editing possibilities for spatialite poligonal datasets has been added, allowing for some simple-yet-powerfull possibilities on vector data. Desktop tools are supplied to bring datasets from the GIS environment to Geopaparazzi and back.
The presentation will focus on the most important features of Geopaparazzi as well as the latest additions to the application in order to give a complete idea of the state of the art of the project.
- Crazy Tomato is a mobile advertising and content distribution company founded in 2005 with headquarters in Prague.
- Mobile advertising is a growing market, projected to reach $11.4 billion by 2011, as mobile phones become more capable of displaying ads and content.
- Crazy Tomato works with brands to create and distribute mobile ads, games, videos and other sponsored content to users' phones in order to promote products in this new highly personal advertising channel.
- They have worked with brands like BUDVAR, NICORETTE and RedBull to create mobile campaigns and see potential for many more companies to take advantage of advertising directly on consumers' phones.
The document discusses opportunities and challenges around capturing value from the Internet of Things (IoT). It notes that IoT offers opportunities across many industries to optimize operations through connected solutions. However, IoT projects often fail due to technical challenges around standards, security, and interoperability, as well as difficulties with organizational change management. To successfully capture IoT opportunities, the document recommends focusing on solving real business problems, justifying applications with data analytics, seeking quick wins, transforming organizational culture alongside technology, and integrating IoT with business processes.
The document discusses opportunities and challenges around capturing value from the Internet of Things (IoT). It notes that IoT offers opportunities across many industries to optimize operations through connecting devices and collecting data. However, IoT projects often fail due to technical challenges around standards, security, and interoperability, as well as difficulties with organizational change management. To successfully capture value from IoT, the document recommends focusing on solving real business problems, justifying initiatives with applications and data analytics, seeking quick wins, transforming organizational culture along with technology, and integrating IoT with business processes.
eMarketer Webinar: Mobile Ad EffectivenesseMarketer
The amount spent on mobile display advertising is expected to increase dramatically in 2014 as companies like yours shift budgets from desktop to mobile. But as you spend more on mobile, are you confident the metrics you’re using to gauge the effectiveness of your ad spend are valid? Topics in this webinar include: How have performance metrics for mobile display ads changed during the past year? Where are prices headed, and how does mobile display compare with desktop? Which mobile display ad formats are most effective—banners, rich media, video, social, local, native? What needs to be improved to further increase the effectiveness of mobile display ads?
This document outlines a marketing campaign plan for a new mobile banking application launched by First Citizen's Bank. The campaign's objectives are to raise awareness of the new app to 40% of target customers and achieve trial usage rates of 50% within 1 year and regular usage rates of 30% within 1 year. The 6-month, $1.7M multi-channel campaign uses print, broadcast, outdoor, and internet advertising to promote the app's benefits like convenience and security to their target audience of Gen X professionals in the East Coast. Key messages are that mobile banking saves time while maintaining the bank's focus on personal relationships.
The album artwork shows the artist provocatively dressed on a beach towel, giving off a "california vibe" to match the album title. Her bold hair color and the artwork's summery feel suggest carefree music for relaxed listeners. The imagery aims to highlight the type of people who would enjoy the music.
The title "Teenage Dream" indicates youthful songs to appeal to a young audience. A collaboration with Snoop Dogg aims to introduce new elements and fans from different genres. The single "California Girls" ties in with the carefree, provocative imagery often associated with Californians. The record label selects popular artists, so being signed is a positive sign for the music.
A2 Cross Media Promotion Campaign Analysisruthers64
This document provides guidance on analyzing promotional materials for a music album, including a digipak and poster. It outlines key elements to examine for each material, such as the main image, typography, composition, color scheme, and mode of address. Specific aspects are identified for different sections of the digipak, including the front and back covers. The document also provides examples of past student work and prompts the reader to introduce the artist, analyze each section of the materials, and relate design elements to audience appeal and music genre.
The document discusses optimizing value added services (VAS) for greater revenue generation. It covers 5 technology trends that are optimizing VAS delivery, including the growth of LTE, small cells, offloading data to WiFi and the internet, and machine-to-machine communications with policy enforcement. It also discusses how an IMS architecture can generate VAS revenue through services like VoLTE, video calling, and conferencing using a media resource function (MRF). The presentation concludes by emphasizing how the MPX-12000 MRF platform supports VoLTE, video, and other VAS through high definition voice and video processing capabilities.
Google Analytics vs Omniture SiteCatalyst vs In-ouse Webanalytics at iMetricsRoman Zykov
This document compares Google Analytics, Adobe/Omniture SiteCatalyst, and an in-house web analytics system. It provides an overview of Wikimart's custom system, including its data collection, storage, and users. Key areas of comparison include commerce metrics, campaign management, data export/import, product analytics, and support. The document concludes that for a large e-commerce site like Wikimart, SiteCatalyst is best for deep product analysis and managing a large number of marketing campaigns, while an in-house system enables deep analytics and integration with offline data.
The document describes Datamine's campaign management platform. It includes modules for defining target groups and campaigns, executing campaigns through various channels, analyzing campaign performance, and reporting. The platform uses customer data and segmentation rules to identify target groups. It allows interactive profiling and testing of target groups. Campaign results can be monitored through specialized reports.
The document discusses target group analysis for communication projects. It provides an overview of the topic, including what target group analysis is useful for, important information to gather, and common methods used. These methods include quantitative analysis through statistical data and qualitative analysis using interviews, focus groups, and observations. The document also provides examples of target group descriptions and discusses how quantitative and qualitative methods can be combined in analysis.
11 Steps to Analyze Data for Campaign PerformanceStrongView
To succeed in today's rapidly evolving marketing landscape, you need to understand how to collect, analyze, and leverage the massive and varied amount of data available. A system of data analysis, usable by data novices and ninjas alike, can unlock your campaigns’ performance potential.
Hear from StrongView’s Senior Strategist, Catherine Magoffin, as she lays out a step-by-step, soup to nuts process for data analysis, focused on digital marketing performance.
Key Topics
* Why it is so important to begin utilizing your customer data, today
* 11 Steps for harnessing your customer data into action
* Real life examples of success from Cooking.com and Redfin
The document provides a post-campaign report for a Google AdWords campaign run by GOMC students for PureFit protein bars. It includes sections on industry context, evolution of campaign strategy, key results including high click-through rates for nutrition-focused ads, and recommendations. The group learned about effectively optimizing AdWords campaigns, communicating with advertisers and clients, and that customers searching gluten/soy-free terms engaged well with PureFit's products. Challenges included limited availability and diverse skills, which were addressed through delegation and frequent emails.
Data Mining in telecommunication industrypragya ratan
Telecommunication companies generate huge volumes of data from their operational systems. They use data mining methods and business intelligence technology to handle business problems by analyzing call detail, customer, and network data. The main applications of data mining in telecommunications include fraud detection, network fault isolation, and improving market effectiveness. Data mining helps telecom companies detect fraud, gain customer insights, retain customers, determine profitable products and services, and identify factors influencing customer call patterns.
This document provides an overview of data mining in the telecommunications industry. It discusses how telecom companies generate tremendous amounts of data and can use data mining tools to extract hidden knowledge and insights from large datasets. Specifically, data mining allows telecom companies to better understand customers through segmentation and profiling, detect fraud, analyze network performance, and identify factors that influence customer call patterns to improve profitability. The document also covers types of telecom data, data preparation techniques like clustering, and applications of data mining such as marketing, fraud detection, and network fault isolation.
This document provides an overview of mobile technology and its growing impact. It discusses how mobiles have evolved from basic call and SMS devices to multifunction tools for internet access, apps, games, and more. Key points include:
- Mobiles are now used for calls, SMS, internet, apps, social media, education, business, healthcare, commerce, transportation and more.
- Emerging trends include mobile advertising, education, governance, banking, and embedding mobile technology in vehicles, appliances and more.
- The mobile industry is growing rapidly and projected to reach 8 billion subscriptions. It is a multi-trillion dollar industry and jobs market.
- The company profiled develops mobile apps and solutions
Digital Transformation in Food and RetailScopernia
Digital is disrupting the retail business in general in food retail in particular. The Digital Transformation of fresh food will be the catalyst for even more change to come. This deck shows 7 metaphors to better understand the powers of digital change and provides a framework to deal with the transformation of your own organization.
Smart Global Techs provides GPS and logistics solutions to businesses through its Smart Logistics platform. The platform offers centralized tracking and management of shipments and routes across Windows and web applications. Key features include real-time tracking, shipment management, route planning, alerts and notifications. The goal is to provide comprehensive logistics solutions that empower businesses with visibility and control over their operations.
Catch the highlights from MWC16 in this quick recap. Learn about everything that happened at Mobile World Congress, including new virtual reality devices, the latest developments in IoT, and much, much more.
Using Internet of Things (IoT) bring your business system together – from increasing process efficiencies to delivering better customer experiences to generating new revenue streams. With IoT, change your life in new insightful ways towards convenience and comfort. for more info visit https://tinyurl.com/yc82zs87
Geopaparazzi is an application for fast field surveys. Its simplicity and the possibility to use it on as good as any android smartphone makes it a trusty field companion for engineers and geologists, but also for tourists who wish to keep a geodiary and any user that needs to be aware of his position even in offline mode.
In Geopaparazzi it is possible to create text, picture and sketch notes and place them on the map. Notes can also be complex and form based in order to standardize surveys in which many people need to be coordinated.
In the last years the support for the visualization of spatialite vector layers and recently also editing possibilities for spatialite poligonal datasets has been added, allowing for some simple-yet-powerfull possibilities on vector data. Desktop tools are supplied to bring datasets from the GIS environment to Geopaparazzi and back.
The presentation will focus on the most important features of Geopaparazzi as well as the latest additions to the application in order to give a complete idea of the state of the art of the project.
- Crazy Tomato is a mobile advertising and content distribution company founded in 2005 with headquarters in Prague.
- Mobile advertising is a growing market, projected to reach $11.4 billion by 2011, as mobile phones become more capable of displaying ads and content.
- Crazy Tomato works with brands to create and distribute mobile ads, games, videos and other sponsored content to users' phones in order to promote products in this new highly personal advertising channel.
- They have worked with brands like BUDVAR, NICORETTE and RedBull to create mobile campaigns and see potential for many more companies to take advantage of advertising directly on consumers' phones.
The document discusses opportunities and challenges around capturing value from the Internet of Things (IoT). It notes that IoT offers opportunities across many industries to optimize operations through connected solutions. However, IoT projects often fail due to technical challenges around standards, security, and interoperability, as well as difficulties with organizational change management. To successfully capture IoT opportunities, the document recommends focusing on solving real business problems, justifying applications with data analytics, seeking quick wins, transforming organizational culture alongside technology, and integrating IoT with business processes.
The document discusses opportunities and challenges around capturing value from the Internet of Things (IoT). It notes that IoT offers opportunities across many industries to optimize operations through connecting devices and collecting data. However, IoT projects often fail due to technical challenges around standards, security, and interoperability, as well as difficulties with organizational change management. To successfully capture value from IoT, the document recommends focusing on solving real business problems, justifying initiatives with applications and data analytics, seeking quick wins, transforming organizational culture along with technology, and integrating IoT with business processes.
COMIT/Fiatech Conference 2015, Hallam, London
Well known to COMIT members, futurist Fran is back by popular demand looking towards the future of technology.
Smart Commut Technologies is a tech-enabled mass transit service that aims to disrupt daily commutes in urban India. It offers on-demand and subscription shuttle services using a fleet of buses. The company was launched in 2015 and has since grown to provide over 500,000 bookings. It aims to provide a safer, more comfortable and affordable alternative to congested public transportation and personal vehicles.
This document lists various web and digital projects completed by Bageshri Dhotre including websites for Reliance Communications, BIGTV, Vocalpoint, AAA, Apnaloan.com, Ballard Designs, California State Personnel Board, Citi GTS, GSK, ICICI Prudential, Office of Extramural Research, Standard Bank of South Africa, Dell, logos for Indiatimes group, Carwale.com, OER, Manas and GSK, mobile and kiosk projects for Pason, ICICI Bank, Motorola and Aflac, and persona projects for FRB and Samsung, as well as a print brochure.
10 reasons why now is the perfect time to get started with the mobile webTijs Vrolix
This document provides 10 reasons why now is the perfect time to get started with the mobile web. It discusses how (1) the battle of devices like the iPhone set the standard, (2) early adopters are eager to consume mobile content, and (3) millions more users will enter the market in coming years. It also notes that (4) social networking is a key driver of mobile web usage, (5) services are more important than hardware, (6) the mobile web allows for real-time experiences, and (7) context is king on mobile. Additionally, the document explains how (8) the mobile world is generating revenue, (9) smartphones can leverage various sensors and capabilities, and (10
Slides showing Siicon Valley technology investments, 2014, and the requirements for international companies coming to Silicon Valley to attract investments
The document provides an overview of digital transformation and its impacts. It discusses how digital disruption is occurring in waves across many industries. It also examines how digital transformation affects business models and relationships with customers through concepts like the glass house, unbundling of products, and new forms of gatekeepers. The document argues that digital transformation is a complex and ongoing journey that requires understanding impacts, having a vision, and developing a strategy, leadership, and roadmap to guide the process.
The document discusses the rise of mobile internet and smartphones. It covers the evolution from basic phones to smartphones, the various mobile operating systems like Android and iOS, and how mobile platforms are driving new economic opportunities around mobile web, applications, location-based services and more. The future of the mobile economy is increasingly dependent on smartphones and the mobile platforms that power them.
Using the Internet of Things (IoT) bring your business system together – from increasing process efficiencies to delivering better customer experiences to generating new revenue streams. With IoT, change your life in new insightful ways towards convenience and comfort.
https://tinyurl.com/yc82zs87
Using Internet of Things (IoT) bring your business system together – from increasing process efficiencies to delivering better customer experiences to generating new revenue streams. With IoT, change your life in new insightful ways towards convenience and comfort.
https://tinyurl.com/yc82zs87
2. Value Added Service
• It is a non-core service.
• All services beyond standard voice calls and fax
transmissions.
3. Examples
• To a Housewife, MVAS is an SMS which enables her to participate in
“India’s Got Talent”.
• To a Student, latest music track which he/she uses for his/her ringtone
or updating his/her facebook on the go.
• For the Farmer, it is mandi rates which get updated on his mobile.
4. Why VAS?
• An explosive subscriber and revenue growth, yet thin profit margin line has forced
Mobile service provider to look beyond voice based service.
• Given the declining Average-Revenue-Per-User (ARPU) and increasing competition
among operators it is imperative to focus on alternate revenue stream.
8. VAS Service List
A F N U
• Astrology. • Fun. • Networking. • Utility.
• Ad RBT. G • News. • User Identity Program.
• App Store. • Gaming. • NFC V
B • Gambling. O • Video Sharing.
• Bollywood. H • OVI Stores. • Video-on-Demand.
• Browsing. • Healthcare. • Opinion Polls. • Voice-Over-IP.
• Blogging. I P • Vastu.
• BBM. • Infotainment. • Push-to-Talk. W
C J Q • Wallpaper.
• Cricket. • Jokes. • Quiz. • Widgets.
• Communities. • Job Alerts. R • Weather and Climate.
• Content. K • Radio. X
D • Knowledge. • Ringtones. • VAS X Generation.
• Devotion. L S Y
• Dating. • Location Based Services. • Search. • Youtube.
•Dialer Tones. M T Z
E • Music. • TV-on-Mobile. • Zoo Zoo.
• Education. • M-Commerce. • Ticketing. • Zynga.
• Enterprise. • Messenger.
• Emails. • Movies.
9. Market Leaders In VAS-India
1. OnMobile: Worthy Pioneer (www.onmobile.com).
2. Comviva: Smooth Going (www.comviva.com).
3. IMI Mobile: Data Enabler (www.imimobile.com).
4. Spice Digital: Enriching Digital Life (www.spiceglobal.com).
5. Hungama Mobile: Entertaining the World
(www.hungamamobile.com).
6. One97: Shifitng Gears (www.one97world.com).
7. CanvasM: Shaping the VAS Ecosystem (www.canvasm.com).
8. ValueFirst: Path of Diversification (www.vfirst.com).
9. Altruist Technologies: Altruism at its Best
(www.altruistindia.com).
10. ACL Wireless: Cost-effective Deals (www.acl-wireless.com).
10. List Of VAS Companies In India
A B
ACL Wireless (www.acl-wireless.com) Baytalkitec (www.baytalkitec.com)
Active Media (www.activemediatech.com) Buongiorno India (www.buongiorno.com)
Affle (www.affle.com) Buzzcity (www.buzzcity.com)
AhoyTelecom(www.ahoy.co.in) Bubble Motion (www.bubblemotion.com)
AIMS Migital Technovations Pvt. Ltd Born2win Technologies (www.born2win.co.in)
(www.migital.com) C
Air2web india pvt ltd (www.air2web.co.in ) Callup (www.callup.net)
Airhub technologies pvt. ltd. ( www.airhub.com ) Cellnext (www.cellnext.com)
Airvoice infocomm india pvt. Cellent (www.cellent.com)
ltd., (www.airvoice.co.in) Canvasm (www.canvasm.com)
Altruist (www.altruistindia.com) Coruscant Tec (www.coruscant.co.in)
AOL Mobile (www.aol.in/mobile) Comviva (www.comviva.com)
AstroYogi Mobile (www.astroyogi.com) Cellcast Interactive India (P) Ltd
Astute Systems (www.astutesystemstech.com) (www.cellcast.com)
Atom Technologies Limited (www.atomtech.in) Cygnus (www.cygnusitsolutions.com)
Apalya Technologies (www.apalya.com) D
Ascenso Telecom Solutions Pvt Ltd Digital Strait (www.digitalstrait.com)
(www.ascenso.in) DigiVive Services Pvt. Ltd. (www.digivive.com)
Avhan Technologies (www.avhan.com)
11. E I
Ericsson (www.ericsson.com Intvo Software Technologies (www.intvo.com)
EnableM (www.enablem.com) IMIMobile (www.imimobile.com)
Enterux Solutions Pvt. Ltd. (www.enterux.com) Indiatimes Mobile (in.mobile.indiatimes.com)
Easy Mobile India (www.easymobileindia.com) Intra Planet Mobile Solutions
Elticore Technologies Pvt Ltd (www.ipmobilesolutions.com)
(www.elitecore.com) Indiagames (www.inidagames.com)
F I2I Telesource Pvt. Ltd (www.i2itelesource.com)
Frozen Digit Technologies Pvt Ltd. Imomentous (www.imomentous.com)
(www.frozendigit.com) J
G Jataayu (www.jataayusoft.com)
Go2andPlay (www.go2andplay.com) J9 Mobile (www.j9mobile.com)
GoBindas (www.gobindas.in) July Systems (www.julysystems.com)
Geodesic (www.geodesiconline.com) Jump Games (www.jumpgames.com)
H K
HariOm Media Services Pvt. Ltd. Kirusa (www.kirusa.com)
(www.hariommedia.com) L
Hungama Mobile (www.hungamamobile.com) Lifetree (www.lifetreeindia.com)
Handygo (www.handygo.com) Location Guru (www.locationguru.com)
Hazel Media (www.hazelmedia.in) Livevana (www.livevana.com)
Huawei (www.huawei.com) Luna Ergonomics Pvt Ltd.
Hexolabs (www.hexolabs.com) (www.paninikeypad.com)
12. M N
Mauj (www.mauj.com) NetXcell Limited (www.netxcell.com)
mChek (www.mchek.com) Niche Tech Services (NTS) (www.nts-
mCarbon Tech Innovation Pvt ltd.(www.mcarbon.com) world.com)
Mogaé Digital ( wwwmogaedigital.com) Netcore Solutions (www.netcore.co.in)
Motricity (www.motricity.com) NE Mobile Services India Pvt. Ltd.
mGlitz (www.mglitz.com) Mumbai India (www.nemobile.in)
Mjoy (www.mjoy.in) Nazara Technologies (www.nazara.com)
Mobile365 (www.mobile365.com) NitizArt (www.nitizart.com)
Motvik (www.motvik.com) O
mobiSolv (www.mobisolv.com) One97 (www.one97world.com)
Mobile Veda (www.mobileveda.com) OnMobile (www.onmobile.com)
Mobi Porter (www.mobiporter.com) OnyxMobile (www.onyxmobile.com)
Mobio (www.mobio.in) ORG Telecom (www.orgltd.com)
MOVEO SYSTEM (www.moveosystems.com) P
MyZus (www.myzus.com) Perceptknorigin
Mobile2Win (www.mobile2win.com) (www.perceptknorigin.com)
Mobile-Jar (www.mobile-jar.com) Planet41 (www.planet41.com)
Mobile Jockey (www.mobilejockey.tv) Pocket Portal (www.pocketportal.net)
Mob Share (www.mobshare.in/) Pyro Networks (www.pyrogroup.com)
Mobiphonica (www.mobiphonica.com) Pinnacle TeleServices Pvt ltd.
Mobifusion (www.mobifusionentertainment.com) (www.pinnacleteleservices.com)
Myriad (www.myriadgroup.com)
13. R S
Real Networks (www.realnetworks.com ) Sarayu Telecom (www.sarayutelecom.com)
Rediff Mobile (in.rediff.com/mobile) Sasken (www.sasken.com)
Rhythm Mobiles Smart Wireless Pvt.Ltd. (www.bsmart.in)
(www.rhythmmobiles.com) Speak Wireless (speak-wireless.com)
Rishtey Databae Private Limited Spice Digital (www.spiceglobal.com)
(www.rdplindia.com) Subex (www.subexazure.com)
Roamware (www.roamware.com) SKJ Technologies (www.skjworld.com)
ROK Global (www.rokglobal.com) SMS GupShup (Webaroo Technology (India) Private
Rocketalk (www.rocketalk.com) Limited) (www.smsgupshup.com)
Ryatech Software Pvt Ltd Shot Formats (www.shotformats.com)
(www.ryatechsoftware.com) SMSCountry/ 160by2 (www.smscountry.com)
Six Dee Telecom Solutions (www.6dtech.co.in)
SimplyMobile (www.simplymobileindia.com)
Swanbay Group (www.swanbaygroup.com)
Symbiotic Infotech Pvt. Ltd
(www.symbioticinfo.com)
Start Enterprise (www.startenterprise.com)
Spark Mobiworks Pvt Ltd (www.mobispark.in)
14. T V
Tagit (www.tagit.tv) ValueFirst (www.vfirst.com)
Tangering Digital Entertainment VAS Comtech Ltd (www.vascomtech.com)
(www.tangerinedigital.com) Virtu Mobile (www.virtumobile.com)
Telenity (www.telenity.com) Voicegate India (www.voicegateindia.com)
Telemune Software Solutions Pvt. Verse Innovations (www.verse.in )
Ltd, (www.telemune.net vRock Mobile (www.vrockmobile.com)
Tesync Technology Limited (www.tesync.com) Vastech solutions (www.vastech.co.in)
TELiBrahma (www.telibrahma.com) Y
Torque Technology Solutions Yahoo Mobile India (in.mobile.yahoo.com)
(www.torque.co.in) Yulop Websense Solution (www.yulop.com)
Tanla Solutions (www.tanlasolutions.com) W
Techzone (www.56060.in) Worldphone (www.callwpi.com)
Tri-o-Tech (www.triotechsolutions.in) Webdunia (www.webdunia.net)
TNGiCube (www.tngicube.co.in) Worldwide Records (www.wwrindia.com)
TeleDNA (www.teledna.com) Z
Ziva Software (www.zivasoftware.com)
U
Unicel Technologies (www.uniceltech.com)
Unified Telecom Pvt Ltd
(www.unifiedtelecom.in)
Unisys Infosolutions Pvt Ltd
(www.unisysinfo.com)
U2opia Mobile (www.u2opiamobile.com)
Usha Comm (www.ushacomm.com)
31. Mobile Broadband Services of Future
Sales Mobile TV
Gaming
2% 3% 4% 3% Location Based Services
1% 4% Govt. Services
21%
Music services 5% VoIP/IM
3% TeleMed/TeleEdu
5% Enterprise services
Internet Browsing
Apps Video services
35% 11%
Video Calling
Mobile Commerce
3% Application Store
Internet Browsing
Music Services