Turkey is located on both Europe and Asia, bordering the Black Sea, Aegean Sea, and Mediterranean Sea. It has a population of over 75 million people and Istanbul is the most populated city, though the capital is Ankara. The official language is Turkish and Islam is the dominant religion. Tourism is a large industry and visitors have increased from 17.5 million in 2004 to over 23 million in 2007. The economy relies heavily on agriculture and exports precious stones, vehicles, and machinery. Establishing personal relationships is important in Turkish business culture and decisions are made slowly.

1. Turkey

2. LOCATION Turkey is the only country in the world
that is on two continents. Turkey is on both Asia and
Europe. Bordering the Black Sea, between Bulgaria
and Georgia, and bordering the Aegean Sea and the
Mediterranean Sea, between Greece and Syria.

3. • Facts:
Population :75.6 million
Official Language :Turkish
Administrative Type : Democratic
Capital City :Ankara, but most
populated city is Istanbul.
Currency: Turkish Lira

4. • Working Days: From Monday to Friday
• Ethnic Groups : Turkish, Laz,Zaza Kurdish ,
Greek , Turkmen
• Life expectacy : 72
• Sufferage :18
• Mean Age : 28.8 years
• Religions :Secular Republic Muslim 99.8%
(mostly Sunni), other 0.2% (mostly Christians
and Jews)
• Urban population: 70% of total population
(2010).

5. Tourism in Turkey
Visitors
2004 : 17,5 million
2007 : 23,3 million
2010 Target: 30 million
Bed Capacity
1984 : 65.000
2006 : 800.000
2010 Target : Above 1 million

6. Turkish holidays
Official holidays
Jan 1: New Year's Day
National holidays
Apr 23: National Sovereignty and Children's Day (anniversary of the
establishment of Turkish Grand National Assembly in 1920)
May 1: Labour and Solidarity Day (since 2009)
May 19: Atatürk Commemoration and Youth & Sports Day (the arrival
of Atatürk in Samsun in 1919, and the beginning of the War of
Independence)
Aug 30: Victory Day (victory over invading forces in 1922).
Oct 29: Republic Day (anniversary of the declaration of the Turkish
Republic in 1923)

7. Religious holidays
Ramazan Bayrami: Three-day festival when sweets are eaten
to celebrate the end of the fast of Ramadan month. Also
known as "Seker (sweets) Bayrami" since it's customary to
offer candies to family members and friends that are visiting.
Kurban Bayrami: Four-day festival when sacrificial sheep or
cow are slaughtered and their meat distributed to the poor.

8. Turkey: Economy
Income Level: Upper Middle Income
Level of Development :Developing
Economic Trivia:The agriculture sector accounts
for 25% of employment.
Trade :
Top 3 Trade Partners: Germany, Russia, and China
Top 3 Exported Goods: Precious Stones & Metals,
Motor Vehicles & Parts, and Industrial Machinery
Top Industries Textiles; Food Processing; Autos;
Electronics

9. SECTORAL BREAKDOWN OF
EMPLOYMENT (2007)

10. FOREIGN DIRECT INVESTMENT IN
TURKEY (Billion US $)

11. ADVANTAGES OF INVESTING IN TURKEY
• Liberalized Market
• Domestic Market of over 70 Million People
• Proximity to the Huge Markets
• High-skilled, Competitive Labor
• Low Labor Cost
• Strong Ties With Caucasia and Central Asia
• The Gateway of Energy Resources
• Guarantee of Transfers
• National Treatment
• Reliable Investment Environment

12. Business Culture
• Turkish business culture is built on trust and
familiarity; it is important to take the time to
establish personal relationships with your
Turkish contacts in order to succeed in business
there.
• Turkish businesses are hierarchical
• Arrange appointments in advance, preferably
avoiding the Muslim fasting month of Ramadan,
and the main Turkish holiday months of July and
August.
• The usual business greeting is a firm handshake
with good eye contact; men should wait for
women to extend their hand.

13. -There is usually some preliminary small talk at the outset
of meetings, which may include discussion of personal or
family details, as this is an important part of the process of
getting to know you.
-Your presentation should be clear and logical, stressing
not just the financial benefits but also any other
advantages to your contacts. Make good use of visual aids
such as graphs and charts, which are popular with the
Turks.
-Decision-making can be very slow
-Business is often discussed over restaurant dinners in
Turkey
-It is not necessary to exchange gifts in Turkish business
culture, but if you decide to do so an inexpensive souvenir
of your home company.