The document introduces the Saleshouse concept, which provides local agency services to help multinational companies enter and grow their sales in Central and Eastern European markets. The Saleshouse acts as the company's "extended hand" by finding distributors and customers, introducing new brands and products, providing market analysis, and offering additional services like marketing, logistics, and customer support. These services aim to build long-term partnerships and increase clients' turnover in the region without requiring startup costs.
2. The Saleshouse Concept –
„Your extended hand”
Knowing today’s market situation, all of us understand that all the
market participants’ inquiries are not fullfilled. All the benchmarks
are showing, that Central-East-European market are shrinking,
therefore lots of multinational companies are not even thinking to
step and develop in these markets. You can find a numberous
companies as well, who are closing down their affiliates due to
falling turnover and rising costs.
We are offering a solution to them:
the Saleshouse concept
3. The Saleshouse Concept –
„Your extended hand”
„Your extended hand Concept”
The Saleshouse providing all of those services as it would be your
own office or subsidiary company in the region.
Our Brand Office/Agent solutions are free to start, there is no start-
up or any additional costs. You will have cost only, if there is realised
turnover in your hand.
Our company has wide business relations in 12 Central European
Countries. In our Partner Hungting solution we find customers to
vendors and we find vendors/products to customers.
Our Additional Services are helping the smooth business operation
and enlarging turnovers.
4. Our Services
Local Agency Service
Our Local Agency Service helps to entering to the markets and
growing your sales revenue.
Firstly, we always start with a deep market analysis before step into a
market, either with new brand or new product group. We
positioning the right product to the right place, built from a
competitor analysis together with price comparism.
Providing the most suitable distributor for you, also we suggest the
sales structure and we help to get listings in the required segment.
In some cases we also undertake distributorship.
Our aim is to build long term relationship with our partners, so we
plan marketing campaigns and turnover rising promotions,
continously, monitoring the sales ins and outs, rotation,
appearance...
5. Local Agency Services
• Partner hunting and farming
– With the help of our partnership program, we find the best
distributor or solution for your company. We continously
updating of our partners database, detailing their opportunities,
sales channels and current vendors. We are also able to provide
a trade partner if you already have your ideas which retail or e-
tail you would like to enter.
• Brand/Product Introduction
– New product or brand implementation through our partners
into the East European Markets
• Distribution
– In some cases our company take direct distributorship
6. Local Agency Services
• Market and competitor analysis
– In short term, we are able to provide informations about the structure of the market, the
needs, the potential customers and size. Based on our database, existing contacts and
experience, we give a full picture of the competitors, their strategy, product portfolio and
prices.
– The informations we give are coming from two pillars:
• Internal (company infos): marketshare, opportunities, solvency and liquidity, resources, etc..
• Extrernal (makro and mikro datas): market informations, economical situation, competitors’ data,
consumer data.
– Product/brand awarness
– Price comparism
– Market analysis – consumer demand analysis
– Competitor informations
• Strategy planning, price calculation
– After knowing all necessary informations, we could provide different strategies and prices and
you can choose the most suitable for you.
• Listings in all market segment
– With the help of our database and experiences, we are able to get listings in all the segments
(Distributors/Dealers/Retails/E-tailers)
7. Additional services
Our additional services are providing a better appearance
on the market, growing your brand and product awareness
and raising your turnover.
• Logistics, forwarding and warehousing
– Domestic and international forwarding, custom, insurance, storing, stockpile,
labelling, packaging, re-packaging
• On- and offline marketing
– Choosing the best channel for you, facebook profile, webpage, keyword
analysis, cost planning, full campaigns, promotion management, PR, editing,
translation, printing
• Shelf service, merchandising
– Merchandising according to planogramm , price tag management, stock and
sales infos, supervising, exhibitions, road shows, conferences, parties and
protocoll events.
• Customer service and helpdesk
– Call center and helpline, Online helpdesk, E-mails, text messaging
• Financing
8. Partnershop
With the help of our Partnershop, our
customers and partners are able to show
their product portfolio. It works like a
webstore, but no commercial function,
the aim is to collect and exhibit your
relevant products, pictures, technical
specifications, FAQ and where to buy
sections.
Parnershop is available from November
2012.