Marketing plan | Marketing Strategies | Customer Acquisition PlanningInfocrest
The inception of marketing strategies occurs with developing of a “Marketing Plan”, which provides the roadmap to advertise your products and services in an effective and efficient manner. It ensures that you are adopting a strategy proven for your industry and spending marketing funds appropriately.
An incompetent brand identity makes successful business running all the more troublesome. Infocrest will act as a helping hand to sail you through customer acquisition process via implementing marketing Strategies and marketing plan for you whether you are a startup or an existing company.
Some of the attributes are:
1. Customer Focus
2.Website Marketing Strategy
3.Sales Planning
4.Logo designing
5.Brochure Designing
6.All other aspects for developing a brand value for your business.
iInfocrest finweb helps in customer acquisition process through implementation marketing Strategies ,marketing plan for startup & existing company .”/>
Marketing plan | Marketing Strategies | Customer Acquisition PlanningInfocrest
The inception of marketing strategies occurs with developing of a “Marketing Plan”, which provides the roadmap to advertise your products and services in an effective and efficient manner. It ensures that you are adopting a strategy proven for your industry and spending marketing funds appropriately.
An incompetent brand identity makes successful business running all the more troublesome. Infocrest will act as a helping hand to sail you through customer acquisition process via implementing marketing Strategies and marketing plan for you whether you are a startup or an existing company.
Some of the attributes are:
1. Customer Focus
2.Website Marketing Strategy
3.Sales Planning
4.Logo designing
5.Brochure Designing
6.All other aspects for developing a brand value for your business.
iInfocrest finweb helps in customer acquisition process through implementation marketing Strategies ,marketing plan for startup & existing company .”/>
Marketing strategy : how to manage a product launch ?Pauline Sayet
Discover the key steps to to prepare and manage a product launch.
This presentation will give you best practices for intronucing new products on a market with success.
India is mostly SME place. But most SMEs lack the inhouse expertise to win in the new found global competition. Anahad Marketing Consultants provide assistance to this sector on their terms.
This paper from Swystun Communications focuses on the lost art and science of creating tangible go-to-market strategies. Too often marketing plans are just calendarized events and that is not the way to engage the most desired customers.
Create a powerful business plan with all the essentials to help get you funded. Don't waste time. This is everything you need to know about business plans.
At Marketing Vision Consulting pride ourselves on realizing with keen insight the complexity and intricacies of the development and commercialization of new products and offerings. We bring expertise in the areas of biotechnology, pharmaceuticals, diagnostics, medical device, and healthcare services.
Marketing strategy : how to manage a product launch ?Pauline Sayet
Discover the key steps to to prepare and manage a product launch.
This presentation will give you best practices for intronucing new products on a market with success.
India is mostly SME place. But most SMEs lack the inhouse expertise to win in the new found global competition. Anahad Marketing Consultants provide assistance to this sector on their terms.
This paper from Swystun Communications focuses on the lost art and science of creating tangible go-to-market strategies. Too often marketing plans are just calendarized events and that is not the way to engage the most desired customers.
Create a powerful business plan with all the essentials to help get you funded. Don't waste time. This is everything you need to know about business plans.
At Marketing Vision Consulting pride ourselves on realizing with keen insight the complexity and intricacies of the development and commercialization of new products and offerings. We bring expertise in the areas of biotechnology, pharmaceuticals, diagnostics, medical device, and healthcare services.
Presentation at mHealth Israel Investors Summit by Tom Sudow, Head of Business Development: "Successful Commercialization – The Cleveland Clinic Story". The mission is to promote Innovation via Commercialization by bringing new innovations into widespread clinical practice, protecting the intellectual property underlying the innovations, optimizing the value returned for those innovations, and growing the regional economy.
This is a 20-minute lecture covering points to consider when building value proposition unique to medical technology. It begins with a brief review of issues related to market adoption for medical technology and the hurdles that a medical technology innovator may encounter when taking a product to market. You will learn about the 7 key factors that would boost market fit.
http://semoegy.com
Innovation & Technology Commercialization for NursesWhitney Power
This presentation was designed to inspire nurses to invent solutions to problems in the health care industry. It is presented by the Technology Commercialization Manager to nurses - and adapted for other audiences as needed. It was designed by Whitney Power to align with other department promotion/informational materials.
Marketing Strategy for a medical device companysaurabhmalani
This is a marketing strategy for a leading medical device company for a new product launch. This presentation won the Babson Marketing Case Competition - 2012 with prize money of $5000. 16 schools across the globe were competing in this competition.
Entering the European Market Successfully How-To GuideDemand Metric
Executive Summary
Leaving your domestic comfort zone to operate in another country or even continent requires careful planning. Expanding into new geographical markets is very exciting, but also very nerve-wracking. Any firm considering entering into international business transactions must understand that doing business abroad is not a simple task. It is stimulating and potentially profitable in the long-term but requires much preparation and research prior to the first transaction.
Europe is probably the most heterogeneous continent on our globe, making understanding market potential more challenging than in more homogeneous markets. Because of the European Union, it’s tempting to view Europe as a single market. In reality, you must consider each country as a market, because each country has a different mix of history, culture, language and business etiquette.
This How-To Guide will describe the steps required to successfully expand into the European market.
Read this 7-page guide to understand the following:
Understand market potential
Identify product-market comibinations
Identify a local partner
Launch and start selling
Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates. If there is a topic that you would like to see covered, please contact us at info@demandmetric.com (link sends e-mail) to make a content request.
iSalesStrategy.com - International Trading, Marketing, Sales & DistributionThe CME Agency
iSales Strategy is a knowledge-based company composed of FMCG (Fast Moving Consumer Goods) experts in the field of sales and marketing from different markets around the world. We distribute products for Fortune 500's and global brands in the ASEAN, Asian, Middle East, North & South American regions.
Alliance experts brochure: 5 steps how to make your exports profitableAlliance experts
In this brochure you'll find five clear steps how to start exporting or to optimise your exports. It also highlights the services that the global network of business development specialists of Alliance experts can offer you. For more info see http://www.allianceexperts.com/en
One of our favorite clients a few years back. This client was interesting as we helped bring a brand new product to the global markets and were so successful that his product is now the standard for the industry. Just like, “Kleenex” & “Ski-doo”, “Knifeless” is now the industry standard endorsed by all the major manufacturers and distributors globally. Here is a brief summary of what services we offered them. If you would like more information please feel free to contact us at www.exponentialsalesltd.com
2. GUNVAD PARTNER CONSULTINGPage
“Successful commercialization of medical
devices in Europe is about choosing the right
sales channel and finding the best partner.”
“Successful commercialization of medical
devices in Europe is about having a local value
proposition for each country.”
“Successful commercialization of medical
devices in Europe is about understanding the
local market mechanisms in each country.”
About Us
• GP Consulting´s core competence is assisting
medical device start ups commercialize in Europe.
• GP Consulting was founded by Morten Gunvad, who
excels as a developer within the commercialization of
medical devices.
• We have 20 years of sales and marketing experience
working with international organizations in Europe,
North America and Asia.
• Together with our partners, GP Consulting helps
medical device companies address their challenges
and pursue the opportunities within
commercialization.
• We deliver customized sales strategy concepts based
on thorough analysis of our client’s business, their
market characteristics and extensive industry
experience.
• Our background is from the medical device industry
which enables us to understand your markets and the
opportunities and challenges.
2
3. GUNVAD PARTNER CONSULTINGPage
How we work
3
Typical Challenges How do we address the challenge
You are ready to launch your new unique medical
device but not quite certain where the biggest
opportunities are.
You are ready to launch your new unique medical
device but don’t have the commercial set up in place.
Your newly launched state of the art product has not met
expectations in terms of revenue and customer response.
The end-users love your product but can´t buy it due to
budget restraints.
The launch of your products have been a huge
success! And now you want to expand your market
coverage to larger geographical territories.
Pre-launch
Launch
Post Launch
We use a unique tool called “Market Readiness Map” which is a technique that
provides you with a clear overview of the market and segment opportunities. The tool
has proven extremely useful in a number of different cases.
Via our 20 years of experience from the industry we have build a broad network of
relevant commercial contacts in each single European country and can assist you in
building a distributor base or even a regional and local organization.
It is absolutely evident to know and understand your customers needs and requirements.
We can help you build your marketing and value message and create sharp, crisp and
relevant unique selling points which can make your product successful.
Having Unique selling points that only address improved clinical outcomes – can often
be a hard sell. Building a health economic case for your products is absolutely vital
when launching a product. With our unique understanding of the markets and the
requirements we can help you build that.
Finding the right partner in a new country can often be difficult. You need someone
that knows the market and have local contact that can help you. We have the
knowledge to rapidly establish a set up for you in new markets and ensure your
market expansion is optimized.
Commercial phases
4. GUNVAD PARTNER CONSULTINGPage
References
4
• Building global Commercial strategy for a start up company.
• Establishing European subsidiary for an American start up company.
• Assessing and establishing new European sales channel strategy.
• Senior advisor on the European Healthcare markets for an American
orthopedics company.
• Evaluating Commercial strategy for an ENT product.
• Launch plan for a new innovative GYN product.
• Optimizing sales channels for a respiratory company.
• Set up strategic partnership with a major pharmaceutical company.
• Building communication strategy – direct to patients.
• Supervising NICE appraisal in UK.
GP Consulting has extensive experience in the medical device
sector working with a number of international companies
on a wide variety of different assignments.
5. GUNVAD PARTNER CONSULTING
GUNVAD PARTNER CONSULTING
Mail: morten.gunvad@gunvadpartner.com
Web: www.gunvadpartner.com
Mobile: +41799373863
Habüelstrasse 23
CH-8704 Herrliberg
Switzerland
“Developers in
Commercialization of
Medical Devices”
