Marketing That Changes Lifes - Jeremy Waite, SalesforceOnline Influence
Jeremy Waite from Salesforce Marketing Cloud, speaker deck from Oi West. All the speaker decks from the conference can be found on our SlideShare account.
Does your content management system work with you or against you? Will the huge systems be replaced with smaller more flexible solutions? Or will they totally disappear? The debate is on!
A significant brand is a rare breed. Not many of them exist in this world, but when you meet one you soon know about it. Becoming one does not require luck, timing or large advertising budgets. Significant brands simply value their customers more than themselves, and they are willing to do the things that other brands don't do.
I didn’t actually create this list of "Significant Brands” to produce a ranking table, but to spark a debate. These brands are significant to me because of what they stand for, not how much money they have made. After all, isn’t that the real purpose of business… To not just make a profit, but to make a profit that has a purpose?
Significant brands are run by companies who's intentions lie beyond profits. They want to make profits with purpose.
Significant brands stand for something larger than themselves. They inspire and add value to the lives of everyone they touch.
So, these are my top 25 most #SignificantBrands. I've tried to include a few stories around why I think they are significant, and a couple of words from one of their founders or executives. I hope you like them. If you don't, even better... create your own list and post it on slideshare ~ because we don't have deep conversations about brand purpose often enough.
What are your most significant brands?
“Empowering Consumers with Experiences That Drive Profits” Jeff Molander at L...Jeff Molander
Just when marketers thought it was safe to employ mainstream digital strategies an increasing number of hyper-connected customers are changing the game with social media – bypassing strategies like search and email marketing altogether! They’re choosing non-traditional paths to discover products and services. This presentation gives a hype-free look at what’s driving today’s ’social’ shift and understanding how to adapt existing marketing and business models to drive results. Here, I discuss why customers are hungry for experiences– not just products/services and how successful marketers are converting into publishers. I show you how to build a business case for or against social marketing investments.
This is the one that didn't work out.
Read the blog post here:
https://medium.com/@DanielleMorrill/welcome-brad-feld-to-the-mattermark-team-announcing-our-6-5m-series-a-dd9532fc1b39
Marketing That Changes Lifes - Jeremy Waite, SalesforceOnline Influence
Jeremy Waite from Salesforce Marketing Cloud, speaker deck from Oi West. All the speaker decks from the conference can be found on our SlideShare account.
Does your content management system work with you or against you? Will the huge systems be replaced with smaller more flexible solutions? Or will they totally disappear? The debate is on!
A significant brand is a rare breed. Not many of them exist in this world, but when you meet one you soon know about it. Becoming one does not require luck, timing or large advertising budgets. Significant brands simply value their customers more than themselves, and they are willing to do the things that other brands don't do.
I didn’t actually create this list of "Significant Brands” to produce a ranking table, but to spark a debate. These brands are significant to me because of what they stand for, not how much money they have made. After all, isn’t that the real purpose of business… To not just make a profit, but to make a profit that has a purpose?
Significant brands are run by companies who's intentions lie beyond profits. They want to make profits with purpose.
Significant brands stand for something larger than themselves. They inspire and add value to the lives of everyone they touch.
So, these are my top 25 most #SignificantBrands. I've tried to include a few stories around why I think they are significant, and a couple of words from one of their founders or executives. I hope you like them. If you don't, even better... create your own list and post it on slideshare ~ because we don't have deep conversations about brand purpose often enough.
What are your most significant brands?
“Empowering Consumers with Experiences That Drive Profits” Jeff Molander at L...Jeff Molander
Just when marketers thought it was safe to employ mainstream digital strategies an increasing number of hyper-connected customers are changing the game with social media – bypassing strategies like search and email marketing altogether! They’re choosing non-traditional paths to discover products and services. This presentation gives a hype-free look at what’s driving today’s ’social’ shift and understanding how to adapt existing marketing and business models to drive results. Here, I discuss why customers are hungry for experiences– not just products/services and how successful marketers are converting into publishers. I show you how to build a business case for or against social marketing investments.
This is the one that didn't work out.
Read the blog post here:
https://medium.com/@DanielleMorrill/welcome-brad-feld-to-the-mattermark-team-announcing-our-6-5m-series-a-dd9532fc1b39
Fast meaningful dating without forms and passwords.
1. Logon with you social media profile, facebook for example
2. Then we will grab information from you social media
3. Get a feed of you soulmates. No passwords, no forms
This presentation was given to an audience of local businesses at the LSA Bootcamp, a one day digital marketing intensive in Portland 11/1/15. For more about the event and for a look at future events visit www.LSABootcamp.com.
Big Data & The Emergence of Social Selling | SugarCRM SugarCon #scon11InsideView
One of the biggest impact of social media on Businesses is the large amount of data that is being created every day.
This tsunami of data is having, and will have, a dramatic impact on both those who sell and on those who buy.
I will start by talking first about the impact on those who sell, and I will do so by telling you a real life story.
Measuring the Value of Links - outREACH conference 2020Lisa Myers
Did you know that 50% of ALL website traffic in the UK comes from only 73 websites? Counting links is futile, we need a better method of measuring the value of links.
Five internet marketing tips your practice can do itselfJoe Seota
An old slide show that is even more relevant today.
If your practice does these five activities your practice will out perform your competitors. Guaranteed
.
Obama 2012: Lessons from a data-driven campaignJess Day
The 2012 campaign to re-elect U.S. President Barack Obama took data and testing to a new level, not just in the field but in its digital operations as well. The campaign raised over half a billion dollars online, much of which can be traced directly to the rigorous testing and data-driven decision-making that defined the campaign’s culture. This rapid-fire training session will give you an insider’s view of the campaign’s most effective techniques for raising money and mobilizing supporters online, particularly through email. The campaign’s Director of Digital Analytics, Amelia Showalter, will show you how to design experiments that go beyond basic split testing, how to incorporate demographic and behavioral data into your outreach, and how to foster a culture of testing and innovation. Plus, you’ll learn surprising lessons and anecdotes from inside the campaign, with the goal of helping you brainstorm new ways to optimize your own digital operations.
Making Predictive Analytics Productive: Are You Learning from Social Data? Social Media Today
Thanks to improved measurement tools, it is now standard among social strategists to present hard data on ROI and build strategies backed by statistics and charts - a far cry from the early years of social media. But while this data makes for great PowerPoints, concerns remain that numbers don't tell the whole story. What does "reach" really mean? Can influencers really be ranked on a single numerical spectrum?
Enter predictive analytics: Advocates suggest that simply pulling numbers from Big Data tools isn't enough - you need to match the data to the story that you are trying to tell, and liberate information from what Wes Nichols calls "swim lanes". Each piece of an organization has a different picture of the data, and only combined do they provide meaningful lessons.
This webinar is designed as a heart-to-heart conversation about the right and wrong ways to make use of predictive analytics.
Don't Leak Leads is all about educating SMBs on the importance of identifying where they are missing opportunities to reach new clients and get new business. These stats provide a few insights into how consumers find local businesses online, what they expect from business websites, and how businesses follow up and nurture leads. To learn more about the Don't Leak Leads movement, visit www.dontleakleads.com.
5 Must-Haves For Boosting Sales With Social Media InsideView
Your customers have changed. How you find them and engage with them has changed too. It’s more important than ever for sales organizations to recognize this opportunity to build relationships and generate new leads using social media. The problem is what tools to use, metrics to track and how to train them. In this session, you will learn about the 5 easy steps you should take, that will empower a sales team to engage with customers in social networks. You will also learn what tools work best and how to measure the results.
The results of bigmouthmedia's 2010 Affiliate Survey, bundled with some affiliate insights, for a presentation at Technology for Marketing & Advertising in Earls Court, London, in March 2011.
Startupfest 2016: MARTY WEINER (Reddit) - How toStartupfest
How to Handle Explosive Startup Growth (and only slightly lose your sanity) -
I've been with Pinterest since the early work-out-of-an-apartment days and am now CTO at Reddit. There's been a feeeew cultural and technological challenges we've had to conquer in the process of building companies from a few employees to 600+ and from a few thousand users to tens of millions. In this talk, I share several important inflection points as a company scales starting from day -100, and talk about the cultural and technological pieces you should have in place. For instance, at what point do you bring in technologies like logging, map reduce, etc? How about SOA? How do you fix trust issues in the team? How do you balance making some engineers managers versus others? Come with questions! If this is your first rodeo, I hope to make it a lot easier.
Mirum's Global CTO Matt Webb sheds light on the importance of creating a maker culture. We believe a culture of creators is instrumental to innovation.
Fast meaningful dating without forms and passwords.
1. Logon with you social media profile, facebook for example
2. Then we will grab information from you social media
3. Get a feed of you soulmates. No passwords, no forms
This presentation was given to an audience of local businesses at the LSA Bootcamp, a one day digital marketing intensive in Portland 11/1/15. For more about the event and for a look at future events visit www.LSABootcamp.com.
Big Data & The Emergence of Social Selling | SugarCRM SugarCon #scon11InsideView
One of the biggest impact of social media on Businesses is the large amount of data that is being created every day.
This tsunami of data is having, and will have, a dramatic impact on both those who sell and on those who buy.
I will start by talking first about the impact on those who sell, and I will do so by telling you a real life story.
Measuring the Value of Links - outREACH conference 2020Lisa Myers
Did you know that 50% of ALL website traffic in the UK comes from only 73 websites? Counting links is futile, we need a better method of measuring the value of links.
Five internet marketing tips your practice can do itselfJoe Seota
An old slide show that is even more relevant today.
If your practice does these five activities your practice will out perform your competitors. Guaranteed
.
Obama 2012: Lessons from a data-driven campaignJess Day
The 2012 campaign to re-elect U.S. President Barack Obama took data and testing to a new level, not just in the field but in its digital operations as well. The campaign raised over half a billion dollars online, much of which can be traced directly to the rigorous testing and data-driven decision-making that defined the campaign’s culture. This rapid-fire training session will give you an insider’s view of the campaign’s most effective techniques for raising money and mobilizing supporters online, particularly through email. The campaign’s Director of Digital Analytics, Amelia Showalter, will show you how to design experiments that go beyond basic split testing, how to incorporate demographic and behavioral data into your outreach, and how to foster a culture of testing and innovation. Plus, you’ll learn surprising lessons and anecdotes from inside the campaign, with the goal of helping you brainstorm new ways to optimize your own digital operations.
Making Predictive Analytics Productive: Are You Learning from Social Data? Social Media Today
Thanks to improved measurement tools, it is now standard among social strategists to present hard data on ROI and build strategies backed by statistics and charts - a far cry from the early years of social media. But while this data makes for great PowerPoints, concerns remain that numbers don't tell the whole story. What does "reach" really mean? Can influencers really be ranked on a single numerical spectrum?
Enter predictive analytics: Advocates suggest that simply pulling numbers from Big Data tools isn't enough - you need to match the data to the story that you are trying to tell, and liberate information from what Wes Nichols calls "swim lanes". Each piece of an organization has a different picture of the data, and only combined do they provide meaningful lessons.
This webinar is designed as a heart-to-heart conversation about the right and wrong ways to make use of predictive analytics.
Don't Leak Leads is all about educating SMBs on the importance of identifying where they are missing opportunities to reach new clients and get new business. These stats provide a few insights into how consumers find local businesses online, what they expect from business websites, and how businesses follow up and nurture leads. To learn more about the Don't Leak Leads movement, visit www.dontleakleads.com.
5 Must-Haves For Boosting Sales With Social Media InsideView
Your customers have changed. How you find them and engage with them has changed too. It’s more important than ever for sales organizations to recognize this opportunity to build relationships and generate new leads using social media. The problem is what tools to use, metrics to track and how to train them. In this session, you will learn about the 5 easy steps you should take, that will empower a sales team to engage with customers in social networks. You will also learn what tools work best and how to measure the results.
The results of bigmouthmedia's 2010 Affiliate Survey, bundled with some affiliate insights, for a presentation at Technology for Marketing & Advertising in Earls Court, London, in March 2011.
Startupfest 2016: MARTY WEINER (Reddit) - How toStartupfest
How to Handle Explosive Startup Growth (and only slightly lose your sanity) -
I've been with Pinterest since the early work-out-of-an-apartment days and am now CTO at Reddit. There's been a feeeew cultural and technological challenges we've had to conquer in the process of building companies from a few employees to 600+ and from a few thousand users to tens of millions. In this talk, I share several important inflection points as a company scales starting from day -100, and talk about the cultural and technological pieces you should have in place. For instance, at what point do you bring in technologies like logging, map reduce, etc? How about SOA? How do you fix trust issues in the team? How do you balance making some engineers managers versus others? Come with questions! If this is your first rodeo, I hope to make it a lot easier.
Mirum's Global CTO Matt Webb sheds light on the importance of creating a maker culture. We believe a culture of creators is instrumental to innovation.
Análise de Sentimento Social com Microsoft Dynamics CRMFabio Bonifacio
Social Center - Colaboração entre os times de vendas, marketing, atendimento através de redes sociais.
Social CRM - Crie ações (ex. Oportunidades e tickets serviços) diretamente de posts em redes sociais.
Social Analytics - Riqueza de detalhes, através de mineração de dados.
Activity Map - Visualização em tempo real das atividades sociais utilizando Mapas Interativos.
User Interface - Totalmente reformulada. Fácil uso e aprendizado.
Sentiment Analysis - Algoritimo de análise de sentimentos com utilização de técnicas de “natural language” e “machine learning”
Sobha Dubai Land has incredible view and whole region is bounded via the residential amenity and unmatched facility for human beings.Sobha Dubai Land evaluation is the instance of excellence of Sobha developer in respect to presenting plots in any regions.Sobha Dubai Lands can be useful for future and great for funding reason. Sobha organization is offering plots in low cost price for you.
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The 2016 Mobile Growth Handbook: Best Practices, Tips, and Growth HacksBranch
***Check out our 2018 Mobile Growth Handbook: http://branch.app.link/mgh18.
Gain valuable insights into how some of the largest brands in the world have mastered mobile growth. To download the PDF: https://branch.app.link/TtBGiYdhcv
10 signs you should invest in Web ScrapingPromptCloud
The web is like an endless ocean of unstructured data, and with this data comes unexplored possibilities. So when's a good time to start acquiring data with web scraping? Here are 10 sings to look for.
Casual Dating App_ An Effective Way To Connect With Each Other In San Francis...Moon Technolabs Pvt. Ltd.
If you’re an entrepreneur who believes that every person in this world deserves to experience love and share it, and if you believe in connecting people, you shouldn’t think twice before investing in the services offered by a reputable dating app development company.
Startupfest 2019 - Content is literally everythingStartupfest
Jane Hu (Founder, Nonesuch Media)
An early stage startup has an ever-growing and never-shrinking list of priorities vying for time and attention. Product, recruiting, fundraising, go-to-market, user acquisition, business model, etc. But one priority that is often overlooked is content. Content is more than just marketing, more than just a couple of blog posts written as an afterthought for your prospective launch. Let’s get to the core of why content is indispensable, learn how the best traditional content companies in the world operate, and distill it down to what you can do right now to tell your own compelling story.
Startupfest 2019 - The technology of better humansStartupfest
Chris Messina (Hashtag Inventor, Product Designer)
After 15 years designing technology products in Silicon Valley, I noticed that something essential has been missing. In our race to make the world more logical and programmable — including our social connections — we’ve reduced the rich tapestry of human experience beyond recognition.
And given the crisis of unintended consequences that we’re now forced to cope with thanks to the swift rise of social media mixing with legacy human attitudes and behaviors, I’ve come to believe that if we don’t address it now, the artificial intelligences of the future will be far worse for us than today’s primitive social products have proven to be.
I therefore propose that we set ourselves upon creating the technology of better humans — that is, of investing in and creating better versions of ourselves. Since it will be us — or our children — who will build the next generation Alexas and Siris, the only way to bring about the future that we deserve and desire is to start now.
The good news is, some of us have already started and joining in may be easier than you think.
Startupfest 2019 - Monter une entreprise : comment faire, qu’est-ce-que ça pr...Startupfest
George Favvas (Cofondateur et PDG, Circle Medical)
Partie 3 : La psychologie d’un fondateur de startup
Comment persévérer quand le monde entier est contre nous? L’entrepreneur en série George Favvas nous fait part d’un des obstacles les plus formidables: notre psychologie, et celle des autres.
Jonathan Lowenhar (Founder & Managing Partner, ETW Advisors)
Raising capital is a discipline that when mastered can fuel a startup’s potential; and when ignored, can doom a venture before it starts. Contrary to most of what a young entrepreneur reads, there is a method to the madness of fundraising… and it involves a great deal more than just a pitch deck.
This talk will cover revealing topics such as the “the 28 questions all investors ask” and what represents a “minimum viable investor funnel” providing the audience with frameworks from which to construct a professional fundraise no matter if your startup is barely off the ground or well beyond product-market-fit.
Anil Dash (CEO, Glitch)
The whole world has become keenly aware of how tech is transforming culture; from misinformation to harassment and abuse to privacy leaks. Trust in tech is at an all time low. But an old fashioned idea about an internet made by and for ordinary people might give us a new way forward.
Startupfest 2019 - 1000 startups — 5 things I've learned after seeing 1,000 c...Startupfest
Kat Manalac (Partner, Y Combinator)
Kat Manalac is a partner at Y Combinator, the accelerator that funded Airbnb, Dropbox, Stripe, reddit and over 2,000 more companies. Kat has been at YC since 2013 and has seen over 1,500 startups go through the program in the past 6 years. She’ll talk about 3 lessons she’s learned from seeing thousands of founders launch and grow and what she’s learned from helping scale the YC program itself.
Startupfest 2019 - Myths of Silicon ValleyStartupfest
Marvin Liao (Partner, 500 Startups)
Silicon Valley is considered the center of Tech business with much to teach other ecosystems. Unfortunately, there are also many myths that are propagated by the ignorant, the media & neophytes that are harmful to startup founders.
Marvin Liao is an ex-operator, presently an investor with over 470+ investments who tries to do some myth busting on what seems to be the common misconceptions being spread. The goal is to show what is reality of Silicon Valley.
Startupfest 2019 - The art of getting warm intros to investorsStartupfest
Andrew Ackerman (Managing Director, Dreamit)
Investors get so many cold emails from mediocre (at best!) startups that a warm intro is essentially the only effective way to their attention. Here’s how to get those warm intros and how to nail the intro once you have it.
Startupfest 2019 - The real impact of accelerators on a global basisStartupfest
JF Gauthier (Founder and CEO, Startup Genome)
While accelerators focus on increasing startup success they also can have a real impact on their ecosystem. We will discuss the latest data-driven insights on their dual impact leveraging our global data from startup founders and Impact Insights (private scorecard service for accelerators).
Startupfest 2019 - Getting the green light: How to build ideas people say YES toStartupfest
Tamsen Webster (Founder and Chief Message Strategist, Find the Red Thread)
The best ideas get clients (and their customers) to say “YES” to something, like a change in thinking or a new behavior, and when you’re a startup, every client is the difference between funding and failure, so getting to “YES” is even more critical!
Too often, though, we get a whole lot of “NO.” Why? Because we try to get a “YES” to the hardest things for people to say “yes” to.
Join 20-year brand and message strategist and former TEDx Executive Producer Tamsen Webster as she explains how to make it easy for your team, your clients, and the market to say “YES” to your ideas…and just as easy for you to build the content, pitches, and presentations that explain and sell them.
By the end of this session, you’ll be able to:
– Analyze your ideas for the “red lights” that lead to “NO”
– Identify the five key concepts every piece of content needs to get a “YES” (and know how to find them in your own)
– Organize your content so it feels like a story, even if it isn’t one (and keeps your clients hanging on every word)
Startupfest 2019 - Capter l’intérêt d’un investisseurStartupfest
David Nault (Cofondateur, Luge Capital)
Apprenez d’un investisseur ce qui importe aux investisseurs en capital-risque et comment conclure une ronde de financement. Sachez ce qu’il faut faire et ne pas faire.
Cette présentation aborde les principaux éléments qu’une startup doit maîtriser pour rencontrer le bon investisseur en capital de risque, présenter son entreprise et obtenir le financement nécessaire à sa croissance, notamment :
● Que recherche l’investisseur dans un entrepreneur et dans une entreprise en démarrage
● Comment mettre au point votre argumentaire éclair (“pitch”)
● Comment obtenir une première rencontre
● Comment élaborer une présentation gagnante
● Comment gérer le processus de vérification diligente d’un investisseur et quelles informations faut-il être préparé à fournir
● Comment conclure une ronde de financement par capital de risque et à quelles conditions s’attendre
Sartupfest 2019 - Start-up en IA : L’avantage collaboratif de MontréalStartupfest
Valérie Pisano (Présidente et Chef de la direction, Mila - Quebec Artificial Intelligence Institute)
Plusieurs des plus grandes entreprises mondiales en TI comme Microsoft, Apple, Google et Facebook ont été lancées par de jeunes entrepreneurs alors qu’ils étaient à l’université.
Grâce aux découvertes scientifiques du professeur Yoshua Bengio, Montréal compte le plus grand bassin de chercheurs académiques en IA au monde.
Cette concentration de talent attire les grandes entreprises et favorise l’éclosion de start-up. Elles profitent d’un univers collaboratif unique leur permettant de se démarquer et d’attirer l’intérêt des investisseurs.
Cette présentation abordera les éléments qui font de Montréal la plateforme idéale pour les start-up en IA.
Éric-Aimé Patry (Gestionnaire du rayonnement et des communications, Gouvernement du Canada)
Venez en apprendre davantage sur le programme Solutions innovatrices Canada qui aide les innovateurs canadiens en finançant la R-D et en testant des prototypes dans des environnements réels. Avec un financement combiné de 147 millions de dollars destinés aux innovateurs canadiens qui veulent se lancer, se développer et commercialiser leurs innovations, Solutions innovatrices Canada pourrait devenir votre partenaire dans le succès de votre entreprise!
Startupfest 2019 - Première levée de fond : Histoire d'une startupStartupfest
Anne-Sophie Caistiker (PDG, Doctibike)
Lever des fonds, c’est une montagne la première fois, quelque chose de presque inaccessible: comment vais je faire ? qui dois je rencontrer ? dois je me faire accompagner? Je n’ai pas le temps avec mon activité en croissance !
Alors quand on le fait, on a envie d’en parler et d’aider d’autres entrepreneurs avec un seul mot d’ordre : TRUST YOURSELF
Une conférence pour vous donner la niaque afin d’attaquer cette jolie montagne avec des astuces à ramener dans vos valises.
Startupfest 2019 - Préparez-vous à avoir de l'impact ! Startupfest
Geneviève Morin (Présidente-directrice générale, Anges Québec Capital)
Par les produits et services que vous offrirez, les emplois que vous créerez, les fournisseurs que vous choisirez, l’entreprise que vous allez démarrer et faire croître aura des retombées sur ses parties prenantes, la société et la planète. Cette conférence constituera un moment privilégié pour réfléchir à vos ambitions et aux valeurs que vous souhaiterez mettre de l’avant à travers votre projet d’entreprise.
Startupfest 2019 - The Startup RollercoasterStartupfest
Ian Jeffrey (Co-Founder & CEO, Breathe Life)
From the point of view of an entrepreneur, a startup accelerator founder and an investor, Ian has seen and been through a lot, and if there’s one thing he’s learned along the way it’s that mental health trumps everything. Now in his 40’s with a wife and two kids, Ian is focused on his recently launched InsurTech startup. In this talk, he’ll be exploring how to manage the wild startup ride and how, above all, it’s crucial to focus on the health and wellness or yourself and your team.
Startupfest 2019 - Structuring Your Company And Deciding How, And If, You Sho...Startupfest
Randy Smerik (Founder/CEO, Osunatech, Inc.)
In this hands-on, practical, and very prescriptive workshop session, multi-exited serial entrepreneur Randy Smerik looks at how to take your company from an initial startup to a scale-ready organization. In the no-nonsense style for which he’s become a Startupfest favorite, Randy tackles the hard questions about when and how to take institutional funding beyond the seed stage.
Randy’s the street-smart champion behind dozens of startup founders, as well as massive exits of his own including iPivot (Intel) and Tarari (LSI.) His years of real-world experience in management, growth, and strategic M&A make this an unmissable session packed with concrete advice for participants.
Key take-aways include:
– How do you know when you are ready to take the leap to a Series A Round?
– Are you sure you have the right co-founders?
– What’s the best way to structure the company?
– How important is a business plan?
– How—or even if—do you take money at this stage?
– How mature should your product development and deployment be?
– How soon do you need to have real paying customers?
– What are the top reasons why all of this may not matter, given that failure is such a likely outcome?
Join Randy in this session and the previous sentence is less likely to be true.
Startupfest 2019 - No Dumbing Down : Leading Your Organization or Team for Gr...Startupfest
Karen Walker (Author, Strategist, Advisor)
Many successful startups experience a particularly disturbing problem: that is, you’ve made big promises to the marketplace, but things aren’t working the way you know they could. Producing what you should be producing is more difficult than you expected. You and your teams are working far too hard. What’s causing these bottlenecks? It all boils down to one word: execution. You’re not executing up to your capabilities. In this workshop, execution-and-growth expert Karen Walker will show you strategies – including how to avoid “teamwork-as-usual” – so you can handle the transition and pump up your ability to scale.
Jeremy Edberg (MinOps ) - How to build a solid infrastructure for a startup t...Startupfest
You're building your startup and you know it will be big. You don't want to spend a lot of time on infrastructure, but you also don't want to be putting out fires after you get mentioned on Hacker News. In this session, we will give you real practical tips that you can take home with you on building an infrastructure that will scale quickly with minimal up front work on your part, using time tested techniques in infrastructure as code, SaaS, and Serverless, among other things.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
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During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Trust Mob presentation @ International Startup Festival 2011
1.
2. Founded March 2011 Dan Barrett -Founder + CEO -Rails Developer -SysAdmin in former life -Too big for his britches Terry Martin -CEO of Semantic Press -Serial Entrepreneur -Expert Mobile Developer - Wants you to get off his lawn Dan Magnuszewski -Senior Developer -CDO at MyFavorites -OpenData Advocate -Last Showered in 1987 Jerry Gabra -Designer -UI at Animotion App -Serial Entrepreneur -Goes for the throat
3. The Need – A Portable Reputation & Trust Metric
4. SOCIAL TRUST & REPUTATION PLATFORM TrustMob is a bank for your social capital Link Accounts To Start Earning Points from Positive Actions Across The Web Points increase your TrustScore Your score shows the world how awesome you are
5. TrustMob Solution Anytime someone retweets your tweet, votes your review as helpful, or recommends you on LinkedIn, you get points added to your TrustMob Score Friends can see what you are doing around the web, who appreciated it, and who you interact with the most. Anyone can see your TrustMob score and key statistics.
6. Revenue Model API Service – Metered, subscriptions to API services Pay-per-hit is a rapidly growing model. Social CRM Data Provider – HUGE. Business would kill to have this kind of data available. This opens up a whole new range of applications. We're not clear on revenue streams, but here are some thoughts.
7. Competive Ecosystem Interest Graph Social Graph Location Graph TrustMob = Interactions Graph What are people actually doing?
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9. Signup at TrustMob.com Follow us on Twitter! @trustmob Thanks!
Editor's Notes
{AA: I’d recommend you remove your name from the cover. I know it’s because you’re making the presentation. But it might deemphasize the team aspect}
Team
{AA: Nice slide. Show that thought leaders have already been discussing this. What about academia? Is there any research in this area? More proximately, what is the point of this slide? Is it to show “social proof” of the idea / concept?}
social & community reputation gamification platform that takes your actions from places you visit every day like Youtube, Twitter, Facebook, LinkedIn, and Foursquare, TrustMob and creates a central representation of your value online. Like a credit score for your actions across the web, use your TrustScore to get a date, find a job, or let the community know how awesome you are. Everything you do online matters… TrustMob makes it count! Reap the rewards of everything you already do online Use like a credit score as a way to different users, reduce risk Feed your ego! Turn your social interactions into a game, incenting openness and positive behavior. {AA: I don’t like the word “gamification”. For one, it’s a buzz word. But more importantly, social reputation and trust are not games! They’re serious business. I think better is: A SOCIAL REPUTATION AND TRUST PLATFORM. Really, for one who knows exactly what you’re doing and that it’s real and cool, the word “gamification” makes me cringe. Please just say “no” as nancy reagan used to say.
What’s our unfair advantage? Ranking & valuation system for all your actions across the web. Etsy, YouTube, Reddit, StackOverflow, Twitter, LinkedIN, GitHub, Facebook, and Foursquare are initial data sources..more to follow. 9 of the top 100 sites on the web in terms of user base Hundreds of million of potential interactions = data points {AA: I’d recommend staying away from business style buzz phrases like “unfair advantage”. Frankly, at this point there is no “unfair advantage”. Here, describe the solution. Instead of “Technology”, I would either say “Product”, “Platform”, or “Solution”. Describe how will you address the problem described before. You don’t have to get too technical. Heck, you don’t want to because it’s proprietary secret stuff}
Need analytic rigoData Service API calls per hit: like Raplead, Qwerly, etc. for... Marketing data. Trust Metric - User Score CRM Integration App Platform Use TrustScore + TrustGraph to build a new class of applications Potential Customers: Sonar.me Rapportive Advertising R {AA: Ok. This slide and the previous three are all inter-connected. So I’ll just provide a discussion here. Basically, following the lean startup methodology and customer development framework, it is way to early to have a concrete business model / target market / customer acquisition process / etc etc. You are better off acknowledging that. Your business is developing a product and seeking to find the right business model at the same time. You know that there is a problem, you’ve talked to people and businesses, and you know that you are going alleviate a pain point. But the specifics of the business model are still being worked out. Talk about that. Then, launch into describing the business model you have in mind. Constantly remind the audience that it is an evolving project in work. Use the following framework. There is a book and an app: http://www.businessmodelgeneration.com/ You can download the “canvas” and use that: http://www.businessmodelgeneration.com/canvas
{AA: This is an important slide. Talk about what other people are doing. This slide does two things. It validates that what you’re doing in not crazy. And two, it provides proof that you’ve done your research and know your stuff}
{AA: This is an important slide. Talk about what other people are doing. This slide does two things. It validates that what you’re doing in not crazy. And two, it provides proof that you’ve done your research and know your stuff}