2. Purpose
• It can be noted why we specifically chose the Horror genre
over any genre due to the fact we can extract different
Horror narratives to create our own film. The reason why I
chose to evaluate the Witch, Trick 'r Treat and Regression
is solely for the purpose that they all have elements we
hope to have in our Horror genre. We have the reckless
actions shown in Trick 'r Treat through Lucy and Kate
going to the forest which leads Kate getting lost, we have
the goriness of the Witch through the constant shots that
include blood and we have the uneasiness feeling of
Regression through the unexplained occurrences of what
happens to Lucy that makes the audience feel a bit uneasy
as they don't understand why it is happening
3. Aim
• The purpose of my group creating a Horror teaser trailer is
to help promote and advertise a film with the typical
Horror elements which help us successfully market our
film more easily when we make our magazine front cover
and a poster due to the fact the trailer has helped create
the hype which will make the audience have a greater
incentive to follow every marketing strategy surrounding
the film. The aim of a teaser trailer has a greater strength
than a trailer as a teaser trailer doesn't explain the
narrative as much as the trailer does therefore the
audience will be more likely to wonder what is going to
happen in the film and why it happened.
4. Characters-
• In our teaser trailer, the main characters are the
protagonist, Lucy and the main antagonist, Jane,
which despite the fact that Kate will be shown in
the teaser trailer, the main focus will be on Lucy
and Jane. Lucy is a very sociable person whom
tends to make reckless mistakes but it does not
impact her compared to Kate whom has
mistakes impacting her more than Lucy and she
is dependent on Lucy. Jane tends to keep her
self and is powerless but the incident in our past
has allowed to exert her power on other people
despite being dead.
5. Target audience-
• As our film is of a Horror genre, we picked the
target audience that is most concentrated within
that genre which is '15' so our target audience
will be of the range of 15-17 as the audience
range is mostly concentrated on them so we
hope to attract this particular target audience
through the age of our characters. Our
characters are of the age of 16 and 17 but the
ages of the people acting them are 17 and 18
which is near about what we hoped.
6. Script-
• We do not have a script as we don't have
dialogue in our teaser trailer. But, the closest
we have to a script, is our shooting script
whereby we refer to it constantly to figure
out what is happening shot by shot.
7. Technical Requirements-
• The only technical requirements needed
during our production process is an camera
to film the footage, IPad to help show that
we were filming our footage and it can be
used as our individual or group video diaries.
8. Budget-
• Our budget was £15 whom of each of the
team members of the Cursed gave an
individual contribution of £5 each. This will
help us to purchase any essential items that
are needed for our Horror teaser trailer such
as props, music etc.