How to transition from Traditional Business to Digital Businesses. Understand the essence of World's first Lean Digital Business Excellence Model and how the Management in the Digital era changes? Conventional Management assures successful failure

1. TRANSITIONING FROM TRADITIONAL
TO DIGITAL BUSINESS MANAGEMENT
V SRINIVASA RAO (VSR)
CHAIRMAN & MD | BT&BT
CHAIRMAN – OPEN DIGITAL INNOVATION, IET FUTURE TECH PANEL
04th May 2022
New Rules of the Game
for Digital Business
Administration

2. Presentation Outline
New Digital World
Voice of Organizations in the Digital Era
Digitalization is Complex – need a Structured Approach
Transitioning to Digital Business Management
How CIOs must prepare for Digital Future?

3. The New Digital World
The Paradigm Shift
3

4. Two major Driving Forces
Digital
Age
Customer
Modern
Cyber
System

5. Digital Age
Customers
They are
Different

6. Technologies Fusion &
Modern Cyber System
6
IT
OT
CT
Modern Cyber System
Information
Technology
Mobile
Analytics
Cloud
Edge Computing
Blockchain
AI/ML/DL
Digital Twins
Cyber Security
Geospatial
User Experience
Communications
Technology
IPV6
5G
Short Range
Networks
Unified
Communications
Collaboration
Technology
Social
AR/VR/MR
Metaverse
Operational
Technology
IoT
3D Printing
Unmanned
Vehicles
Robotics
Detailed View of
Modern Cyber System

7. 7
Unimaginable New Capabilities with Modern Cyber System
Intelligent Things
Omnipresent, &
Immersive
Experience based
Services
Hyper Connected
(Human & Digital
Workforce (Chatbots,
Bots, Robots, Smart
Contracts, Things)
Autonomous
Operations
Augmented
Intelligence for
better decision
making
Predictable Future
& Automatic
Recommendations
Extended Business
Ecosystem with
Partners, &
Suppliers
Real Time and
Contextual
Communication &
Collaboration
Elastic Super
Computing, Storage
& Networks

8. Modern
Cyber
System
Physical
Systems
Enterprise
Systems
Biological
Systems
• Mechanical
System
• Optical
System
• Electrical
System
• Business Model
• Services
• Products
• Processes
• Operating Model
• Talent
• Circulatory
• Respiratory
• Nervous
• Muscular
• Digestive
• Reproductive
• Sensory
• Urinary
• Others
• Micro organisms
Social
Systems
• Government
• Healthcare
Community
• Education
Community
• Others
4th Industrial Revolution

9. Emergence Of Digital Economy
9

10. Video Teller Machines – Video Banking

11. HEART
MONITORING
T-SHIRT

12. Sensor-augmented pump
• Built-in continuous glucose
monitoring(CGM)
• Round-the-clock glucose monitoring.
• Early notification of oncoming lows and
highs
• React quickly to changes in sugar level.

13. 13

14. • Temperature regulation
• Wake Up Technology allows
you to wake up with
temperature and gentle
vibration at chest level.
• Each side of the Pod can be
set separately to anywhere
between 55°-110°F.
• Eight Sleep app monitors
your key health metrics
while you sleep

15. You Earn the Interest Rate
by Tracking Your Steps
on their Mobile App while
Swimming, Biking,
Running and Walking
• 10,000+ steps, 0.65% APY
(0.65% Interest Rate)
• 7,500 to 9,999, 0.55% APY
(0.55% Interest Rate)
• 5,000 to 7,499, 0.45% APY
(0.45% Interest Rate)
• 0,000 to 4,999, 0.35% APY
(0.35% Interest Rate)
AVAILABLE TO ANYONE WHO IS AT LEAST 65
YEARS OF AGE AND A US CITIZEN

16. Tools & equipment
HRP-5P, a humanoid bot prototype

17. Lounge in the
Decentraland virtual
world

18. TECHNOLOGY has
become now a driving
force !!!
Welcome to 4th
Industrial Revolution

19. Voice of
Organizations in
the Digital Era

20. Traditional
Organizations are
Sandwiched
Digital Dragons
(GAFAM)
Digital Lizards
(Tech Start-ups)
20
We are Sandwiched !!
How to stay relevant
in the digital age
How to create new business
opportunities & Improve
business performance in the
digital era
How to Compete with digital
dragons/lizards/digital savvy
Orgs
Digital
Savvy
Orgs

21. Voice of Organizations
We want to sell
unforgettable moments
of experience to acquire
life long customers

22. Voice of Organizations
We want to optimize
human interventions with
technologies to reduce
cost of operations

23. Voice of Organizations
We want to create new
business opportunities, new
revenue streams, acquire
new customer segments
leveraging technologies

24. Voice of Organizations
We want to leapfrog
traditional and digital age
competition leveraging
technologies

25. Every Organization is saying today
We have to
Digitize
Digitalize
Digitally Transform

26. Digitalization is
Complex – need a
Structured Approach

27. ELECTRONIC
BUSINESS
PROCESSES
• Information
Technology Driven
Business
Processes
DIGITAL BUSINESS
PROCESSES
Modern Cyber System Driven
Business Processes
• Implement Cloud ERP
• Implement Digital Business
Applications / Apps/ Market
Places/ Platforms / Bots
DIGITAL BUSINESS
OPERATIONS
• Digital Workplaces
• Digital Operating Model
• Digital Business
Processes
DIGITAL PRODUCT
INNOVATIONS & BUSINESS
OPERATIONS
• Digital Products
• Digital Services / Experiences
• Digital Workplaces
• Digital Business Operating
Model
• Digital Business Processes
DIGITAL ORGANIZATION
• Digital Business Vision
• Digital Business Models
• Digital Business Strategy
• Digital Business Outcomes
• Digital Products
• Digital Services / Experiences
• Digital Workplaces
• Digital Business Operating
Model
• Digital Business Processes
1
4
3
2
What to Digitize, Digitalize, Digitally Transform ?
DIGITAL TECHNOLOGY FOUNDATION
Digital Technology Strategy
Digital Technology Governance
Digital Technology Architecture
Cloud ERP | Digital Software Platforms | Digital Market Places | Digital Software Products | Digital Software Apps |
Digital Software Applications / Robo Advisors /
Digital Technology Infrastructure
Digitize Business
Processes
(Automation)
Digitalize Business
Operations 5
27
Digitalize Business Operations,
Products & Services
Digital
Transformation
Digitalize Business
Processes

28. Structured Approach for Digitalization: Lean Digital
Business Excellence Model
28
Lean Digital
Business
Excellence Model
4 Business
Clusters
12 Digital
Business
Building Blocks
4 Thinking
Clusters
12 Lean Digital
Thinking
Principles
Lean
Digitalization Life
Cycle
5 Lean
Digitalization
Phases
WHAT TO
DIGITALIZE?
ACQUIRE
DIGITAL
MINDSET
HOW TO
DIGITALIZE?

29. What to Digitalize? 4 Business Clusters & 12 Building Blocks
29
Digitalize
Business
Blueprint
Business Vision
Business
Models
Business
Strategy
Business
Outcomes
Digitalize
Offerings
Products
Services
Digitalize
Business
Operations
Workplaces
Business
Processes
Business
Operating
Model
Digitalize
Technology
Foundation
Technology
Strategy
Technology
Governance
Technology
Architecture

30. Acquiring Digital Mindset: 4 Thinking Clusters & 12 Principles
30
Visualize the
Digital Future
Create a Better
Today and Better
Tomorrow
Embrace
Constant and
Instant Change
Nurture Digital
Business Talent
Achieve Digital
Execution
Excellence
Identify and eliminate non-
value-added activities
Predict, and
improve business
performance
Optimize human interventions
Establish real-time &
contextual communication
and collaboration
Safeguard privacy, safety and
security of business resource
Establish a technology start-
up ecosystemProducts
Services
Embrace Social
Responsibility
Design socially
responsible
products,
services and
value chains
Deliver
Unforgettable
Moments of
Experience
Design & deliver
unforgettable
moments of
experience to
stakeholders
Build a human-
centric digital
culture

31. Inspire Assess Innovate Experiment Institutionalize
How to Digitalize? 5 Phase Lean Digitalization Life Cycle

32. Know the as-is digital
state of your BANK

33. Transitioning from
Traditional to Digital
Business
Management

34. PARAMETER TRADITIONAL ORGANIZATION DIGITAL ORGANIZATION
CUSTOMER EXPECTATION Quality of Service Unforgettable Moments of Experience
COMPETITION Same Industry GAFAM and Tech Start-ups
BUSINESS One Speed Business Two Speed Business
BUSINESS MODEL Traditional Platforms, Product as a Service, Data Driven, Business Ecosystem
PRODUCTS Semi Automated Nearly Autonomous
SERVICES Limited Channels Omni Present
PROCESSES Automated Integrated & Digitalized Business Ecosystem Processes
WORK PLACES Brick & Mortar (Mainly) Digital Workplaces
OPERATING MODEL Hierarchical / Human Dependency Flat and Technology driven
TECHNOLOGY Disintegrated Technologies (IT, CT, OT) Modern Cyber System (IT+CT+OT)
SOFTWARE Systems of Records Systems of Records, Engagement, Things, Body, Intelligence
INFRASTRUCTURE Physical and Digital PhyDigital
Reference Points got changed… Managing Digital Organizations is Different
34
“At least 40% of businesses will disappear
in the next 10 years… if they don’t figure
out how to change their entire company to
accommodate new technologies”
Source: Peter Fisk

35. Manage Digital Businesses
35
Manage Two
speed
Businesses
Manage Every
Business as
Technology
Business
Manage
Distributed
Virtual Teams
Manage Digital &
Contextual
Learning
Manage Open
Digital
Innovations
Manage Nearly
Autonomous
Business
Operations
Manage Digital
Sales &
Marketing
Not
comprehensive
and is only for
illustrative

36. Manage Two speed Businesses
36
• Exploratory
• Sprinting
• Unknown Competition
• Change is Constant & Instant
• Predictable
• Marathon
• Known Competition
• Change is Constant
Digital
Conventional
SPEED 1 SPEED 2
NEED
Continuous Innovation
Innovation to embrace
embrace instant
business changes

37. Manage Every Business as Technology Business
PLAN
EXECUTE
MONITOR
CONTROL
Automatic planning and
scheduling in real time
using multiple data
sources and systems
Manage Human and Digital
Workforce, Extended
Business Ecosystem and
Decentralized Autonomous
Organization (DAO)
Data based
decisions using
Descriptive
Analytics and
Diagnostic Analytics
Data based control
using Predictive
Analytics, Prescriptive
Analytics and
Autonomous Analytics

38. Manage Distributed Virtual Teams
Virtual
Management
Telepresence
Video
Conference
Social Media
Metaverse
Learn to manage and
communicate with
Virtual Teams with New
Etiquette contextual to
geography and age

39. Manage Digital & Contextual Learning
Digital
Learning
On
demand
Gamified
and
Personalized
Robot
Teaching
Micro
Learning
Immersive
and Omni
Present
• New Roles
• New Skills
• New Behaviors
• Technology Platform
• Role Based Guided
Learning Paths

40. Manage Open Digital Innovations
Solution Seekers
(Various organizations)
Solution Providers
(Globally Distributed Specialists)
Solution Manager | Solution
Head | Solution Assessors
Open Digital
Innovation
Platform
(CoInnovator)
Digital Specialist Firms
Digital Start-ups
Research Institutions
Enterprise 1
Enterprise 2
Enterprise 4
Independent Digital
Consultants
Academic Institutions
Enterprise n
Enterprise 3
Enterprise 5
Lack of internal digital skills
and leverage Gig Economy

41. Assess Profiles Intelligently for Recruitment
Integrated
CV And AI
based
Assessment
LinkedIn
Twitter
Facebook
Blogs
Videos
Profile / CV
Assess Profiles
Intelligently for
Recruitment

42. Manage Digital Business Strategy
Strengths & Weaknesses
based on the data
available in internal
Systems
Text Analytics and Web
crawling and insight
derived from Web, Social
Media, Analyst Reports
Voice of Customers,
Partners, Suppliers,
Employees using Software
Applications
Lean Digital Quotient &
Digital Strengths &
Weaknesses
Strategic Pillars of
Excellence
Digital Business Strategy
Map (Balanced Scorecard)

43. Manage Nearly Autonomous Business Operations
Bots Robots
Block chain
Smart
Contracts
Intelligent
Assets/
Things
Digital Twins
Human
Workforce
• Real Time insight and
Recommendations
• Remote Monitoring
• Predictive &
Preventive Services
• Human less Tasks
Management
• Automatic Policies
Implementation

44. Manage Digital Sales & Marketing
• New Customer Channels / Omni Present
• Conversational Real time Engagement (Chat bots/ Video Calls etc.)
• Personalized Advertisements
• Immersive Experience of Products / Services
• Thought Leadership Led Virtual Branding
• Gamification to engage customers
• AR Based immersive Product Brochures

45. How CIOs must
prepare for
Digital Future ?

46. Systems of Records
(80%)
Systems of
Engagement
(10%)
Systems of Things (5%)
Systems of
Body (0%)
Digital Organizations
need Digital Software
Applications
PROCESSES
PEOPLE
THINGS
HUMAN
BODY
Systems of
Intelligence (5%)
(Hindsight,
Insight Foresight)
Illustrative %
• Multi Cloud / Hybrid
Cloud
• Edge Computing
• Programmable
Networks
• DevSecOps, SRE,
IaC, LCNC, Agile
• Cyber Security

47. Develop & Manage
Digital Market
places
Develop &
Manage
Digital Platforms
Develop &
Manage Conversational
Apps
Develop & Manage
xAnalytics
Applications
Develop & Manage
dApps (Blockchain)
Develop & Manage
Immersive
Experience
Applications
Develop & Manage
Intelligent
Things
Applications
Cloud
ERP Implementation
Robotics
Process
Automation
API & Micro
Services
Cyber
Security
Application
Digitalization
Cloud/ Edge
Infrastructure
Management
Cloud
Migration
Social Media
Management
Agile Program/ Projects
Delivery Management
Systems of Things
(Electronics, Embedded
Software, IoT Apps)
Systems of Intelligence
(Data Management, Advanced
Analytics, Enterprise AI
Enablement)
Systems of Records (Process)
(Cloud ERP, Micro Services,
Blockchain, RPA etc)
Systems of Engagement (People)
(Chatbots, Virtual Assistants, Omni
Channels, Social Media, AR/VR
Experience)
Digital Applications
Management
Digital Infrastructure
Management
Digital Technology Programs
Management
Digital Technology Ventures
Management
Design, Build and Operate Digital Software Applications
Digital Value Management Office (DVMO), Program Management, Benefits Management, System Integration

48. SOFTWARE OPERATIONALIZATION MODEL
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
SUCCESSFUL
OPERATIONALIZATIO
N
DIRECTIONLESS
BENEFITS
UNFULFILLMENT
BLAME GAME
BURN OUT
DISENGAGEMENT
FRUSTATION
Rewards &
Recognition
Rewards &
Recognition
Rewards &
Recognition
Rewards &
Recognition
Rewards &
Recognition
Rewards &
Recognition
Rewards &
Recognition
Software
Purpose &
Benefits
Business &
Technology
Alignment
Business
Engagement
Organization’
s Ability
Organization’
s Culture
Software
Quality
INERTIA
Rewards &
Recognition

49. Read the book authored by
V Srinivasa Rao (VSR)
Lean Digital Thinking –
Digitalizing Businesses
in a New World Order
VSR’s Book Website:
http://leandigitalthinking.com/
India Amazon Website: https://amzn.to/3ldSUbsUK Amazon
Website: https://amzn.to/3F7NFSGUSAAmazon
Website: https://amzn.to/3CX9bIa

50. Thank You
V. Srinivasa Rao (VSR)
Chairman & MD | Btandbt.Com
Author Of Lean Digital Thinking (Http://Leandigitalthinking.Com/)
vsr@btbt.co.in | +91 9866893307
MY SOCIAL WORLD:
LinkedIn: Http://Bit.Ly/2kpl8lf | LinkedIn Pulse: Https://Bit.Ly/2ijs5uv
Podcast: Https://Anchor.Fm/VSR
YouTube: Https://Www.Youtube.Com/Thevsrtv
Lean Digital Thinking Channel: Https://Bit.Ly/3yfsdic
Slide Share: Http://Www.Slideshare.Net/Vsr0001