Read more https://blog.ventunotech.com/2022/08/trailers/?utm_source=Slider&utm_medium=Slideshare
Marketing your content with trailers is one of the most effective ways to take it to your audience. The trailer makes them curious about the movie/show and gives them a glimpse into what it will be about. By telling them what to expect, you can set clear expectations that donโt fail them at the release time.
2. A trailer is a compilation of scenes
from the movie/show edited to run
for one to three minutes.
What are
trailers?
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
3. A trailer must be compelling
enough to make the audience
anticipate the release of the actual
content.
How should it
be?
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
4. How can you
make the most
of it?
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Help with content discovery
Create socialmedia hype
Send push notifications
Use trailers as lead magnets
Introduce your content library
1
2
3
4
5
5. By adding content information and
a trailer, you're not only helping
your audience pick a movie faster
but also ensuring that they watch
something they like.
Content
Discovery
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
6. Your trailers can create a social
hype for your content and also
have the potential to win earned
media when they are well crafted
Socialmedia
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
7. Send push notifications to create a
sense of excitement, capturing
relevant user segments from the
moment you release the trailer for
a content.
Push
notifications
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
8. Invite users who have watched the
trailer through emails to subscribe
to your service or encourage them
to rent it individually.
Lead magnets
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
9. Presenting your audience with
trailers based on their preferences
assures them that you have a
collection of videos they will enjoy
Introduce users
to your content
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
Skip Ad |โถ
10. Wrap Up
Use trailers a tool to invoke the
curiosity of the audience and make
them comeback for the actual
content