The document critically examines the value of photorealistic 3D simulation in urban planning and other applications, arguing against the notion that it is merely a gimmick. It highlights the advantages of 3D simulations, such as enhanced visualization, realism, and utility in decision-making processes, while also addressing its disadvantages, including high costs and extensive data requirements. Various examples are provided to demonstrate the practical applications and benefits of 3D simulation in fields like urban planning, transportation management, and disaster prevention.