Embrace the Noise - MPRC 2013 Keynote Presentation by Diane Schwartznefendler
Diane Schwartz, senior vice president and group publisher of PR News,reveal the secrets to effective communication in a world of clutter, cacophony and chaos. She shares inspiring and engaging stories from the front lines covering the PR and media worlds. During this interactive presentation, Diane offers innovative ideas for managing a crisis, elevating your brand, improving business relationships, working with the media and establishing who you are -- and what you're not on social media. You'll learn to embrace the noise with calm, and strike the right note with your PR initiatives.
Embrace the Noise - MPRC 2013 Keynote Presentation by Diane Schwartznefendler
Diane Schwartz, senior vice president and group publisher of PR News,reveal the secrets to effective communication in a world of clutter, cacophony and chaos. She shares inspiring and engaging stories from the front lines covering the PR and media worlds. During this interactive presentation, Diane offers innovative ideas for managing a crisis, elevating your brand, improving business relationships, working with the media and establishing who you are -- and what you're not on social media. You'll learn to embrace the noise with calm, and strike the right note with your PR initiatives.
A presentation delivered on 29 Jan 2013 to The Likeminded Network women's networking group in St Neots, Cambridgeshire. You can find out more about my (free) Twitter For Business e-course at TwitterForBusiness.net
Social Media Driving Licence 5 - Twitter tools: curation control and reachCJBS smdl
Here are the slides from Week 5, part of the Social Media Driving Licence.
Please note that much of this session involved hands-on/live demo elements which are not covered in these slides.
Engagement Attribution and Social MediaSteve Buttry
These are slides for three workshops for the Los Angeles News Group: on community engagement, attribution and using social media to do better journalism.
Fundraising using social media: A briefingMark Walker
Presentation from a briefing session I ran in Brighton on 7 December 2011 covering fundraising and social media.
<My main aim is to inspire people to get on and do it - to pick up the reins and start trying to make it work.
Reach Your Potential's Third Tech Tuesday Twitter for Business. This presentation provides an overview of Twitter and what it can do for your business, and is filled with over 80 resources.
A presentation delivered on 29 Jan 2013 to The Likeminded Network women's networking group in St Neots, Cambridgeshire. You can find out more about my (free) Twitter For Business e-course at TwitterForBusiness.net
Social Media Driving Licence 5 - Twitter tools: curation control and reachCJBS smdl
Here are the slides from Week 5, part of the Social Media Driving Licence.
Please note that much of this session involved hands-on/live demo elements which are not covered in these slides.
Engagement Attribution and Social MediaSteve Buttry
These are slides for three workshops for the Los Angeles News Group: on community engagement, attribution and using social media to do better journalism.
Fundraising using social media: A briefingMark Walker
Presentation from a briefing session I ran in Brighton on 7 December 2011 covering fundraising and social media.
<My main aim is to inspire people to get on and do it - to pick up the reins and start trying to make it work.
Reach Your Potential's Third Tech Tuesday Twitter for Business. This presentation provides an overview of Twitter and what it can do for your business, and is filled with over 80 resources.
A presentation about Twitter and how it can be used for PR, communications and marketing. Presented internally for my Weber Shandwick colleagues but applicable to an external audience also.
This presentation is designed to teach prospects and partners how to leverage Twitter to connect with customers and leads, thus achieving business growth in the managed IT services market. Because digital marketing is here to stay, we aim to continue advocating forward-thinking business principles so as to drive revenue and profitability in the channel.
Twitter is a great place to get people onto your website takigna look at your offers. And it has been around for long wnough to be an established part of the social media scenery.
I cannot claim to be an expert at this but I know what works for me in my business so let me talk you through the things that I consider to be important when working on Twitter.
Using twitter to enhance your job search 9 30-2010Julia Kinslow
Leverage Twitter in your job search process. This presentation will help you begin using the social media tool effectively to connect you, the job seeker, to company hiring managers and recruiters.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
State of ICS and IoT Cyber Threat Landscape Report 2024 preview
To Tweet or Not To Tweet: Are You Talking To Yourself
1. To Tweet or Not To Tweet:
Are you talking to yourself?
Joanna Blackburn
Web Marketing Manager
2. What we’re going to cover
• The Emergence of Twitter
• The Basics of Getting Yourself on Twitter
• Why Tweet at All? Using Twitter in your area of work
• Maximising Twitter Power – Using the Tools
• Monitoring and Evaluation
• How NOT to Use Twitter
• Taking it forward
3. Is Twitter all it’s cracked up to be?
• Started in 2006, from a company called Odeo Group, based in
San Francisco
• Originally called TWTTR, it was an SMS short code used to
share thoughts, location and other useless information
• Initially meant to be a personal “person-to-person” service
• Today, it’s rumoured to be worth over US $250 million
KACHING!
5. Twitter Stats
• Twitter traffic has increased by a whopping 974% in 2009 from
2008 stats – and this only measures traffic on the main site, and
not those who access Twitter on mobiles or other applications
(Tweetdeck, for example)
• And it’s not just traffic. Time spent on the site was less than 10
minutes in 2008 to half an hour in 2009.
• In the US, one in five Americans tweet.
That’s a LOT of tweets!
7. Enough of the history lesson. Let’s see how
you can use Twitter in your own area of work.
8. Why Tweet At All?
• Press and PR
• Promoting Events – and getting delegates to participate
• Programme/course promotion
• Getting feedback for a service or proposed change
• Advertise jobs
• Crisis Communications
• Develop relationships with stakeholders
Can you think of anything else?
11. Watch your tone, but keep it personal
• Don’t just use Twitter as a
broadcast tool. Get some
conversations going!
• Be open with your followers –
build trust and engagement
• When appropriate, ask for
feedback to encourage repeat
visits and develop ongoing
relationships
12. BTW, u’ve only got 140 chars! :(
• But that’s not an excuse to
use text speak
• Use URL shortening tools
(bit.ly, tinyurl, etc)
• Don’t waffle (you can’t,
anyway) – be precise and to
the point
• No need to use the 140
characters if you don’t have to
13. Encourage Feedback
• People out there have great
ideas you can use
• No matter of great you think you
are, there’s always room for
improvement
• People like to know that there’s
an actual human being behind
your tweets
14. Monitor what’s being said
about or to you so you can
respond, if needed
CONVERSATION
NOT
Broadcast
17. Your Reap What You Sow
• Follow others and encourage
others to follow you
• Engage in conversation with
those you follow
• Retweet (RT) where appropriate
• Maximise Twitter Tools
(hashtags, lists, trending topics)
19. Monitor your Tweets
• Use Tweetburner (or
similar)
• Monitor URL performance
of click throughs – good to
see interest in a news item
or event, for example
20. Monitor your Tweets
• Tweetstats.com can quickly
graph your tweets
• Monitor frequency of tweets
• See how many retweets and
replies you make
But more importantly, have a
nosy at what competitors are
doing
23. How NOT to Use Twitter
http://www.mobiadnews.com/?p=3778
24. How NOT to Use Twitter
http://www.guardian.co.uk/media/pda/2009/jun/22/twitter-advertising
25. If you do mess up…
• Respond appropriately It’s her fault!
– and QUICKLY
• Apologise to each
individual if possible
• Remove offending
and/or inappropriate
tweets
And don’t do it again.
http://www.flickr.com/photos/eusebius/3569837488/
26. Are you confused yet?
http://www.flickr.com/photos/doug88888/3843456676/
27. Yes, you’ll need to work at it to make Twitter work for you
• Like any application, you’ll only get the best out of Twitter if you
learn how to use it right
• Don’t use Twitter in isolation, ensure it’s embedded in your
marketing, communications and PR strategy
• Sit down with key colleagues and discuss whether Twitter is
right for you – and who’s going to manage it day to day
• Maximise Twitter tools (hashtags, lists, trending topics) to get
the best results
• And always, Always, ALWAYS evaluate
28. Until next time, take care of yourselves and each
other…
Thank you for listening.
Joanna Blackburn
j.m.blackburn@salford.ac.uk
0161 295 4779
http://www.flickr.com/photos/thebusybrain/2819978026/