You don't need a lot of equpment to get started with a new podcast! With a few quick tips and some great ideas, you could be on your way today. Tune in!

1. Tips for Starting a Podcast for your
Business
“Don't bore people. Don't worry too much about
replicating someone else's formula. Be original with
the way you podcast.”
- James Schramko

2. Looking to get into the podcast game?
Here are some tips to keep in mind
before you go live.

3. Utilize free resources

4. • No budget? No worries. Numerous
high-quality resources are free and
availableto use.
• For quality audio editing software,
Audacity is a great place to start.

5. • For intro music or sound effects,
check out Free Music Archive.
• For crystal clear interview recordings
consider Cleanfeed.

6. Equipment is helpful, but
not critical

7. • Buying a microphone, picking out
some good headphones, and using
the software mentioned before will
start you off in a solid spot.

8. • Make your workspace a little more
soundproof.
• Find a low-volume location in
your home or office.
• Line your walls with foam
padding or surround your mic
with pillows.

9. Nothing is ever perfect

10. • Embrace the mistakes – unexpected
noises and tech issues happen.
• There’s only so much you can
control, so take a breath and do your
best to move forward.

11. People before product

12. • If you have a guest, remember that
it’s a real conversation and an
opportunity to build a relationship.
• Treat guests well before, during, and
after recording.

13. • Set clear expectations and guidelines.
• Follow up for approval before you
publish.
• Always thank your guest!

14. While it is easy…

15. • Understand that it takes a bit of time
to put together a podcast, especially
if you’ll be juggling multiple guests
or segments and doing all the editing
yourself.

16. Practice makes perfect

17. • No one became a professional
podcast host on their first try.
• Repetition and practice count.
• Consider utilizing practice runs,
YouTube examples, and even best
practices blogs.

18. Don’t replicate –innovate!

19. • The podcast market is flooded.
• To stand out, you’ll need to have a
unique take and make your content
distinct.
• This will take time and plenty of trial
and error.

20. If you’re patient, persistent, and unafraid
of putting in the work, you’ll be able to
go live in no time.

21. Check out SoGoSurvey’s newest podcast,
SoGoStudy Episode 3: The History and Mystery of
Youth Voting.
Please take a listen and leave your thoughts in the
comments!

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for-starting-a-podcast-for-your-business/

23. Email:
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+1 (800) 646-0520

24. Thank You!
www.sogosurvey.com