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Three step writing process bovee by ahsin yousaf
- 1. In The Name Of Allah Almighty, the Most Merciful & Beneficent.
- 3. Presented To: Instructor: Prof: Rubeena Subject: BC&RW Section: S17 Class: MSC IT Semester: 1st
- 5. Group Member: Muhammad Saad Abdul Khaliq Ahsin Yousaf Ali Ashraf H. Muhammad Awais Tahir Zaman Adnan Hussain
- 7. What is three step Writing Process? The three step writing process is used to communicate both routine and persuasive messages in the work place. This process involves planning, writing and completing to help you create a finished, written piece.
- 8. Plan: During this phase, writers may plan for writing by drawing pictures, making lists, brainstorming, using graphic organizers. 1. Analyze the situation 2.Gather information 3. Select right medium 4.Organize the information
- 9. I would like to invite Ahsin yousaf Please come on the stage & continue the topic.
- 10. 1. Analyze Your Situation Define your purpose & develop audience profile • to inform, persuade, collaborate with audience • What is your specific intention • Will there be changes as a result of your message? • Is your purpose realistic? If it is radical, you’ll need to propose a first step • Is the time right? What will the impact of your message be? • Is your purpose acceptable by the company?
- 11. Chapter 4 - 11 Defining Your Purpose General Purpose •To Inform •To Persuade •To Collaborate Specific Purpose •What You’ll Accomplish •What Audience Will Do •What Audience Will Think
- 12. Analyzing Your Purpose Copyright © 2017 Pearson Education, Inc. Chapter 4 - 12 Will the Message Change Anything? Is Your Purpose Realistic? Is the Timing of the Message Right? Will Your Purpose Be Acceptable?
- 13. Copyright © 2017 Pearson Education, Inc. Chapter 4 - 13 Developing an Audience Profile (1 of 2) Identify Primary Audience Members Determine Audience Size and Location Determine Composition of the Audience (similarities and differ)
- 14. Copyright © 2017 Pearson Education, Inc. Chapter 4 - 14 Developing an Audience Profile (2 of 2) Gauge Their Level of Understanding Check Their Expectations/Preferences Forecast Their Probable Reaction
- 15. 2. Gathering Information (LO 3) Discuss information-gathering options for simple messages, and identify three attributes of quality information.
- 16. Informal Techniques for Gathering Information Consider the audience’s perspective. Listen to the community. Read reports and company documents. Survey supervisors, colleagues, customers. Ask your audience for input.
- 17. Uncovering Audience Needs Needs That Are Apparent Needs That Are Hidden
- 18. Providing Required Information Is the Information Accurate? Is the Information Ethical? Is the Information Pertinent?
- 19. I would like to invite Abdul khaliq Please come on the stage & continue the topic.
- 20. 3. Selecting the right medium
- 21. Oral medium advantages disadvantages 1. restrict participation 2. No verifiable evidence of communication, unless recorded 3. Reduce the communicator’s control over the message 4. Cannot edit spoken words 1. provide opportunity for immediate feedback 2. Allow interaction 3. Nonverbal cues in the tone 4. Express emotions within the message
- 22. Written communication advantages Allow you to control the message Reach geographically dispersed audiences Offer verifiable record Minimize distortion Can be use to avoid interaction De-emphasize emotions disadvantages Not conducive for immediate feedback Lack of nonverbal cues Often take more time and more resources to create and distribute May require special skills to print and distribute
- 23. Visual communication advantages Can convey complex messages easily Often less intimidating Reduce the burden on audience to figure things out disadvantages Require artistic skills Require technical skills Require more time to create
- 24. I would like to invite Ali Ashraf Please come on the stage & continue the topic.
- 25. electronic communication advantages Deliver messages quickly Reach geographically dispersed audiences Offer the persuasive power of multimedia formats Can increase accessibility and openness in an organization Disadvantages Are easy to overuse Privacy risks – esp with confidential data Security risks, like viruses Frequent interruptions
- 26. 4. Organizing your ideas Direct Approach Use when you know your audience will be receptive a. Positive messages Indirect Approach Use when you know your audience a. begin softly b. consider impact of your message c. Negative messages
- 27. Outlining your information Main idea Major points – details Facts Examples Description Narration Reference Visual aids Illustrate with evidence
- 28. I would like to invite H. M Awais Please come on the stage & continue the topic.
- 29. Write: Adapt to your audience Be sensitive to audiedce needs by using a “You” attitude, politeness, Positive emphasis, and unbaused language. Build a strong Relationship with your audience by establishing your creadibility and projecting image. Control your style with conversational tone, plain English and appropriate voice. Compose the message Choose strong words that will help you create effecticve sentences and coherent paragraphs.
- 30. The “You” attitude Instead of this To help us process We are pleased to announce We offer MP3 players You should never use You must correct write this So that your order can be filled Now you can take advantage Select your MP3 player That type of paper doesn’t All five copies must be corrected
- 31. Standards of Etiquette Instead of this Once again, you’ve managed You’ve been sitting on our order Write this Let’s review the last website Our production schedules depend on the timely delivery of parts, but we have yet to receive the order you promised to deliver…
- 32. I would like to invite Tahir Zaman Please come on the stage & continue the topic.
- 33. Emphasizing the Positive Instead of this It is impossible to repair We apologize for inconveniencing you We wasted $300,000 Write this Your computer can be ready The rennovations that are under way will help us serve you better Our $300,000 advertisement did not pay off;
- 34. Using bias-free language Instead of this The problem with this department is a failure… You failed to provide the necessary information We will notify all three credit Bureaus Cheap merchandise Failing Write this The performance of this department can be improved Please review the items marked Paying you overdue bill within 10 days will prevent a negative Inexpensive Underperforming
- 35. I would like to invite Adnan Hussain Please come on the stage & continue the topic.
- 36. COMPLETE Revise the message Evaluate content and review readability, edit and rewrite for conciseness and clarity. Produce the Message Use effective design elements and suitable layout for a clean, professional appearance.
- 37. Cont… Proofread the message Review for errors in layout, spelling and mechanics. Distribute the message Deliver your message using the chosen medium, make sure all document and all relevant files are distributed successfully.
- 38. Thankyou!