The 5-step communication plan identifies issues in the employee's current communication strategies and proposes solutions. The steps include: (1) defining communication objectives to establish relationships and consult management; (2) changing to a consultative communication style using multiple channels; (3) building credibility by finding common ground and adopting management styles; (4) recognizing key audiences like management and clients; and (5) effectively organizing messages using visual aids and data across written and oral channels in line with corporate culture. The plan proposes acknowledging errors, setting reconciliation meetings, and regularly updating superiors to fix issues and strengthen relationships.
CASE STUDY : The Treadway Tire CompanyTanya Taneja
The Treadway Tire company plant in Lima, Ohio is the companys one of the biggest plants and most important. It has been plagued with high employee turnover at the foreman level resulting in low productivity. Ashley Wall, the HR Director of the plant is faced with the task of investigating the problems and presenting her recommendations to Brandon Bellingham, the plant manager.
CASE STUDY : The Treadway Tire CompanyTanya Taneja
The Treadway Tire company plant in Lima, Ohio is the companys one of the biggest plants and most important. It has been plagued with high employee turnover at the foreman level resulting in low productivity. Ashley Wall, the HR Director of the plant is faced with the task of investigating the problems and presenting her recommendations to Brandon Bellingham, the plant manager.
The Walt Disney: The Entertainment KingAnuj Poddar
This case is comprised of the company's history, from 1923 to 2001. The Walt years are described, as is the company's decline after his death and its resurgence under Eisner, some topics are devoted to Eisner's strategic challenges in 2001: managing synergy, managing the brand, and managing creativity. The case was written by Michael G. Rukstad and David Collis
The case was uploaded with a Walt Disney font, but Slideshare was not able to detect that
Greg James at Sun Microsystems, Inc. (A)
Greg James, a global manager at Sun Microsystems
To resolve a serious customer system outage as required by a service agreement
Sets out to meet with his entire member in customer implementation team spread across India, France, UAE, and US
Rather than finding a immediate solution to the rapidly escalating customer situation that motivated his trip, he finds himself facing distributed work.
Interpersonal Conflict and management issues in global collaboration are threatening to unravel his team.
Greg James at Sun Microsystems, Inc. (B)
This case updates the steps Greg James took to solve the problems that instigated the crisis.
Greg James solves the problems involved in his team's breakdown and creates team cohesion to help them function together effectively.
It describes the People Express Airlines, the founder Donald Burr, the Rise and Fall of People Express Airlines, the strategy followed by them, the human resources policy, the reason of the fall and the idea for which Donald Burr and People Express Airlines became a household name. A case study analyzed by five students of MDI Murshidabad. This presentation follows the rise of Donald Burr closely, the inception of People Express Airlines, the way he challenged the ideas of American business strategy to the point it was acquired by Texas Airlines.
McKinsey & Company: Managing Knowledge and LearningDisha Ghoshal
As part of Strategy execution, this presentation on was on how McKinsey & Company flourished throughout the years by Managing Knowledge and Learning diligently.
How to Set Marketing Goals [+ 30 examples]Beth Farris
Before you spend time on marketing tactics, get clear on your goals! Define objectives, strategies, and tactics. Connect to the larger business mission. I explain how in this presentation.
The Walt Disney: The Entertainment KingAnuj Poddar
This case is comprised of the company's history, from 1923 to 2001. The Walt years are described, as is the company's decline after his death and its resurgence under Eisner, some topics are devoted to Eisner's strategic challenges in 2001: managing synergy, managing the brand, and managing creativity. The case was written by Michael G. Rukstad and David Collis
The case was uploaded with a Walt Disney font, but Slideshare was not able to detect that
Greg James at Sun Microsystems, Inc. (A)
Greg James, a global manager at Sun Microsystems
To resolve a serious customer system outage as required by a service agreement
Sets out to meet with his entire member in customer implementation team spread across India, France, UAE, and US
Rather than finding a immediate solution to the rapidly escalating customer situation that motivated his trip, he finds himself facing distributed work.
Interpersonal Conflict and management issues in global collaboration are threatening to unravel his team.
Greg James at Sun Microsystems, Inc. (B)
This case updates the steps Greg James took to solve the problems that instigated the crisis.
Greg James solves the problems involved in his team's breakdown and creates team cohesion to help them function together effectively.
It describes the People Express Airlines, the founder Donald Burr, the Rise and Fall of People Express Airlines, the strategy followed by them, the human resources policy, the reason of the fall and the idea for which Donald Burr and People Express Airlines became a household name. A case study analyzed by five students of MDI Murshidabad. This presentation follows the rise of Donald Burr closely, the inception of People Express Airlines, the way he challenged the ideas of American business strategy to the point it was acquired by Texas Airlines.
McKinsey & Company: Managing Knowledge and LearningDisha Ghoshal
As part of Strategy execution, this presentation on was on how McKinsey & Company flourished throughout the years by Managing Knowledge and Learning diligently.
How to Set Marketing Goals [+ 30 examples]Beth Farris
Before you spend time on marketing tactics, get clear on your goals! Define objectives, strategies, and tactics. Connect to the larger business mission. I explain how in this presentation.
This is the slide deck (which you can download with commentary from the presentation built into the "notes") outlining the Georgia Department of Administrative Services (DOAS) online outreach strategy.
DOAS provides business solutions to Georgia’s state and local government entities. DOAS' product and service offerings encompass a broad spectrum that includes purchasing (procurement), risk management, enterprise human resources, fleet support services, and surplus property transactions. DOAS strives to meet the business needs of its customers while providing the highest level of customer service in a rapidly changing state government. And so identifying a clear strategy for effective social outreach, so as best to serve our customers, was imperative.
Our Public Relations Plan Playbook is a planning methodology that highlights our premium tool-kit of tools & templates to help you develop a comprehensive public relations strategy & plan.
Steps to Success: Improving the Overall Effectiveness of Your Employee Traini...BizLibrary
An effective employee training program doesn’t just happen, it requires leadership buy-in, communication, metrics and more.
In this webinar, you’ll learn how to start improving the overall effectiveness of your employee training program with a few simple strategies. If you’re looking to improve your current training program, or implement a brand new one, this webinar is for you!
What You’ll Learn:
A proven model to determine the success of your program
Key components that can be impacted
Strategies that will improve Program Management, Business Goals & Metrics, Leadership Buy-In and Marketing & Communication execution
There are two effective ways to understand how satisfied your clients or customers are with the service your company provides: 1) hire an outside professional with a focus on customer satisfaction or, 2) administer a client feedback program yourselves. This slideshow provides everything you will need to know and do to prepare, capture and respond to customer satisfaction interviews.
Creating & Using Your Communications Plan: a workshop for the MetroWest Nonpr...NikiLamb
Presenter:
Marketing consultant and non-profit specialist
Niki Lamberg
www.nlamberg.com
Is your non-profit striving to grow? A communications plan gives you a framework for reaching your most important audiences more efficiently. With a basic, thoughtful plan in place, you can budget, benchmark, and breathe more easily. Whatever your budget--even if it's practically zero--you can take charge of your communications strategy.
Presented February 4, 2011 in Framingham, MA for the MetroWest Nonprofit Network
The field of consulting is crowded and getting more so each day. The way to win consulting assignments with companies you want to work with is by focusing on them and their needs, not yours. Here are 7 steps to winning and keeping consulting projects.
Corporate Communications Directors' Forum 2014: Evaluation & Corporate Commun...Richard Houghton
Presented at 2014 Corporate Communications Directors' Forum: how to develop an evaluation programme for PR and corporate communications campaigns using AMEC's advocacy funnel.
2137ad Merindol Colony Interiors where refugee try to build a seemengly norm...luforfor
This are the interiors of the Merindol Colony in 2137ad after the Climate Change Collapse and the Apocalipse Wars. Merindol is a small Colony in the Italian Alps where there are around 4000 humans. The Colony values mainly around meritocracy and selection by effort.
Explore the multifaceted world of Muntadher Saleh, an Iraqi polymath renowned for his expertise in visual art, writing, design, and pharmacy. This SlideShare delves into his innovative contributions across various disciplines, showcasing his unique ability to blend traditional themes with modern aesthetics. Learn about his impactful artworks, thought-provoking literary pieces, and his vision as a Neo-Pop artist dedicated to raising awareness about Iraq's cultural heritage. Discover why Muntadher Saleh is celebrated as "The Last Polymath" and how his multidisciplinary talents continue to inspire and influence.
Hadj Ounis's most notable work is his sculpture titled "Metamorphosis." This piece showcases Ounis's mastery of form and texture, as he seamlessly combines metal and wood to create a dynamic and visually striking composition. The juxtaposition of the two materials creates a sense of tension and harmony, inviting viewers to contemplate the relationship between nature and industry.
2137ad - Characters that live in Merindol and are at the center of main storiesluforfor
Kurgan is a russian expatriate that is secretly in love with Sonia Contado. Henry is a british soldier that took refuge in Merindol Colony in 2137ad. He is the lover of Sonia Contado.
7. SO YOU GOT THIS JOB…
What did you do right?
In first 4 months accelerated roll-out of kiosks and software
upgrades for major client
Several informal meetings with McDonald
Developed unique insights into the market
Great rapport with clients
8. What does the job entail?
Identifying industry trends
Evaluating new business opportunities
Establishing sales goals
Developing general market and specific client sales strategies
Supervising two regional market specialists
Spending significant time preparing for client meetings
Developing supporting details of proposals
SO YOU GOT THIS JOB… CONT.
9. Communication with management
Updating of Outlook Calendar
Backing up presentations with data
Presentation media not well used
Enthusiasm/positivity not communicated at work
WHAT WENT WRONG?
11. HOW ARE WE GOING TO HELP?
A 5 Step Communication Plan
What’s your COMMUNICATOR Strategy?
Who is your AUDIENCE?
How to organize your MESSAGE?
What CHANNELS to adopt?
How to blend in Corporate CULTURE?
Action Plan
Conclusion
12. 1. Define Communication Objective
Establish relationships
WHAT’S YOUR COMMUNICATOR STRATEGY?
Issues Solutions
Failed to update Management Consult Management, Update Outlook
Failed to support Manager’s projections Do not confront publicly, Do not
undermine set projections
Failed to back up strategies with data Use facts & figures to make goals look
tangible
13. 2. Change Communication Style
WHAT’S YOUR COMMUNICATOR STRATEGY?
(CONTD.)
Issues Solutions
Focused on Oral communication Adopt good mix of communication
channels
Focused on SELL STYLE Adopt JOIN/CONSULT Style
Focused on One way Communication direction Adopt bilateral communication approach
Evolve from Sales to Management
14. 3. Build Credibility
WHAT’S YOUR COMMUNICATOR STRATEGY?
(CONTD.)
Issues Solutions
Failed to build upon Initial Credibility Establish goodwill with Management and
find common ground
Failed to acquire new credibility Adopt pre-established Management work
styles
Leverage your rank, image and
expertise
15. Who are they?
WHO IS YOUR AUDIENCE?
Issues Solutions
Failed to recognize Management as
Audience
Keep Management updated about activities
& strategies
Failed to upgrade communication strategies
based on new level of clients
Use updated selling tools – data,
PowerPoint, facts & figures
Failed to recognize sales force as Audience Hold sales seminars, training sessions &
introduce new sales techniques
Management SubordinatesClients
16. 1. Indirect vs. Direct Approach
HOW TO BUILD YOUR MESSAGE?
Issues Solutions
Focused primarily on Indirect Approach Diversify approach according to audience
Made confrontation with Manager publicly Be more prudent and tactful while
addressing conflicts
Storytelling
Flexibility
Change your approach
according to situation
17. 2. Organization of Message
HOW TO BUILD YOUR MESSAGE?
(CONTD.)
Issues Solutions
Failed to use visual aids Engage audience and provide permanent
record
Failed to back up ideas with Data Use facts & figures to support position
Data establishes facts and
context
18. Focused only on Oral Channels Adopt Blended Channels
• Incorporate written communication
CHANNEL STRATEGY
Importance of written channels
19. Issues Solutions
Overlooked the importance of adhering to
Corporate Culture
Understand corporate processes such as
updating Outlook calendar
Failed to demonstrate positivity inside and
outside the company
Understand that you are representing overall
company values at all times
Failed to understand the importance of
corporate hierarchy
Respect the authority and experience of
Senior Management
CULTURAL STRATEGY
20. Taking the time to acknowledge errors made
Lack of communication
Insubordination towards Davis
Poor presentation techniques
Lack of status updates
Taking first steps towards reconciliation with superiors
Set up meeting with Davis to apologize for recent conduct and assure
him of your commitment
Set up meeting with McDonald to reassure her of your commitment
Inform Davis and McDonald of the corrective measures you plan to
take
ACTION PLAN/CONCLUSION
21. Making an effort to fix the errors acknowledged
Keep Davis well informed and updated
Follow Company procedure and protocol
Back client meetings with data
Adopt acceptable presentation techniques
Avoid public confrontation with superiors
Set up monthly or fortnightly meetings with Davis to keep him
in the loop
Meet McDonald more often and keep her updated on new
plans and strategy
ACTION PLAN/CONCLUSION CONT’D