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The Vasudhaiva Kutumbakam Art Project:
linking arts and communities in India
“The whole world is one family”
वसुधैव कु तुम्बकम्
Olga Lucía Patiño – FONADE
Ajitvar Kumar Douglas – VK Art Project
Ravi Ranjan – VK Art Project
India Overview
भारत
• 93rd best country to make
business (Forbes, 2014)
• No academic tradition on
cultural management as
theory.
• Patronage from individuals
and private sector
• Strong country brand
• Cultural expressions attached
to religious traits
3’287.590 km2
Kundu, 2001
Pattnaik, 2013
World Bank.
Linking communities in open spaces
समुदाय
• New opportunities for contemporary artists.
• Interaction for new approaches of citizenship
in non-conventional spaces.
• Criticism about the cultural policies from the
Indian government.
• Another view about contemporary India away
from classic arts, local media and the tourism
industry tenures.
Art Camps Development
कला
1st venue February 2013: Allahabad, UP. Maha Kumbh Mela
Art Camps Development
कला
2nd venue
March 2013: Gorakhpur University, UP.
Art Camps Development
कला
3rd venue
February 2014: Rishikesh, UK.
Art Camps Development
कला
4th venue
February 2015: Bangalore, KA.
Situation 1
पररकल्पना
For contemporary arts many artists have chosen to make
entrepreneurship venues by using patronage from private sector .
Sponsorship is mostly private and abroad for contemporary art
Situation 2
पररकल्पना
Country image as a set of traditions, and expressions towards the
consumption of classic arts under the service of tourists and the
economic growth, for which the contemporary arts remain unknown
abroad.
Situation 3
पररकल्पना
Cultural initiatives for contemporary art are slow in terms of
sponsorship and patronage regarding the Indian State.
No academic development
regarding Cultural Management
Adrak Ki Chai
अदरक की चाय
For two contemporary artists
• 1 cup of water
• 2 teaspoons of sugar
• 2 cm. of crushed ginger root
• 2 teaspoons of red or black tea
• 1 cup of milk
Boil water with sugar and add ginger.
Boil again and add the tea.
Once boiled again add milk.
Serve it with love and care.
Thank you
Dhanyavad
धन्यवाद

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The Vasudhaiva Kutumbakam Art Project: Linking arts and communities in India

  • 1. The Vasudhaiva Kutumbakam Art Project: linking arts and communities in India “The whole world is one family” वसुधैव कु तुम्बकम् Olga Lucía Patiño – FONADE Ajitvar Kumar Douglas – VK Art Project Ravi Ranjan – VK Art Project
  • 2. India Overview भारत • 93rd best country to make business (Forbes, 2014) • No academic tradition on cultural management as theory. • Patronage from individuals and private sector • Strong country brand • Cultural expressions attached to religious traits 3’287.590 km2 Kundu, 2001 Pattnaik, 2013 World Bank.
  • 3. Linking communities in open spaces समुदाय • New opportunities for contemporary artists. • Interaction for new approaches of citizenship in non-conventional spaces. • Criticism about the cultural policies from the Indian government. • Another view about contemporary India away from classic arts, local media and the tourism industry tenures.
  • 4. Art Camps Development कला 1st venue February 2013: Allahabad, UP. Maha Kumbh Mela
  • 5. Art Camps Development कला 2nd venue March 2013: Gorakhpur University, UP.
  • 6. Art Camps Development कला 3rd venue February 2014: Rishikesh, UK.
  • 7. Art Camps Development कला 4th venue February 2015: Bangalore, KA.
  • 8. Situation 1 पररकल्पना For contemporary arts many artists have chosen to make entrepreneurship venues by using patronage from private sector . Sponsorship is mostly private and abroad for contemporary art
  • 9. Situation 2 पररकल्पना Country image as a set of traditions, and expressions towards the consumption of classic arts under the service of tourists and the economic growth, for which the contemporary arts remain unknown abroad.
  • 10. Situation 3 पररकल्पना Cultural initiatives for contemporary art are slow in terms of sponsorship and patronage regarding the Indian State. No academic development regarding Cultural Management
  • 11. Adrak Ki Chai अदरक की चाय For two contemporary artists • 1 cup of water • 2 teaspoons of sugar • 2 cm. of crushed ginger root • 2 teaspoons of red or black tea • 1 cup of milk Boil water with sugar and add ginger. Boil again and add the tea. Once boiled again add milk. Serve it with love and care. Thank you Dhanyavad धन्यवाद