The Startup Lifecycle: How to Win at Each Stage

Intetics Inc.
10001 Tamiami Tr N, Suite 114
Naples, Florida 34108
United States
www.intetics.com
intetics@intetics.com
Office: +1-239-217-4907
THE STARTUP
LIFECYCLE: HOW TO
WIN AT EACH STAGE

Intetics Inc. | 10001 Tamiami Tr N, Suite 114, Naples, Florida 34108, United States
Office: +1-239-217-4907 | intetics@intetics.com | www.intetics.com
What do you need to start a business?
Three simple things: know your product
better than anyone, know your customer,
and have a burning desire to succeed .
Dave Thomas, Founder, Wendy’s
”
“

Startup is a company that is in the
first stage of its operations. These
companies are often initially
bankrolled by their
entrepreneurial founders as they
attempt to capitalize on developing a
product or service for which they
believe there is a demand.
What is a Startup company?

Successful Startups
Fact Box
According to Failory, there were
137,000 businesses give birth every
day or 5 million per year.

The Startup Lifecycle
Idea Launch Growth

According to Crunchbase, there were
3,002 startups launched globally in 2018.
The standard failure rate for startups is
90%. This means that only 300 of those
companies are probably still operating
today.
Fact Box
Why do most startups fail?
No market
need

Common Characteristics Of Startups That Failed
INCOMPETENCE. This can be produced by 3 big
factors: emotional pricing, non-payment of taxes and
lack of planning.
LACK OF EXPERIENCE IN LINE OF GOODS. This is
often caused by the bought of wrong inventory, lack
of knowledge of the providers and wasted advertising
budget.
LITTLE EXPERIENCE. The little experience of CEOs and
Directors of a startup can lead to a bad decision,
frequently related with quickly scales, hiring of
inadequate and problems in establishing a winning
culture.
PERSONAL PROBLEMS. Mostly CEOs of startups
suffer from personal problems. In many cases they
are originated by going into business for the wrong
reason.

Stage 1: Bring in the consultants
Partnering with the right consultant
during the ideation phase of your
startup has several crucial benefits.
They know best practices. They know
the industry. They know market trends
and whether or not your product fits.
And if it doesn’t fit, they know how to
make it fit.
How to Win at Each Stage

Stage 2: How to avoid running out of
cash during the launch
There are two important partnerships you
will need to seek out during this phase:
 Venture capitalists not only provide
promising startups the cash needed, but
they also deliver strategic advice and
business expertise.
 Software development service provides
can provide as many or as few developers
as you need for any given time, all with
the exact skills you are looking for at the
moment.
Fact Box
Money and time are finite and need to
be allocated judiciously. According to
the 2018 report by CBInsights, the
second reason startups fail (29%) is
because they simply run out of cash.

Stage 3: Scaling without failing by hiring
the right team
You’ve had a successful launch and are
growing your user base. This is also the time
you’ll want to grow your development staff,
not only to handle upgrades and new
features, but also to provide the best user
experience possible at this crucial time. At
this point, how you scale your development
team will either make or break your startup.

Common Characteristics Of Startups That Succeed
MENTORS: Hiring a skillful and experienced entrepreneur can
guide the startup through the first steps during the growth
period.
PERSISTENCE: A true entrepreneur never gives up.
Once you build a startup there never will be
thousands of scavengers trying to destroy your
business.
DISRUPTIVE: The main reason for tech startups
to become extinct is looking alike one to other.
That’s why every business should be disruptive.
MARKET: Despite how perfectly
designed and developed the product
or service is, it is useless if no one
wants it.

A Checklist for Information Systems in a Startup
The digital basics
Data Security
Email and
communication
Finance and Accounting
Data analytics
You have to get a website, figure out your hosting and e-mail domain situation
and get the right hardware and software mix.
Either invest in a complete cyber security system that you can afford, or work
with a partner who knows the right data security procedures and can help
you implement them across your company.
You need to figure out how to manage your marketing communications with
your customers: both in social media and by e-mail.
Consider a cloud-based or an out-of-the-box financial solution. If you require
something more custom, consider the benefits of developing it in-house vs.
working with a tech partner who can develop this system for you.
Data analytics can be a very important part of your back-office technology. It
can help you figure out where you’re wasting time and where you can be
more efficient.

Do:
 Select provider based on how well they
understand your problem and can provide
measurable results.
 Select a provider that can become your
partner
 Find a provider that understands your
strategic visions alongside technological
challenges
 Keep communicating
 Write SLAs backed by real numbers without
vague definitions
Working With A Technology Provider
Don’t:
 Assume you’ll face no more challenges once you’ve
engaged a provider
 Assume lowest cost = best firm for the job
 Settle for lower quality

Why Intetics?
Top Awards Top Certifications
MVP development
Intetics works with ambitious
startups that are trying to make
a break-through. If you need a
software development team
with extensive expertise in
multiple domains and
technologies. A team who can
help you design and build MVP,
Intetics gets you covered.
Continual product
development and
refinement
Time to add more features?
When your users want more
and want it now, we make it
happen. With white-hot
technologies in our pack, your
product blows the market.
Consulting
Intetics Business Consultants
help you to align your business
challenges with technology
objectives, choose the most
appropriate technology stack to
win the competition on the
market.

Intetics Inc.
10001 Tamiami Tr N, Suite 114
Naples, Florida 34108
United States
www.intetics.com
intetics@intetics.com
Office: +1-239-217-4907
Thank you!

The Startup Lifecycle: How to Win at Each Stage

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