The Pursuit of Happiness
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How Gamification Unleash Total Engagement. This is my talk at Barcamp Shanghai, on 3 March 2012.
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The Pursuit of Happiness
- 1. The Pursuit of Happiness How Gamification Unleash Total Engagement R o a n Y o n g
- 2. The Storyline Start Level 1 Level 2 The war of How gamification engagement unleash total engagement
- 3. 3 Implications of Disengagement (Higher) Absenteeism (Lower) Productivity (Lower) Creativity Disengaged people hurt organisation
- 4. Yearly Cost of Disengagement United States Germany $ 350b $ 175.5b Singapore $ 6b Source: Gallup study
- 5. Engagement Talent “talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work” Stephen King “far and away the best prize life has to offer is the chance to work hard at work worth doing” Theodore Roosevelt Every engaged people is talented, but not every talented people is engaged.
- 6. the happiest people: Steve Jobs (L) and Jeremy Lin (r) “far and away the best prize life has to offer is the chance to work hard at work worth doing” Theodore Roosevelt Image: Flickr © acaben Image: Flickr © DvYang
- 7. The War for talent is over of Engagement Motivation max creativity max Motivation max creativity max
- 8. The war of engagement is about making work meaningful. It turns work into play.
- 9. The Storyline Start Level 1 Level 2 The war of How gamification engagement unleash total engagement
- 10. 3 Elements of Fun Autonomy 2 Complexity A connection between effort and reward
- 11. Sustained Fun Sustained fun means making progress visible
- 12. Reality is Broken gamification Gamification is the use of game design techniques and mechanics to solve problems and to engage audiences
- 13. Game mechanics Autonomy complexity A link between effort and reward Defeat the enemy You develop skills in any way possible just-in-time to You get level-ups, points, defeat the enemy. artifacts, and other virtual goods after you defeat the enemy.
- 14. Game mechanics progress is visible * inculcate self-belief You can clearly see There is someone who progress toward guide you or believe that character development you can fulfill your destiny and the end-game.
- 15. Sounds crazy? Gamification is made possible by: Big data Mobile gadgets
- 16. Gamified world
- 17. Salesforce.com Points Goal Achievements Progress visibility
- 18. Gamify to engage! Motivation creativity Unleash total engagement using gamification. And improve innovation and productivity!
- 19. e-book About Me Strategist | consultant | speaker www. roanyong.com @roanyong roan_yong@yahoo.com roan.yong roan julius indra bit.ly/sociacol