Creating valuable content is important to your real estate business growth. Learn how ten FREE tools can create an array of timely irresistible content. We will teach you how to use each tool and incorporate the tools into your daily marketing plan.

1. Marki Lemons Ryhal
facebook.com/markilemons
The Modern Real Estate
Professional’s Guide to Success
MarkiLemons.com

2. ● Opened her first real estate company in 2003 and by 2004 had
sold over 60 units and jumped to the top 10% of REALTORS in
Chicago
● In 2009 she was invited to speak at the National Association of
REALTORS® Conference & Expo and in 2010 was named illinois
Real Estate Educator of the Year .
● She now travels the country teaching social media and
technology classes for the NAR, CHASE, Goldman Sachs and
many more.
● Her designations include: ABR, ABRM, CRS, SFR, SRS and she
holds an MBA from Saint Xavier University
Marki Lemons Ryhal

3. Follow @homespro
and @markilemons
Use the hashtag
#ReMarkiTable

4. Section VI: Why Creating Valuable Content is
Important for Your Real Estate Business

5. The Modern Real Estate
Professionals Guide to Success
For FREE you will:
Create a content
calendar
Remove the
background from
photos in less
than 10 seconds.
Match the color
palette of any
photo.
Learn how not to
get sued by Getty
Images.
Consistently use
your branded
colors and fonts.
Convert Videos to
audio for Podcast
and Alexa Flash
Briefings.
Convert Videos to
text for blog post,
emails, and daily
social post.
Create photo
quotes.

9. ●Fill in Holidays and Social Media Dates
●Schedule in Content Based on Those Days

10. JANUARY
Goal Setting
FEBRUARY
National Clean
out Your
Computer Day
MARCH
National Credit
Education
APRIL
Fair Housing
Month
MAY
NAR Legislative
JUNE
National Selfie
Day
JULY
National
Ice Cream Day
AUGUST
National Fraud
Awareness &
Safer Internet
SEPTEMBER
REALTOR Safety
Month
OCTOBER
National Cyber
Security Month
NOVEMBER
REALTOR
Conference and
Expo
DECEMBER
Best Tech Gifts
for Christmas

14. Getty Image Law Suit

15. Pexels

19. Canva Color Palette

21. Remove.bg

24. Canva.com

28. Soundupnow.com

32. Podcast

37. Repurpose.io

41. Homes.com LOCAL CONNECT
with Shay Atkins
Reach the Right Consumers at the Right Time
All New Exclusive
Phone Leads!
Details coming up!

42. LOCAL CONNECT
● Buyer/Seller Leads
● Exclusive Phone Leads
● Local Expert Branding
on Homes.com listings
(757) 785-9845
Secure your zip now!

43. Reserve Your Zip Codes

44. Local Connect Love!
"I have received several leads since I started using Homes.com. As my business
grows, I will continue to add products from Homes.com. The thing I have liked the
most is that you do not have to blow your budget to use their products to help you
increase your business..." -Tracey Woodruff
“Leads are better for the $ spent than Zillow
or Realtor.com." -Richard Vaughn
"Homes.com leads often seem less apt to
“jump to the next thing,” bringing quality of
leads over quantity." -Anne Newmyer

45. “As a new Realtor, I signed up for Homes.com because it’s much more affordable
than Zillow. I received my first lead within 24 hours. I spoke to another agent in my
office and he says he has been getting lots of leads from Homes.com and has been
using it for months." -Eleanor Decker
"Since becoming an independent Agent, from being on a
Team, Homes.com made it easy to transition and
advertise on my own as well as build a strong local
presence for myself." -Lynn Peters
Local Connect Love!

46. LOCAL CONNECT
Be seen on hundreds of
local listings and
connect with buyers and
sellers in real time.
(757) 785-9845

47. Insidesales.com: Lead Response Study

48. Lead Concierge Offers
● Incoming phone calls answered
● Email Leads contacted via phone and text
message
● Lead screening with a series of qualifying
questions
● Once screened, live transfer to YOU!

49. Become a “Rapid Responder”

50. Incoming Calls
Local Connect Lead Form
Call routed directly to the
Lead Concierge
Live Transfer to YOU!
Notes added to your
Lead Manager

51. Incoming Form Leads
Local Connect Lead Form
The Lead Concierge makes
call to lead on your behalf
Live Transfer to YOU!
Notes added to your Lead Manager

52. Screen All Your Leads
✓ Your Website
✓ Homes.com
✓ Zillow & Trulia
✓ Realtor.com
✓ Any Other Source

53. Get ALL Your
Online Leads
Screened!
Easily route all your online leads
through Lead Concierge

54. Qualifying Process
● Qualifying questions
○ Working with an agent currently?
○ Listing source (if not Homes.com)?
○ Time period for home purchase?
○ Whether or not a budget has been determined?
○ Whether or not pre-qualification has occurred?
● Disqualifying answers
○ Caller is already working with an agent.
○ Caller is looking to rent and not buy.
○ Caller is inquiring about a listing under 50K.
● Other disqualifiers.
○ Caller is determined as SPAM or junk.

55. Lead Concierge Hours
East Coast - 8am to 11pm
Central - 7am to 10pm
Mountain - 6am to 9pm
Pacific - 5am to 8pm

56. Pricing Varies Upon Agreement
Can Add On For As Low As $99