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The “Open” Approach

       EEFWER
The Spot

 A multifaceted story emerges
 Universally familiar story with a modern twist
   Occupy style protests

   Courtroom drama

   Twitter feeds, Facebook posts, user videos shaping the story
What is Open Journalism

 More than comment sections and Twitter streams
 Less a proactive initiative by the Guardian
 More so a reaction to a paradigm shift in media

    Before: An audience of passive recipients
        Respond to content
    Now: People participate in journalism
        Contribute to the content
News Desk Live

 Summary of the stories that the paper intends to
  cover each day
 Readers are invited to contribute insights and ideas
 Spurs conversation that shapes the actual content,
      a concept with possible applications across the board
Learn From the Guardian: “Open” Everything


 Getting users involved in content creation
   Radio
   Movies
   Product Development




 Open Data Platform
   Open APIs for archived content. USA Today and others follow
    suit
   The days of hoarding archived content are over
Crowd-Sourcing a Scandal

 Guardian response to the MP Expenses scandal is a
 shining example of proper crowd-sourcing
    Exciting scandal
    Interested public
    Piles of documents
    Intuitive interface
        Easy to get involved
        Competitive



       ==profit

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The Guardian

  • 2. The Spot  A multifaceted story emerges  Universally familiar story with a modern twist  Occupy style protests  Courtroom drama  Twitter feeds, Facebook posts, user videos shaping the story
  • 3. What is Open Journalism  More than comment sections and Twitter streams  Less a proactive initiative by the Guardian  More so a reaction to a paradigm shift in media  Before: An audience of passive recipients  Respond to content  Now: People participate in journalism  Contribute to the content
  • 4. News Desk Live  Summary of the stories that the paper intends to cover each day  Readers are invited to contribute insights and ideas  Spurs conversation that shapes the actual content,  a concept with possible applications across the board
  • 5. Learn From the Guardian: “Open” Everything  Getting users involved in content creation  Radio  Movies  Product Development  Open Data Platform  Open APIs for archived content. USA Today and others follow suit  The days of hoarding archived content are over
  • 6. Crowd-Sourcing a Scandal  Guardian response to the MP Expenses scandal is a shining example of proper crowd-sourcing  Exciting scandal  Interested public  Piles of documents  Intuitive interface  Easy to get involved  Competitive ==profit