The Future of CCTV
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Some current trends regarding video surveillance and the change from analogue to digital, IP-based cameras.
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For the complete report, get in touch with us at : info@netscribes.com
Indian security equipment and services market is primarily boosted by the rapid urbanization and the ongoing globalization wherein need for robust and updated security technologies is gaining momentum with each passing day. Off late criminal activities coupled with the dawn of terrorism has triggered the demand for both security equipments and private security services by leaps and bounds. The industry is expected to attain a CAGR of more than 25% to reach nearly INR 600 bn by 2015.
The market primarily comprises of multiple segments including CCTV & other equipments, electronic access control, IT security and private security services. “Basically the demand for security equipment is seen mostly from the residential and commercial and enterprise segments of the market, wherein frequent criminal activities and the lurking danger of potential terrorist attack is stimulating the market by manifolds,” says Mr. Kalyan Banga, Product Manager at Netscribes. The market gets a further boost from occasional special events such as the recent commonwealth games held in New Delhi. Players operating in the Indian market space hail mostly from the unorganized space, on the contrary, 80% of the revenue generated within the market comes from the organized market, i.e. the players with ISO certification. “Speaking of players, it is observed that vendors in the market prefer to import products primarily from UK, Germany, Japan and Israel,” added Kalyan.
Government of India (GoI) has also taken various initiatives intended for the upliftment of the overall industry, which in turn acts as a boon for the players operating in the market. Allowance of FDI and the permission for CISF deployment as private security forces happen to be some of the major initiatives taken so far. Additionally, GoI has also signed pacts with Israel for the facilitation of better homeland security. State governments have also played their role by entering into collaborations with CAPSI for the setting up of training centres for security guards, so as to provide an enhanced security cover to the nation.
With constant growth in competition, market entry strategy is the key to success for any new vendor looking to venture into the industry. “Analysis shows, import of equipments happens to be the most preferred route for vendors,” noted Kalyan. Additionally, vendors also collaborate with local firms to distribute their products or indulge in self production of equipments.
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This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
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16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
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20. Design for Six Sigma (DFSS)
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The Future of CCTV
- 2. The CCTV industry has remained technologically stable over several decades.
- 3. A stable technology often implies a stable industrial structure…
- 4. Entry barriers have remained high and consequently, CCTV has been dominated by a few large players…
- 5. However, things have started to change with the rise of digital, IP-based video surveillance.
- 6. Companies with a background in IT or electronics are increasingly entering the industry…
- 7. IP CCTV has grown rapidly over the last years, but from very small volumes.
- 8. Up until now, the ongoing shift has not created a lot of industrial turbulence since the analogue players have still been reasonably well off.
- 9. But some more recent events suggest that the industry structure is about to change…
- 10. One such event is GE’s announcement that their security business is for sale.
- 11. A large, established player is pulling out of video surveillance, which is predicted to grow a lot over the coming years.
- 12. The only reason for this must be that GE does not believe that their security business will be competitive in the future.
- 13. At ASIS 2009, Pelco and Cisco stated that they have started a collaboration around IP cameras.
- 14. Would Pelco have gone into this if they were able to provide a good IP offer themselves?
- 15. Would Cisco have gone into this if they hadn’t been struggling to develop a competitive line of IP cameras?
- 16. I think this example illustrates that the competence base of the industry is shifting. Firms with a background in IT need to learn about surveillance, and CCTV firms like Pelco need skills in IT and electronics.
- 17. Some time ago, Pelco stated that they will seek to enter emerging markets such as China.
- 18. In other technological shifts, established firms have often tried to sell their current products to new markets as a way to offset declining revenues.
- 19. Kodak tried to do this during the 1990s.
- 20. Facit was a Swedish manufacturer of mechanical calculators. With the rise of electronics in the 1960s, the company approached the Soviet Union with its outdated technology…
- 21. … In both cases, this strategy failed to compensate for the declining revenues in the core business.
- 22. It may still be a good decision to go for emerging markets, but one should bear in mind that this won’t enhance the long term competitiveness of the firm.
- 23. And such efforts can be regarded as an indication of things to come…
- 24. Maybe we’re witnessing the beginning of the end for analogue CCTV.
- 26. Christian Sandström is a PhD student at Chalmers University of Technology in Gothenburg, Sweden. He writes and speaks about disruptive innovation and technological change. www.christiansandstrom.org christian.sandstrom at chalmers.se